Build
In most cases, programmers don’t have complete knowledge of the behavioral situations they wish to change in some way. There may be a rather abstract sense that many people would like to exercise more or take advantage of breast screening exam services, but little knowledge of what kinds of things would induce people to leave their current patterns of behavior behind, to adopt a new daily routine incorporating exercise, or actually go out to get a mammogram. This chapter outlines numerous ways that programmers can learn the information they need to produce creative campaigns and interventions.
2009 ◽
Vol 18
(1)
◽
pp. 19-24
Keyword(s):
1998 ◽
Vol 37
(01)
◽
pp. 16-25
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2018 ◽
Vol 13
(Number 2)
◽
pp. 78-87
Keyword(s):
Keyword(s):