scholarly journals Three associations – three research projects: “The costs of legalization in the field of the electrical household appliances”, “Competitive situation and market development of the consumer products”, “The Scale of the grey and pirate products on the Russian market of the consumer goods”

2003 ◽  
Vol 4 (4) ◽  
pp. 128-131
Author(s):  
Vadim Radaev
Keyword(s):  
Consumer Goods ◽  
Consumer Products ◽  
Market Development ◽  
Research Projects ◽  
Competitive Situation ◽  
Russian Market ◽  
Household Appliances

scholarly journals A Law of Functional Expansion - Eliciting the Dynamics of Consumer Goods Innovation with Design Theory

2019 ◽  
Vol 1 (1) ◽  
pp. 1015-1024
Author(s):  
Pascal Le Masson ◽  
Kenza El Qaoumi ◽  
Armand Hatchuel ◽  
Benoit Weil
Keyword(s):  
Mobile Phone ◽  
Consumer Goods ◽  
Design Theory ◽  
Computational Models ◽  
Disruptive Innovation ◽  
Consumer Products ◽  
Innovative Design ◽  
Unique Data ◽  
Functional Expansion ◽  
Design Theories

AbstractFor more than two decades, mobile phone industry has shown that innovation is not only functional optimization and combination but can also be a "functional expansion”. Sometimes called radical or disruptive innovation, this phenomenon leads to the development of new method for engineers and designers. However, the intensity remains undemonstrated: is functional expansion a rare phenomenon (few products during very short periods of time) – or is it an intense phenomenon, that even might have accelerated in the last decades? To answer these questions, the paper overcomes two main obstacles: how to measure functional expansion? And what would be a law of functional expansion, that would enable to test the importance and newness of the phenomena? Building on recent advances on the measurement of innovation and on new computational models of design derived from most advanced design theories, this paper presents unique data on functional expansion of 8 consumer products and tests that functional expansion significantly accelerated in the mid 1990s. The paper confirms quantitatively that our societies are now in a new design regime, a regime of innovative design.

Examination of Packaged Consumer Goods by Using FT-Raman Spectrometry

1991 ◽  
Vol 45 (10) ◽  
pp. 1587-1589 ◽  
Author(s):  
David A. C. Compton ◽  
Senja V. Compton
Keyword(s):  
Quality Control ◽  
Raman Spectra ◽  
Consumer Goods ◽  
Pharmaceutical Preparations ◽  
Food Product ◽  
Consumer Products ◽  
Raman Spectrometry ◽  
High Quality ◽  
Ft Raman

The feasibility of obtaining FT-Raman spectra of consumer products inside clear polymeric packaging is described. It is possible to obtain high-quality spectra of the sample without removing it from the package, thus enabling quality-control checks to be performed on a final product. Examples are shown for three pharmaceutical preparations and one food product.

scholarly journals Cloud services: incentives of users to adaptation

2018 ◽  
pp. 50-57
Author(s):  
A. B. Kuryatnikov ◽  
L. S. Orlova
Keyword(s):  
Information Technologies ◽  
Cloud Services ◽  
Market Development ◽  
Russian Market ◽  
Factors Influencing ◽  
Other Information ◽  
The Russian Federation ◽  
Definition Of ◽  
Cloud Technologies ◽  
Development Prospects

Information technologies influence a place and competitiveness of the companies on the international scene. Сloud technologies take root practically in all branches of economy both in state and in the private sphere the advanced information technologies. The essence of cloud technologies consists in granting to end users of remote dynamic access to services, computing resources and appendices (including operating systems and infrastructure) on the Internet. The purposes of this work are: the analysis of speed of distribution of cloudy technologies in the Russian Federation and the world; definition of drivers of development and distribution barriers in the Russian market; development prospects of cloud-based technology and proposing measures s for stimulating their development . Survey of representatives of the companies participating of the market of cloud services was conducted for the analysis of the factors influencing distribution of cloud services in Russia. The factors influencing the direction development prospects of cloud-based technology are defined by the factorial analysis of answers of respondents in the SPSS program. Based on the results of the survey, the forecasted values of the development of the cloud services market were made. The infrastructure, economic, marketing factors promoting advance of cloud services in the Russian market are revealed as a result of the conducted research. The factors interfering growth of the market of cloud technologies are legal, social and economic, technological and marketing. Tools were developed for stimulation of distribution of cloud services on the basis of the received results. On the basis of the obtained results, it can be concluded that in order to preserve sustainable development, it is expedient to specialize companies for the production of one type of products or in a particular industry. Also it is recommended to develop products for public sector, providers of cloud services only started mastering this sphere. If other information technologies are usually offered to customers through IT directors, then cloud products should be promoted by addressing directly to directors of companies or other representatives distributing the budget.

scholarly journals Profitability of Sector Mutual Funds and ETFs During Market Development and Length of Investment Horizon

2018 ◽  
Vol 9 (2) ◽  
pp. 42-60
Author(s):  
Martin Širůček ◽  
Jan Vystoupil ◽  
Petr Strejček
Keyword(s):  
Mutual Funds ◽  
Mutual Fund ◽  
Consumer Goods ◽  
Market Development ◽  
Investment Horizon ◽  
Lower Loss

This paper focuses on the profitability of investments into IT, finance, healthcare and consumer goods oriented active and passive mutual funds and ETFs and their profit/loss in different market situations (growing, stagnant and decreasing markets).The aim of the paper is to set recommendations for investors as regards which instrument (active or passive mutual fund or ETFs) brings higher return or lower loss over the time and market development and if investors can expect different results based on the sector orientation, which sector is more sensitive to bullish or bearish trends. Our results show that neither ETF nor passive mutual funds were able to beat the market, as the sector index brings better results than these investments in all situations. Within bearish trend, all sector ETFs and passive mutual funds bring the same results as sector index, only active managed mutual funds bring better results. The lowest loss during this period was achieved by active managed mutual funds focusing on healthcare. Bullish and stagnant markets bring quite the same results, but passive funds and ETF are more profitable than active mutual funds in growing markets.

Stars and Stories: How Films Became Branded Products

2001 ◽  
Vol 2 (3) ◽  
pp. 461-502 ◽  
Author(s):  
Gerben Bakker
Keyword(s):  
United States ◽  
Shelf Life ◽  
Consumer Goods ◽  
Motion Pictures ◽  
The United States ◽  
Consumer Products ◽  
Sunk Costs ◽  
Brand Awareness ◽  
Distribution Of Income

Between 1890 and 1940, motion pictures changed from technological novelties into heavily branded consumer products. The high sunk costs and short “shelf-life” of movies led film producers to borrow branding techniques from other consumer goods industries. They tried to build audience loyalty around a number of characteristics, but eventually learned that stars and stories were the most effective “promotion machines,” able swiftly to generate massive brand-awareness and to persuade consumers to see a new film. Data from the United States, Britain, and France showing the disproportionate distribution of income and fame among stars confirm their role as persuaders. Ultimately, film producers extended the life of their products by licensing their instant, tradable brands to other consumer goods industries.

scholarly journals Consumer Preferences for Attributes of Interest of Honey Products

2017 ◽  
Vol 2 (3) ◽  
pp. 26
Author(s):  
Christina Whidya Utami ◽  
Steven Willyanto Harjono
Keyword(s):  
Consumer Goods ◽  
Consumer Preferences ◽  
Consumer Products ◽  
Quantitative Approach ◽  
Product Attributes ◽  
Main Thing ◽  
The Right ◽  
Attribute Combination ◽  
Glass Packaging

In selling products is the main thing to note, because of the appeal of consumer products will be a consideration in buying consumer goods. The appeal may be packaging, taste, price, volume or other product attributes. To cultivate the right product attributes required preferences of consumers. The purpose of this research is to know the attributes and combinations of product attributes Borneo Hive the most preferred by consumers. This research uses a quantitative approach with an analysis conjoint use SPSS program 20.0. The sample used in this study is 50 consumers ever buy Borneo Hive and product attributes are examined is the packaging, volume and price. The results of this study showed that the most preferred product attributes consumers Borneo Hive is the volume of packaging and prices followed. And for the most preferred attribute combination is the glass packaging with a volume of 500 ml - 350 ml with the price of IDR 30,000–IDR.40,000.

European Automobile TNCs: Development Strategies. – Moscow, IMEMO, 2021. – 142 p. ISBN 978-5-9535-0598-7

2021 ◽  
Author(s):  
Y. Baronina
Keyword(s):  
Higher Education ◽  
Decision Making ◽  
Automobile Industry ◽  
Development Strategies ◽  
Market Development ◽  
Development Programs ◽  
Russian Market ◽  
Current Trends ◽  
Current State ◽  
Factors Influencing

The study is devoted to the strategies of European automobile TNCs, as well as the specifics of their entry into the markets of various countries and regions. The current state of the global automobile industry is characterized, the reasons for changes in the qualitative parameters of the industry are analyzed, and the factors that contributed to territorial shifts are investigated. Country, sectoral and corporate factors influencing the choice of investment and non-investment methods of entering new markets by automobile TNCs are presented, a study of the degree of their influence on decision-making by companies is carried out. The transformations that have occurred in the structure of car production by European TNCs as a result of the process of internationalization are analyzed. The features of the Russian market development by European automobile TNCs are highlighted, special attention is paid to changes in their strategies and prospects for activities in Russia. The publication is intended for Agencies working on Russia's automobile industry development programs, as well as for researchers, higher education professors, postgraduates, students, and anyone interested in the current trends in the automobile industry.

Russian Market of Ceramic Bricks. Development Trends and Prospects

2020 ◽  
Vol 787 (12) ◽  
pp. 4-5
Author(s):  
A.A. Semenov ◽  
Keyword(s):  
Residential Buildings ◽  
The State ◽  
Market Development ◽  
Housing Construction ◽  
Regional Structure ◽  
Development Trends ◽  
Russian Market ◽  
Wall Materials ◽  
Materials Used

The article provides information about the state and main trends in the development of the Russian market of ceramic bricks. Data on the structure of construction of residential buildings based on the wall materials used are presented, and the regional structure of demand for ceramic bricks is estimated. The forecast of market development in 2021-2022 is presented. It is noted that from the end of 2018, the pace of housing construction in Russia increased significantly due to the transition from mid-2019 to financing through escrow accounts and the rejection of EPA (Equity Participation Agreement). The positive dynamics continued in 2019-2020, which was additionally associated with a reduction in the Central Bank’s key rate, the introduction of a preferential mortgage program in 2020, and the implementation of programs to support the construction complex in the context of the COVID-19 pandemic. As a result, the production of ceramic bricks increased by more than 3% in 2019 and by about 2% in the first 9 months of 2020. At the same time, it was found that due to unfavorable market conjuncture, the number of ceramic plants operating in Russia has significantly decreased (from 557 in 2014 to 310 in 2019).

Role of Digital Marketing in Consumer Goods Retailing. Evidence from Vietnam in the Context of the 4th Industrial Revolution

2019 ◽  
Vol 10 (4) ◽  
pp. 1266
Author(s):  
Pham Hung CUONG
Keyword(s):  
Consumer Goods ◽  
Quantitative Research ◽  
Industrial Revolution ◽  
Cost Effective ◽  
Consumer Products ◽  
Digital Marketing ◽  
Business World ◽  
Purposive Sample ◽  
The Web

The development of the 4th Industrial revolution has brought many changes in technologies that are set to change the business world. In Vietnam, retailers of consumer products have taken the advantage of the innovation to engage in digital marketing. The aim of this study is therefore to evaluate the significance of digital marketing in consumer goods retailing. The hypothesis developed for the research is that there is a certain link between digital marketing and consumer goods industry. To achieve its aim, the study uses quantitative research methodologies where data is collected through online questionnaires. A purposive sample of 580 respondents was used to obtain data. The information gathered was analyzed using Excel and SPSS packages. The study finds that most respondents knew about online sale of consumer goods through advertising ads on the web. The paper then draws a correlation between knowledge of marketing and the actual buying of goods. It is further established that majority of participants prefer buying goods online because it is convenient and cost-effective. The role of digital marketing in consumer goods retailing is explicitly outlined and linked to research hypothesis. By so doing, the study is said to have met its objective.

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