scholarly journals Analyzing Political Marketing in Indonesia: A Palm Oil Digital Campaign Case Study

2020 ◽  
Vol 4 (2) ◽  
pp. 294
Author(s):  
Fajrina Khairiza ◽  
Bevaola Kusumasari
Keyword(s):  
Social Network ◽  
Palm Oil ◽  
News Media ◽  
Public Support ◽  
Political Marketing ◽  
Interaction Patterns ◽  
Brand Advocacy ◽  
The Government ◽  
Governmental Institutions

Social media in political marketing is an emerging area of research. This study explains how social networks are constructed in a digital campaign, identifying key actors, and messages involved in modern political marketing. A hotly contested palm oil campaign in Indonesia serves as a case study to analyze and visualize the messaging content found in digital campaigns. Social Network Analysis (SNA) was used to map the social network sites in Twitter and to track social interaction patterns in the #SawitBaik campaign. The results confirmed that state institutions, non-governmental institutions, news media, and individuals were key actors in the digital campaign. The actors’ roles varied from providing information and supporting palm oil activities to criticizing palm oil activities and promoting campaign events. Most tweets were critical of the government, serving as brand advocacy. The #SawitBaik campaign is also an example of political marketing used by a government in order to influence its citizens. In this case, the goal was to shape and win public support by legitimizing palm oil activities in Indonesia.

scholarly journals Formulating Interest Subsidy Program to Support the Development of Electricity Generation from Palm Oil Mill Effluent (POME) Biomass: An Indonesian Case Study

2018 ◽  
Vol 164 ◽  
pp. 01033
Author(s):  
Noor Syaifudin ◽  
Nurkholis ◽  
Rangga Handika ◽  
Roy Hendroko Setyobudi
Keyword(s):  
Palm Oil ◽  
Electricity Generation ◽  
Cost Benefit ◽  
Palm Oil Mill Effluent ◽  
Financial Feasibility ◽  
Subsidy Program ◽  
Palm Oil Mill ◽  
The Government ◽  
Palm Waste

This paper analyses financial feasibility and cost-benefit and formulates the relevant subsidy program that is currently implemented by the government. We find that providing interest subsidy is financially feasible only if it serves to substitute the consumption of diesel. The benefits are higher than the costs among three types (45 t, 60 t and 75 t) of the palm waste generator capacity. The paper also reveals that Credit Program is relevant with the objective, to provide interest subsidy to farmers, but certain adaptations are required.

scholarly journals SOCIAL NETWORK AND LAND CONFLICT IN RURAL COMMUNITIES (CASE STUDY IN SENAMA NENEK VILAGE TAPUNG HULU SUB REGENCY KAMPAR REGENCY)

2017 ◽  
Vol 6 (1) ◽  
pp. 1
Author(s):  
MEKI HERLON ◽  
FAJAR RESTUHADI ◽  
ROZA YULIDA
Keyword(s):  
Social Network ◽  
Rural Communities ◽  
Research Method ◽  
Secondary Data ◽  
Community Leaders ◽  
Survey Method ◽  
Land Conflict ◽  
The Government ◽  
Customary Land

One of the government effort in accelerated development is believed to be done with maximum natural resource management, sustainable, and without any conflict. This 2800 ha of land conflict happened between rural citizen in sub regency Tapung Hulu and PTPN V Kebun Sei Kencana. The aim of this research is to find out information about social network and land conflict in rural communities in Senama Nenek vilage. This research is done within November 2015 until March 2016. Research method is using survey method and research sample for community leaders (12 people by census) and ordinary citizen (113 people by Snow Ball). The data that needed is primary and secondary data, the analysis used SPSS and UciNet program. The result showed that there are 12 actors involved in this conflict which are : 8 actors that maintain customary land (Ishk, Myya, Mkwr, Frds, Abms, Ahyn, dan Tmsn) and 4 actors uphold interests of the company (Abcn, Sprn, Sjls, dan Srdi).

scholarly journals Identification of Opinion Leaders and Followers—A Case Study of Green Energy and Low Carbons

2020 ◽  
Vol 10 (23) ◽  
pp. 8416
Author(s):  
Chun-Che Huang ◽  
Wen-Yau Liang ◽  
Po-An Chen ◽  
Yi-Chin Chan
Keyword(s):  
News Media ◽  
Green Energy ◽  
Opinion Leaders ◽  
Interaction Patterns ◽  
Business Organization ◽  
Low Carbon ◽  
Solution Approach ◽  
Carbon Reduction ◽  
Leaders And Followers

In recent years, with the development of Web2.0, enterprises, government agencies, and traditional news media, which have been positively influenced by opinion leaders, have been dedicated to understanding leaders’ opinions on the web in order to seek convergence. Specifically, with the increase of environmental awareness, the introduction of green energy and carbon reduction technology has become an important issue. Consequently, studies identifying opinion leaders and followers who are interested in green energy and low carbon have become important. This study aims to find a solution that can identify the characteristics of opinion leaders and followers that can be widely used, which will help certain public policies or issues to be more effectively disseminated in the future. To model the characteristics of opinion leaders and their influence on followers, this study uses a dual matrix. The interaction patterns are recognized among opinion leaders and followers, with the aim of developing public policy to promote green energy and low carbon emissions. A case is studied to validate the superiority of the proposed solution approach. With the proposed approach, a (business) organization can identify and access opinion leaders and their followers. Through communication, these organizations can absorb strain and preserve functions despite the presence of adversity. This study also clearly demonstrates its contribution and novelty through comparisons with the existing alternative method.

Welfare and the Employment Issues Related To Foreign Workers in Sabah: A Case Study of Mensuli Estate

2016 ◽  
Vol 2 (1) ◽  
pp. 63
Author(s):  
NurAziemah Jasni ◽  
Nasuddin Othman
Keyword(s):  
Minimum Wage ◽  
Palm Oil ◽  
Oil Palm ◽  
Foreign Workers ◽  
Cost Of Living ◽  
Distribution Method ◽  
Main Factors ◽  
The Government ◽  
And Training

The study analysed the welfare and employment issues related to foreign workers in Sabah. This study aims to determine the main factors that contribute to the oil palm productivity in relation to minimum wage, welfare management, and training provided to the foreign workers, to examine productivity status of the foreign harvesters and loose fruit collectors with welfare management and to examine the foreign harvesters’ and loose fruit collectors’ employment situations in oil palm plantations in Mensuli Estate. The method that had been used to obtain the data in this study was questionnaires distribution method and personal interviews. The questionnaires consisted of four (4) sections the questionnaire format based on Likert Scale. The data was analysed by using factorial analysis. The factor analysis identified seven factors that led to welfare and employment issues of foreign workers. The factors including competition with Indonesian palm oil plantation, training provided by the company, welfare management, satisfaction with the company welfare management, wage satisfaction, minimum wage and high cost of living. It was found that most of the respondents knew about the wage hike in Indonesia palm oil plantations and they were willing to return back to their homeland. Therefore the government should take an action to prevent the workers shortage issues in the plantation by encouraging local younger generation to work in the plantation sectors.

scholarly journals Money Politic vs Political Marketing (Case Study: Legislative Election of the Pringsewu District Legislative Council Members for the 2019-2024 Period)

2020 ◽  
Vol 12 (2) ◽  
pp. 125-136
Author(s):  
Bernadhita H. S. Utami ◽  
Dwi Herinanto ◽  
Miswan Gumanti ◽  
Bambang Purwanto
Keyword(s):  
Presidential Elections ◽  
Primary Data ◽  
Political Marketing ◽  
Legislative Elections ◽  
Legislative Council ◽  
The Public ◽  
Political Obligations ◽  
The Government ◽  
Democratic Parties

The meaning of "sovereignty is in the hands of people" namely that people have sovereignty, responsibilities, rights, and participatory political obligations to democratically elect a leader who can form a government to take care of and serve all levels of society, as well as electing people's representatives to oversee the running of the government. However, the phenomena that occur are democratic parties, presidential elections, elections, and legislative elections are always colored by systemic money politics. This research using the quantitative method. Primary data were obtained by survey. The writer then describes the public opinion about the Pringsewu District Legislative Council Members' election for the 2019-2024 period on political marketing and money politics. The results showed that 40.37% of voters gave support to legislative candidates for reasons of money.

scholarly journals Political Actors Participation within Nation-Wide Social Distancing during CoVID-19 Pandemic in Twitter

2020 ◽  
Author(s):  
Tatak Setiadi
Keyword(s):  
Social Media ◽  
Social Network ◽  
News Media ◽  
Initial Step ◽  
Online News ◽  
Core Network ◽  
Social Distancing ◽  
Political Actors ◽  
The Government ◽  
Almost All

Abstract Government of Indonesia’s decision after concerning the increasing of CoVID-19 confirmed case evidences is conducted by stating that there must be required an initial step to reduce its spread, that is by nation-wide social distancing (PSBB). Accordingly, this PSBB issue was then responded by citizen in many ways, including through social media Twitter. The aim of the research is to extract the issues and key actors within the social network of Twitter in Indonesia. The research mined around 5,000 tweets on May 6th, 2020, which included the keyword ’psbb’ and hashtag ‘#psbb’. The implementation of PSBB in nation scale actually impacted some sectors in society. By using text mining and Social Network Analysis (SNA), it is found some important key points. First, the issue of PSBB in social media Twitter in Indonesia are mostly about annecdotal terms of PSBB became ‘social distancing ends up to relationship break’ which is initially popularized by entertainer named FiersaBesari rather than the origin ‘nation-wide social distancing’. Second, looking deeper into the core network, it is found that the most influential Twitter user is named yunartowijaya, an executive director of political consultant institution Charta Politika. Third, online news media which actively involved within PSBB issue are detikcom and CNNIndonesia. And fourth, despite each actor’s political interest, especially those of Demokrat Party, almost all key users in this networks are critizing the Government of Indonesia’s ideas and policies of PSBB during CoVID-19 pandemic.

scholarly journals Meninjau Kembali Kebijakan dan Program Reunifikasi Anak Jalanan di Indonesia

2018 ◽  
Vol 2 (1) ◽  
pp. 43
Author(s):  
Muhrisun Afandi
Keyword(s):  
Research Methodology ◽  
Street Children ◽  
National Policy ◽  
Qualitative Approach ◽  
Intervention Programs ◽  
Alternative Approaches ◽  
The Government ◽  
Governmental Institutions ◽  
National Programs

For the umpteenth time various programs have been developed in response to the problems of street children in Indonesia. The government has officially attempted to address the problems through a number of avenues. However, the overall effort appears to be cursory at best. Only a small number of street children seem to benefit from the official programs, while the number of this population continues to climb.In spite of the failures of previous programs, the government seems to be reluctant to change its position and to undertake alternative approaches in addressing the problems of street children. Intervention programs for street children in Indonesia, in the provincial and regional levels, are uniformly developed in the form of national programs. Consequently, local culture and knowledge are not adequately reflected in the framework and approaches that the provincial and regional governments bring to the implementation of programs for street children. This severely reduces the value and impact of the programs.Drawing from an extensive case study on the intervention programs for street children in Yogyakarta Province, this study explores the major problems surrounding the national intervention programs for street children in Indonesia. It focuses on how national policy and programs are implemented at the provincial and regional levels. For this purpose, this study employed a qualitative approach and used a twofold research methodology, a combination of analyzing the pertinent documentation relating to policy and programs for street children along with serial interviews conducted with key informants from government offices and non-governmental institutions (NGOs).

THE IMPLEMENTATION OF MYORGANIC: A CASE STUDY OF KOPERASI ABSB

2018 ◽  
Vol 13 (Number 2) ◽  
pp. 78-87
Author(s):  
Sabariyah Hoyaeli ◽  
Zakirah Othman ◽  
Iswandi Anas ◽  
Shafini M. Shafie
Keyword(s):  
Qualitative Method ◽  
Daily Routine ◽  
Staple Food ◽  
Farming Practices ◽  
Organic Farms ◽  
External Audit ◽  
Agriculture Industry ◽  
The Government ◽  
Organic Standards

Rice is a staple food and daily routine for Malaysians. Currently, the increasing population in Malaysia has led to the need to increase rice production with more quality. Therefore,the government established a scheme with national organic standards, MS 1259: 2015 which is myOrganic certification to recognize organic farms. Koperasi ABSB is the first rice farm that obtained this certification. Thus, the aims of this study are to explore the implementation of myOrganic in Koperasi ABSB and the barriers faced by this cooperative to implementing myOrganic certification. Qualitative method is used in this case study through interviews and observation. The finding showed that the implementation of myOrganic is as follows, by register myGAP, register myOrganic, Department of Agricultural Malaysia (DOA) will send a supervisor, prepare nine files or records, perform internal and external audit, and renew myOrganic. This study is expected to increase awareness of organic farming practices and promote the implementation of myOrganic in agriculture industry especially for the new farmer who wants to register and obtain myOrganic certification.

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