Olympic Ambush Marketing Networks and Knowledge Transfer: Examining Their Impact on the Institutionalization of Anti-Ambush Marketing Legislation

2016 ◽  
Vol 30 (5) ◽  
pp. 473-489 ◽  
Author(s):  
Dana L. Ellis ◽  
Milena M. Parent ◽  
Benoit Seguin
Keyword(s):  
Knowledge Transfer ◽  
Olympic Games ◽  
Qualitative Case Study ◽  
International Olympic Committee ◽  
Institutional Processes ◽  
Case Study Design ◽  
Stakeholder Influence ◽  
Ambush Marketing ◽  
The Relationship

This article examines how Olympic ambush marketing stakeholder power and transfer of sponsorship, as well as ambush marketing knowledge, have influenced institutional processes leading to the institutionalization of antiambush legislation over the years. Using a qualitative case study design and network analysis, findings show the International Olympic Committee and Organizing Committees for the Olympic Games demonstrate the greatest stakeholder influence within the Olympic ambush marketing network. The power and influence resulting from the structure of Olympic ambush marketing networks was argued to impact the institutional processes of objectification and sedimentation. Various knowledge transfer tools, as well as challenges and issues faced in this area, seem to act as moderators for the relationship between network structures and the process of institutionalization.

Towards a taxonomy of intergenerational knowledge transfer practices

2018 ◽  
Vol 25 (2) ◽  
pp. 81-91
Author(s):  
Kerstin Kuyken ◽  
Mehran Ebrahimi ◽  
Anne-Laure Saives
Keyword(s):  
Knowledge Transfer ◽  
Comparative Study ◽  
Design Methodology ◽  
Qualitative Case Study ◽  
High Tech ◽  
Content Type ◽  
Case Study Design ◽  
Younger Workers ◽  
Intergenerational Knowledge

Purpose This paper aims to develop a better understanding of intergenerational knowledge transfer (IKT) practices by adopting a context-related and comparative perspective. Design/methodology/approach A qualitative case study design involving 83 interviews and non-participative observation in German and Quebec organizations has been chosen. Findings Two distinctive archetypes of IKT emerge from both national contexts: “we-individualizing” (Germany) and “I-connecting” (Quebec), leading to an eightfold taxonomy of IKT practices. Research limitations/implications This research is limited to young and senior workers and to high-tech sectors. Originality/value Comparative and inductive study of IKT, adaptation of IKT practices to national contexts, retaining younger workers. This inductive and comparative study allows a better adaptation of IKT practices to national contexts and therefore a better retention of younger workers.

‘Stuck in structure’: How young leaders experienced the institutional frames at the Youth Olympic Games in Innsbruck, 2012

2016 ◽  
Vol 51 (8) ◽  
pp. 940-956 ◽  
Author(s):  
Annika Bodemar ◽  
Eivind Skille
Keyword(s):  
Young People ◽  
Institutional Change ◽  
Olympic Games ◽  
Qualitative Case Study ◽  
New Institutionalism ◽  
Theoretical Framework ◽  
International Olympic Committee ◽  
Institutional Practices ◽  
New Ideas

The aim of this paper is to explore how young leaders within the Innsbruck Youth Olympic Games Organising Committee experienced the degree of freedom within the institutionalized structure of the International Olympic Committee. Employing a theoretical framework of new institutionalism, a qualitative case study including observations and interviews was conducted. The concept of translation provides a framework for analysing institutional change in organizations, where new ideas are combined with existing institutional practices and translated into new practices to varying degrees. The Innsbruck Youth Olympic Games Organising Committee consisted of young people with experiences from the event industry. This resulted in greater pressure to introduce new institutional solutions to the field. Despite being constrained by coercive pressure from the International Olympic Committee, new innovative elements were translated by the young leaders in the Innsbruck Youth Olympic Games Organising Committee into the International Olympic Committee event. However, the innovations were restricted to areas that the International Olympic Committee defined as less important such as sustainability projects as opposed to important areas like marketing.

Investigating English Teacher Candidate’s Use of Instructional Media During the Teaching Practicum: A Case Study

2020 ◽  
Vol 9 (2) ◽  
Author(s):  
Rachel Ratih Ayu T ◽  
Zakiyah Tasnim ◽  
Annur Rofiq
Keyword(s):  
Teaching And Learning ◽  
Qualitative Case Study ◽  
Teacher Candidate ◽  
Visual Media ◽  
English Teacher ◽  
Instructional Media ◽  
Teaching Practicum ◽  
Case Study Design ◽  
The Way

This study analyzes the English teacher candidate’s use of instructional media in the teaching practicum. The English teacher candidate who became the participant in this study was doing their teaching practicum in MTsN 5 Jember. This study applied the qualitative case study design. Interview and observation were done one time to select the participant. The four-times classroom observations and questionnaires were used in order to collect the data. This study employed the model of Creswell in analyzing the data. The findings of this study showed that the English teacher candidate applied one type of instructional media namely Visual Media. Those were Picture and Whiteboard. The way the teacher candidate implemented the instructional media was almost the same in each meeting of the teaching and learning process. However, the students’ participation and response were not always the same in every meeting. It depended on the way the teacher candidate managed the class activity.

scholarly journals Far Beyond the Gay Village: LGBTQ Urbanism and Generation in Montréal’s Mile End

2021 ◽  
pp. 289-306
Author(s):  
Julie A. Podmore
Keyword(s):  
Young Adult ◽  
Social Class ◽  
Gender Identity ◽  
Inner City ◽  
Urban Space ◽  
Qualitative Case Study ◽  
And Gender ◽  
The Relationship

AbstractResearch on LGBTQ neighbourhood formation in the urban West suggests that new patterns of community and identity are reshaping the queer inner-city and its geographies. As gay village districts “decline” or are “de-gayed” and new generations “dis-identify” with the urban ideals that once informed their production, LGBTQ subcultures are producing varied alternatives in other inner-city neighbourhoods. Beyond the contours of ethno-racialization and social class, generational interpretations of LGBTQ urbanism—subcultural ideals regarding the relationship between sexual and gender identity and its expression in urban space—are central to the production of such new inner-city LGBTQ subcultural sites. This chapter provides a qualitative case study Montréal’s of Mile End, an inner-city neighbourhood that, by the early 2010s, was touted as the centre of the city’s emerging queer subculture. Drawing on a sample of young-adult (22 to 30 years) LGBTQ-identified Mile Enders (n = 40), it examines generational shifts in perceptions of sexual and gender identity, queer community and neighbourhoods. The chapter concludes with a discussion of the implications of queer Mile End for theorizing the contemporary queer inner-city.

scholarly journals Multimedia-based Presentation: Exploring Interactivity Emergence in Academic Speaking Classroom

2018 ◽  
Vol 2 (1) ◽  
Author(s):  
Denty Marga Sukma ◽  
Joko Nurkamto ◽  
Nur Arifah Drajati
Keyword(s):  
Educational Technology ◽  
English Education ◽  
Qualitative Case Study ◽  
Information Delivery ◽  
Case Study Design ◽  
Modes Of Presentation ◽  
Auditory Representation ◽  
Audience Responses ◽  
Verbal Message

<p>The understanding of knowledge transfer and information delivery is recently in the broader scope due to the development of educational technology. The information delivery is not merely done using verbal message; however, multiple modes of presentation such as verbal and auditory representation can also be the alternative of material delivery. The studies featuring the use of multimedia-based presentation are mostly administered to determine its effectiveness to be implemented in the learning process. In contrast, the exploration of the use of multimedia-based presentation toward the way how it can be a means of interaction seems underexplored. Therefore, to make it be more precise, the present study attempts to explore the practice of multimedia-based presentation in academic speaking classroom and to investigate the interactivity emerged during the presentation process. This study deployed qualitative case study design due to the purpose of gaining the in-depth investigation of the use of multimedia-based presentation and its interactivity emergence in academic speaking classroom. The study was conducted in one of the universities in Surakarta majoring English Education where academic speaking becomes one of the subjects. The presentation document along with the presentation process were analyzed in this study. The results of the analysis show that multimedia-based presentation is designed to visualize the material being conveyed through the icons, pictures, and illustrations that are able to represent the information or knowledge in a more concrete way. Moreover, the interactivity is also emerged through the use of multimedia-based presentation as it simplifies the presenter to do the following: gesturing, dialoguing, and describing. The results implies the opportunity for both teachers and academic speaking presenters to innovate how they present the material by using multimedia-based presentation.  In practice, multimedia-based presentation along with its interactivity can clarify the materials, grab the audience attention, and stimulate the audience responses.</p>

An Investigation of the Relationship Between Intellectual Capital and Knowledge Transfer

2012 ◽  
Vol 2 (2) ◽  
pp. 43-56 ◽  
Author(s):  
Chia-Wen Tsai ◽  
Pei-Di Shen ◽  
Nien-En Chiang
Keyword(s):  
Human Capital ◽  
Knowledge Transfer ◽  
Intellectual Capital ◽  
Music Industry ◽  
High Tech ◽  
Creative Industry ◽  
The European Union ◽  
The Relationship ◽  
Day By Day

In this newly competitive and dynamic knowledge economic era, knowledge becomes the most important capability for enterprises. As a part of the cultural enterprises, the music industry produces cultural products that are nonmaterial, aesthetic and expressive for audiences and consumers. The report on the artistic and cultural fields from the European Union illustrates that the importance of the creative industry increases day by day in recent years. However, the studies of intellectual capital and knowledge transfer mostly focused on the high-tech industries. In this study, the researchers adopted a case study to explore how the knowledge transfer among music band members and intellectual capital’s effect bands. Based on the interviews, the researchers found that human capital is the fundamental of a music band and organizational capital, and it influenced the transfer of human capital. The authors further discuss the implications for bands and the for music industry to promote knowledge transfer and build their intellectual capital.

Knowledge Transfer in Offshore Outsourcing

2011 ◽  
Vol 19 (2) ◽  
pp. 27-44 ◽  
Author(s):  
Nguyen Thu Huong ◽  
Umemoto Katsuhiro ◽  
Dam Hieu Chi
Keyword(s):  
Knowledge Transfer ◽  
Transfer Process ◽  
Service Providers ◽  
Offshore Outsourcing ◽  
System Engineer ◽  
The Relationship ◽  
Initial Results ◽  
Willingness To Cooperate

This paper discusses the knowledge transfer process in offshore outsourcing. The focus is a case study of software offshore outsourcing from Japan to Vietnam. Initial results confirm that willingness to cooperate and good impressions facilitate the knowledge transfer process. In addition, communication barriers, cultural differences, lack of equivalence in individual competence, and lack of common rules slow down the transfer process. The study also identifies the Bridge System Engineer (Bridge SE)-a type of coordinator who mediates and enhances the relationship between Japanese clients and Vietnamese service providers. Employing a Bridge SE is an effective way to fill the communication gap, the cultural gap, and generally improve the business relationship. Bridge SEs use their background of higher education and long-term residence in Japan to give advice to Vietnamese software teams on Japanese cultural characteristics, such as the apology culture and the separation between work and private time. In other situations, Bridge SEs use their IT background and communication skills to verify and adjust communication contents before information is sent from one side to another.

scholarly journals The use of social environment in a psychosocial clubhouse to facilitate recovery-oriented practice

BJPsych Open ◽  
2016 ◽  
Vol 2 (2) ◽  
pp. 173-178 ◽  
Author(s):  
Toby Raeburn ◽  
Virginia Schmied ◽  
Catherine Hungerford ◽  
Michelle Cleary
Keyword(s):  
Social Environment ◽  
Qualitative Case Study ◽  
Participant Observation ◽  
Mental Health Policy ◽  
Self Determination Theory ◽  
Self Determination ◽  
Case Study Design ◽  
Staff Members ◽  
Field Notes

BackgroundRecovery-oriented language has been widely adopted in mental health policy; however, little is known about how recovery practices are implemented within individual services, such as psychosocial clubhouses.AimsTo explore how recovery practices are implemented in a psychosocial clubhouse.MethodQualitative case study design informed by self-determination theory was utilised. This included 120 h of participant observation, interviews with 12 clubhouse members and 6 staff members. Field notes and interview transcripts were subject to theoretical thematic analysis.ResultsTwo overarching themes were identified, each comprising three sub-themes. In this paper, the overarching theme of ‘social environment’ is discussed. It was characterised by the sub-themes, ‘community and consistency’, ‘participation and opportunity’ and ‘respect and autonomy’.ConclusionsSocial environment was used to facilitate recovery-oriented practice within the clubhouse. Whether recovery is experienced by clubhouse members in wider society, may well depend on supports and opportunities outside the clubhouse.

scholarly journals Kajian Psikolinguistik Pada Proposisi Citra Merek

2018 ◽  
Vol 7 (2) ◽  
pp. 132-142
Author(s):  
Anisatul Fauziah
Keyword(s):  
Qualitative Research ◽  
Study Design ◽  
Brand Image ◽  
Research Data ◽  
Case Study Design ◽  
Relationship Of ◽  
The Relationship ◽  
Research Type

This study aims to examine or analyze the proposition  on the brand image of noodles and meatballs   in   lumajang based   on   psycholinguistic   review.   Research   on   language proposition  on  brand  image  using  qualitative  research type and  designed  using  case study design. The relationship between the arguments  and predictions  that emerged in the research data  showed varied  languages. The contents  of the proposition  on the brand image of "bakso beranak", "mie nyonyor" and demon noodles show a logical and detailed relationship between  each  argument  and  predication. The content  of the brand  image proposition  "baksojudes"  does not indicate the relation  of argument  and predication. The interproposition   relationship   of   "bakso   beranak"   shows   the   description    of   the presentation. The interproposition relationship of "bakso judes", "mie nyonyor", and "mie iblis"  shows descriptions  of taste.  The uniqueness  of the proposition's contents  on the "meatballs  beranak" shows the description  of the packaging  and  form of presentation. The uniqueness  of the proposition's content on "bakso judes", "mie nyonyor ", and "mie iblis"   shows   a   flavor description, so that the brand can attract consumers.

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