scholarly journals Logics of the Icelandic Hybrid Media System

2019 ◽  
Vol 40 (1) ◽  
pp. 43-59
Author(s):  
Birgir Guðmundsson
Keyword(s):  
Social Media ◽  
New Media ◽  
Political Communication ◽  
Parliamentary Elections ◽  
Media System ◽  
Network Media ◽  
Social Media Platforms ◽  
The Media ◽  
Media Logic

AbstractThe increased importance of social media platforms and network media logic merging with traditional media logic are a trademark of modern hybrid systems of political communication. This article looks at this development through the media-use by politicians before the 2016 and 2017 parliamentary elections in Iceland. Aggregate results from candidate surveys on the use and perceived importance of different media forms are used to examine the role of the new platform Snapchat in relation to other media, and to highlight the dynamics of the hybrid media system in Iceland. The results show that Snapchat is exploited more by younger politicians and those already using social media platforms. However, in spite of this duality between old and new media, users of traditional platforms still use new media and vice versa. This points to the existance of a delicate operational balance between different media logics, that could change as younger politicians move more centre stage.

Coming out of the closet? Audience reactions to the heteronormative disruptive advertising

2020 ◽  
Vol 3 (2) ◽  
pp. 75-102
Author(s):  
Ramasela Semang L. Mathobela ◽  
Shepherd Mpofu ◽  
Samukezi Mrubula-Ngwenya
Keyword(s):  
Social Media ◽  
Human Rights ◽  
Coming Out ◽  
Gender Issues ◽  
Qualitative Approach ◽  
Positive Development ◽  
Global Trend ◽  
Social Media Platforms ◽  
The Media

An emerging global trend of brands advertising their products through LGBTIQ+ individuals and couples indicates growth of gender awareness across the globe. The media, through advertising, deconstructs homophobia and associated cultures through the use of LGBTIQ+s in commercials. This qualitative research paper centres the advancement of debates on human rights and social media as critical in the interaction between corporates and consumers. The Gillette, Chicken Licken‘s Soul Sisters and We the Brave advertisements were used to critically analyse how audiences react to the use of LGBTIQ+ characters and casts through comments posted on the brands‘ social media platforms. Further, the paper explored the role of social media in the mediation of significant gender issues such as homosexuality that are considered taboo to engage in. The paper used a qualitative approach. Using the digital ethnography method to observe comments and interactions from the chosen advertisement‘s online platforms, the paper employed queer and constructionist theories to deconstruct discourses around same-sex relations as used in commercials, especially in quasiconservative. The data used in the paper included thirty comments of the brands customers and audiences obtained from Twitter, Facebook and YouTube. The paper concludes there are positive development in human rights awareness as seen through advertisements and campaigns that use LGBTIQ+ communities in a positive light across the world.

scholarly journals News Media Exposure and Political Communication among Libyan Elites at the Time of War

2017 ◽  
Vol 8 (1) ◽  
pp. 330-339
Author(s):  
Abdul-Karim Ziani ◽  
Mokhtar Elareshi ◽  
Khalid Al-Jaber
Keyword(s):  
New Media ◽  
Political Communication ◽  
News Media ◽  
Online Survey ◽  
Sources Of Information ◽  
Political Awareness ◽  
Highly Educated ◽  
News Sources ◽  
The Media

Abstract Many critical questions concerning the relationship between the news media and political knowledge involve the extent to which the media facilitate learning about news, war and politics. Political awareness - via the news media - affects virtually every aspect of citizens’ political attitudes and behaviours. This paper examines how Libyan elites adopt the news media to access news and information regarding the current Libyan war and politics and how they use political communication and new media to build/spread political awareness. With the expansion of private and state-owned television in Libya, concern has grown that these new TV services will survive in providing information about citizens’ interests, including the new, developing political scene. A total of 134 highly educated Libyan professionals completed an online survey, reporting their perceptions of issues covered by national TV services. This account centres on how those elites consume the media and what level of trust they have in the media and in information and what the role of the media in their country should be. The results show that most respondents, especially those who live outside the country, prefer using different Libyan news platforms. However, 50 per cent of these do not trust these channels as a source of information regarding the civil war, associated conflicts and politics in general. They have grown weary of coverage that represents the interests of those who run or own the services and consequently place little trust in the media. Spreading ‘lies as facts’ has affected the credibility of these services. Politically, these respondents wish the media to discuss solutions and act as a force for good, not for division. They also differed in the number and variety of national news sources that they reportedly used. This paper also highlights the role of social media, mobile telephony and the Internet, as well as the rapidly proliferating private and national media. These findings are also discussed in relation to the growing impact of online sources in Libyan society, social and political change and the emergence of new media platforms as new sources of information.

New Media and Terrorism

2014 ◽  
pp. 184-196
Author(s):  
Pauline Hope Cheong
Keyword(s):  
Social Media ◽  
New Media ◽  
Critical Examination ◽  
War On Terrorism ◽  
Mainstream Media ◽  
Social Media Networks ◽  
Social Media Platforms ◽  
Hearts And Minds ◽  
Video Material

Beyond the widespread coverage of terrorism-related stories on international news outlets, we are witnessing the swift spread of alternative interpretations of these stories online. These alternative narratives typically involve digital transmediation or the remix, remediation, and viral dissemination of textual, audio, and video material on multiple new and social media platforms. This chapter discusses the role of new(er) media in facilitating the transmediated spread of extremist narratives, rumors, and political parody. Drawing from recent case studies based upon multi-modal analyses of digital texts on social media networks, including blogs, vlogs, Twitter, and Jihadist sites associated with acts of terror in Asia, Middle East, and North America, the chapter illustrates how digital transmediation significantly works oftentimes to construct counter narratives to government counter insurgency operations and mainstream media presentations. In discussing these examples, the chapter demonstrates how the new media points to varied narratives and reifies notions of national security, global politics, terrorism, and the media's role in framing the “War on Terrorism.” Moreover, a critical examination of remix texts and digital mashups of popular artifacts inform a Web 2.0 understanding of how the creative communication practices of online prosumers (hybrid consumers and producers) contest dominant interests in the online ideological battlefield for hearts and minds.

Social Media Use Among Olympians and Sport Journalists in Hungary

2020 ◽  
Vol 13 (2) ◽  
pp. 181-199
Author(s):  
Agnes Kovacs ◽  
Tamas Doczi ◽  
Dunja Antunovic
Keyword(s):  
Social Media ◽  
Media Use ◽  
Social Media Use ◽  
The World ◽  
Social Media Platforms ◽  
The Media ◽  
Hungarian Case ◽  
The Relationship ◽  
Insight Into

The Olympic Games are among the most followed events in the world, so athletes who participate there are exceptionally interesting for the media. This research investigated Olympians’ social media use, sport journalists’ attitudes about Olympians’ social media use, and the role of social media in the relationship between Olympians and sport journalists in Hungary. The findings suggest that most Hungarian Olympians do not think that being on social media is an exceptionally key issue in their life, and a significant portion of them do not have public social media pages. However, sport journalists would like to see more information about athletes on social media platforms. The Hungarian case offers not only a general understanding of the athlete–journalist relationship, and the role of social media in it, but also insight into the specific features of the phenomenon in a state-supported, hybrid sport economy.

A structural model for destination travel intention as a media exposure

2016 ◽  
Vol 28 (7) ◽  
pp. 1338-1360 ◽  
Author(s):  
Chulmo Koo ◽  
Youhee Joun ◽  
Heejeong Han ◽  
Namho Chung
Keyword(s):  
Social Media ◽  
New Media ◽  
South Korea ◽  
Structural Model ◽  
Media Exposure ◽  
Tourism Destination ◽  
Content Type ◽  
Cultural Exposure ◽  
The Media

Purpose This study aims to investigate the effects of a prospective traveler’s perception of media exposure on their intention to visit a destination (i.e. South Korea). Cultural exposure to a particular country through media affects people’s preference for that foreign country, and may ultimately be a function of the behavior for consuming that country’s cultural products – e.g. traveling to that country. Media exposure has been recognized as a major underlying reason for the desire to visit a destination. Design/methodology/approach This study examines the impacts of potential travelers’ media exposure in three different language-use groups (i.e. English, Japanese and Chinese) and their perception of the media exposure on their intention to visit the actual site (i.e. South Korea). To enhance the understanding of the intention to visit the destination, this study proposes a research model based on use and gratification theory and the belief–desire–intention model. Findings Mass and social media exposure had an effect on the intention to visit a destination as a result of the gratification and desire experienced through the content. Research limitations/implications This study suggests the synthesis of the use and gratification theory and the belief–desire–intention model and an examination of theoretical and practical implications. Originality/value This study involved a sample of users of destination marketing sites. In addition, this study investigated the users’ intentions to visit a real tourism destination taking into consideration mass media (traditional media) and social media (new media) based on the use of gratification theory and the belief–desire–intention model. Practically, the findings highlight the crucial role of social media in the intention to visit the tourism destination.

scholarly journals The role of the media in forming awareness and knowledge among members of society About Crisis 0f Virus COVID-19 (Corona) A field study at the level of the Arab world

2021 ◽  
pp. 5-36
Author(s):  
هيثم عبد الرحمن أحمد السامرائي
Keyword(s):  
Social Media ◽  
New Media ◽  
Arab World ◽  
Arab Countries ◽  
State Agencies ◽  
Community Members ◽  
The Public ◽  
The Media ◽  
Radio Programs

The study attempted to reveal the role of the media in forming awareness and knowledge among members of society about the crisis 0f virus COVID-19. It aimed to get acquainted with the role of traditional and new media in dealing with this pandemic and assess its credibility in the Arab countries to deliver the correct news and information about this crisis to the public. In this study, the researcher used the descriptive analytical method through the method of surveying the media and electronic platforms used by the public in the Arab world to communicate with state agencies to obtain various information related to the crisis 0f virus COVID-19. The researcher designed a questionnaire to collect data for this study consisting of 7 axes and includes 50 questions. The study sample reached 1060 community members, male and female, from the age of 20 to 60 years, representing 19 Arab countries. The study concluded a number of results, the most important of which are: the success of media briefings and press conferences held by Arab governments during the Corona crisis, as well as the emergence of a spokesperson in this crisis in a convincing and logical manner In addition to the success of the media in educating society about preventive and preventive measures through TV and radio programs and social media sites, The study also found that 60% of the respondents were concerned during the crisis, following up on news related to the country's efforts to combat the virus Finally, it was noted that the doctors seized the media as the first line of defines, unlike celebrities of social media who lost their credibility and pulled the rug from under their legs due to the lack of confidence among members of the public in their information and that some were a source of spreading remorse.

scholarly journals Elections in the Public Sphere: the Analysis of Lithuanian TV Debates „Lyderių Forumas“

2011 ◽  
Vol 4 ◽  
pp. 166-188
Author(s):  
Aistė Valiauskaitė
Keyword(s):  
Public Sphere ◽  
Political Communication ◽  
Election Campaign ◽  
Parliamentary Elections ◽  
The Public ◽  
The Media ◽  
The Public Sphere ◽  
Definition Of

The article analyses the information that spreads in the media during the election campaign. It looks at the aspect of promises made by politicians through an academic lens. The definition of a political promise is explained; some insights are devoted to an analysis of the reasons why some promises are more commonly fulfilled. The paper mostly concentrates on the role of the media, combining ideas of media theorists with the investigation of pre-election TV debates “Lyderių forumas”.Keywords: campaign, objectivity, parliamentary elections, political communication, professionalism, promise, tv debates.

scholarly journals The Media Industry’s Structural Transformation in Capitalism and the Role of the State: Media Economics in the Age of Digital Communications

2015 ◽  
Vol 14 (1) ◽  
Author(s):  
Manfred Knoche
Keyword(s):  
New Media ◽  
Structural Transformation ◽  
Digital Communications ◽  
The State ◽  
The Political ◽  
Media Industry ◽  
Media System ◽  
Role Of The State ◽  
The Media

Abstract: This paper discusses how the capitalist media industry has been structurally transformed in the age of digital communications. It takes an approach that is grounded in the Marxian critique of the political economy of the media. It draws a distinction between media capital, media-oriented capital, media infrastructure capital and media-external capital as the forms of capital in the media industry. The article identifies four capital strategies that media capital tends to use in order to try to maximise profits: a) The substitution of “old” by “new” media technology, b) the introduction of new transmission channels for “old” media products, c) the definition of new property rights for media sectors and networks, d) the reduction of production and transaction costs. The drive to profit maximization is at the heart of the capitalist media industry’s structural transformation. This work also discusses the tendency to the universalization of the media system in the digital age and the economic contradictions arising from it. It identifies activity fields of the media industry’s structural transformation and shows how the concentration of the capitalist media markets is an essential, contradictory and inherent feature of the capitalist media system and its structural transformation. The paper identifies six causes of why capital seeks to employ capital strategies that result in the media industry’s structural transformation. They include market saturation, overaccumulation, the tendency of the profit rate to fall, capital-concentration, competition pressure, and advertising. The paper finally discusses the role of the state as an agent of capital in general and media capital in particular. It discusses the role of the state in privatisations, neoliberal deregulation, the formation of national competitive states, and various benefits that the state provides for media capital. This contribution shows that capital and capitalism are the main structural transformers of the media and communications system. For understanding these transformations, we need an approach that is grounded in Marx’s critique of the political economy.Translation from German: Christian Fuchs and Marisol Sandoval

The Evolving Role of Social Media as News Outlet: Opportunities and Threats

2018 ◽  
Vol 9 (1) ◽  
pp. 47-57
Author(s):  
Cendera Rizky Bangun
Keyword(s):  
Social Media ◽  
New Media ◽  
Group Discussion ◽  
Generation Gap ◽  
Digital Era ◽  
News Source ◽  
The Media ◽  
To Come ◽  
News Outlet

As new media emerge and replace the popularity of conventional media, people use social media not only as medium to socialize, but also increase its role as news source or news outlet. A generational divide has always existed within news. The older people tend to choose TV and newspaper as their primary news source meanwhile research conducted by Reuters in 2015 showed that younger audiences that grown up in digital era, exhibiting very different behaviors and increasingly expect the news to come to them through online channels and in new formats. This makes social media become the opportunities and also threats to some news companies. What should the media do in order to survive? Does the generation gap influence the media to use both traditional and digital or social media? Some online media even put their headlines and link in Facebook and Twitter as news outlet, so people can just click the link and go to their websites. Methodology used in this research is qualitative with data gathered from focus group discussion and interview. The result of the study expected to show how the generation gap creates different media consumption and the need for news corporation to change their pattern in order to survive. Keywords: Social media, news outlet, new media

scholarly journals Understanding Social Media Logic

2013 ◽  
Vol 1 (1) ◽  
pp. 2-14 ◽  
Author(s):  
José Van Dijck ◽  
Thomas Poell
Keyword(s):  
Social Media ◽  
Mass Media ◽  
New Media ◽  
Social Activism ◽  
Social Institutions ◽  
Power Relationships ◽  
Law And Order ◽  
Print News ◽  
Social Media Platforms ◽  
Media Logic

Over the past decade, social media platforms have penetrated deeply into the mech­anics of everyday life, affecting people's informal interactions, as well as institutional structures and professional routines. Far from being neutral platforms for everyone, social media have changed the conditions and rules of social interaction. In this article, we examine the intricate dynamic between social media platforms, mass media, users, and social institutions by calling attention to social media logic—the norms, strategies, mechanisms, and economies—underpin­ning its dynamics. This logic will be considered in light of what has been identified as mass me­dia logic, which has helped spread the media's powerful discourse outside its institutional boundaries. Theorizing social media logic, we identify four grounding principles—programmabil­ity, popularity, connectivity, and datafication—and argue that these principles become increas­ingly entangled with mass media logic. The logic of social media, rooted in these grounding principles and strategies, is gradually invading all areas of public life. Besides print news and broadcasting, it also affects law and order, social activism, politics, and so forth. Therefore, its sustaining logic and widespread dissemination deserve to be scrutinized in detail in order to better understand its impact in various domains. Concentrating on the tactics and strategies at work in social media logic, we reassess the constellation of power relationships in which social practices unfold, raising questions such as: How does social media logic modify or enhance ex­isting mass media logic? And how is this new media logic exported beyond the boundaries of (social or mass) media proper? The underlying principles, tactics, and strategies may be relat­ively simple to identify, but it is much harder to map the complex connections between plat­forms that distribute this logic: users that employ them, technologies that drive them, economic structures that scaffold them, and institutional bodies that incorporate them.

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