scholarly journals MAKNA KERJA BAGI PENGUSAHA KECIL MUSLIM DI TENGAH PERKEMBANGAN BISNIS KULINER

2016 ◽  
Vol 10 (2) ◽  
pp. 409-433
Author(s):  
Muhammad Djakfar
Keyword(s):  
Small Business ◽  
Marketing Strategy ◽  
Participant Observation ◽  
Qualitative Approach ◽  
Economic Power ◽  
Relationship Education ◽  
Business Enterprise ◽  
Interview Participant ◽  
Business Enterprises ◽  
Good Attitude

The emergence of small business enterprises has shown an inevitability to support economic power in a country, even in Indonesia. There are so many labors that are included in this small business enterprise so that their existence becomes stabilizer and dynamic maker, either in a stable or emergency condition of the country’s economy. This research is trying to understand the meaning of working to Moslem’s small business enterprises and to know their motives in developing their business and also their marketing management and their human resource construction that they have done. This research uses qualitative approach, phenomenology for exact. While the data taken from deep interview, participant observation, and documentation. The result shows that the motives of developing their business is because of spiritual factor and also hobby. The marketing strategy is done through advertising, joining the scientific forum, and opening new branches. The employees’ construction is done humanely and with good attitude, while the meaning of “working” to the workers is as a means of worship, economy, relationship, education, and da’wah.Copyright (c) 2016 by Al-Ihkam. All right reservedDOI: 10.19105/al-ihkam.v10i2.736

scholarly journals Knowledge Management Strategy, Innovation, and Performance in Small Business Enterprise in Indonesia

The Winners ◽  
2021 ◽  
Vol 22 (1) ◽  
Author(s):  
Aryo Bismo ◽  
Wensin Halim ◽  
Monica Andini Erwinta
Keyword(s):  
Knowledge Management ◽  
Small Business ◽  
Competitive Advantage ◽  
Management Strategy ◽  
Management Strategies ◽  
Strategic Decision ◽  
Business Enterprise ◽  
Knowledge Management Strategy ◽  
Business Enterprises ◽  
And Performance

A business should be able to achieve competitive advantage due to technology development in industry 4.0. The digital industry could be relied on to sustain economic growth and encourage equity for small business enterprise to reach more markets and profit, especially during the COVID-19 pandemic, while at the same time to accomplish competitive advantage by having strong infrastructure, creating and sharing knowledge, and formulating strategic decision making, and innovation. The research aimed to provide view about the knowledge management strategies that specifically testing both codification and personalization, and their consequences on innovation and performance in small business enterprise. Data were collected from 46 small business enterprises in Indonesia through online questionnaires, and were analysed using structural equation modelling. The results reveal that knowledge management strategies—codification and personalization—have impacts on innovation and performances directly and indirectly through the increase on innovation capability. It is considered that the research will help small business enterprises to establish a good knowledge management strategy to obtain better profit on a specific condition and environment.

scholarly journals FACTORS AFFECTING ENTREPRENEURSHIP INTEREST IN “KURASA” STUDENT ENTERPRISE OF UNISBA BLITAR

2020 ◽  
Vol 5 (1) ◽  
pp. 36-43
Author(s):  
Nurul Farida
Keyword(s):  
Participant Observation ◽  
Entrepreneurship Education ◽  
Qualitative Approach ◽  
Data Recording ◽  
Factors Affecting ◽  
Environment Factors ◽  
Interview Participant ◽  
Descriptive Qualitative

This research aims at investigating factors affecting enterepeneurship interest in a young entrepreneur program known as KURASA (Kelompok Mahasiswa Wirausaha/Student Enterprise of UNISBA Blitar). This research adopted descriptive qualitative approach. Data were collected through interview, participant observation, and documentation. Then, the student enterprise was selected, and access to informants was built. This research was carried out by collecting data, recording information, comprehending contents, and restoring data. The result shows that young men’s interest in entreprenurship involved in student enterprise was affected by three factors: personality, entrepreneurship education, and environment factors.

scholarly journals PEER TO PEER LENDING DI INDONESIA DAN BEBERAPA PERMASALAHANNYA

2019 ◽  
Vol 5 (1) ◽  
pp. 238-261
Author(s):  
Adi Setiadi Saputra
Keyword(s):  
Small Business ◽  
Consumer Protection ◽  
Peer To Peer ◽  
Business Enterprise ◽  
Main Argument ◽  
Business Enterprises ◽  
Peer Lending ◽  
Service Agreement

Peer to peer lending has developed into a new investment measure providing solution for middle and small business enterprises in Indonesia, i.e., to obtain loan without collateral. However, the business enterprise providing the platform for peer to peer lending (websites or other apps), connecting would be lenders and borrowers, almost always puts into the service agreement a disclaimer stating that it would not be held liable in case of default.  Using a juridical dogmatic approach, the author discusses the existence of such disclaimers from the viewpoint of consumer protection.  The main argument put forward here is that the business enterprise providing this service cannot and should not shy away from bearing responsibility in protecting the consumer, i.e. those that provide loans.

Hospital pedagogy as support for the construction of identity in chronic hospitalized students, Peru

2019 ◽  
Vol 1 (1) ◽  
pp. 13
Author(s):  
Fernando Ledesma Perez ◽  
Maria Petronila Caycho Avalos ◽  
Juana Cruz Montero ◽  
Silvia Rodriguez Melgar ◽  
Estefany Escudero Mori
Keyword(s):  
Social Development ◽  
Participant Observation ◽  
Structured Interview ◽  
Qualitative Approach ◽  
Educational Process ◽  
Construction Of Identity ◽  
Sense Of Identity

Hospital pedagogy implies the presence of the teacher in the environment in which the sick student is to accompany him in his process of cognitive, affective and social development and contribute the elements of understanding to his current condition and in that sense, the educational process is becomes the support for the construction of the identity of chronic hospitalized students. This research aims to understand hospital pedagogy as a support in the construction of identity in chronic hospitalized students, Lima, 2017, qualitative approach, ethnomethodological method, non-participant observation technique, the semi-structured interview was used and the stories were submitted to the analysis of domains and analysis of categories that allowed the understanding of the cultural scene and the sense of identity and the interpretation of how they construct their identity through practices and values, which are acquired through interaction with their environment; relatives, doctors, nurses, auxiliaries, volunteers and friends.

Social Media Literacy For Housewives In Kanoman Maguwoharjo Village, Sleman, Yogyakarta

2020 ◽  
Author(s):  
Dewi Novianti ◽  
Siti Fatonah
Keyword(s):  
Social Media ◽  
Focus Group ◽  
Data Collection ◽  
Focus Group Discussion ◽  
Media Literacy ◽  
Participant Observation ◽  
Group Discussion ◽  
Qualitative Approach ◽  
Research Subjects

Social media is a necessity for everyone in communicating and exchanging information. Social media users do not know the boundaries of age, generation, gender, ethnicity, and religion. However, what is interesting is the user among housewives. This study took the research subjects of housewives. Housewives are chosen as research subjects because they are pillars or pillars in a household. If the pillar is strong, then the household will also be healthy. Thus, if we want to build a resilient and robust generation, we will start from the housewives. A healthy household starts from strong mothers too. This study aims to find out the insights of the housewives of Kanoman village regarding the content on smartphones and social media and provide knowledge of social media literacy to housewives. This study used a qualitative approach with data collection techniques using participant observation, interviews, focus group discussion (FGD), and documentation. The results of the study showed that previously housewives had not experienced social media literacy. Then the researchers took steps to be able to achieve the desired literacy results. Researchers took several steps to make them become social media literates. They become able to use social media, understand social media, and even produce messages through social media.

Role and value of outsourcing for small business enterprises

2017 ◽  
Vol 31 (2) ◽  
pp. 151-155
Author(s):  
I. V. Trushchenko
Keyword(s):  
Small Business ◽  
Business Enterprises

In article the author has considered a role and value of outsourcing for small business enterprises. Small business, as well as other enterprises, can have several kinds of activity that complicates conducting accounting and demands more qualified specialists. Application of services of outsourcing will allow to concentrate on increase in efficiency of primary activities and in general on the organization.

PERAN MARKETING PUBLIC RELATIONS DALAM MERAWAT DAN MEMPERTAHANKAN LOYALITAS DONATUR INFAQ

2021 ◽  
Vol 5 (2) ◽  
Author(s):  
Hendik Setiawan Arif Zunaidi ◽  
Arif Zunaidi ◽  
Arif Zunaidi
Keyword(s):  
Public Relations ◽  
Marketing Strategy ◽  
Qualitative Approach ◽  
Corporate Communications ◽  
Best Interest ◽  
Qualitative Design ◽  
Non Profit ◽  
Development Institute ◽  
Marketing Activities ◽  
The Subject

The Mojokerto City Infaq Development Institute (LPI) is a non-profit organization that manages zakat, infaq, and sadaqah funds. During competition between similar institutions, they compete to be more active and creative in designing donor-attraction strategies. Because it focuses on marketing activities, delivering products to donors, fostering trust, and maintaining good relations of donors, the marketing corporate communications strategy is important choice for donors' best interest. This is a qualitative design with a qualitative approach. According to the discussion on the subject, the application of marketing public relations strategy at LPI Mojokerto City also include promotion, advertising, creating an innovation, event, and sponsorship; public relations marketing strategy plays an important role in maintaining and maintaining donor loyalty, as evidenced by data on the increase in the number of regular donors every year.Keywords : Infaq Development Institute, Strategy, Marketing, Marketing Public Relations, Donor Loyalty

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