scholarly journals To Explore Hotel Service Factors Effect on Increasing Tourist Loyalty-Malaysia Evidence (Preliminary Study)

2012 ◽  
Vol 3 (12) ◽  
pp. 415-418
Author(s):  
Hossein Nezakati
Keyword(s):  
Global Economy ◽  
Tourism Industry ◽  
Primary Study ◽  
Quality Service ◽  
The World ◽  
Hotel Service ◽  
Preliminary Study ◽  
Intention To Revisit ◽  
Service Factors ◽  
United Nation

Tourism industry has become more important in the global economy because it has the fastest growth in recent years. Based on United nation world tourist organization, Malaysia is the 9th country in the world and 3rd country in Asia in attracting tourists with 24.6 million one in 2010. Hotels play important role by providing quality service to customers and enhancing their loyalty. Rapid growth among hotels in tourism industry make hotels to recognize services as an important factor attracting more tourists, hence those are profitable. Therefore this primary study tries to start finding out relationship between important aspects of services such as process, place and personnel in hotels with tourist length of staying and frequency intention to revisit. Other research objectives are to investigate the effect of tourist’s length of stay and frequency intention to revisit on tourist loyalty.

scholarly journals The Current Trends in Marketing Research in the Tourism Industry

2020 ◽  
Vol 10 (513) ◽  
pp. 450-459
Author(s):  
N. I. Yurchenko ◽  
Keyword(s):  
Global Economy ◽  
Supply And Demand ◽  
Marketing Research ◽  
World Market ◽  
Research Field ◽  
Tourism Industry ◽  
Situational Analysis ◽  
Full Time ◽  
Travel Agents ◽  
The World

Currently, the tourism industry continues to outpace the global economy despite deteriorating global economic prospects, tensions in international trade, social worries, geopolitical uncertainty, instability and the COVID-19 pandemic. The article is aimed at identifying modern trends of marketing research as part of the complex of marketing instruments in the tourism sphere. To achieve this aim, the article uses the following research methods: abstract-logical; situational analysis; mean, absolute and relative values; comparison, graphic, sociological; statistical analysis; economic-mathematical; expert surveys and estimations. Based on the data of the World Tourism Organization, the indicators of development of the world market of tourist services are analyzed. Performed were the following: analysis of the dynamics of the number of subjects of tourism activity (tour operators and travel agents) in Ukraine; total average number of full-time employees; income from the provision of tourist services; operating expenses for the provision of tourist services; number of tourists served by tour operators and travel agents in Ukraine. The content of marketing research is disclosed as a multi-stage process, which should include the collection, registration and analysis of data in the sphere of tourism business. Marketing researches should be conducted according to 8 stages: determining the problem; development of the concept of research; cabinet marketing research; field market research; analysis of market conditions (supply and demand); research of foreign markets; simulation modeling; formation of a marketing information system. In order to determine the rating of tour operators of the mass segment of the tourism market in 2020, a questionnaire containing 16 questions is specified. Its results can be used when evaluating tour operators in terms of customer comfort and cooperation with travel agents. It is proved that marketing research in the tourism industry is advisable to be carried out systematically. This will provide for substantiating and elaborating managerial solutions in order to maximize the satisfaction of the needs of consumers of tourist services and solve the problems of significant seasonal fluctuations in demand.

scholarly journals Regional tourism infrastructure development in the state strategies

2018 ◽  
Vol 16 (4) ◽  
pp. 259-274 ◽  
Author(s):  
Mariana Petrova ◽  
Nadiya Dekhtyar ◽  
Oleksii Klok ◽  
Olha Loseva
Keyword(s):  
Development Strategy ◽  
Global Economy ◽  
Tourism Development ◽  
Development Program ◽  
World Market ◽  
Tourism Industry ◽  
The State ◽  
Infrastructure Development ◽  
The World ◽  
Macroeconomic Indicators

Purposeful and reasonable state vision of the long-term tourism development strategy determines the success of a country in the world market of tourist services. Many countries have officially approved program documents that clearly outline the main goals and objectives of the state policy in the sphere of tourism, highlighting the resource potential, recreational infrastructure and preferred consumer markets, but there may be no idea of respecting the interests of domestic consumers. The maintenance of local tourism infrastructure is becoming an increasingly important prerequisite for the country’s competitiveness, as mass tourism is now replaced by individual travels. The article is aimed at studying the dependencies between the main macroeconomic indicators of the tourism industry, assessing the efficiency of foreign trade. The correlation-regression and cluster analysis has been used in order to confirm or refute the hypothesis if the effectiveness of the state support of the national tourism industry is dependent on the stable functioning of the domestic tourism market, e.g. stimulation of travels by residents. Based on the main macroeconomic indicators of the tourism industry for 136 countries of the world and overview of some national tourism development program, the analysis output has rejected the direct correlation between the support of the domestic market and export potential of the national tourism industry, but has proved the significance of the inner consumer power during the periods of downturns in the global economy for strengthening the country’s export potential.

Flattening the World and Colonizing Space

2016 ◽  
Author(s):  
Joe Carlen
Keyword(s):  
Global Economy ◽  
Direct Consequence ◽  
Tourism Industry ◽  
African Countries ◽  
Foreign Markets ◽  
Playing Field ◽  
Space Tourism ◽  
The World ◽  
Sub Saharan ◽  
Entrepreneurial Efforts

Thomas Friedman’s 2005 bestseller The World is Flat described how a number of momentous technological and geopolitical developments converged to “flatten” the world. According to Friedman, this analogy represents how these changes have helped level the economic playing field, enabling remote and economically stagnant regions of the world to participate more equally in an interconnected global economy. As this chapter explains, although this “flattening” was instigated by American entrepreneurs eager for quicker access to foreign markets and labor, it has since accelerated through the efforts of a widening circle of entrepreneurs throughout the developing world. Rising living standards in several sub-Saharan African countries, for example, are a direct consequence of these entrepreneurial efforts, as are less positive changes in other regions. Beyond the current transformation of our own planet, the chapter also describes how, through the nascent space tourism industry, modern entrepreneurs may be leading humanity towards our most significant transformation yet.

scholarly journals DOMESTIC TOURISTS NEW DINING BEHAVIOUR IN RELATION TO COVID-19 AT ISLAND SETTING IN TERENGGANU, MALAYSIA

2021 ◽  
Author(s):  
Norsyakira Ahmadi ◽  
◽  
Mohd Hairi Jalis ◽  
Fathilah Ismail ◽  
Abdul Wahab Mohamad Rahijan ◽  
...  
Keyword(s):  
Movement Control ◽  
Sensory Experience ◽  
Tourism Industry ◽  
Local Foods ◽  
Tourism Experience ◽  
The World ◽  
Standard Operating ◽  
To Come ◽  
Control Order ◽  
Intention To Revisit

Today, the tourism industry has grown rapidly and many destinations have been recognised as tourist niches in a bid to stay competitive in the industry. Island tourism is one of the most popular tourism niches. Island tourism in Malaysia has lured tourists from all over the world to come to Malaysia, offering tourist a unique and unforgettable tourism experience. It has become one of the most famous types of activities tourists. Moreover, tourists are showing an increasing interest in local foods at the destination and dining has become a special experience while on vacation. Dining itself is a pleasurable sensory experience that is a key part of the holiday experience, which influences a tourists’ experience and makes it memorable and this in turn influences the tourist’s intention to revisit the destination, especially an island destination. However, the recent COVID-19 pandemic, the subsequent Movement Control Order (MCO) and COVID-19 Standard Operating Procedures (SOP) enforced to control the spread of the pandemic have significantly influenced tourists dining behaviours and perceptions particularly with regard to dine-in options at any food establishment/outlets.

scholarly journals ORGANIZING OF TOURIST SERVICES AS A COMPONENT OF PLANNING THE ACTIVITIES OF ENTERPRISES AND THE DEVELOPMENT OF INFRASTRUCTURE IN TOURISM

2021 ◽  
Author(s):  
Raisa Kozhukhivska ◽  
Оlena Sakovska
Keyword(s):  
Global Economy ◽  
Negative Impact ◽  
Quality Criterion ◽  
Tourism Industry ◽  
Planning System ◽  
Economic Sectors ◽  
Economic Relations ◽  
The World ◽  
Tourism Enterprises ◽  
The Impact

In the XX century, tourism has become one of those economic sectors that are developing at an accelerated pace. According to the World Trade Organization, in 2022 the revenue from international tourist travel will be 1.9 billion, which is 4 times higher than in 2015. Statistical indicators of the impact of tourism on the economy of foreign countries demonstrate the importance of developing the tourism industry in the global economy and Ukraine particularly. However, it should be noted that despite the coronavirus pandemic, the global tourism industry by the end of 2020 may be short of $210,000,000,000 in revenues. This is the data of a study published by the World Travel and Tourism Council (WTTC). The development of innovative ways to overcome the crisis created by the negative impact of the COVID-19 pandemic on the tourism industry is seen by us as a more detailed study of the organization of tourism services in the planning system of tourism enterprises. The above-mentioned aspect demonstrates the relevance of the topic and indicates the need for a detailed study of this issue. The study of theoretical and methodical aspects concerning the process of organization of tourist services in the planning of tourist enterprises has been carried out in the article. In particular it is noted that tourism occupies a special place in the system of branches of national economy and sphere of services. The concept of “tourist service” is analyzed and its key components are outlined. It is established that the formation of tourist services is significantly influenced by different components of the tourism industry. The definition of the notion of “tourism industry component” is given and the categorical factors that is forming tourist services are highlighted. The interdependence of economic relations and the sequence of technological operations on the basis of which the process of planning of tourist enterprise activity has to be realized have been determined. It has been specified that all subsystems of a tourist enterprise should correspond in their quantitative and qualitative composition to the needs of a certain territory in providing the necessary assortment and volume of tourist services. It is noticed that in the process of organization and realization of tourist services considerable attention should be paid to the quality criterion.

scholarly journals THE “GREEN” TOURISM DEVELOPMENT FACTORS

2017 ◽  
pp. 27-37 ◽  
Author(s):  
Светлана Мишулина ◽  
Svetlana Mishulina
Keyword(s):  
Economic Development ◽  
Economic Model ◽  
Global Economy ◽  
Active Role ◽  
Economic Security ◽  
Tourism Industry ◽  
Green Economy ◽  
Target System ◽  
The World ◽  
Socio Economic Development

Difficulties states faced in the implementing the sustainable development concept, the new challenges caused by financial and economic crisis of 2008-2009 which are considered by most experts as the systemic one, require serious modernization of the sustainable socio-economic development strategies on all management levels. Search for the ways of the strategies adjustment and new mechanisms of their implementation has resulted in the fundamental change of the economic model, the transition from “brown” to “green” economy based on the principles of economic security, the resources efficiency and social justic International organizations such as the United Nations Organization (UN), the World Bank, the International Monetary Fund (IMF), the UN Environmental Program (UNEP), the World Tourism Organization (UNWTO) consider tourism to be one of the ten key sectors of the global economy which green innovative modernization is able to ensure the transition to the new economic model and “green” economic growth. The analysis of the results of the international and national structures’ activity aimed at the greening of the global economy and tourism lets us make the following conclusions. Firstly, there are still some research, theoretical and methodological problems linked with setting aims, objectives, and conditions for green economy transition, with the development of com- mon system of indicators and indexes for the assessment of the achievements of the countries. Secondly, Russia’s active role in the processes will not only ensure the ecological security of its socio-economic development, but will determine competitiveness of the Russian economy and tourism as its sector in the long run. The active role, in its turn, involves the creation of scientifically proven target system, the green strategies for socio-economic development, the arrangement of conditions, techniques and tools for their implementation. The article analyzes the basic factors and conditions for the transition to the green economy and greening of tourism industry in Russia.

Globalization and interconfessional communications

2001 ◽  
pp. 13-17
Author(s):  
Serhii Viktorovych Svystunov
Keyword(s):  
21St Century ◽  
Global Economy ◽  
Modern World ◽  
The World ◽  
Target Set ◽  
Almost All ◽  
Over Time ◽  
Rapid Appearance

In the 21st century, the world became a sign of globalization: global conflicts, global disasters, global economy, global Internet, etc. The Polish researcher Casimir Zhigulsky defines globalization as a kind of process, that is, the target set of characteristic changes that develop over time and occur in the modern world. These changes in general are reduced to mutual rapprochement, reduction of distances, the rapid appearance of a large number of different connections, contacts, exchanges, and to increase the dependence of society in almost all spheres of his life from what is happening in other, often very remote regions of the world.

The Role of Technological Change in the Long-run Global Economy Forecasting

2013 ◽  
pp. 97-116 ◽  
Author(s):  
A. Apokin
Keyword(s):  
Technological Change ◽  
Data Quality ◽  
Long Range ◽  
Global Economy ◽  
World Economy ◽  
Qualitative Approaches ◽  
Long Run ◽  
The World ◽  
National Economies

The author compares several quantitative and qualitative approaches to forecasting to find appropriate methods to incorporate technological change in long-range forecasts of the world economy. A?number of long-run forecasts (with horizons over 10 years) for the world economy and national economies is reviewed to outline advantages and drawbacks for different ways to account for technological change. Various approaches based on their sensitivity to data quality and robustness to model misspecifications are compared and recommendations are offered on the choice of appropriate technique in long-run forecasts of the world economy in the presence of technological change.

TOURIST BUSINESS DEVELOPMENT IN UKRAINE

2019 ◽  
pp. 39-46
Author(s):  
Stefania Mosiuk ◽  
Igor Mosiuk ◽  
Vladimir Mosiuk
Keyword(s):  
National Economy ◽  
Methodological Approach ◽  
Business Development ◽  
Tourism Industry ◽  
The State ◽  
Complete Analysis ◽  
Resource Potential ◽  
The World ◽  
Potential Resource ◽  
Favorable Conditions

The purpose of the article is to analyze and substantiate the development of tourism business in Ukraine as a priority component of the national economy. The methodology of this study is to use analytical, spatial, geographical, cultural and other methods. This methodological approach provided an opportunity to carry out a complete analysis of the state of the tourism industry of the state and to draw some conclusions.The scientific novelty lies in the coverage of the real and potential resource potential for the development of the recreational and tourism sphere in Ukraine, detailing the measures for the country ‘s entry into the world tourist market. Conclusions. Analyzing the state and prospects of tourism business development in Ukraine, it should be noted that this industry is one of the priority areas for improving the economy of the country. Historical, cultural – ethnographic, gastronomic, sanatorium and resort potentials of the country will lead the country into world leaders of the tourism industry when creating favorable conditions for investment and proper marketing.

Sign in / Sign up

Export Citation Format

Share Document