scholarly journals Psychological Cognition and Thinking Needs in Visual Communication Design

2021 ◽  
Vol 236 ◽  
pp. 05070
Author(s):  
Dandan Zhao ◽  
Bo Pan

The visual information design refers to the communication and exchange with the real world through the graphic signification. The understanding of a graph is a visual recognition process of the graphic object. The audience can feel the intangibility of the design work behind the tangibility during the transmission, perception, communication and resonance processes. The unconscious mind of the audience is aroused under the visual impact, thus reaching the goal of transmitting the concept of information appeal. Influenced by the holistic view of the Gestalt Psychology, the modern cognitive psychology highlights the comprehensive analysis of human cognitive process, while Gestalt psychologists lay the emphasis on the integrity of experience and behavior. According to the principle of Gestalt Psychology, the form perceived is not the direct imitation of an objective thing, but instead, it is the perceptual construction activity when eyes capture the thing. As a manifestation system in the visual perception research field, the Gestalt Psychology teases the related perceptual organization principles for the human cognitive process and promotes the development of the visual perception researches. Based on the Gestalt Psychology, it is proposed in this research to study psychological phenomena from the holistic dynamic structure, explore the visual information design, and exploit the design field of view and creative thinking, in an effort to form a new design philosophy which will play an important role in improving the aesthetic effect and visual impact of the design work.

2018 ◽  
Vol 50 (2) ◽  
pp. 233-253 ◽  
Author(s):  
Lucia Verginer ◽  
Barbara H. Juen

Integrating indigenous cultural knowledge into conceptualizing mental illness offers highly valuable insights to better contextualize mental health. The meaning given to symptoms determines what is abnormal and requiring treatment. In Uganda, the formal health care system is neither the only nor the most widespread treatment provider. Help is often sought from traditional and religious healers, too. Despite numerous calls for cooperation between the healing systems, this has translated into reality only to a very limited degree. The purpose of this study was to gain insight into local explanatory models of mental illness, to gain an understanding of the different patients’ needs, and to develop a more comprehensive system of care. We used an ethnographic investigation approach, which allowed for a more holistic view of the research field. This was geographically delimited to the West Nile subregion in Northern Uganda. We conducted a total of 56 semistructured interviews with traditional healers ( n = 5), Christian religious healers ( n = 3), psychiatric patients ( n = 16), their attendants ( n = 16), and community members ( n = 16). In addition, we used the method of participant observation. The data collected were analyzed using Qualitative Content Analysis and Grounded Theory methodology. For the purpose of this article, we exclusively extracted the spiritual explanatory models. These were spirit possession and curse. Both were traditional concepts with a religious reinterpretation involving the action of spirits.


2021 ◽  
Vol 12 ◽  
Author(s):  
Nao Kokaji ◽  
Masashi Nakatani

Among the senses of food, our subjective sense of taste is significantly influenced by our visual perception. In appetite science, previous research has reported that when we estimate quality in daily life, we rely considerably on visual information. This study focused on the multimodal mental imagery evoked by the visual information of food served on a plate and examined the effect of the peripheral visual information of garnish on the sensory impression of the main dish. A sensory evaluation experiment was conducted to evaluate the impressions of food photographs, and multivariate analysis was used to structure sensory values. It was found that the appearance of the garnish placed on the plates close to the main dish contributes to visual appetite stimulants. It is evident that color, moisture, and taste (sourness and spiciness) play a major role in the acceptability of food. To stimulate one’s appetite, it is important to make the main dish appear warm. These results can be used to modulate the eating experience and stimulate appetite. Applying these results to meals can improve the dining experience by superimposing visual information with augmented reality technology or by presenting real appropriate garnishes.


The purpose of the study of the psychological characteristics of the intellectual development of primary school students is to identify the problems that hinder the mastery of students in the educational process. The purpose of identifying this process directly, knowing what psychological phenomena will be in the process of learning, is also to provide some help to the teacher. First of all, it is necessary to consider mental processes and situations, the level of activity, as well as their speed. For example, some students are slow and some are fast. Some students are characterized by calmness, eye gestures, manners, facial expressions, others with weight in their movements, and facial expressions. In this article, I want to highlight the mental development of cognitive process of school children.


Perception ◽  
1997 ◽  
Vol 26 (11) ◽  
pp. 1341-1352 ◽  
Author(s):  
Lothar Spillmann

This overview takes the reader from the classical contrast and assimilation studies of the past to today's colour research, in a broad sense, with its renewed emphasis on the phenomenological qualities of visual perception. It shows how the shift in paradigm from local to global effects in single-unit recordings prompted a reappraisal of appearance in visual experiments, not just in colour, but in the perception of motion, texture, and depth as well. Gestalt ideas placed in the context of modern concepts are shown to inspire psychophysicists, neurophysiologists, and computational vision scientists alike. Feedforward, horizontal interactions, and feedback are discussed as potential neuronal mechanisms to account for phenomena such as uniform surfaces, filling-in, and grouping arising from processes beyond the classical receptive field. A look forward towards future developments in the field of figure–ground segregation (Gestalt formation) concludes the article.


2017 ◽  
Vol 14 (2) ◽  
pp. 234-252
Author(s):  
Emilia Christie Picelli Sanches ◽  
Claudia Mara Scudelari Macedo ◽  
Juliana Bueno

A acessibilidade na educação de pessoas cegas é um direito que deve ser cumprido. Levando-se em consideração que o design da informação almeja transmitir uma informação de forma efetiva ao receptor, e que uma imagem estática precisa ser adaptada para que um aluno cego tenha acesso a esse conteúdo visual, propõe-se uma maneira de traduzir a informação visual para o tátil. O propósito deste artigo, então, é apresentar um modelo para tradução de imagens estáticas bidimensionais em imagens táteis tridimensionais. Por isso, parte de uma breve revisão da literatura sobre cegueira, percepção tátil e imagens táteis. Na sequência, apresenta o modelo de tradução em três partes: (1) recomendações da literatura; (2) estrutura e (3) modelo preliminar para teste. Depois, descreve o teste do modelo realizado com dois designers com habilidades de modelagem digital (potenciais usuários). Como resultado dos testes, obtiveram-se duas modelagens distintas, uma utilizando da elevação e outra utilizando texturas, porém, os dois participantes realizaram com sucesso a tarefa pretendida. Ainda, a partir dos resultados dos obtidos, também, foi possível perceber falhas no modelo que necessitam ser ajustadas para as próximas etapas da pesquisa.+++++Accessibility in education of blind people is a right that must be fulfilled. Considering that information design aims to transmit an information in an effective way to the receiver, and that a static image needs to be adapted so that a blind student can have access to this visual content, it is proposed a way to translate the visual information to the tactile sense. The purpose of this paper is to present a translating model of static two-dimensional images into three-dimensional tactile images. First, it starts from a brief literature review aboutblindness, tactile perception and tactile images. Second, it presents the translating model in three sections: (1) literature recommendations; (2) structure and (3) finished model for testing. Then, it describes the tests with the model and two designers with digital modelling abilities (potential users). As a result from the tests, two distinct models were obtained, one using elevation and other using textures, although, both participants successfully made the intended task. Also from the test results, it was possible to perceive flaws on the model that need to be adjusted for the next steps of the research.


Author(s):  
Mary Sánchez-Gordón

Software engineering (SE) is a human-intensive activity where human factors play a fundamental role. As such, SE is an inherently sociotechnical endeavor on which different social and technical aspects are involved. In fact, it is recognized that successful SE not only depends on technical or process issues, but also it is influenced by human factors. They have been proved to have impact on software process and their study is a growing research field. The summary presented in this chapter highlights the results obtained in a five-year effort research aiming at understanding the role that human factors play in SE. As a result, a holistic view of human factors on software process is given.


Author(s):  
Adam Csapo ◽  
Barna Resko ◽  
Morten Lind ◽  
Peter Baranyi

The computerized modeling of cognitive visual information has been a research field of great interest in the past several decades. The research field is interesting not only from a biological perspective, but also from an engineering point of view when systems are developed that aim to achieve similar goals as biological cognitive systems. This article introduces a general framework for the extraction and systematic storage of low-level visual features. The applicability of the framework is investigated in both unstructured and highly structured environments. In a first experiment, a linear categorization algorithm originally developed for the classification of text documents is used to classify natural images taken from the Caltech 101 database. In a second experiment, the framework is used to provide an automatically guided vehicle with obstacle detection and auto-positioning functionalities in highly structured environments. Results demonstrate that the model is highly applicable in structured environments, and also shows promising results in certain cases when used in unstructured environments.


Sign in / Sign up

Export Citation Format

Share Document