A mathematical analysis of world cup advertisements

2016 ◽  
Vol 08 (04) ◽  
pp. 1650062
Author(s):  
Eric Goding ◽  
Crista Arangala
Keyword(s):  
Content Analysis ◽  
Mathematical Analysis ◽  
Quantitative Methods ◽  
Qualitative Content Analysis ◽  
Common Method ◽  
World Cup ◽  
Chi Square ◽  
Single Value Decomposition ◽  
Similarities And Differences ◽  
Value Decomposition

Qualitative content analysis is the most common method to compare advertisements cross-culturally or cross-generationally. However, quantitative methods, such as chi-square or Fisher tests, can also be used. In this paper, we introduce results for Fisher tests, seriation and single-value decomposition that prove useful in determining similarities and differences in cultural appeals in advertising.

scholarly journals Views about sensory modulation from people with schizophrenia and treating staff: A multisite qualitative study

2021 ◽  
pp. 030802262098847
Author(s):  
Tawanda Machingura ◽  
Chris Lloyd ◽  
Karen Murphy ◽  
Sarah Goulder ◽  
David Shum ◽  
...  
Keyword(s):  
Content Analysis ◽  
Treatment Option ◽  
Perceived Risk ◽  
Quantitative Methods ◽  
Qualitative Content Analysis ◽  
Treatment Options ◽  
Occupational Therapists ◽  
Sensory Modulation ◽  
Structured Interviews ◽  
Effective Training

Introduction Current non-pharmacological treatment options for people with schizophrenia are limited. There is, however, emerging evidence that sensory modulation can be beneficial for this population. This study aimed to gain insight into sensory modulation from the user’s and the treating staff’s perspectives. Method A qualitative content analysis design was used. Transcripts from occupational therapists ( n=11) and patients with schizophrenia ( n=13) derived from in-depth semi-structured interviews were analysed for themes using content analysis. Results Five themes emerged from this study: Service user education on the sensory approach is the key; A variety of tools should be tried; Sensory modulation provides a valued treatment option; There are challenges of managing perceived risk at an organisational level; and There is a shortage of accessible and effective training. Conclusion People with schizophrenia and treating staff had congruent perceptions regarding the use of sensory modulation as a treatment option. The findings suggest that sensory modulation can be a valued addition to treatment options for people with schizophrenia. We suggest further research on sensory modulation intervention effectiveness using quantitative methods so these results can be further explored.

Combatting the financing of terrorism in Austria, Germany, Liechtenstein and Switzerland

2019 ◽  
Vol 22 (4) ◽  
pp. 782-795
Author(s):  
Fabian Maximilian Johannes Teichmann
Keyword(s):  
Content Analysis ◽  
Law Enforcement ◽  
Financial Services ◽  
Quantitative Methods ◽  
Qualitative Content Analysis ◽  
Research Process ◽  
Criminal Prosecution ◽  
Content Type ◽  
Qualitative And Quantitative Methods ◽  
Practical Implications

Purpose Whilst the existing literature focuses on developing prevention mechanisms for banks, this paper aims to show how feasible it still is in Austria, Germany, Liechtenstein and Switzerland to finance terrorism without getting detected. Design/methodology/approach A three-step research process, including both qualitative and quantitative methods, was applied. The empirical findings are based upon qualitative content analysis of 15 informal interviews with illegal financial services providers and 15 formal interviews with compliance experts and law enforcement officers. Findings During those interviews, concrete and specific methods of financing terrorism and limiting the risks of facing a criminal prosecution were discussed. The interviews were analyzed based upon a qualitative content analysis. To assess the risk, which criminals, a quantitative survey among 181 compliance officers was conducted to determine what leads to investigations. Research limitations/implications The findings are limited to the 30 interviewees’ and 181 survey participants’ perspective. Practical implications The practical implications include suggestions for providing law enforcement and intelligence agencies with new tools, such as remote online searches of electronic devices. Originality/value Whilst the empirical findings are based upon Austria, Germany, Liechtenstein and Switzerland, the results could be applied on European level.

First Semester College Students’ Definitions of and Expectations for Engaging in Hookups

2017 ◽  
Vol 33 (3) ◽  
pp. 275-305 ◽  
Author(s):  
Spencer B. Olmstead ◽  
Kathryn A. Conrad ◽  
Kristin M. Anders
Keyword(s):  
Content Analysis ◽  
Symbolic Interaction ◽  
Qualitative Content Analysis ◽  
Hooking Up ◽  
Sexual Health Education ◽  
Chi Square ◽  
First Semester ◽  
Sexual Activities ◽  
Research Relationship ◽  
Gender Characteristics

Our study was guided by a developmental lens (emerging adulthood) and the theory of symbolic interaction as we attended to the meanings and definitions that contextualize expectations for engaging in hookups while attending college. Using a directed approach to qualitative content analysis, we examined first semester college men’s and women’s ( N = 253) responses to a series of open-ended questions focused on definitions of and expectations for hooking up. Six definitional variations of hooking up emerged from these responses: (a) “sex” left undefined, (b) making out, (c) a range of sexual activities, (d) “sex” defined as intercourse, (e) the “all but sex” continuum, and (f) hanging out or going on a date. Chi-square analyses indicated no proportional differences in these definitions based on participant gender. Characteristics of hookup partners were also identified in participant responses. Whereas a greater proportion of men identified physical appearance as a necessary attribute of a potential hookup partner, a greater proportion of women discussed (a) familiarity with a hookup partner and (b) hookups as occurring between noncommitted individuals. Also, a greater proportion of men than women indicated expectations to hookup while attending college. Implications for research, relationship and sexual health education, and policy are discussed.

scholarly journals We Choose What to Fear in Indonesian Horror Cinema

2021 ◽  
Vol 8 (1) ◽  
pp. 62
Author(s):  
Achmad Ridwan Noer
Keyword(s):  
Content Analysis ◽  
Natural Selection ◽  
Qualitative Content Analysis ◽  
Analysis Method ◽  
Content Analysis Method ◽  
Similarities And Differences ◽  
Selection For ◽  
To Come

Horror movies in Indonesian cinemas have seen a recent surge of viewers despite being associated with exploiting sensualism under the blanket of horror. Meanwhile, the top ten viewed Indonesian horror movies in recent years managed to somewhat acquire the trust of Indonesians to come back to watch more horror movies in their favourite cinemas. This paper employs the qualitative content analysis method to better grasp what movie trailer elements are employed by the top 10 viewed Indonesian horror movies and see what are the similarities and differences in the elements of horror they present. Ultimately, as the market demands it, a natural selection for the kinds of horrors Indonesians watch is currently on going.

scholarly journals Individual Responses in the Domestic Horse Regarding Human Behaviour in Identical Settings

2019 ◽  
Author(s):  
Kathrin Schütz ◽  
Annika Rötters ◽  
Lara Oebel
Keyword(s):  
Content Analysis ◽  
Qualitative Content Analysis ◽  
Human Behaviour ◽  
Domestic Horse ◽  
Chi Square ◽  
Human Individual ◽  
Chi Square Test ◽  
Quantitative Analyses ◽  
Research Gap ◽  
Oriented System

Although there has been research regarding the response of horses to human behaviour, there is still a gap concerning the knowledge about the interaction of horses and humans in showing individual responses to different human behaviour in the same situation. In this work, the horses´ individual responses to different humans were examined to close this research gap and to identify whether or not horses actually respond differently to different people. To this end, 29 interactions between horses and humans, where the humans were supposed to lead the horse through a training course (including two identical exercises in each situation) were videoed and then transcribed in the style of the action-oriented system of notations HANOS (Handlungsorientiertes Notationssystem). The qualitative content analysis was appropriated on the basis of Mayring. Just nonverbal interactions between each person and one horse were focused. In total, just under 600 interactions were analyzed and categorized. The categories were then put into a chi-square-test (quantitative analyses). Based on these analyses, it can be assumed that each human individual received an individual, different feedback from the horses.

scholarly journals Portrayals of mental disorders in music: How are the studied?

2021 ◽  
Author(s):  
Fabián Pavez ◽  
Erika Saura ◽  
Gemma Pérez ◽  
Pedro Marset
Keyword(s):  
Mental Health ◽  
Content Analysis ◽  
Mental Disorders ◽  
Quantitative Methods ◽  
Qualitative Content Analysis ◽  
Social Representations ◽  
Research Strategy ◽  
Research Strategies ◽  
The Social ◽  
Song Lyrics

Introduction and Objectives. The importance of the study of social representations of mental disorders and psychiatry in music, and particularly in songs lyrics, have been discussed in previous communications. It is a small-explored topic, and most published articles do not exhibit a rigorous research methodology. In this communication, we review the methods used in published studies addressing depictions of mental disorders or mental health concerns in music (advantages and limitations); in order to propose a framework for the study of the social representations of psychiatry and mental disorders in song lyrics. Methods. Descriptive study. Methods used in thirty-seven articles addressing the depictions of mental disorders or mental health issues in music were reviewed. Frequencies of the research methods used are provided. Finally, a theoretical review of the advantages and limitations of different research strategies was performed. Results/Conclusion. Research designs are heterogenous between studies. Despite Content Analysis was the most frequent research strategy identified, there is a high representation of opinion articles or essays. Quantitative methods are rarely used (if we consider Content Analysis as a Qualitative Strategy). Content analysis is frequently used in studies addressing exposition to risk factors (mostly, depictions of substance use). We propose a mixed method by using descriptive statistics (frequency measures of references to mental disorders in song lyrics, that is a quantitative content analysis), followed by qualitative content analysis and thematic analysis. This strategy allows a deeper approximation to the contents, favoring the access to the social meanings of psychiatry or mental disorders expressed throught music.

scholarly journals Reducing Confusion about Grounded Theory and Qualitative Content Analysis: Similarities and Differences

2014 ◽  
Author(s):  
Ji Cho ◽  
Eun-Hee Lee
Keyword(s):  
Content Analysis ◽  
Grounded Theory ◽  
Data Analysis ◽  
Literature Review ◽  
Research Methods ◽  
Critical Reflection ◽  
Qualitative Content Analysis ◽  
Analysis Process ◽  
Similarities And Differences ◽  
Selection Of

Although grounded theory and qualitative content analysis are similar in some respects, they differ as well; yet the differences between the two have rarely been made clear in the literature. The purpose of this article was to clarify ambiguities and reduce confusion about grounded theory and qualitative content analysis by identifying similarities and differences in the two based on a literature review and critical reflection on the authors’ own research. Six areas of difference emerged: (a) background and philosophical base, (b) unique characteristics of each method, (c) goals and rationale of each method, (d) data analysis process, (e) outcomes of the research, and (f) evaluation of trustworthiness. This article provides knowledge that can assist researchers and students in the selection of appropriate research methods for their inquiries.

A Methodological Approach for Blended Communities

2011 ◽  
pp. 103-121 ◽  
Author(s):  
Susan Annese ◽  
Marta Traetta
Keyword(s):  
Content Analysis ◽  
Social Network ◽  
Social Network Analysis ◽  
Network Analysis ◽  
Quantitative Methods ◽  
Qualitative Content Analysis ◽  
Methodological Approach ◽  
Qualitative And Quantitative Methods ◽  
Mixed Approach ◽  
Methodological Reflection

The current diffusion of blended communities, characterized by the integration of online and offline interactions, has made necessary a methodological reflection about the suitable approaches to explore psychosocial dynamics in virtual and real communities. In this chapter we propose a mixed approach that ‘blends’ qualitative and quantitative methods: by combining qualitative content analysis with Social Network Analysis we investigate participation dynamics and by employing this methodological combination in an original way we create an innovative method, called Positioning Network Analysis, to examine identity dynamics. We will describe the characteristics of this methodological device, providing some examples in order to show the manifold use of these original tools.

Violentization Theory and Genocide

2011 ◽  
Vol 15 (4) ◽  
pp. 363-381 ◽  
Author(s):  
Mark A. Winton
Keyword(s):  
Human Rights ◽  
Content Analysis ◽  
Case Studies ◽  
Qualitative Content Analysis ◽  
Similarities And Differences ◽  
Extreme Violence ◽  
Compare And Contrast

The purpose of this article is to use Lonnie Athens’ violentization theory to explain the Bosnian and Rwandan genocides. These two case studies are used to compare and contrast how the brutalization, defiance, violent dominance engagements, and virulency stages emerged prior to and during the genocides. Using published texts such as interviews with perpetrators, human rights reports, and court transcripts, qualitative content analysis is employed to test the fit between violentization theory and the two case studies. The results demonstrate that violentization theory is consistent with the data and provides an explanation of how the genocides developed and were enacted. Similarities and differences between Rwanda and Bosnia are described to explain how the perpetrators went through the violentization process, and an additional stage is added to illustrate extreme violence. Suggestions for further research using this model are provided.

Exploring cardiologists’ and oncologists’ exercise recommendation and referral practices

2019 ◽  
Vol 79 (3) ◽  
pp. 266-276
Author(s):  
Heather J Leach ◽  
Kelli A LeBreton ◽  
Amanda J Wurz ◽  
Mackenzi Pergolotti ◽  
Barry Braun ◽  
...  
Keyword(s):  
Cardiovascular Disease ◽  
Content Analysis ◽  
Online Survey ◽  
Physical Therapists ◽  
Qualitative Content Analysis ◽  
Healthcare Providers ◽  
Chi Square ◽  
Referral Practices ◽  
Exercise Programmes ◽  
Type Of Exercise

Objective: Exercise is beneficial for individuals who have been diagnosed with cardiovascular disease or cancer. Healthcare providers are well placed to discuss exercise with their patients, but their referral practices and the content of exercise recommendations remain unclear. Method: Cardiologists and oncologists completed an online survey comprising four closed-ended questions and one open-ended question to assess exercise recommendation and referral practices. Chi-square tests were used to compare the frequency of closed-ended responses, and open-ended responses were coded and analysed using qualitative content analysis. Results: Of the 154 surveys, 58 were returned ( n = 25; 43.1% cardiologists, and n = 33; 56.9% oncologists). Respondents ( Mage = 45.5 ± 11.1) were mostly men (62.1%). The majority of cardiologists (95.8%) and oncologists (78.1%) reported referring patients to hospital-based exercise programmes. In this study, the cardiologists were more likely to refer patients to certified exercise physiologists (χ2(1) = 6.140, p = .021), whereas oncologists were more likely to refer to physical therapists (χ2(1) = 11.764, p = .001). Conclusion: Findings reveal that cardiologists and oncologists discussed and recommended exercise to their patients at least some or most of the time; there were differences in the type of exercise professionals they were referred to; and exercise recommendations were variable and infrequently concurred with established guidelines.

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