scholarly journals TANDA DINAMIS SEDAAP DAN DIMENSI BUDAYA MEDIA LED DALAM RESPON BERSISI DUA REMAJA

2018 ◽  
Vol 7 (2) ◽  
pp. 154
Author(s):  
Vera Yulia Harmayanthi
Keyword(s):  
Light Emitting Diode ◽  
Cultural Dimension ◽  
Persuasive Messages ◽  
Advance Technology ◽  
Light Emitting ◽  
The Media ◽  
Relationship Of ◽  
The Relationship ◽  
Two Sides ◽  
Age And Sex

The media today is characterized scene and space evolution of advertising. LED Media (Light-Emitting Diode as advertising displays) is one of popular outdoor media spaces to advertise kinds of products’ scenes, such as: drink and foods. Cultural dimension of LED media is attractive conventional media with advance technology and creative works. There are the creations of words which included visual pictures in moving appearance are applied and appropriated into LED media landscape. Its deliver the persuasive messages to individuals. Messages are pointed and adapted to individuals in age levels as the target. That is the most important to know their responses on those messages to be effectiveness. Perspective semiotics, Peirce theory, was used in this qualitative study as the way to know the level of individuals’ responses to products’ messages on LED media’s cultural dimension. The data were collected from teenagers who have experiences to the product. It is included external indicators like as age and sex in two-sided responses to some dynamical signs. They are both words and visual pictures offering a product messages <em>Mie Sedaap</em> on LED media, January 2017 at South Jakarta area. The results show, 1) dynamical signs of <em>Sedaap </em>in the relationship between representamen, object, and interpretant; 2) the relationship of dynamical signs <em>Sedaap</em> to cultural dimension on LED media; and 3) The levels of teenagers’ responses in two-sides <em>like and dislike</em> until their decisions to buy products. All of them give values to show the effectiveness messages of cultural dimension on LED media, especially for teenagers.

Analysis of Maximum Expiratory Flow Volume Curves Using Canonical Correlation Analysis

1985 ◽  
Vol 24 (02) ◽  
pp. 91-100 ◽  
Author(s):  
W. van Pelt ◽  
Ph. H. Quanjer ◽  
M. E. Wise ◽  
E. van der Burg ◽  
R. van der Lende
Keyword(s):  
Correlation Analysis ◽  
Canonical Correlation Analysis ◽  
Canonical Correlation ◽  
Flow Volume ◽  
Non Linear ◽  
Maximum Expiratory Flow ◽  
Expiratory Flow ◽  
Relationship Of ◽  
The Relationship ◽  
Age And Sex

SummaryAs part of a population study on chronic lung disease in the Netherlands, an investigation is made of the relationship of both age and sex with indices describing the maximum expiratory flow-volume (MEFV) curve. To determine the relationship, non-linear canonical correlation was used as realized in the computer program CANALS, a combination of ordinary canonical correlation analysis (CCA) and non-linear transformations of the variables. This method enhances the generality of the relationship to be found and has the advantage of showing the relative importance of categories or ranges within a variable with respect to that relationship. The above is exemplified by describing the relationship of age and sex with variables concerning respiratory symptoms and smoking habits. The analysis of age and sex with MEFV curve indices shows that non-linear canonical correlation analysis is an efficient tool in analysing size and shape of the MEFV curve and can be used to derive parameters concerning the whole curve.

Human Rights and the Mediatization of International Law

2010 ◽  
Vol 23 (3) ◽  
pp. 507-527 ◽  
Author(s):  
DANIEL JOYCE
Keyword(s):  
Human Rights ◽  
New Media ◽  
International Law ◽  
Theoretical Work ◽  
International Regulation ◽  
The Media ◽  
Legal Forms ◽  
Relationship Of ◽  
Communicative Capitalism ◽  
The Relationship

AbstractThis article considers the relationship of international law and the media through the prism of human rights. In the first section the international regulation of the media is examined and visions of good, bad, and new media emerge. In the second section, the enquiry is reversed and the article explores the ways in which the media is shaping international legal forms and processes in the field of human rights. This is termed the ‘mediatization of international law’. Yet despite hopes for new media and the Internet to transform international law, the theoretical work of Jodi Dean warns of the danger to democracy of commodification through the spread of ‘communicative capitalism’.

scholarly journals ENHANCING MILLENNIAL PERFORMANCE THROUGH INDIVIDUAL CHARACTERISTICS AND EMPLOYEE ENGAGEMENT

2021 ◽  
Vol 19 (3) ◽  
pp. 459-468
Author(s):  
Susanti Dwi Ilhami ◽  
◽  
Armanu Armanu ◽  
Noermijati Noermijati ◽  
Nattharuja Korsakul ◽  
...  
Keyword(s):  
Employee Engagement ◽  
Information Technologies ◽  
Employee Performance ◽  
Sampling Technique ◽  
Intention To Leave ◽  
Primary Objective ◽  
Individual Characteristics ◽  
The Media ◽  
Relationship Of ◽  
The Relationship

This study presents a model linking individual characteristics, employee engagement, and employee performance. The primary objective was to investigate the direct effect of individual characteristics on employee performance and its indirect effect through employee engagement. This study used a non-probability sampling technique with a saturation sampling type. The data were obtained by a questionnaire from a sample of 118 respondents of millennial employees in the media and information technologies sector in Yogyakarta. Data were analyzed by used variance-based SEM (SEM-PLS) and found four significant paths models. The result reveals that individual characteristics have a positive and significant effect on improving employee performance. Moreover, individual characteristics are significantly positive in increasing employee engagement, while employee engagement has a positive and significant effect on employee performance. The mediation test result indicated that employee engagement could partially mediate the relationship of individual characteristics on employee performance. Further research can incorporate variables that influence millennial performance, such as job characteristics, intention to leave, job satisfaction, and other variables to improve strategies in enhancing millennial performance.

scholarly journals Practices of Constructing Regional Identity in the Media Discourse of Tatarstan

2020 ◽  
pp. 52-66
Author(s):  
O. V. Ilyina ◽  
E. V. Kablukov
Keyword(s):  
Regional Identity ◽  
Cultural Identification ◽  
Media Discourse ◽  
Traditional Religion ◽  
Regional Center ◽  
The Media ◽  
Relationship Of ◽  
First Time ◽  
The Relationship ◽  
Empirical Material

The authors consider identity as a conditional discursive construct, the result of subjects of discourse identifications and offer their own methodology for its analysis. It is shown that regional identity can be represented in the form of a model based on spatial and temporal identifications that specify the coordinate system of reality in which there are residents of the region in question. The concept of space-time is complemented by a set of diverse thematic identifications, including economic, political, cultural, ethnic, religious, linguistic, etc. For the first time in the framework of the socio-constructionist paradigm, a discursive model of the regional identity of the inhabitants of Tatarstan is constructed in the article. The empirical material of the study is the corpus of texts of Tatarstan media for 2017-2019. It is shown that the spatial identification of Tatarstan people includes the practice of selecting, nominating and describing significant geographical objects, the practice of constructing relations of Tatarstan with other geographical objects. Particular attention is paid to the practice of constructing the capital status of a regional center, as well as the relationship of spatial and political identifications. Analyzing the practices of ethnic, religious, linguistic and cultural identification, the authors come to the conclusion that the identity of the Tatarstan people is ethnocentric: despite the declared multinationality and multi-confessionality of the region, Tatars as an ethnic group, Tatar language, Tatar culture and Islam as a traditional religion of the Tatars are of particular importance.

scholarly journals A Device to Measure a Smoker’s Puffing Topography and Real-Time Puff-By-Puff “Tar” Delivery

2014 ◽  
Vol 26 (2) ◽  
Author(s):  
Sandra J. Slayford ◽  
Barrie E. Frost
Keyword(s):  
Real Time ◽  
Light Emitting Diode ◽  
Absolute Error ◽  
Average Error ◽  
Light Emitting ◽  
Light Obscuration ◽  
Test Study ◽  
Added Benefit ◽  
Volume Characteristics ◽  
The Relationship

AbstractA device for measuring the flow, duration and volume characteristics of human puffing behaviour when smoking cigarettes is described. Cigarettes are smoked through a holder comprising a measured pressure drop across a critical orifice. The holder also contains a Light Emitting Diode (LED) and photodetector that measures light obscuration in order to estimate nicotine-free dry particulate matter (NFDPM, “tar”) delivery. All data are recorded on a puff-by-puff basis and displayed in real time. These NFDPM estimates are known as optical “tar” (OT), and are derived from the calibration of the OT measurement versus gravimetric NFDPM yields of cigarettes under a range of smoking regimes. In a test study, puff volumes from 20-80 mL were recorded to ± 6.0% of a pre-set volume, with an absolute error of 4.7 mL for an 80 mL volume drawn on a lit cigarette, and an average error of less than 2.0 mL across the range 20-80 mL. The relationship between NFDPM and OT was linear (R2 = 0.99) and accurate to ± 1.3 mg per cigarette over the range 1-23 mg per cigarette. The device provides an alternative to the widely used part filter methodology for estimating mouth level exposure with an added benefit that no further laboratory smoking replication or analysis is required. When used in conjunction with the part filter methodology, the puffing behaviour recorded can explain anomalies in the data while providing a second independent estimate.

‘Sensational Coverage of a Sensational Trial’: Treason, Journalism and the State

2019 ◽  
pp. 130-156
Author(s):  
Katherine Isobel Baxter
Keyword(s):  
Literary Form ◽  
Press Coverage ◽  
Legal Process ◽  
Daily Lives ◽  
The Press ◽  
First Republic ◽  
Newspaper Reporting ◽  
The Media ◽  
Relationship Of ◽  
The Relationship

Chapter Six provides an extended examination of the newspaper reporting of the treason trial of Obafemi Awolowo, the second major treason trial after independence. How the Nigerian press covered the trial illuminates the ways in which legal process as a mode of nation formation was woven into the daily lives of newspaper readers. Moreover, attending to that press coverage illustrates the importance of narrative and literary form in the process of national self-construction. The chapter begins by outlining the relationship of politics and the press in Nigeria before looking at the defining features of the trial itself. The chapter examines how the trial was presented in the press and the readerly engagement that the press sought to foster. The chapter concludes by reflecting on the larger significance of the trial and its coverage in the media at the dawn of Nigeria’s first Republic.

scholarly journals Impedance Measures and a Mounting Technique for Drosophila: Larval Movements, Heart Rate, Imaging, and Electrophysiology

2020 ◽  
Vol 3 (1) ◽  
pp. 12
Author(s):  
Noah de Castro ◽  
Robin Lewis Cooper
Keyword(s):  
Neuromuscular Junctions ◽  
Light Emitting Diode ◽  
Bright Light ◽  
Infrared Camera ◽  
Synaptic Function ◽  
Light Emitting ◽  
The Media ◽  
Led Lights ◽  
Suitable Technique ◽  
Larval Movement

Monitoring movements of larval Drosophila with electrical detection allows one to record the behaviors without the use of lights and cameras. This is a suitable technique when studying the use of light-sensitive proteins in optogenetic studies. Electrical measures are feasible to use in determining when a larva starts to move or continues to move after a light induced activation of channelrhodopsin. We have developed a technique using an electrical measure of the media as an index of larval movement. As a proof of concept, recordings with an infrared camera of the larval movement were simultaneous made with electrical measures. The two techniques parallel each other in their ability to index larval movements. Bright light-emitting diode (LED) lights used in optogenetic experiments tend to saturate the detectors of the camera unless filters are used and different filters maybe necessary depending on the LED spectrum and sensitivity of the camera. Impedance measures are independent of the type of LED or brightness. We also assessed the use of a non-solvent based glue (3M Vetbond) to hold larvae in place while measuring synaptic function of neuromuscular junctions, cardiac function and influence of modulators, or activation of light-sensitive channels.

The Psychological Impact of Brand Advertisement on Face Book Users with Media Convergence – A Semiotic Approach

2017 ◽  
Vol 12 (01) ◽  
Author(s):  
Priya Handa ◽  
Ruhi Lal
Keyword(s):  
Psychological Impact ◽  
Communication Strategy ◽  
Work Place ◽  
Media Convergence ◽  
Semiotic Approach ◽  
The Face ◽  
The Media ◽  
Relationship Of ◽  
The Impact ◽  
The Relationship

The study has explored the rising psychological changes with the media convergence of television and Facebook and significance of a positive approach to deal with hierarchical conduct of employee in any company. The study investigates the brand advertisement showcasing balance of personal and professional life in the relationship of wife and husband at same work place. The study focused on semiotic approach to analyze the advertisement of Airtel India emphasizing on social roles of women in the society and its impact on the users of Facebook. The researcher analyzed the hegemony in the commercial and promotion of advertisement on public platform as face book to know the impact on consumer towards the commercial. Initially television is used as a medium the commercial was also released through Facebook with a strong brand communication strategy. The findings revealed that the observational information shared on Facebook affirms a portion of positive hierarchical conduct, that concentrates on the enticing urge in the consumers / users to aspire, visualize, share the views about the commercial with emotions on the face book page showcasing positive consumer psychology.

Temperature Regulation for LED Lamps Using Fans

2013 ◽  
Vol 753-755 ◽  
pp. 1931-1938
Author(s):  
Hyeung Sik Choi ◽  
Hee Young Shin ◽  
Ji Youn Oh ◽  
Tae Woo Lim ◽  
Yun Hae Kim
Keyword(s):  
Temperature Control ◽  
Temperature Regulation ◽  
Light Emitting Diode ◽  
Operation Time ◽  
Heat Sinks ◽  
Optimal Size ◽  
Light Emitting ◽  
Regulation Scheme ◽  
Cooling Fan ◽  
Relationship Of

A temperature regulation control for LED(Light Emitting Diode) lamp using a cooling fan was studied. An efficient temperature regulation scheme using fan wind at the lowest sound noise was studied. For the study, after measurement of the minimum sound noise of the fan and related temperature of the LED lamp through tests, experiments on temperature control of the LED lamp using the fan with various size of heat sinks was performed. Also, characteristics and relationship of heat sinks and fans are studied through experiments. To reduce the fan sound noise, a method of reducing the operation time with optimal size of the heat sink was studied.

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