Use of Social Media by Hospitals and Health Authorities

Author(s):  
S.A. Adams
2020 ◽  
Vol 30 (Supplement_5) ◽  
Author(s):  
W De Caro

Abstract Introduction Covid-19 epidemic lead a huge use of social media to comment and spread information from the widest sources. Infodemia looks at excessive amount of information circulating, which makes it difficult to orientate communities on a given topic due to the difficulty of identifying reliable sources. Using text mining analysis it is possible to identify what drives public conversation and impact of Covid-19. Methods Public perceptions in emergencies is traditionally measured with surveys. However, to have a global sight of the pandemia, Twitter represents a powerful tool which gives real-time monitoring of public perception. The study aimed to: 1) monitor the use of the terms “Covid-19” or “Coronarivus” over time; and 2) to conduct a specific text and sentiment analysis. Results Between January 10 and May 8, 2020, over 600 million tweets were retrieved. Of those 600.000 tweets were randomly selected, coded, and analyzed. About 10% of cases were identified as misinformation. Public figures, experts in public health, and virologists represent the most popular sources in comparison to the official government and health agencies. There is a positive correlation between Twitter activity peaks and COVID-19 infection peaks. Text mining analysis was carried out, as well as a content analysis, also in order to identify changing emotions and sentiments during time. This analysis, particularly during the lockdown, clearly shows that participation on social media can potentially have an effect on building social capital and social support. Conclusions This study confirms that using social media to conduct infodemic studies is an important area of development in public health arena. COVID-19 tweets were primarily used to disseminate information from credible sources, but were also a source of opinions, emotion and experiences. Tweets can be used for real-time content analysis and knowledge translation research, allowing health authorities to respond to public concerns. Key messages Social media is crucial for health information. Infodemia as new way for study health.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Sue Yeon Syn

PurposeThis study investigates the Centers for Disease Control and Prevention (CDC) Facebook Page to examine what kinds of information is shared to public using Facebook and how Facebook users share and engage with information during a health crisis situation with a case of the COVID-19 pandemic.Design/methodology/approachUsing Facebook Graph API, CDC's Facebook Page posts and users' engagement and reactions for six months from January to June 2020 were collected and analyzed. The posts were categorized into five categories. Users' engagement and reactions include share, comment, like, love, haha, wow, sad and angry.FindingsThe findings show that the type of posts have significant association with COVID-19 situation and the level of users' engagement and reactions differs significantly when COVID-19 related information is shared. The findings show that users become more active during health emergency situation. The results provided an insight into how different types of posts gain users' attention and motivation to interact.Originality/valueThis study investigates the use of social media during a national health crisis situation. While literature provides the use of social media during emergency and crisis cases, as health crisis situation is unique in that the boundary of time and location as well as people's daily life, the findings of this study provide an insight into how health authorities could communicate with the public during a health crisis situation.Peer reviewThe peer review history for this article is available at: https://publons.com/publon/10.1108/OIR-09-2020-0416


2020 ◽  
Author(s):  
Aldo Alvarez-Risco ◽  
Christian R. Mejia ◽  
Jaime Delgado-Zegarra ◽  
Shyla Del-Aguila-Arcentales ◽  
Arturo A. Arce-Esquivel ◽  
...  

UNSTRUCTURED Fake news has become a common practice in recent years, which is facilitated by the overwhelming use of social media by the general public. This viewpoint paper aims to analyze a selection of fake news disseminated in Peru about SARS-CoV-2 and we propose specific strategies to deal with it. In the current SARS-CoV-2 pandemic, the need for providing official and timely information is key in the control and management of the COVID-19 disease. However, health authorities are struggling not only with providing proper patients’ care, but also dealing with appropriate risk communication given the massive spread of misinformation and fake news. Inadequate health literacy and lack of digital health literacy skills might worsen the problem. There is an urgent need to build capacity in schools and promote trusted sources in Peru and to educate on digital health literacy to combat misinformation from social media venues.


Author(s):  
Sigrid Stjernswärd ◽  
Anna-Karin Ivert ◽  
Stinne Glasdam

Abstract Aim Extensive COVID-19 information can generate information overload and confusion. Denmark and Sweden adopted different COVID-19 management strategies. Aim This study aimed to compare search strategies, perceptions and effects of COVID-19 information, in general and specifically in social media, in residents in Denmark and Sweden. Subject and methods Quantitative data from a sample of respondents (n = 616) from Denmark and Sweden on an international web-based survey was analysed using descriptive and analytical statistics. Results The results showed similarities between the countries regarding preferred and trusted information sources, use of (social) media, and psychosocial and behavioural effects of such information. Traditional media and social media were frequently used for COVID-19 information. Especially health authorities and researchers were trusted sources, representing the dominant medico-political discourse. There were no differences in negative effect and social behaviour. Residents in Denmark experienced significantly more positive effects than residents in Sweden. Conclusion Summarily, the study showed similarities and small differences among residents in both countries related to usage patterns, perceptions and effects of COVID-19 information from (social) media, despite diverging strategies.


2017 ◽  
pp. 79-112
Author(s):  
Paola Ramassa ◽  
Costanza Di Fabio

This paper aims at contributing to financial reporting literature by proposing a conceptual interpretative model to analyse the corporate use of social media for financial communication purposes. In this perspective, the FIRE model provides a framework to study social media shifting the focus on the distinctive features that might enhance web investor relations. The model highlights these features through four building blocks: (i) firm identity (F); (ii) information posting (I); (iii) reputation (R); and (iv) exchange and diffusion (E). They represent key aspects to explore corporate communication activities and might offer a framework to interpret to what degree corporate web financial reporting exploits the potential of social media. Accordingly, the paper proposes metrics based on this model aimed at capturing the interactivity of corporate communications via social media, with a particular focus on web financial reporting. It tries to show the potential of this model by illustrating an exploratory empirical analysis investigating to what extent companies use social media for financial reporting purposes and whether firms are taking advantage of Twitter distinctive features of interaction and diffusion.


2020 ◽  
Vol 28 (1) ◽  
pp. 44
Author(s):  
Johar Arifin ◽  
Ilyas Husti ◽  
Khairunnas Jamal ◽  
Afriadi Putra

This article aims to explain maqâṣid al-Qur’ân according to M. Quraish Shihab and its application in interpreting verses related to the use of social media. The problem that will be answered in this article covers two main issues, namely how the perspective of maqâṣid al-Qur’ân according to M. Quraish Shihab and how it is applied in interpreting the verses of the use of social media. The method used is the thematic method, namely discussing verses based on themes. Fr om this study the authors concluded that according to M. Quraish Shihab there are six elements of a large group of universal goals of the al-Qur’ân, namely strengthening the faith, humans as caliphs, unifying books, law enforcement, callers to the ummah of wasathan, and mastering world civilization. The quality of information lies in the strength of the monotheistic dimension which is the highest peak of the Qur’anic maqâṣid. M. Quraish Shihab offers six diction which can be done by recipients of information in interacting on social media. Thus, it aims to usher in the knowledge and understanding of what is conveyed in carrying out human mission as caliph, enlightenment through oral and written, law enforcement, unifying mankind and the universe to the ummah of wasathan, and mastery of world civilization


Mousaion ◽  
2019 ◽  
Vol 37 (1) ◽  
Author(s):  
Tshepho Lydia Mosweu

Social media as a communication tool has enabled governments around the world to interact with citizens for customer service, access to information and to direct community involvement needs. The trends around the world show recognition by governments that social media content may constitute records and should be managed accordingly. The literature shows that governments and organisations in other countries, particularly in Europe, have social media policies and strategies to guide the management of social media content, but there is less evidence among African countries. Thus the purpose of this paper is to examine the extent of usage of social media by the Botswana government in order to determine the necessity for the governance of liquid communication. Liquid communication here refers to the type of communication that goes easily back and forth between participants involved through social media. The ARMA principle of availability requires that where there is information governance, an organisation shall maintain its information assets in a manner that ensures their timely, efficient and accurate retrieval. The study adopted a qualitative case study approach where data were collected through documentary reviews and interviews among purposively selected employees of the Botswana government. This study revealed that the Botswana government has been actively using social media platforms to interact with its citizens since 2011 for increased access, usage and awareness of services offered by the government. Nonetheless, the study revealed that the government had no official documentation on the use of social media, and policies and strategies that dealt with the governance of liquid communication. This study recommends the governance of liquid communication to ensure timely, efficient and accurate retrieval when needed for business purposes.


2019 ◽  
Vol 5 (1) ◽  
pp. 47
Author(s):  
Ntongha Eni Ikpi ◽  
Veronica Akwenabuaye Undelikwo

The use of social media platforms has over the years become a veritable tool for individuals, groups, institutions and corporate bodies for the promotion of health and wellness. In recent times, social media has become one of the most potent agents of the media through which health issues are addressed as well as generated and disseminated to different populations in society. The study was conducted to examine social media use and students’ health lifestyle modification in the University of Calabar, Nigeria. It sought to determine the extent to which students’ use of social media (Facebook, Twitter, and WhatsApp) influences the modification of their health-related lifestyles such as eating habits, sexual behaviour, cigarette and alcohol consumption, drug use and the engagement in fitness activities. The study adopted a randomized descriptive survey design and used a sample of 300 undergraduate students. The questionnaire was the main instrument used for collection of data while simple percentages and means were used to determine the difference between the expected mean of 2.50 and the observed means across various items in the questionnaire. The results showed that apart from Twitter, social media use by University of Calabar students has significantly influenced the modification of their health lifestyles. Since social media has become a veritable tool for the promotion of positive health lifestyle, effort should be made by government through the health sector to create more awareness among students and the entire population of social media users, on the health benefits accruing from use of social media.


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