scholarly journals “If you want to be classy, have Yugoclass.” Postmodern Cultural Images of Josip Broz Tito

2021 ◽  
Vol 69 (2) ◽  
pp. 274-293
Author(s):  
Marta Harasimowicz

Abstract The article deals with internet memes related to the person of the socialist leader of Yugoslavia, Josip Broz Tito. For purposes of our research, we define internet meme as conventionalized text-iconic composition, built on a basis of a specific scheme. In intentions of contemporary narratology we also consider it as a text of its kind and its creating, reproduction, transformation and reading process – as a special discursive activity. Based on analysing the primary material occurring and spreading on internet, we provide a typology of the representations of Tito from a narratological and semiotic point of view, and regarding its function in current discourse on socialist Yugoslavia. We focus mainly on cultural meanings generated by this meme culture, its relation to the narratives formed in the context of official and unofficial representations of the leader during the socialist era and to a wider context of contemporary popular culture. Pursuant to the analysis, we try to follow the features of postmodern cultural images of the socialist Yugoslavia and its leader, and relation of these narratives to nostalgic and social-critical attitudes in the contemporary world.

Comunicar ◽  
2009 ◽  
Vol 17 (33) ◽  
pp. 133-140 ◽  
Author(s):  
Adair de Aguiar Neitzel ◽  
Luiz Carlos Neitzel

Brazilian research on the determining factors for the success of programs to teach reading indicates a need to view literature as an aesthetic object that will encourage children to appreciate books. This study proposes investigating teachers' concepts of literature, from the point of view of the children. Chat was used as a data collection mechanism, proposed between two groups of elementary school children and interviews with the teachers. The analysis of the chats followed the methodology of Franco (1997). This study indicates three key areas for winning a reading public: a) qualified human resources, with a clear concept of literature as an aesthetic phenomenon; b) methodological procedures that are coherent with this concept; c) a bibliographical archive that is aligned with this concept. Investigaciones brasileñas acerca de los factores determinantes para el éxito de programas de formación de lectores señalan la necesidad del empleo de la literatura como objeto estético para que el niño se aproxime al libro. Esta investigación se propuso estudiar las concepciones de los profesores acerca de la literatura a partir del punto de vista del lector infantil. Se utilizó el chat como mecanismo de recolección de datos, propuesto entre dos clases de la enseñanza fundamental, y entrevistas con las profesoras regentes. El análisis de los chats siguió la metodología de Franco (1997), evidenciando que los docentes no consideran al libro como un objeto estético que necesita ser disfrutado. Esta investigación señala tres ejes básicos para la conquista de un público lector: a) recursos humanos calificados con claridad acerca de la concepción de literatura como fenómeno estético; b) procedimientos metodológicos coherentes con esa concepción; c) acervo bibliográfico ajustado a esa concepción.


2021 ◽  
Vol 18 (4) ◽  
pp. 352-364
Author(s):  
Natalia G. Fedotova

The article is devoted to the discourse of the city’s cultural memory. The relevance of studying this topic is determined not only by the fundamental aspect associated with the episodicity of existing studies of this phenomenon. From an applied point of view, the city’s cultural memory is a symbolic resource that can be used to create an appealing image, form a sustainable urban identity, and strengthen the citizen’s sense of belonging to the city. The accumulation and objectification of cultural memory take place in symbolic forms, which makes it important to study the practices of symbolizing the urban past, the essence of which is to generate the significance of the relevant or latent layers of cultural memory for the citizens.The article presents the results of the final stage of research related to the study of the process of constructing the cultural memory of the city. The purpose of the article is to analyze modern practices of symbolizing fragments of the urban past, which mean their significance for contemporaries. Basing on the culturological cross-section of the issue, the author integrates different research contexts. The methodological basis of the article is the communicative approach that focuses on the processes of meaning formation, and the constructivist method that considers memory as a multi-layered and dynamic construct. Analyzing the practices of symbolizing the urban past by the example of Russian cities, the author of the article demonstrates how the episodes of the city’s memory are updated in the modern world, how cultural meanings become memorable for citizens. The author uses the results of previous studies and identifies the following elements of the symbolization of the urban past: a) ways of encoding fragments of the past; b) communicative trajectories of memory symbolization; c) factors of producing meanings about the collective past of the city. The obtained results open up new frontiers in understanding the processes of formation of the collective ideas about the city, and prospects for empirical research, forecasting and constructing the cultural memory of Russian cities, giving them the opportunity to change their present and future.


Author(s):  
Maria Consuelo Forés Rossell

Shakespeare’s works have long been a place of cultural and political struggles, and continues to be so. Twenty-first century non-canonical fiction is appropriating Shakespeare for activist purposes. The present article will analyze this phenomenon, applying the concept of cultural capital, the theories of cultural materialism, intertextuality, and appropriation in relation to popular culture, in order to study how Shakespeare’s plays are being appropriated from more radically progressive positions, and resituated in alternative contexts. Among the plethora of Shakespearean adaptations of the last decades, non-canonical appropriations in particular offer brand new interpretations of previously assumed ideas about Shakespeare’s works, popularizing the playwright in unprecedented ambits and culturally diverse social spaces, while giving voice to the marginalized. Thus, through entertainment, non-canonical fiction products such as V for Vendetta and Sons of Anarchy recycle the Shakespearean legacy from a critical point of view, while using it as a political weapon for cultural activism, helping to make people aware of social inequalities and to inspire them to adopt a critical stance towards them, as free and equal citizens.


Author(s):  
Marta Dąbrowska ◽  

Public communication in the contemporary world constitutes a multifaceted phenomenon. The Internet offers unlimited possibilities of contact and public expression, locally and globally, yet exerts its power, inducing use of the Internet lingo, loosening language norms, and encourages the use of a lingua franca, English in particular. This leads to linguistic choices that are liberating for some and difficult for others on ideological grounds, due to the norms of the discourse community, or simply because of insufficient language skills and linguistic means available. Such choices appear to particularly characterise post-colonial states, in which the co-existence of multiple local tongues with the language once imperially imposed and now owned by local users makes the web of repertoires especially complex. Such a case is no doubt India, where the use of English alongside the nationally encouraged Hindi and state languages stems not only from its historical past, but especially its present position enhanced not only by its local prestige, but also by its global status too, and also as the primary language of Online communication. The Internet, however, has also been recognised as a medium that encourages, and even revitalises, the use of local tongues, and which may manifest itself through the choice of a given language as the main medium of communication, or only a symbolic one, indicated by certain lexical or grammatical features as identity markers. It is therefore of particular interest to investigate how members of such a multilingual community, represented here by Hindi users, convey their cultural identity when interacting with friends and the general public Online, on social media sites. This study is motivated by Kachru’s (1983) classical study, and, among others, a recent discussion concerning the use of Hinglish (Kothari and Snell, eds., 2011). This paper analyses posts by Hindi users on Facebook (private profiles and fanpages) and Twitter, where personalities of users are largely known, and on YouTube, where they are often hidden, in order to identify how the users mark their Indian identity. Investigated will be Hindi lexical items, grammatical aspects and word order, cases of code-switching, and locally coloured uses of English words and spelling conventions, with an aim to establish, also from the point of view of gender preferences, the most dominating linguistic patterns found Online.


Author(s):  
Kylie Cardell

As forms of auto biography, diaries are of ten framed as secret, private, and confessional genres–they are presumed to be (desired as) an unfiltered and uncensored mode. In popular culture, diaries are frequently used to connote the image or experience of a teenage girl and are connected to expectations for emotionally heightened and subjective or unfiltered narration. This chapter explore show the contemporary comics artists Gabrielle Bell and Julie Doucet use diary as a both a methodology (a structural device) and a symbolic mode: in a body of diary comics, these artists respectively narrate autobiographical stories that center on the mundane, banal, and ephemeral, in away that both heightens and contests the voyeuristic frame of diary point of view.


1999 ◽  
Vol 8 (3) ◽  
pp. 411-424 ◽  
Author(s):  
Pierre Sorlin

The 1950s were the heyday of cinema in Europe. Rather than competing with Hollywood studios, European film companies preferred to stick to old, well established recipes. Germany recycled one of its cultural traditions, Heimat. Despite the poverty of their plots and the weakness of their protagonists, the Heimatfilme succeeded by celebrating an unspoilt, soothing wilderness. The Italian counterpart of Heimatfilme was melodrama. If family dramas remained much appreciated in the Peninsula, the filmmakers were clever enough to shift their characters from an ill-defined epoch to the contemporary world. So, while urban Germany was pining for its wild, empty mountains, rural Italy was contemplating its domestic comforts to come. With the Carry On series, Britain was loyal to comedies, which filled the main part of the programmes. The plots – which merely dealt with private affairs – were humorous, harmless, always deprived of authentic social background. The European cinemas of the 1950s were directed towards large, mostly ‘popular’ audiences of people who used to leave their houses and gather in town centres on Saturday evenings. These cinemas did not produce any masterpieces but they were the most characteristic, and the most appreciated, form of entertainment in the middle of the century. It was not art, but it was ‘popular’ culture.


Author(s):  
Т.А. Бороноева

Статья посвящена творчеству современного бурятского живописца, скульптора, сценографа Бато Дашицыренова, выставка работ которого состоялась в 2019 году в Художественном музее им. Ц. Сампилова (Улан-Удэ). Произведения художника были представлены на многочисленных выставках России, Франции, США, Нидерландов. Автор ставит целью исследования определить соотношение национальных и общекультурных смыслов в творческом наследии Бато Дашицыренова. Для этого в живописи, графике и скульптуре мастера отмечены образы, мотивы, сюжеты, укорененные в национальной культуре, традициях, обычаях монгольских народов, древней культуре Центральной Азии. С другой стороны, определены элементы техники, средства художественной выразительности, характерные для европейского экспрессионизма и символизма или метаисторического экспрессионизма. Почерк мастера включает и опыт театрального художника, и приверженность музыкальной тематике, и интертекстуальность, и связь знака и архетипа, и своеобразие пластики, палитры, фигуративные особенности (например, акцент на голове персонажа, где, по представлениям бурят, сосредоточен источник души человека), и свободу переходов от живописи к пластическим образам. Результаты и выводы исследования значимы в контексте изучения современных художественных процессов Республики Бурятия, России и Центральной Азии. The article is about the work of a modern Buryat painter, sculptor, stage designer Bato Dashitsyrenov. The exhibition of his artworks took place in 2019 at The Buryatia Republican Art Museum named after Ts.S. Sampilov (Ulan-Ude). The artists works were previously presented at numerous exhibitions in Russia, France, the USA, and the Netherlands. The purpose of the study is to determine the correlation of national and general cultural meanings in the creative heritage of Bato Dashitsyrenov. For this, the author notes images, motives, plots rooted in the national culture, traditions, customs of the Mongolian peoples, the ancient culture of Central Asia in the painting, graphics and sculpture of the master. On the other hand, the author defines elements of technology, means of artistic expression, characteristic of European expressionism and symbolism or metahistorical expressionism. The masters manner includes the experience of a theater artist, commitment to musical themes and intertextuality, the connection of the sign and archetype, the originality of plastics, palettes, figurative features (for example, emphasis on the characters head, where, according to Buryat ideas, the source of the human soul is concentrated), and freedom of transition from painting to plastic images. The results and conclusions of the study are significant in the context of studying contemporary art processes in the Republic of Buryatia, Russia and Central Asia.


2016 ◽  
Vol 24 ◽  
pp. 62
Author(s):  
Eduardo Santos ◽  
Manuel Tavares

This paper is a reflection on the new university models that emerged in Brazil from government of Luis Inácio Lula da Silva (2002-2010), continued from the former government of Dilma Roussef. In our view, they represent a “transgression” in relation to the classic models of the university and a national response against the hegemonic lines of power (conceptual and political) of a wider process of reconfiguration of higher education in the contemporary world. We take as case studies for this debate the federal universities of Fronteira Sul (UFFS), based in Chapecó, Santa Catarina, and Sul da Bahia (UFSB), based in Itabuna, Bahia, because they are institutions that assume commitments with the ecology of knowledge (Santos, 2004; Benincá, 2011) and with the omnilateral cognitive democracy (Romão, 2013), which places the university at the service of historically oppressed populations and promotes the inclusion of other territories, cultures and epistemologies. In their founding documents both institutions claim the condition of radically democratic and strongly inclusive universities, as well as proposing a focus on regional integration. We defend the claim that such models are close to a popular perspective of higher education, from the point of view of its institutional and curricular matrices or their inclusion policies. This text is guided by the analysis of data collected with research professors of the project “Monitoring the Popular University in Brazil,” developed by the Program of Graduate Studies in Education, University Nove de Julho (PPGE-Uninove). 


2020 ◽  
Vol 5 (3) ◽  
pp. 44-67
Author(s):  
Ekaterina B. Kriukova ◽  
Oxana A. Koval

The article presents a survey of the 20th century intellectual quests related to the problem of the author and her status. The question of authorship becomes a key issue in the modern era for both philosophy and literature. On the one hand, both fields reflect upon the authorship as their own intrinsic principle, on the other hand, both literature and philosophy question the privileged position of the author as the sole meaning-maker. The undertaken comparison of the original interpretations of the prominent 20th century thinkers allows us: (1) to demonstrate how the ideological content of the concept itself has changed, the author being labeled as a co-participant, producer, collective subject, function within discourse, non-reader, and witness; (2) to introduce different strategies of understanding the author’s figure, depending on the chosen point of view; (3) to trace the logic of the transition from the modern to the postmodern through the explication of relations between the author and the character (M. Bakhtin), the author and his work (W. Benjamin), the author and popular culture (T. Adorno), the author and the discourse (M. Foucault), the author and the letter (M. Blanchot), and the author and the Other (G. Agamben).


2016 ◽  
Vol 1 (2) ◽  
pp. 204
Author(s):  
Reshat Maliqi

The subject as per work, corruption, the challenge for Kosovo institutions, is broadly and actual theme that covers the theoretical and practical treatment. The corruption, which has been described as using the public power for certain purposes, is a very complex subject. Stands for the characteristics of many societies and states and for the last couple of years it has been understood as in great form present phenomenon within the countries in transition, within those which are undeveloped as well as with developed ones, and stands for an obstacle for democracy implementation. From a systematically point of view, corruption has caused, and it continues to do so, many concerns in all countries on Earth, and especially in Kosovo. In accordance to Transparency International report, corruption is one of the biggest challenges of contemporary world. The aim of the importance of studying of this problem through this subject is identifying the scope, structure and dynamics of this phenomenon; to analyse overall impact of general factors. In accordance to identification of corruption problems, local and international reports with of high level of this kind of criminal act, among other areas as well as per security issues, corruption has been seen as serious wound for our society. The justification of this work is logical consequence of corruption phenomenon in the Republic of Kosovo. The reason, consequences and the fight against the corruption is always the subject of numerous researches and conversation between researches, politicians and other actors dealing with this problem, not leaving aside the segment of civil society. These problems stand for the subject of study of this work from my point of view with the purpose of sharing the overall concern due to this phenomenon. During this study many different methodologies will be used, as well as the methodology of analyses of cases of corruption, method of comparative analyses, comparative methodology and statistical method of creation and fight against the corruption in Kosovo from 2012 – 2104. For fight and suppression of corruption, the society and institutions in Kosovo, among the prevention measures, would have to implement so far reached measures in criminalistics in accordance to contemporary trends in secure management. The final aim of this work is practical use of its results and statistics in society’s efforts to prevent, to limit or to eliminate the corruption phenomenon in Kosovo


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