scholarly journals The use of KAAPS in newspapers

2018 ◽  
Vol 3 (2) ◽  
pp. 127-139
Author(s):  
Anastasia De Vries
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
Print Media ◽  
Focus Attention ◽  
Dominant Form ◽  
Advertising Revenue ◽  
Language Variety ◽  
The People ◽  
Critical Content ◽  
The One

In the increasingly competitive media landscape newspapers, among others, are underpressure from digital and social media. As a result, the performance and positioningof traditional Afrikaans newspapers like Rapport, Beeld, Die Burger and Volksblad, aswell as the forms of Afrikaans they use, are constantly scrutinised in surveys about therelevance and profitability of the Afrikaans print media. These surveys often point tothe use of Afrikaans ‘as spoken by the people’ in emerging newspapers like Son andSon op Sondag, as the main reason for the growing popularity, healthy sales figuresand advertising revenue of these two newspapers. As a result, Son developed into thelargest Afrikaans daily in an Afrikaans print market long dominated by establishedtitles like Beeld, Die Burger and Volksblad. In view of this, this contribution will firstlyinvestigate the profitability (in monetary terms and circulation) of actually using Kaapsin newspapers. Secondly, it will focus attention on the use of this form of Afrikaansin traditional newspapers in which Standard Afrikaans is the dominant form. Thequestion is: What is the nature of the Kaaps in these newspapers compared to theKaaps in Son specifically? The aim of this contribution is to explore how Afrikaansnewspapers create space for the use of colloquial varieties in general and Kaapsspecifically, and to determine the relevance or function of Kaaps in the news domain.On the one hand the focus will be on columns in which Kaaps is the medium and onthe other, on newspaper articles about the Afrikaans language variety. The data onwhich this paper is based were firstly, the responses to a list of questions posed to thenews-editor of Son, and secondly a critical content analysis and interpretation of themanifestations of Kaaps in this newspaper in comparison to the forms in the moreestablished Afrikaans newspapers. The general perceptions of, and attitudes towards,the use of colloquial varieties of Afrikaans, collated in a 2012 survey among readers,are also taken into account.

scholarly journals Coverage of Sanitation Issues in India

SAGE Open ◽  
2016 ◽  
Vol 6 (4) ◽  
pp. 215824401667539 ◽  
Author(s):  
Nayeem Showkat
Keyword(s):  
Content Analysis ◽  
Print Media ◽  
Public Information ◽  
Indian English ◽  
The Public ◽  
The People ◽  
Written Form ◽  
Established Fact ◽  
Grand Public ◽  
Good Percentage

Print media plays a crucial role in information distribution and thus enjoys the mileage of being one of the strongest medium of public information. Media plays an important role in our society as its purpose is not only to inform the public about current and past events, but it also determines what we think and worry about. With more in-depth coverage and investigation, this written form of communication creates a longer influence on the minds of the reader. Theory predicts that information provided by print media reflects the media’s incentives to provide news to different types of groups in society, and affects these groups’ influence in policy making. The article analyses the role played by the print media in creating awareness among the Indian public regarding the paramount sanitation issues. The study will use data produced by the different newspapers pertaining to such issues. It is a well established fact that a good percentage of people in India still have no adequate means of disposing their waste. Poorly controlled waste also means daily exposure to an unpleasant environment. Despite the presence of grand public sanitation schemes, waste management remains to be one of the major problems faced by the people. Content analysis is proved to be instrumental in analyzing the content of the major Indian English dailies. This study used content analysis to unveil how much importance newspapers have been giving to sanitation problems and hygiene-related issues. The findings reveal that newspapers have given an utmost importance to the sanitation policies in India.

A Social Media Manifesto

2014 ◽  
Vol 20 (1) ◽  
Author(s):  
Peter J. Pitts
Keyword(s):  
Social Media ◽  
Los Angeles ◽  
Public Good ◽  
Bottom Line ◽  
The Public ◽  
The People ◽  
Healthcare Marketing ◽  
The One ◽  
Hard Place

The role of marketing communications is to advance the bottom line and the public good – and not necessarily in that order. Giving back is an integral part of the New Normal. And there has never been a better tool to accomplish this mission than social media.But healthcare marketing –and particularly of the regulated variety --is between a rock and a hard place. On the one hand, marketers understand the importance and opportunity in social media. It’s where the people are. It’s where the action is. But then there are all those pesky regulatory concerns.As Walter O’Malley –the man who moved the Brooklyn Dodgers to Los Angeles once commented, “The future is just one damn thing after another.”

Automatic from the people: Uber’s iconic interface and the automation of sociality

2019 ◽  
Vol 10 (3) ◽  
pp. 255-273
Author(s):  
Christopher M. Cox
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
Social Interactions ◽  
Patent Application ◽  
User Engagement ◽  
Push Button ◽  
Critical Locus ◽  
Mobile Interface ◽  
The People ◽  
Iconic Imagery

This article undertakes a content analysis of the Uber mobile interface as depicted in a patent application for a process that integrates and automates social media information to match potential UberPool riders. As depicted in the patent application, the Uber interface is a critical locus for incorporating social media information and rendering this information usable and palpable for users. By aligning the Uber interface with the communicative and symbolic richness of iconic imagery, I argue for the Uber interface as a juncture for critical abstractions between the manifestation of social interactions appearing to users on the Uber interface and Uber’s techno-economic motivations to shape, configure and guide user enactment of sociality. By designing for simplicity, the Uber interface abstracts between the push-button ease of undertaking sociality and the need to reflect on circumstances giving rise to these prescribed forms of sociality. Through this viewpoint, I specify abstractions between simplified forms of sociality presented to users and Uber techno-economic motivations configuring interfacial sociality, implicating algorithmic objectivity, connective friending and programmed sociality as unseen forces configuring and prescribing social interactions for user engagement.

scholarly journals Social Media coverage of “Maspero”: Solidarity between Muslims and Christians post The Egyptian Uprising

2016 ◽  
Vol 16 (3) ◽  
pp. 61
Author(s):  
Amal Bakry ◽  
Mariam F Alkazemi
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
Social Cohesion ◽  
Media Coverage ◽  
Print Media ◽  
Qualitative Content Analysis ◽  
Muslim Country ◽  
Military Forces

The current study examines the print and social media coverage of the “Maspero” massacre in Egypt, in which military forces attacked Coptic Christians in a predominantly Muslim country. By employing a qualitative content analysis, the authors examine the role of media in inducing a state of social cohesion. Data were collected from a state-owned newspaper, Al-Ahram, and an independent newspaper, Al-Masry Al-Youm. Data were also collected from a blog that compiles testimonies of witnesses to the “Maspero” massacre as well as three of Egypt’s best-known online activists: Alaa Abd El Fattah (@alaa), Salma Said (@salmasaid), and Rasha Azab (@RashaPress). The results reveal the themes of print and social media coverage of the events, with the suggestion that social media was much more effective in inducing social cohesion than the print media.

scholarly journals Sosiaalisen median kommenttien analyysi multimodaalisesta näkökulmasta digitaalisen journalismin ja poliittisen viestinnän tutkimuksessa

2021 ◽  
Vol 40 (3) ◽  
Author(s):  
Margareta Salonen ◽  
Elisa Kannasto ◽  
Laura Paatelainen
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
Literature Review ◽  
Political Communication ◽  
Qualitative Content Analysis ◽  
Data Sets ◽  
Individual Mode ◽  
Digital Journalism ◽  
Social Media Platforms ◽  
The One

Societal discussions flow on social media platforms that are studied by researchers in multiple ways and through various kinds of data sets that are extracted from them. In the studies of these discussions, multimodality unravels the semiotic modes that are communication resources through which meanings are socially and culturally created and expressed. In addition, the viewpoint of affordances can be used for viewing the functions of social media platforms and their discussions. Furthermore, this review was conducted to better understand how social media comments are researched from the perspective of multimodality in the context of digital journalism and political communication. A systematic literature review and qualitative content analysis were used as methods. The review discovered that the studies under review were not that high in multimodality and that text as an individual mode was the most common one. Furthermore, Twitter was the most researched platform and the one where the use of modes was more thoroughly explained.

Tara in Vajrayana Buddhism: A Critical Content Analysis

2021 ◽  
pp. 096673502110554
Author(s):  
Gurmeet Kaur
Keyword(s):  
Content Analysis ◽  
Religious Studies ◽  
Feminist Studies ◽  
Psychological Consequences ◽  
Divine Feminine ◽  
The People ◽  
Critical Content ◽  
Tibetan Refugees ◽  
Asian Context ◽  
Hindu Deity

Tara is both a Buddhist and Hindu deity. She is widely worshipped in the esoteric branch of Buddhism: Vajrayana. Even in the exile, Tibetan refugees follow the practice and rituals associated with Tara. Lamentably, she has been given an auxiliary and secondary role in comparison to male deities. Various feminist scholars have begun to look at aspects of society through the lens of gender. They have been at the forefront of studying gender roles and its psychological consequences for those who try to abide by them. In religious studies, especially in Asian context, many of these discourses are difficult to perceive because they were unconsciously appropriated as truth by the people of the society in which they circulated as an inviolable aspect of the worlds or as nature. This study is an attempt to examine the representation of Goddess in various ancient texts as essential to the study of the divine feminine. This hybrid study merges traditional Indology with feminist studies, and is intended for specialists in the field, for readers with interest in Buddhist, and for scholars of Gender studies, cultural historians, and sociologists.

Character assassination as a right-wing populist communication tactic on social media: The case of Matteo Salvini in Italy

2021 ◽  
pp. 146144482110392
Author(s):  
Carlo Berti ◽  
Enzo Loner
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
Qualitative Analysis ◽  
Communication Strategy ◽  
Right Wing ◽  
Media Communication ◽  
The People ◽  
Individual Traits ◽  
Social Media Communication

The article conceptualizes character assassination (CA) as a tactic of populist communication on social media by using the case study of Italian politician Matteo Salvini. CA consists of personal attacks aimed at damaging the reputation of individuals, used as political means to attack the “enemies of the people.” By means of CA, populists operate a shift from issues and arguments toward individual traits and behaviors. CA’s importance is linked to the features of social media communication (i.e. disintermediation, speed, virality, fragmentation, emotionality). The article uses content analysis of tweets, and qualitative analysis of relevant examples; it demonstrates the strategic nature of CA in Salvini’s communication and identifies five functions (i.e. polarizing, personalizing, symbolic, discriminating, emotional) of CA in right-wing populist communication. CA’s logic is unpacked, by showing how the delegitimization of individuals is used to reinforce a populist communication strategy. Potential implications and responses to CA are discussed.

scholarly journals Social media and populism: an elective affinity?

2018 ◽  
Vol 40 (5) ◽  
pp. 745-753 ◽  
Author(s):  
Paolo Gerbaudo
Keyword(s):  
Social Media ◽  
Technological Development ◽  
The United States ◽  
Elective Affinity ◽  
Internet Users ◽  
The People ◽  
Mass Politics ◽  
The One ◽  
Intense Debate ◽  
Populist Movements

Since the election of Donald Trump as president of the United States, an intense debate has developed around the connection between social media and populist movements. In this article, I put forward some theses about the reasons for the apparent ‘elective affinity’ between social media and populism. I argue that the match between social media and populist politics derives from the way in which the mass networking capabilities of social media, at the time of a ‘mass web’ involving billions of people worldwide, provide a suitable channel for the mass politics and the appeals to the people typical of populism. But this affinity also needs to be understood in light of the rebellious narrative that has come to be associated with social media at times in which rapid technological development has coincided with a profound economic crisis, shaking the legitimacy of the neoliberal order. This question is explored by examining the role acquired by social media in populist movements as the people’s voice and the people’s rally, providing, on the one hand, with a means for disaffected individuals to express themselves and, on the other hand, with a space in which disgruntled Internet users could gather and form partisan online crowds.

scholarly journals Internet memes in Covid-19 lockdown times in Poland

Comunicar ◽  
2021 ◽  
Vol 29 (67) ◽  
Author(s):  
Roza Norstrom ◽  
Pawel Sarna
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
Narrative Analysis ◽  
Participatory Culture ◽  
The Internet ◽  
Redes Sociales ◽  
Common Category ◽  
The People ◽  
The Government ◽  
Ordinary Citizens

Poland was one of the countries that was hit by the Covid-19 pandemic in 2020, and its government imposed restrictions to combat the spreading of the virus. The Internet and social media became outlets for people’s reactions to the events that unfolded, including the lockdown. A part of this reaction came in the form of creating and sharing memes – an expression of digital participatory culture. This paper aims to analyze how Covid-19 was communicated and narrated through Internet memes and how they presented the pandemic and actors responsible for fighting it. 1,763 memes from six media platforms were analyzed using content analysis with framing elements and a comparative narrative analysis. The results show that the memes provided a form of commentary on the situation experienced by Poles. The most common category of memes was “bans and orders”, involving restrictions that were often criticized and ridiculed as pointless. The main characters within the memes were ordinary citizens, often portrayed in a comedic way as careless in regards to the virus and violating the restrictions. They were also presented as victims of the police and the government. Furthermore, the people responsible for fighting the pandemic were portrayed as incompetent and imposing needlessly severe restrictions and penalties for not abiding by them. Polonia fue uno de los países golpeados por la pandemia del Covid-19 en 2020, cuyo gobierno impuso restricciones para combatir la propagación del virus. Internet y las redes sociales se convirtieron en un escape para las reacciones de las personas a estos eventos, incluido el confinamiento. Una parte de esta reacción vino en forma de creación y difusión de memes, una expresión de la cultura digital y participativa. El presente estudio tiene como objetivo analizar cómo el Covid-19 fue comunicado y narrado a través de los memes en Internet y cómo fue presentada la pandemia y los responsables de combatirla. Fueron analizados 1.763 memes de seis medios empleando un análisis de contenidos con elementos de enmarque y análisis comparativo narrativo. Los resultados muestran que los memes fueron una forma de expresión sobre la situación vivida por los polacos. La categoría más popular fue la de «prohibiciones y órdenes», aludiendo a las restricciones que frecuentemente fueron criticadas y ridiculizadas como inútiles. El personaje principal de los memes fueron los ciudadanos, frecuentemente retratados de una manera cómica como personas irresponsables en cuanto al virus y violaciones de las restricciones. También fueron presentados como víctimas de la policía y el gobierno. Además, las personas responsables de combatir la pandemia fueron retratadas como incompetentes, al imponer restricciones y sanciones excesivamente estrictas por no obedecerlas.

scholarly journals Strategi Periklanan pada Bisnis Retail

2015 ◽  
Vol 2 (4) ◽  
pp. 235
Author(s):  
Veny Ari Sejati
Keyword(s):  
Social Media ◽  
Communication Technology ◽  
Print Media ◽  
Word Of Mouth ◽  
Communication Technologies ◽  
Qualitative Approach ◽  
Advertising Strategy ◽  
The People ◽  
Internet Media ◽  
E Mail

This research aims to analyze the benefits of advertising strategy of Poundland. The method used is a qualitative approach because its ability to produce an in-depth description to obtain an authentic understanding of the experience of the people concerned. The study found that Poundland conducted intensive advertising by utilizing important moments such as Halloween, Christmas, Mother Day, etc using Internet media, social media, and e-mail sent 1-2 times per week. Poundland also employs other media such as word of mouth spread among students. Catalog is also used as the print media to reach the consumers. Poundland uses communication technology and take advantage of important moments for advertising strategy. This description can be a reference for retail businesses in Indonesia to pay attention to important events in Indonesia such as national moments and utilizing non-traditional communication technologies as an advertising strategy.

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