DEVELOPMENT OF TOURISM AND RECREATION IN THE CONTEXT OF THE STRATEGIC LEADERSHIP PROGRAM OF RUSSIAN UNIVERSITIES AND THE NATIONAL PROJECT «EDUCATION»
From 2021 to 2031, an innovative project of the Ministry of Education and Science of the Russian Federation will begin to be implemented, aimed at the formation of strategic leadership of the country’s higher educational institutions on the basis of partnership between them. The article discusses the possibilities of developing directions of training in the field of tourism and recreation on the basis of the Saratov State University named after N.G. Chernyshevsky, the potential of the university and the region is analyzed based on the criteria laid down by the program. It also examines the main problems and paradoxes that hinder the development of professionalization of the tourism industry in the Saratov region. In conclusion, conclusions are drawn about the need to develop new approaches to the professional development of graduates for tourism and recreation through greater participation in the promotion of knowledge and technology, as well as the training of innovative researchers.