Analysing the Influence of Industrial Value - Added of Small and Micro-sized Firms on Regional FDI in Indonesia

The role of Foreign Direct Investment (FDI) has only grown in tandem with globalization, as it plays a dual function by improving capital accumulation whilst simultaneously growing total factor yield, which puts it at an advantage over foreign aids and foreign portfolio investments. Using panel data from 34 Indonesian provinces over the 2015 - 2019 period, this research examined the determinants of provincial FDI and its impact on regional economic development in Indonesia. The random effect method with robust standard error was used to regress the model, and the variables found to be positively significant were the ratio of industrial value added for micro sized firms to regional GDP, as well as the growth rate of industrial value added for small sized firms. Our analysis revealed that micro-sized firms tend to have much higher industrial value added compared to small-sized firms, and that these firms tend to cluster in Western Indonesia. The role of the government should be to foster the growth and competitiveness of small and micro-sized firms, especially for regions where the industrial value added is still low. Further study is suggested on the determinants of industrial value added at the provincial level, as well as more comprehensive research on FDI determinants with a larger dataset.

Does Organizational Justice Moderate The Negative Influence of Job Insecurity on Organizational Commitment?

The increasing use of contract labor has triggered job insecurity resulting in a decline in organizational commitment. It is a challenge for the management of human resources to keep the committed employees by providing good treatments, for example, by giving a sense of justice of the organization. The study aims to analyze whether organizational justice moderates the negative influence of job insecurity on organizational employee commitment. The study involves 30 students of regular2; the data are obtained by filling in a self-rating questionnaire. The data are analyzed by using hierarchical regression model by using SPSS. The results show that job insecurity affects negatively and significantly on organizational employee commitment, while organizational justice affects positively and significantly on organizational employee commitment. Organizational justice has not been proven to moderate the influence of job insecurity on organizational employee commitment. Keywords: moderation, negative influences, organisasional commitment, insecurity

Improving the Work Achievement of Employees Through the Leadership Style

The purpose of this study was to analyze the factors that influence the work performance of employees in the Percut Sei Tuan sub-district. The sample in this study was 123 employees, using Structure Equation Modeling (SEM) as a data analysis technique. This study concludes that motivation, self-efficacy, and professionalism have a significant effect on leadership style, while competence does not significantly affect leadership style. Leadership style and motivation do not significantly affect work performance, while self-efficacy, professionalism and competence significantly affect work performance. This study provides information that in order to improve employees' work performance, strong leadership is needed and can provide motivation that increases confidence in the ability of employees and also increases professionalism in carrying out duties and responsibilities as a civil servant. Competence is a necessity that must be owned by all employees (civil servants) who are given responsibility by the leadership.

The Influence of Entrepreneurial Orientation and Innovation Capability on Perceived Firm Performance with The Mediating Role of Market Orientation: Case study in PT WIKA Industri & Konstruksi

Performance of PT WIKON in two consecutive years indicated run into downtrend from the year 2018 to the year 2019. Low levels of Entrepreneurial Orientation, Innovation Capability, and Market Orientation have been suspected as factors leading to the performance of PT WIKA Industri & Konstruksi. The objective of this study is to investigate Market Orientation as the mediator of relationship Entrepreneurial Orientation and Innovation Capability on Firm Performance in a construction company. However, study-related Market Orientation as a mediator on the indirect effect of Innovation Capability and Firm Performance is still rare, therefore research on this subject can be seen as Novelty. There are Six theory-based hypotheses are measured. This research employs a quantitative approach with empirical evidence of employees and BOD of PT WIKA Industri & Konstruksi. Survey data are from 93 respondents were analyzed used structural equation modeling (SEM). The findings of this research showed that Market Orientation has a positive effect on Firm Performance. Surprisingly, Entrepreneurial Orientation (EO) and Innovation Capability (IC) independently do not have a direct effect on Firm Performance. The Effect of Entrepreneurial Orientation (EO) on Firm Performance (FP) is mediated by Market Orientation. Likewise, the effect of Innovation Capability (IC) on Firm Performance (FP) is mediated by Market Orientation. These results suggest that Entrepreneurial Orientation and Innovation Capability should focus on Market Orientation to improve the overall Firm Performance. Besides, it is highly recommended to middle management and above of PT WIKA Industri & Konstruksi should focus and allocate resources to Market Orientation to improve their Firm Performance.

The Impact of President Election, Celebrity Endorsement, and Product Variation to Brand Image and Purchase Intention on Sang Pisang Business

The situation of the 2019 presidential election was enough to take the attention of many parties in Indonesia because there were several conflicts. With the situation of the last presidential election, the researchers wants to examine the impact of it to the business of Sang Pisang that owned by Kaesang Pangarep who is the son of the Presidential Candidates in the 2019 presidential election, and also examine does Kaesang Pangarep's popularity as a celebrity or influencers, the variety of products and brand image have influenced the Sang Pisang Business. The findings of this study indicate that there is a direct effect of President Election, Celebrity Endorsement, Product Variation, and Brand Image towards Purchase Intention, there is direct effect of the Celebrity Endorsement towards Brand Image and also there is indirect effect of Celebrity Endorsement towards Purchase Intention mediated by Brand Image of Sang Pisang in Jabodetabek, and all of the effect is significant.

Giving Unwanted Gifts: Political Economy of Youtube Apology

A public apology is a fairly common content found on the YouTube platform to restore the reputation and regain people's trust. At the same time, Youtube can also be used as a commodity-based economic platform that allows organizations, individuals, and Google (the owner of Youtube) to earn revenue either through advertising or direct promotion. These two things reflect the dual benefits of two opposites: genuine demand in the public interest and economic exploitation for the benefit of certain parties. This is well explored by the political economy theory of media which sees the digital platform as a convergence between the moral economy of commodities, the moral economy of gifts, and the moral economy of public goods. This article aims to further explore the three elements of the political economy of the media in the context of apologies on Youtube in five cases that occurred in Indonesia. The five apology cases were analyzed using parameters reflecting the moral economy of commodities, gifts, and public goods. The results of the analysis provide a typology of apology and a model that reflects the interrelation between the three moral economies involved in every apology.

Diffusing Entrepreneurial Innovation and Tourism: An Empirical Evidence of Permaculture

Entrepreneurial innovation and tourism are essential factors in the economic growth of a rural agrarian area. This paper's concept is from Schumpeterian creative destructions' philosophical idea to shift rural communities' mentality from the product-based economy to diverse tourism entrepreneurship. In achieving and sustaining the development of permaculture as a platform for rural agritourism, the social capital theory of collectivism was employed to foster the development that would deliver socio-cultural, environmental, and economic benefits to all stakeholders in the community. This paper employed a descriptive research design to analyze the diffusion of entrepreneurial innovation and tourism systematically; also, to interpret the community's attitude towards the diffusion of permaculture for agritourism. Furthermore, interviews were conducted with the key informant group among the women organization. The paper subjected its participants’ through a non-probability sampling method using cluster sampling in the three barangays of the municipality of Bokod, Province of Benguet. The study results show that the respondents were willing to accept the permaculture for tourism and were willing to commit time to develop and manage the Permaculture project. They were motivated to accept and to participate in the project because they knew the values and benefits that permaculture would bring to the community. Also, while answering contingency valuation questions, the respondent thought about the value and benefits the project would bring. This study will enable communities to develop agritourism through permaculture landscapes in the rural community and, help policymakers in planning sustainable projects to support the community in entrepreneurial innovation.

The Art of Luxury: Sealy Brand Personality Identification

Sealy is one of luxury mattress brands in the global market that since 2013 strives to have a successful business in the Indonesia luxury mattress market. In Indonesia, Sealy competes directly with many top collection models from several other international mattress brands. To face the competition, Sealy needs brand personality. This research aims to identify Sealy's brand personality, which can be used as a guideline for the company when setting up its marketing communication plan. This research's methods are qualitative, and as desk research, the unit analysis are both product-related and non-product-related characteristics of Sealy that called drivers. This research constructs a category based on 42 traits, 15 facets, and 5 dimensions of Aaker’s brand personality framework to analyze Sealy's specific brand drivers. The result is that Sealy main personalities are leader and upper class from competence and sophistication dimensions.

Buyer’ Black Box Model Change in COVID-19 Pandemic

The COVID-19 pandemic has changed the structure of human life globally, starting from the social, economic, political, health aspects, and so on. This study attempts to map the impact of changes in Generation Z consumer behavior in the period before and after the COVID-19 pandemic took place with the black box model in 3 stages, namely stimuli, transformers, and responses. The study was conducted on 186 undergraduate students with an age range of 17-24 years in measuring changes in 3 aspects, namely consumption patterns, entertainment, and basic necessities. The research model uses mixed methods with concurrent models, through the type of concurrent triangulation strategy. The results showed that there was a significant change in consumption and entertainment patterns in terms of the selection of purchasing methods and processes. Surprisingly, the pattern of shopping for basic necessities tends to not experience significant changes and contrasts with the media coverage of panic buying.

Evaluating the Economic Impact of the E-Government Project, Analytical Study on the E-Government Initiative in Syria

This study aimed to introduce the importance of implementing the e-government project in general and in Syria in particular, in addition to clarifying the economic impact on the implementation of this strategic project, and thus clarifying the necessity of the financing and directing this project. Accordingly, the study used the most important recent periodic government reports issued by the government regarding the implementation of this project. This paper relied on an analytical approach whereby the economic impact of e-government was analyzed in general, and then the same effect was studied on the Syrian side, and the study took into account the analysis of the return on the basis of value. The study showed that e-government initiatives improve labor productivity in the public sector, provide meaningful services, save costs, and achieve growth in GDP. Where the study confirmed that the application of e-government has a positive impact on the Syrian economy by studying the return, whether on the government as an implementing agency or on the citizen as a beneficiary. Syria is currently going through a transitional phase and economic progress and is striving for success. This requires re-engineering the infrastructure and managing all official bodies that deal with beneficiaries through the application of e-government in most of its institutions, and based on the results of this study, future analytical studies must be conducted. About statistical analysis to know the impact of implementing the e-government project inside the institutions on the beneficiary citizens and on the performance of employees. Accordingly, this study provides a methodology for analyzing the financial and economic benefits of projects within the e-government strategy, it can be said: This paper helps shed light on the goals of e-government and spread public awareness as a result of implementing this project and show its economic impact. Also, this study may serve the researchers as input for future research.