Rural tourism as a factor of new social and economic formation development in countryside
The article describes the main factors, that characterize the current status of Russian agriculture. The most obvious problems and negative trends of rural social and economic policy are distinguished on the basis of current statistics. We emphasizes the need for new mechanisms of effective use of the resource potential of rural areas, one of which may be a rural tourism. A comparative analysis of foreign and Russian agritouristic practice was carried out. The potential and key problem areas development of this type of tourism is demonstrated on the example of the research objects of rural tourism in Tatarstan. Guiding by the Republic of Tatarstan, which is one of the agricultural regions of the country, a study of a number of rural tourism objects were conducted, the results of which reveal the contents of the key factors, hindering the formation agritouristic activity and allocate the necessary conditions for the full and progressive development of this type of tourism in Russia. The final part of the article emphasizes the fact, that the agricultural development of the tourism sector, as one of the most practical tools to overcome the crisis in the rural economy, is possible only if the inclusion of rural tourism as an integral component of the state of social and economic policies for sustainable development of rural areas.