scholarly journals Low cost & low fare: strategy in revenue management for GOL air transport S.A.

2007 ◽  
Vol 5 (1) ◽  
pp. 440-448
Author(s):  
Joshua Onome Imoniana ◽  
Marly Cavalcanti ◽  
Marcelo de Souza Bispo

The intention of this paper is to study the concept low cost, low fare as strategy in the market of Brazilian commercial air transport, taking as parameter the case study of Gol Air Transport S.A. For the achievement of the presented objectives the following questions are made: a) what it takes an airline company to take a strategy of low cost low fare? b) The option of low cost low fare, would have contributed to generate a new managerial model in the traditional forms of strategic management in the area of commercial air transport ? c) The constructed scenery tends to be lasting? Adopting the methodological approach of case study and analysis of events, a qualitative and quantitative research was fullfilled on the basis of the studies of Denzin & Lincoln. The results of the analyses indicate the deepening of the phenomenon of low cost & low fare that it is used in world-wide commercial aviation and makes to conclude the relevance and the potentiality of the concept low cost & low fare if it is extend to the tourist industry that suggests a new balance for the traditional companies in the strategic management

2020 ◽  
Vol 13 (3) ◽  
pp. 80
Author(s):  
M. A. M. Fowsar ◽  
T. Fathima Sajeetha

Enhancing e-service facilities to the citizens would make it easy for them to access various government and private services. It has currently become an essential aspect of the evolution of public administration. All governments, including those of third world countries, are now trying to improve their e-service delivery. E-service delivery is one of the fundamental mechanisms to enhance quality service delivery with transparency, effectiveness, and efficiency. Sri Lanka has made attempts to deliver e-services in multiple sectors, but many constraints have prevented all citizens from accessing those services. Against this backdrop, this study attempts to investigate the factors that influence the ability of citizens to access the various e-services in selected Divisional Secretariat areas of Ampara district, Sri Lanka. This study was conducted using both qualitative and quantitative research methods during the period from July 2018 to January 2019. The qualitative data were gathered from published books, research articles, and personal interviews, and the quantitative data were gathered through a structured questionnaire and statistical reports of government institutions. The collected data were analysed using both qualitative and quantitative techniques, and results are presented in text, tables and charts format. The findings of the study show that factors such as security, the availability of electronic device facilities, and low cost encouraged citizens to access these services often. Nevertheless, factors like difficulty in understanding e-services and concerns about its security have discouraged people from accessing e-services.


Author(s):  
Alessandro Pollini ◽  
Tiziana C. Callari ◽  
Alessandra Tedeschi ◽  
Daniele Ruscio ◽  
Luca Save ◽  
...  

AbstractComputer and Information Security (CIS) is usually approached adopting a technology-centric viewpoint, where the human components of sociotechnical systems are generally considered as their weakest part, with little consideration for the end users’ cognitive characteristics, needs and motivations. This paper presents a holistic/Human Factors (HF) approach, where the individual, organisational and technological factors are investigated in pilot healthcare organisations to show how HF vulnerabilities may impact on cybersecurity risks. An overview of current challenges in relation to cybersecurity is first provided, followed by the presentation of an integrated top–down and bottom–up methodology using qualitative and quantitative research methods to assess the level of maturity of the pilot organisations with respect to their capability to face and tackle cyber threats and attacks. This approach adopts a user-centred perspective, involving both the organisations’ management and employees, The results show that a better cyber-security culture does not always correspond with more rule compliant behaviour. In addition, conflicts among cybersecurity rules and procedures may trigger human vulnerabilities. In conclusion, the integration of traditional technical solutions with guidelines to enhance CIS systems by leveraging HF in cybersecurity may lead to the adoption of non-technical countermeasures (such as user awareness) for a comprehensive and holistic way to manage cyber security in organisations.


Psibernetika ◽  
2019 ◽  
Vol 12 (1) ◽  
Author(s):  
Dion Nardo Julius ◽  
Devi Jatmika

<div class="WordSection1"><p><strong><em>ABSTRACT. </em></strong><em>As one of the peoples choice for traveling, "X" airline company </em><em>is </em><em>one of low cost carrier in Ind</em><em>o</em><em>nesia is considered to have poor service quality despite controlling nearly 60% of domestic market share. The purpose of this study was to determine whether there is influence of service quality on customer loyalty among "X" airline company. The method used is </em><em>causal comparative </em><em>quantitative research. Data were collected through a questionnaire with a sample size of 250 people aboard with "X" airline company. Purposive sampling technique</em><em> </em><em>was used in this research. The results of this study indicate that there is a positive influence between service quality on customer loyalty with regression value of 0.802 (p = 0.000). Reliability, </em><em>a</em><em>ssurance and empathy </em><em>dimensions are the</em><em> three dimension that have</em><em> </em><em>the most impact on customer loyalty (p&lt;0.</em><em>05).</em><em> </em><em>Based on the results, i</em><em>t is recommended that the "X" airline company continue to strive to improve the quality of services, especially in terms of safety and comfort to create a customer loyalty.</em></p><p><strong><em>Keywords:</em></strong><em> service quality, customer loyalty, low cost carrier, </em><em>passengers</em></p><p> </p><p><strong>ABSTRAK. </strong>Sebagai salah satu pilihan masyarakat untuk berpergian, perusahaan penerbangan “X” adalah salah satu maskapai berbiaya rendah di  Indonesia yang dianggap memiliki kualitas layanan yang buruk meskipun menguasai hampir 60%  pangsa pasar domestik. Tujuan dari penelitian ini adalah untuk mengetahui apakah ada pengaruh kualitas layanan terhadap loyalitas konsumen perusahaan penerbangan “X”. Metode yang digunakan adalah penelitian kuantitatif kausal komparatif. Data dikumpulkan melalui kuesioner kepada sampel berjumlah 250 orang yang pernah menggunakan penerbangan maskapai penerbangan “X”. Teknik sampling <em>purposive sampling</em> digunakan dalam penelitian ii. Hasil penelitian menunjukkan bahwa ada pengaruh positif antara kualitas layanan terhadap loyalitas pelanggan dengan nilai regresi 0.802 (p=0.000). Dimensi reliabilitas, jaminan, dan empati adalah tiga dimensi yang paling berdampak terhadap loyalitas konsumen (p&lt; 0.05).  Berdasarkan hasil, direkomendasikan agar perusahaan penerbangan “X” terus berusaha untuk meningkatkan kualitas layanan, terutama dalam hal keselamatan dan untuk menciptakan loyalitas konsumen.</p><p><strong>Kata kunci:</strong> kualitas layanan, loyalitas konsumen, <em>low cost carrier</em>, penumpang</p></div>


2019 ◽  
Vol 8 (2) ◽  
pp. 49
Author(s):  
Nitza Davidovitch ◽  
Alona Ponomaryova ◽  
Hana Gendel Guterman ◽  
Yair Shapira

This study deals with a case study of a program that integrates high-functioning autistic spectrum students in Israeli academia. The case study focuses on the attitudes of students and faculty towards high-functioning autistic spectrum (HFA) students, aiming to examine their contribution to the integration of HFA students in academia, with regard to the academic-social climate and their perceived self-efficacy. The case study may serve academic institutions as a model for the adjustment and integration of autistic spectrum students, with the inclusion of academic and administrative elements. The study is based on mixed methods methodology, utilizing both qualitative and quantitative research methods. Five hundred twenty six students, 103 faculty, as well as 30 students with ASD (autism spectrum disorder) and 27 mentoring students participating in the program, were asked to complete a quantitative research questionnaire. The research findings show that the integration of HFA students in academic studies is potentially possible, predicated on awareness among faculty and students as to the nature of the disability. Variables with high significance for the program's success were detected, involving teaching tools, institutional support, and a tolerant academic-social climate. The research findings indicate that with regard to nearly all the variables the faculty have the highest awareness of and sensitivity to integrating HFA students in academic studies. The literature review, as well as the findings of the current study, support the integration of people with HFA in various institutions and confirm the conditions for this success: institutional and social motivation together with a tolerant atmosphere.


2016 ◽  
Vol 4 (1) ◽  
pp. 73-92 ◽  
Author(s):  
Peter Flynn ◽  
Luc van Doorslaer

AbstractResearch in Translation Studies has witnessed an increased interest in translation phenomena in cities as well as in links between translation and migration. Although non-institutionalized translation is not at all new, contemporary migration realities offer opportunities for innovative research in this area. Outside more immediate immigration flows, many European cities have both longer and more recent histories of translational interaction between local populations and immigrants. This paper deals with non-professional translation among such groups both within and outside the family. To do so it presents the results of a case study on forms of non-professional translation in a social housing project in Ghent (Flanders, Belgium).The article focuses on such issues as the actors, circumstances, and the degrees of stereotyping and/or stigmatization involved in non-professional translation practices. The case study draws on qualitative and quantitative research that addresses the following questions:– Who translates and who has translated what and under which circumstances?– What is the exact position of translation, language and cultural transfer in the daily life of the residents of the block of flats in Ghent?– To which extent are these translational exchanges illustrative of contemporary life in our cities?


Author(s):  
Sudhakar Teegavarapu ◽  
Joshua D. Summers ◽  
Gregory M. Mocko

Case studies are used in design research to analyze a phenomenon, to generate hypotheses, and to validate a method. Though they are used extensively, there appears to be no accepted systematic case study method used by design researchers. Considering its nature and objectives, the case study method could be considered as a suitable method for conducting design research. Many times, design researchers have to confront questions about the validity of using case studies and their results. The objective of this paper is to present a brief overview of case study method, compare it with other qualitative and quantitative research methods, and study the merits and limitations of using the same in design research. Requirements are derived from the general characteristics of design research. Four popular research strategies are evaluated with respect to the requirements. A preliminary benchmark study suggests that case study method is a suitable method for conducting design research.


2021 ◽  
Vol 5 (1) ◽  
pp. 51-62
Author(s):  
Sudarmawan Samidi

The purpose of this research is to examine the influence of service quality and price partially or simultaneously to customer satisfaction level on using services from PT. Lion Air flight operation at Soekarno Hatta Airport. Quantitative research method is used in this study through questionnaires to 160 respondents. Purposive sampling method was chosen to collect the data, then the data were then analysed using SPSS to achieve the study’s objective. The results showed that service quality and price have significant effect on customer satisfaction simultaneously and partially. This study give contribution for the practitioners in aviation industry to put service quality and price as one of their strategy to increase customer satisfaction, and this study also can be used by academicians and future researchers to enhance their knowledge in the field of marketing and strategic management.  


2015 ◽  
Vol 39 (3) ◽  
pp. 10
Author(s):  
Oliver Beddall

This paper reports a case study examining teachers’ feelings about teaching young learners (YLs) in the British Council Tokyo teaching centre. A literature review is presented, outlining desirable qualities for YL teachers. Qualitative and quantitative research – involving an online questionnaire, attitude survey and interviews – investigates teachers’ feelings about a variety of YL-related issues and finds three “groups” within the staffroom, each with a different profile and differing attitudes towards YL teaching. By identifying and analysing prevalent concerns amongst staff, recommendations for ELT managers are made to encourage effective professional development, thereby empowering less experienced teachers and promoting good practice for schools running YL programmes. 本論は、ブリティッシュ・カウンシル東京校で児童英語教育について教師の感想を研究したケーススタディーで、児童英語教師に求められる資質を示した文献も提示する。オンラインでのアンケートとインタビューという質的・量的研究手法を用いて、様々な問題点に対する教師の感情を調査した結果、異なった経歴と態度を持つ3つのグループに分けられることがわかった。教員が抱える問題点を発見・分析することで、ELT運営に対して職務能力向上のための提案を行う。また、このような研究は、経験の少ない教員には能力強化に繋がり、児童英語プログラムを持つ学校においては、よりよい授業を提供する指針となる。


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Vitória Silveira da Costa ◽  
Ariela da Silva Torres

PurposeIn Brazil, the city of Pelotas experienced an economic apex between the end of the nineteenth century and the beginning of the twentieth century, reflecting in the construction of several buildings. The aim of this article is to evaluate the state of degradation of the facades of the Old School of Agronomy Eliseu Maciel, using qualitative and quantitative indicators.Design/methodology/approachThe study was divided into visual and photographic survey, damage map and subsequent application of the Degradation Measurement Method (MMD) and the Element Performance Index (Ip). Taking into consideration the evaluation of the building: through historical research and survey of damages. Finally, the building was framed at a level of degradation.FindingsBy calculating the average damage between the methods – damage map, MMD and Ip – a more faithful representation of the damage was obtained, since the values become balanced. The results show the potential of the use of the methods in the analysis of pathological manifestations in facades.Originality/valueThe originality of this article refers to the use of methods for evaluation of historical buildings. The authors believe that the methods described applied jointly provide the results about the state of degradation through nondestructive and low-cost analyses. The methods of surveying damage to Brazilian heritage are a little researched area. This work will hopefully be engaged by academics and professionals to help establish and promote broad government interest and investments.


2018 ◽  
Vol 39 (4) ◽  
pp. 523-543 ◽  
Author(s):  
Ellen V. Rubin ◽  
Keith P. Baker

Public administration scholarship needs to strike a better balance between large sample studies and in-depth case studies. The availability of large data sets has led us to engage in empirical research that is broad in scope but is frequently devoid of rich context. In-depth case studies can help to explain why we observe particular relationships and can help us to clarify gaps and inconsistencies in theory. Our argument for more case studies aims to encourage researchers to bridge insights from qualitative and quantitative research through triangulation. We describe the value of case study research, and qualitative and quantitative design options. We then propose opportunities for case study research in public personnel scholarship on patronage pressures, performance management, and diversity management.


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