scholarly journals The Fragmented Self: Having Multiple Accounts in Instagram Usage Practice among Indonesian Youth

2020 ◽  
Vol 1 (2) ◽  
pp. 171
Author(s):  
Mashita Phitaloka Fandia Purwaningtyas ◽  
Desti Ayu Alicya
Keyword(s):  
Social Media ◽  
Self Presentation ◽  
Social Media Platform ◽  
Virtual Ethnography ◽  
Digital Era ◽  
The Social ◽  
Fragmented Self ◽  
Media Platform ◽  
The Media ◽  
Multiple Accounts

The usage of social media has become a part of youth’s life in this digital era. Particularly in Indonesia, Instagram is one of the most popular platforms among youth. In the practice of Instagram usage, apparently a person could manage more than just one account, creating phenomenon known as ‘real Instagram account’ and ‘fake Instagram account’. Hence this form of practice is raising question in regards to the identity presented by users in those accounts. This paper aims to analyze the practice of having multiple accounts in Instagram platform, focusing on how the self-presentation of users presented and why such presentation displayed, specifically in the contestation between the concept of ‘real’ and ‘fake’. Scope of the study in this research covers the media psychology of interconnection between self and social media platform. Research was conducted by mixed-method of new ethnography and virtual ethnography. Expected findings in this research include the analysis of fragmented self in Instagram multiple accounts, focusing in the issue of how the concept of ‘real’ and ‘fake’ are being defined by users, and the aspects behind such understandings. Apparently, in the social media platform as Instagram, youth is in search for a sense of freedom and authenticity, where they could be free in expressing themselves. Thus, the motivation of having multiple accounts. However, findings in this research also indicate that certain standards have been created in the Instagram, that at some point to some extent have conditioned users to present themselves in certain ways.

scholarly journals Habib Husein Jafar Al-Hadar’s Da’wa Content Commodification on Youtube

2021 ◽  
Vol 15 (1) ◽  
pp. 1-11
Author(s):  
Akhmad Roja Badrus Zaman ◽  
Mahin Muqaddam Assarwani
Keyword(s):  
Social Media ◽  
Young Person ◽  
Social Media Platform ◽  
Virtual Ethnography ◽  
The Social ◽  
People’S Perception ◽  
Social Media Platforms ◽  
Media Platform ◽  
Definition Of ◽  
Selection Of

Advances in technology and information provide new opportunities for preachers to be able to take part in spreading Islamic teachings through various social media platforms. One of the preachers who took the role to preach through social media was Habib Husein Jafar al-Hadar. This article examines Habib Husein Jafar’s missionary activities on the social media platform he uses, Youtube. The researcher analyzes the data by observing virtually and visually (virtual ethnography) on the da’wa content displayed by Habib Husein Jafar through Youtube. The study shows that: 1) the attention to the spiritual enlightenment efforts of the younger generation is the basis of the selection of the social media platform Youtube - because based on previous research, the users of this social media platform are 18-29 years of age; 2) starting from the da’wa consumers who are primarily young people, the content they present is suitable to their needs and lifestyle and 3) by using the concept of the circuit of culture analysis, Habib Husein Jafar in various ranges can reconstruct people’s perception of one’s definition of holiness. It is not limited based on normative appearance - cloaked and sacrificed, for example - but more on the substantive side, namely by behaving and having knowledgeable skills. With the variety of content, he could visualize himself as a pious young man by not abandoning his social status as a young person.

scholarly journals Non-boundaries of style represented in fashion Instagram: a social media platform as a digital space–time

2020 ◽  
Vol 7 (1) ◽  
Author(s):  
Sungeun Suh
Keyword(s):  
Social Media ◽  
Nonlinear Boundary ◽  
Media Ecology ◽  
Media Environment ◽  
Digital Platforms ◽  
Social Media Platform ◽  
Digital Era ◽  
Temporal Aspects ◽  
Media Platform ◽  
The Media

Abstract This study qualitatively examines the “non-boundaries of style” represented in fashion on a social media platform. The term “non-boundary” refers to a nonlinear boundary or distinction based on the more flexible time and space in the digital era, rather than a space at a certain time. Based on a theoretical review of media ecology, that is, how the media environment transforms human experience and affects society and culture, the spatial and temporal aspects of digital platforms were characterized as transcendental, open social, realistic virtual, and aesthetic spaces in everyday lives. The fashion-related images from the Instagram account of global fashion influencer Susanna Lau (@susiebubble), uploaded from May 2012–June 2019, were then analyzed, including their titles, caption content, hashtags, and followers’ commentary. Analysis showed that the images represent a digital lifestyle and trace the non-boundaries of style across the binaries of work–leisure, public–private, real–virtual, and geography–culture.

I Refused to Say #MeToo: Negotiating Between Individual Agency and ‘Imagined’ Platform Constraints

2021 ◽  
pp. 097325862098055
Author(s):  
Shamika Dixit
Keyword(s):  
Social Media ◽  
Participatory Action ◽  
Social Media Platform ◽  
Individual Agency ◽  
The Social ◽  
Embodied Experiences ◽  
Social Media Platforms ◽  
Media Platform ◽  
The Media ◽  
Feminist Movements

This article describes how ‘imagined’ constraints of the social media platform by its users stand crucial while actualising platform affordances and exercising individual agency. I use the term ‘imagined constraints’ to explain how constraints of the media platform are speculated by my participants while they negotiate between the materiality of the platform and social environment to formulate their restricted agency. Here, I use a recent example of feminist hashtag movement ‘#MeToo’ as a case in point. Previous literature addressing feminist hashtag activism and other social movements influenced by social media platforms mainly discuss the participatory potential of these platforms. However, empirical investigation into the factors leading to non-participation in movements like #MeToo has hardly captured any scholarly attention. To address this existing gap in the literature, this article analyses embodied experiences shared through in-depth interviews by 11 Indian women who made a conscious decision of not participating in the #MeToo movement. I discuss my results taking into consideration theories of ‘imagined platform affordances’ and shaping of individual agency in terms of activist participation. I discuss that ‘Imagined constraints’ of the social media platform are chiefly shaped by an individual’s analysis of their sociocultural environment in which media platforms exist. These imagined constraints of a platform lead to constitute a ‘constrained agency’ of an individual. I argue that, while we theorise the potential of social media platforms in facilitating hashtag feminist movements like #MeToo, we must take into consideration the formulation of ‘imagined constraints of the platform’ by its users, as it stands crucial in guiding their participatory action.

scholarly journals Linguistic drivers of misinformation diffusion on social media during the COVID-19 pandemic

2021 ◽  
Author(s):  
Giandomenico Di Domenico ◽  
Annamaria Tuan ◽  
Marco Visentin
Keyword(s):  
Machine Learning ◽  
Social Media ◽  
New Technologies ◽  
Fake News ◽  
Conspiracy Theories ◽  
Social Media Platform ◽  
The Social ◽  
Media Platform ◽  
Textual Cues ◽  
Twitter Users

AbstractIn the wake of the COVID-19 pandemic, unprecedent amounts of fake news and hoax spread on social media. In particular, conspiracy theories argued on the effect of specific new technologies like 5G and misinformation tarnished the reputation of brands like Huawei. Language plays a crucial role in understanding the motivational determinants of social media users in sharing misinformation, as people extract meaning from information based on their discursive resources and their skillset. In this paper, we analyze textual and non-textual cues from a panel of 4923 tweets containing the hashtags #5G and #Huawei during the first week of May 2020, when several countries were still adopting lockdown measures, to determine whether or not a tweet is retweeted and, if so, how much it is retweeted. Overall, through traditional logistic regression and machine learning, we found different effects of the textual and non-textual cues on the retweeting of a tweet and on its ability to accumulate retweets. In particular, the presence of misinformation plays an interesting role in spreading the tweet on the network. More importantly, the relative influence of the cues suggests that Twitter users actually read a tweet but not necessarily they understand or critically evaluate it before deciding to share it on the social media platform.

#GomorraLaSerie: Converging audience and enhanced authorship on twenty-first-century Italian screens

Modern Italy ◽  
2015 ◽  
Vol 20 (4) ◽  
pp. 335-349 ◽  
Author(s):  
Pierluigi Erbaggio
Keyword(s):  
Social Media ◽  
Quantitative Analysis ◽  
Young People ◽  
Qualitative Study ◽  
Organised Crime ◽  
First Century ◽  
Social Media Platform ◽  
Screen Viewing ◽  
The Social ◽  
Media Platform

Based on Roberto Saviano's book Gomorra (2006), production of the TV series Gomorra – La serie (2014) was met with scepticism as many feared it would glamorise organised crime and, consequently, attract young people toward Camorra affiliation. The series' bleak portrayal of criminals and criminality was offered as a response to such concerns. Despite the preoccupations, Gomorra – La serie was hugely successful and, because of its quality, was sold to other countries. In Italy, the series' success can be measured by the popularity of its Twitter hashtag #GomorraLaSerie. Engaged with Henry Jenkins' theories of media convergence and based on a corpus of tweets bearing this official hashtag, this article proposes a quantitative analysis and advances conclusions regarding the Italian TV audience and second-screen viewing practices. Additionally, through a qualitative study of Saviano's tweets about the series, it examines the writer's use of the social media platform as a tool of narrative continuity. Finally, the article highlights a few examples of fan-generated media and concludes with remarks regarding Saviano's problematic position at the centre of a transmedia object.

Getting acquainted with social networks and apps: talking about TikTok

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Katie Elson Anderson
Keyword(s):  
Social Networks ◽  
Social Media ◽  
Literature Review ◽  
Design Methodology ◽  
Research Literature ◽  
Content Type ◽  
Social Media Platform ◽  
The Social ◽  
Media Platform ◽  
Information Professionals

Purpose This paper aims to provide information and promote discussion around the social media platform TikTok. Design/methodology/approach Research, literature review. Findings Libraries and library and information professionals should be aware of the potential of TikTok for engagement and information sharing. Originality/value Adds to the research on the social media platform TikTok.

scholarly journals Authors Online: Strategies for Digital Self Promotion

2021 ◽  
Author(s):  
Ashley Regimbal-Kung
Keyword(s):  
Social Media ◽  
Literature Review ◽  
Best Practices ◽  
Case Studies ◽  
Digital Marketing ◽  
Self Presentation ◽  
Social Media Platform ◽  
Media Platform ◽  
Online Strategies

This paper explored strategies of digital self-promotion for authors online through the investigation of emerging, independent self-published writers. This research provides best practices through those strategies to assist self-published writers in furthering their public profile in digital marketing. The literature review provides context in the online self-publishing environment, connecting with the audience; encouraging collaboration (produsage); adapting to the shifting publishing marketplace through self-presentation strategies (branding), and; bolstering two-way communication (market sensing). It also provides the basis for coding self-presentation themes in self-presentation. This research suggests that best practices can optimize the time that writers spend on marketing, not only to attract initial attention from publishers but at any stage in their career. This research gathers data and develops case studies of four self-published authors that use Wattpad, a social media platform for writers. It analyzes these authors’ strategies for self-promotion and measures their effectiveness through the level of engagement elicited from their fans. It develops best practices from these strategies. This research finds that digital self-promotional activities are successful if they are creative, unique and develop a community of fan followers. It is especially effective when authors reflect the interests of their target audience. It was also found these strategies helped develop the author’s branding for long-term effectiveness

scholarly journals Applying Educational Data Mining to Explore Viewing Behaviors and Performance With Flipped Classrooms on the Social Media Platform Facebook

2021 ◽  
Vol 12 ◽  
Author(s):  
Yu-Sheng Su ◽  
Chin-Feng Lai
Keyword(s):  
Social Media ◽  
Educational Data Mining ◽  
Control Group ◽  
Learning Materials ◽  
Social Media Platform ◽  
The Social ◽  
Flipped Classrooms ◽  
Media Platform ◽  
And Performance ◽  
Experimental Group

In recent years, learning materials have gradually been applied to flipped classrooms. Teachers share learning materials, and students can preview the learning materials before class. During class, the teacher can discuss students' questions from their notes from previewing the learning materials. The social media platform Facebook provides access to learning materials and diversified interactions, such as sharing knowledge, annotating learning materials, and establishing common objectives. Previous studies have explored the effect of flipped classrooms on students' learning engagement, attitudes, and performance. In this paper, we apply educational data mining to explore the relationship between students' viewing behaviors in accessing learning materials and their performance in flipped classrooms. The participants are classified into an experimental group and a control group to engage in flipped classroom activities. The experimental group uses the social media platform Facebook for flipped learning, and the control group uses a learning management system for flipped learning. The results show that there is a significant difference in the learning performance between the two groups, with the average score of the experimental group being higher than that of the control group. Furthermore, we find that the viewing behaviors and performance of the students within the experimental group differ significantly.

Do Social Media Matter? Initial Empirical Evidence

2014 ◽  
Vol 29 (2) ◽  
pp. 51-70 ◽  
Author(s):  
Hui Du ◽  
Wei Jiang
Keyword(s):  
Social Media ◽  
Firm Performance ◽  
Positive Impact ◽  
Data Availability ◽  
Social Media Platform ◽  
Media Technologies ◽  
The Social ◽  
Media Platform ◽  
Social Media Presence ◽  
The Impact

ABSTRACT This paper examines the association between firm performance and social media. Based on a sample of S&P 1500 firms, the study finds that firms with a social media presence are more highly valued by the market and have higher future financial performance. Further analysis indicates that the impact of social media on firm performance varies depending on the social media platform involved. Finally, using a restricted sample of Global 100 firms, the study finds some evidence that a higher level of social media engagement is associated with higher firm performance. Overall, these findings provide consistent evidence of the positive impact of social media technologies on firm performance. Data Availability: All data are available from public sources.

Facebook confessions: Corporate abdication and Silicon Valley dystopianism

2020 ◽  
pp. 146144482093354
Author(s):  
Tero Karppi ◽  
David B Nieborg
Keyword(s):  
United States ◽  
Decision Making ◽  
Social Media ◽  
Small Group ◽  
Silicon Valley ◽  
Unintended Consequences ◽  
Social Media Platform ◽  
The Public ◽  
The Social ◽  
Media Platform

This article investigates the public confessions of a small group of ex-Facebook employees, investors, and founders who express regret helping to build the social media platform. Prompted by Facebook’s role in the 2016 United States elections and pointing to the platform’s unintended consequences, the confessions are more than formal admissions of sins. They speak of Facebook’s capacity to damage democratic decision-making and “exploit human psychology,” suggesting that individual users, children in particular, should disconnect. Rather than expressions of truth, this emerging form of corporate abdication constructs dystopian narratives that have the power shape our future visions of social platforms and give rise to new utopias. As such, and marking a stark break with decades of technological utopianism, the confessions are an emergent form of Silicon Valley dystopianism.

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