scholarly journals Perencanaan Bisnis Katering Bayi Dan Anak Maestro di Kota Semarang

PRAXIS ◽  
2019 ◽  
Vol 1 (2) ◽  
pp. 151
Author(s):  
Tri Artika Sari
Keyword(s):  
Market Share ◽  
Descriptive Analysis ◽  
Secondary Data ◽  
Financial Resources ◽  
Business Planning ◽  
Data Collection Tool ◽  
Job Description ◽  
Demand And Supply ◽  
Library Studies ◽  
Marketing Costs

Abstract: This study aims to find out business planning on Catering Babies and Children Maestro in Semarang City in terms of marketing, operational, human and financial resources. The location of this research is in Semarang. While the object of research that will be lifted in this research is about analysis of business planning of Catering Maestro: Baby and Child Catering in Semarang City. This business plan covers aspects of marketing, human resources, operations, and finances of a business. The type of data in this study are primary and secondary data. In this study, the data collection tool uses: Library Studies and Interviews. Problem solving to be done by the researcher use two approach that is descriptive analysis qualitative. Based on the results of the analysis and discussion can be drawn conclusion as follows: "MAESTRO" business planning in terms of marketing, operational, human and financial resources is feasible because has a clear STP, 7P mix appropriate marketing, projected demand and supply, as well as a clear market share, as well as projections for marketing costs, has clear business location, and a good business layout, has details about the organizational structure, job description and the number of existing labor, the investment, as well as business feasibility ie NPV positive, PI> 1, PP interest rate Keywords: planning, marketing, operational, SDM, finance. Abstrak, Penelitian ini bertujuan untuk mengetahui perencanaan bisnis pada Katering Bayi Dan Anak Maestro Di Kota Semarang ditinjau dari aspek pemasaran, operasional, sumber daya manusia dan keuangan. Lokasi penelitian ini adalah di Semarang. Perencanaan bisnis ini meliputi aspek pemasaran, SDM, operasi, dan keuangan dari suatu bisnis. Jenis data pada penelitian ini adalah data primer dan sekunder. Pada penelitian ini, alat pengumpulan datanya menggunakan: Studi Kepustakaan dan Wawancara. Pemecahan masalah yang akan dilakukan oleh peneliti menggunakan dua pendekatan yaitu analisis secara deskriptif kualitatif. Berdasarkan pada hasil analisis dan pembahasan dapat ditarik kesimpulan sebagai berikut: Perencanaan bisnis “MAESTRO” ditinjau dari aspek pemasaran, operasional, sumber daya manusia dan keuangan adalah layak karena ditinjau dari aspek pemasaran memiliki STP yang jelas, 7P bauran pemasaran yang tepat, proyeksi permintaan dan penawaran, serta market share yang jelas, serta proyeksi untuk biaya pemasaran. adanya lokasi usaha yang jelas, dan layout usaha yang baik, memiliki perincian tentang struktur organisasi, job description serta jumlah tenaga kerja yang ada, ditinjau dari aspek keuangan dikatakan layak karena memiliki perincian tentang investasi, serta kelayakan usaha yaitu NPV positif, PI > 1, PP < 5 tahun, dan IRR > suku bunga. Kata kunci: perencanaan, pemasaran, operasional, SDM, keuangan.

scholarly journals Intellectual Capital, Literacy Sharia Banking and Banking Sharia Service Usage : A Multilevel Effect

2020 ◽  
Vol 8 (6) ◽  
pp. 5647-5651
Keyword(s):  
Intellectual Capital ◽  
Quantitative Methods ◽  
Descriptive Analysis ◽  
Secondary Data ◽  
Sampling Techniques ◽  
Service Usage ◽  
Banking Services ◽  
Post Hoc Analysis ◽  
Library Studies ◽  
Post Hoc

This study aims to determine the effect of intellectual capital and literacy sharia banking to banking shariah service usage . This research uses quantitative methods and descriptive analysis of primary and secondary data using questionnaires, documentation, library studies and direct observation, the number of samples is 98 people through incidental sampling techniques using multiple linear regression as an analytical tool. Finding this research are intellectual capital has no influence on the use of sharia banking services while sharia banking literacy has an influence on the use of sharia banking services. The study involved 98 respondents banking shariah customer were selected at random. Instruments used for capital intellectual and shariah banking literacy developed by researchers from some of the instruments that have been used in some study previous. Instruments validated by a post hoc analysis of factors involving 98 respondents.

scholarly journals The Effect of Financial and Non-Financial Indicators on the Profitability of Islamic Commercial Banks in Indonesia

2021 ◽  
Vol 17 (1) ◽  
pp. 42-52
Author(s):  
Rafika Mardillasari ◽  
Sufyati HS ◽  
Ali Muktiyanto
Keyword(s):  
Market Share ◽  
Descriptive Analysis ◽  
Linear Regression Analysis ◽  
Secondary Data ◽  
Multiple Linear Regression Analysis ◽  
Financial Indicators ◽  
Return On Assets ◽  
Directional Effect ◽  
Significant Negative Effect ◽  
Negative Effect

This study aims to analyze the influence of financial indicators (CAR, FDR, BOPO, NIM, NPF) and non-financial (number of bank offices, market share, GCG, CSR) on profitability that is proxied by Return on Assets (ROA) of Islamic Banks in 2014 -2018. The data source used is secondary data from 2014-2018. Data analysis techniques used are descriptive analysis, multiple linear regression analysis and the classic assumption test. Findings. The results of the study are that CAR does not have a significant negative effect. FDR does not have a significant negative directional effect. BOPO has a significant negative effect. NIM has a positive positive significant effect. NPF has a significant negative effect. The number of bank offices has no significant positive effect. Market share does not have a significant negative directional effect. GCG does not have a significant negative effect. CSR has a significant negative effect.  The adjusted R2 value is 73.21% while the remaining 26.79% is influenced by other variables outside the study so the researcher should further add other variables.

scholarly journals FAKTOR PENUNJANG DAN PENGHAMBAT USAHATANI STROBERI DI KELURAHAN RURUKAN DAN RURUKAN SATU, KECAMATAN TOMOHON TIMUR, KOTA TOMOHON

2017 ◽  
Vol 13 (1A) ◽  
pp. 145
Author(s):  
Riane W. Senewe ◽  
Agnes E. Loho ◽  
Mex L. Sondakh
Keyword(s):  
Market Share ◽  
Descriptive Analysis ◽  
Secondary Data ◽  
Extreme Weather ◽  
Organic Fertilizers ◽  
Natural Conditions

This study aims to identify the supporting and obstacle factors of strawberry farming in the Rurukan and Rurukan Satu Villages. The study was carried out in three months,  July to September 2016. The data used in this study were primary and secondary data. The total respondents were seven farmers consisted of 5 farmers who were still farming strawberry and two farmers who previously cultivated strawberry. The analysis used in this study was a descriptive analysis of the characteristics of the farmers and to identify the factors supporting and obstacle factors in strawberry farm. The results showed that the factors supporting the farming of strawberries were the availability strawberry seeds, the availability of organic fertilizers, natural conditions and selling prices as well as market share. While the obstacle factors in the farming of strawberries were extreme weather, land, capital, the price of fertilizer. *ael*.

scholarly journals Strategies to Increase Market Share for Histopathological Equipment Products (Brand Sakura): Case Study in a Sole Agent Company

2020 ◽  
Vol 10 (2) ◽  
Author(s):  
Anton Sukoco ◽  
Yusak Anshori ◽  
Ana Toni Roby Candra Yudha
Keyword(s):  
Market Share ◽  
Swot Analysis ◽  
Descriptive Analysis ◽  
Secondary Data ◽  
Marketing Strategies ◽  
Primary Data ◽  
Group Discussions ◽  
Financial Reports ◽  
Sole Agent ◽  
Analysis Instrument

The purpose of this research is to evaluate marketing strategies that directly touch market leaders with to get marketing strategies to increase market share and become a market leader. This research uses qualitative and quantitative approaches. The analysis used was a descriptive analysis using the SWOT analysis instrument accompanied by IFAS and EFAS calculations. Data sources and types of research data consist of primary data and secondary data. Primary data were obtained from the results of focus group discussions, in-depth interviews, and questionnaires. Whereas secondary data was obtained from financial reports and relevant articles and literature. The results of the strategy enrichment using the SWOT analysis on the quantitative approach obtained that the company's position is in quadrant 3 namely WO quadrant with coordinates (-0.63; +1.47) so companies should implement a turnaround strategy, ie change their marketing strategy from direct hit to market leaders by improving after-sales service, improving the quality of their products, brand equity, support from top management and placing units in the Teaching Hospital. This research can provide practitioners with an overview in making strategic marketing decisions.

scholarly journals Leadership Style Analysis In Improving Employee Performance At University

2021 ◽  
Vol 2 (5) ◽  
pp. 1661-1667
Author(s):  
Supatmin ◽  
Hartatik ◽  
Eni Erwantiningsih ◽  
Ahmad Mukhlis
Keyword(s):  
Leadership Style ◽  
Employee Performance ◽  
Descriptive Analysis ◽  
Secondary Data ◽  
Analysis Method ◽  
Job Description ◽  
Economics Faculty ◽  
Time Standards ◽  
The Relationship ◽  
Very High

The development of world life, in general, encourages people to move towards the era of globalization which increasingly demands an increase in the standard of order in various ways.This research is a descriptive study, with a qualitative approach, the data used are primary and secondary data, with interview, observation, and documentation data collection techniques, while the data analysis method uses descriptive analysis, because in this study the author describes the leadership style and employee performance at College.The results of the study indicate that the leadership style in the economics faculty at a university is a selling leadership style because in the economics faculty the task is very high and the relationship is also very high and the leadership always provides direction and explains the results of decisions. And also the leadership style at the Faculty of Economics because his leadership puts forward good relationships and high examples and very maximum and optimal tasks.Employee performance can be said to qualify as a good employee because the employee has been conducting in the accordance job description of each and they also work following the standards of quality, quantity, and time standards set by the faculty. However, in terms of working time discipline, more serious attention must still be needed. This can be seen in the data obtained by researchers.

scholarly journals A The Strategy of Syariah Cooperative Development in Padang Panjang City

2020 ◽  
Vol 5 (1) ◽  
pp. 130
Author(s):  
Okfi Resti
Keyword(s):  
External Factor ◽  
Services Quality ◽  
Descriptive Analysis ◽  
Secondary Data ◽  
Growth Strategy ◽  
Internal Factor ◽  
Interview Technique ◽  
Cooperative Development ◽  
Library Studies ◽  
Method Approach

Purpose:. The objective of the research are; 1) identifying the aspect of cooperative in the Padang Panjang in order to developthe syariah cooperative 2) identifying the external factor (opportunity and treat) and internal factor (strength and weakness) in developing the Syariah Cooperative in Padang Panjang 3) arrange theprecisealternative strategy in developingSyariah cooperative in Padang Panjang.Design/Method/Approach : The method of primer and secondary data collection were library studies, field observation, questionnaire, and interview. Technique and the tabulation of the data used descriptive analysis, both normatively (according to Syariah rules and state rules), qualitative (describe the profile, explain the EFE, IFE, IE, TOWS, QSPM matrixes) and quantitative (doing the tabulation of calculation on the weighting calculation on EFE, IFE, and IE).Findings:  After grouping of strategy by using the I-E matrix, the result of Syariah cooperative developmenton Padang Panjang is gotten which is on the position of Growth strategy, the strategy which is arranged to reach thecondition of capital asset growing, assets, and distribution of cooperative financing. From the matrixes of TOWS and QSP are gotten strategy which are suggested; open the business unit, office to every cooperative, increasing the services quality, supervision and optimize theknowledge enrichment to all of members and management in the Syariah cooperative field.Originality/Values: Syariah cooperative has important roles in increasing the society welfare. However the number and existence of syariah cooperative is still limited.The strategy which will be used to develop the syariah cooperative is necessary.

scholarly journals PERLINDUNGAN HUKUM INDIKASI GEOGRAFIS ATAS MEREK KOPI TORAJA DAN KOPI GAYO YANG DIDAFTARKAN OLEH NEGARA LAIN

2019 ◽  
Vol 2 (1) ◽  
pp. 35-49
Author(s):  
Ayu Kumala Sari Hamidi ◽  
Iyah Faniyah
Keyword(s):  
Intellectual Property ◽  
Property Rights ◽  
Intellectual Property Rights ◽  
Descriptive Analysis ◽  
Legal Protection ◽  
Secondary Data ◽  
Director General ◽  
Geographical Indications ◽  
Geographical Indication ◽  
Library Studies

The existence of IPR, especially Geographical Indications and Brands, is the basis of policy making in the world of Trade. Indonesia is a country that is rich in potential Geographical Indication products and then Law No. 20 of 2016 concerning Geographical Indications and brands for National Regulations and in TRIPS as International Arrangements. but there are still violations of cases regarding Geographical Indications and Trademarks and occur in Toraja coffee and Gayo coffee. The formulation of the problem in this research is how is the trademark legal law for Geographical Indications in the case of Toraja coffee and Gayo coffee registered by other countries? How is the legal settlement of the Violation of Brand Geographical Indications carried out by other Countries against Toraja coffee and Gayo coffee?The specification of this study is Descriptive Analysis. The approach is a normative juridical approach using secondary data obtained through library studies. The data is then analyzed qualitatively and presented in a qualitative descriptive form. Based on the results of research and analysis, answers can be obtained: 1) Legal protection against Toraja coffee and Gayo coffee registered by other countries, namely by registering the trademark to the Director General of Intellectual Property Rights and after obtaining a Geographical Indication certificate from the Director General of Intellectual Property Rights, the geographical indication of a product's brand it gets strong protection. 2) Legal settlement of brand violations and geographical indications of the brand of Toraja coffee and Gayo coffee are litigation methods carried out through the Commercial Court institution, for Toraja Coffee to be carried out at the Ujung Pandang Commercial Court and Gayo Coffee at the Medan Commercial Court.

scholarly journals Strategi Pengembangan Kerjasama Sister City Kota Semarang, Indonesia – Brisbane, Australia

2018 ◽  
Vol 1 (1) ◽  
pp. 51-58
Author(s):  
Nadia Damayanti
Keyword(s):  
Swot Analysis ◽  
Scientific Journal ◽  
Descriptive Analysis ◽  
Secondary Data ◽  
Data Retrieval ◽  
City Government ◽  
Primary Data ◽  
Library Studies ◽  
Strength Perspective ◽  
Taking Action

The aim of this research is to know whether there are internal and external factors of Semarang City Government and to look for the most sutable strategy that could be perform in Sister City Semarang – Brisbane. The primary data were gathered by using questionnaire and interviewing experts who understand about Sister City. The secondary data were taken from books, scientific journal, and earlier research. The data retrieval methods are interview, observation, documentation, library studies, and questionnaire. The analytic tools that being used in this research is SWOT analysis and descriptive analysis. There are external and internal factors that could influence from the strength perspective is education and science technology scope of Semarang. From weakness perspective is spoken-written English of Semarang Government’s staffs. From opportunity perspective is increasing development chances of human resources and more cooperation such as student exchange, cooperation between both countries. From threat perspective is the loose relationship between both Government of Indonesia and Australia The citizens of Semarang City also need to take action in the matter of Sister City. By taking action, there will be some kind of continuity of Sister City of Semarang City and Brisbane City, of course still with Semarang City Government intervention. Tujuan penelitian yaitu untuk melihat faktor eksternal dan faktor internal Pemerintah Kota Semarang serta strategi yang tepat untuk kerjasama Sister City Kota Semarang – Kota Brisbane. Data primer diambil dengan wawancara dan kuesioner kepada ahli yang menangani bidang kerjasama Sister City. Data sekunder diambil dari buku, penelitian terdahulu, dan jurnal. Metode pengambilan data yaitu wawancara, observasi, dokumentasi, studi kepustakaan, dan angket. Analisis penelitian menggunakan analisis SWOT dan analisis Deskriptif. Berdasarkan hasil penelitian bahwa faktor eksternal dan faktor internal yang mempengaruhi yaitu dari sisi kekuatan pada faktor internal merupakan dari bidang pendidikan dan IPTEK Kota Semarang. Sisi kelemahan yaitu kemampuan staf berbahasa Inggris Pemerintah Kota Semarang. Sisi Peluang dari faktor eksternal yaitu peningkatan SDM dan  kesempatan berupa kerjasama, dan pertukaran pelajar. Sisi ancaman yaitu hubungan Pemerintah Indonesia dengan Pemerintah Australia yang sempat renggang. Saran yaitu  masyarakat dan pengusaha sebaiknya ikut terlibat dalam kerjasama Sister City. Adanya keterlibatan masyarakat dalam kerjasama Sister City dapat menciptakan keberlangsungan kerjasama dan tentunya dalam pengawasan pemerintah

scholarly journals PENGARUH BIAYA PRODUKSI DAN BIAYA PEMASARAN TERHADAP LABA PERUSAHAAN PADA PT PP LONDON SUMATERA INDONESIA,TBK YANG TERDAFTAR DI BURSA EFEK INDONESIA

2019 ◽  
Vol 5 (1) ◽  
pp. 32-39
Author(s):  
Irpan Januarsah ◽  
Jubi Jubi ◽  
Ady Inrawan ◽  
Debi Eka Putri
Keyword(s):  
Descriptive Analysis ◽  
Secondary Data ◽  
Strong Relationship ◽  
Production Costs ◽  
Test Results ◽  
Quantitative Descriptive Analysis ◽  
Negative Effect ◽  
Image Production ◽  
Quantitative Descriptive ◽  
Marketing Costs

The purpose of this research is to know the description of production costs, marketing costs and profit of the company as well as the influence of the image of the production costs, marketing costs against earnings the company PT PP London Sumatra Indonesia Tbk, which is listed on the stock The Effect Of Indonesia. The research was conducted using a descriptive analysis of the qualitative and Quantitative Descriptive Analysis. This research was conducted based on secondary data from the consolidated statements of comprehensive income statement PT PP London Sumatra Indonesia Tbk obtained from Indonesia stock exchange.Research results can be concluded that, the image production costs and marketing costs tend to rise while the company's earnings are likely to decline. Linear regression results the production costs and marketing costs are insignificant negative effect against the profits of the company at PT PP London Sumatra Indonesia Tbk. correlation coefficient test results and the determination of the production costs and marketing costs with profit the company has a very strong relationship and production costs and marketing costs affect the profit of 67.1% the rest is explained by other factors not included in the regression model. Test results showed that the hypothesis H0 is accepted which means production costs and marketing costs take effect is not significantly to profit either simultaneously or partial.Advice that can be given is the company should use the full costing method to determine the value of the production cost, charge transport and rent to the buyer to lower marketing costs and profit responsibility for controlling production costs and marketing costs. Keyword: Production Costs, Marketing Costs and Profits of the Company

Analisis Pengaruh Kecerdasan Intelektual Terhadap Kemampuan Akuntansi dengan Kecerdasan Emosional dan Spiritual sebagai Pemoderasi

2018 ◽  
Vol 16 (1) ◽  
pp. 1
Author(s):  
Ria Manurung
Keyword(s):  
Data Analysis ◽  
Graduate Program ◽  
Descriptive Analysis ◽  
Research Result ◽  
Secondary Data ◽  
Spiritual Intelligence ◽  
Primary Data ◽  
Moderating Variables ◽  
Use Of Data ◽  
Independent Variable

Research conducted to obtain empirical evidence how the influence of independent variables of intellectual intelligence to accounting with moderating variables of emotional and spiritual intelligence. The research method used is descriptive quantitative with explanatory descriptive or explanatory research. This method is an explanatory research that proves the existence of causal relationship of independent variable (independent variable) that is intellectual intelligence; moderating variable (emotional and spiritual intelligence); and dependent variable (accounted dependent variable). Research begins by conducting library search, followed by primary data collection conducted by using questionnaires and secondary data through data analysis. And for the use of data analysis consists of descriptive analysis, classical assumption test and verification analysis with the method of Moderated Regression Analysis (MRA). This study is a census study with homogeneous and limited population of 92 students, all students of Accounting Graduate Program at UNSOED. Conclusion of research result that is: (1) Intellectual intelligence have influence either positively or signifikan to accountancy. Thus intellectual intelligence can lead students to more easily understand accounting, (2) Intellectual intelligence can be strengthened by emotional intelligence on accounting both positively and significantly. (3) Spiritual intelligence can strengthen the influence of intellectual intelligence on accounting both positively and significantly.

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