scholarly journals Visual and Verbal Communication in the Music Video Clip Entitled “Millionaires”

Author(s):  
Lau Yoseph Anggara Putra Meta ◽  
Sang Ayu Isnu Maharani ◽  
I Made Rajeg

This study is aimed at analyzing the elements of visual and verbal communication and the messages of the song lyrics of millionaires. The data of this study collected intensively through watching the music video clip and note-taking. In analyzing the data this study uses the main theory of principle visual communication elements by Dyer (1993), theory of sign by Goodwin (1992), and theory of meaning proposed by Leech (1974). The findings showed that the use of visuals was found 13 elements are appearance, manner, activity, props, and setting, visual or images. As for verbal communication elements, the finding showed 4 meanings representation: conceptual meaning, connotative meaning, affective meaning, and thematic meaning. Furthermore, there is a correlation between visual signs and verbal representation in the video clip as well as the meaning of the song lyrics.

HUMANIS ◽  
2018 ◽  
pp. 729
Author(s):  
Viqi Hanif Putra ◽  
Putu Weddha Savitri ◽  
I Gede Budiasa

The title of the study is “Visual and Verbal Communication in Coldplay’s Music Video Clip Hymn for the Weekend”. The study is commonly aimed at finding out the messages from the lyrics of the song music video clip. The data analysis were collected by documentation method and note taking technique by listening to the song and analyzing the meaning of the word in song lyrics based onVisual Communication Elements theory proposed by Dyer (1993) and the theory of meaning by Geoffrey Leech (1974). The findings of the current study show that there are six categories from the visual communication elements including appearance, manner, activity, props, settings, and images, as well as the meaning found in this study were connotative meaning, conceptual meaning, stylistic meaning, and affective meaning.


HUMANIS ◽  
2018 ◽  
pp. 125
Author(s):  
I Gede Agus Krisna Permana ◽  
I Ketut Wandia ◽  
I Made Rajeg

Figurative language can appear in various types and the meaning may not be determined by its components. This study aims to identify and analyze the meaning of figurative language found in the song lyrics “Passenger's album all the little lights”. There are two theories used in this study. The first is the theory of figurative language proposed by Knickerbocker and Reninger, and the second is the theory of meaning by Leech as the supporting theory. The data in this study were directly taken from Passenger’s fourth album. The album consists of twelve songs. They were collected by documentation method and note taking technique. The collected data were analyzed  using qualitative and descriptive method. This study applied informal method to present the analysis. The result of this study shows that there are nine types of figurative language found in song lyrics. They were allusion, simile, metaphor, irony, personification, hyperbole, dead metaphor, metonymy, and paradox. Most of the figurative expressions found in those songs were similes. Four out of seven types of meaning used in those lyrics in order to understand the figurative meaning in the song lyrics; they were connotative meaning, conceptual meaning, affective meaning, and collocative meaning. All the songs which are analyzed have the main theme about life and love.


HUMANIS ◽  
2020 ◽  
Vol 24 (1) ◽  
pp. 11
Author(s):  
Putu Dian Restiana Dewi ◽  
Sang Ayu Isnu Maharani ◽  
I Ketut Wandia

The title of this paper is “Visual and Verbal In Music Video Clip Of The Script’s Band Entaitled “The Man Who Can’t Be Moved”. The writing of this under graduate thesis aimed at finding out the messages from the lyrics of the music video clip applying theory of visual communication elements and the theory of meaning. It is also aimed at analyzing the use of visual and verbal communication elements as well as finding out correlation between the visual elements and verbal representation with the meaning of the song in this video clip.The aims of this study were to analyze the elements of visual communication and to find out the meanings of the song lyric. The method used in this study was library research method and it is supported by note taking technique. The data was qualitativelyanalyzed based on John Dyer’s theory (1993) and the theory of meaning by Geoffrey Leech (1974). It was found that the music video clip in the album The Script contained the 5 categories of visual communication such as appearance, manner, activity, props and setting, and visual or image. The meanings of the song lyrics found were conceptual and connotative meaning. The relationship between verbal and visual communication found that they were supporting each other.


HUMANIS ◽  
2021 ◽  
Vol 25 (3) ◽  
pp. 277
Author(s):  
Ni Made Devi Sudiarta Putri ◽  
Ni Wayan Sukarini ◽  
Putu Weddha Savitri

This study was aimed to identify and analyze the meaning and message in several sentences found in the novel Rage of Angels by Sidney Sheldon published in 1980. The selected sentences in the novel, which are the data of this study, were collected by applying the documentation method and note-taking technique which then were analyzed using the descriptive qualitative method. The data were presented informally in descriptive form. This study analyzes the types of meaning based on the theory proposed by Leech (1974) and the messages of the novel based on the biographical approach theory by Wellek and Warren (1962). As a result, all the seven types of meaning, namely connotative meaning, conceptual meaning, affective meaning, stylistic meaning, reflected meaning, collocative meaning, and thematic meaning, were found in the novel. In relation to the message of the novel, based on the biographical approach, there were five messages that the author delivered.


Author(s):  
Ni Luh Karmila Dewi ◽  
Ni Made Ayu Widiastuti

The paper entitled “An Analysis of Slang Words in Song Lyrics Used in the Songs “That’s What I Like”, “Smoke On The Water”, and “Ch-Check It Out”. This study concern with the analysis of slang words in the Songs “That’s What I Like”, “Smoke On The Water”, and “Ch-Check It Out”. There are three statement problems (1) What are the types of slang words used in the song? (2) What is the meaning of slang words in the three sample that are in the lyric? (3) What is dominant type of slang words of three song lyrics? The data of this study were collected from three song lyrics in different genres: pop, rock, and rap song. Documentation method was used to collect the data and qualitative method was used to describe the types of slang words, the meaning of slang word, and dominant types of slang words that used in three song lyrics. The writer used theory of the types slang by Patridge (2004:204) and the meaning of the slang word used theory by Geoffrey Leech (1974).There are six types of slang words which are found in this study such as four slang words in publicity, four slang in public School and University, twenty one slang words in society, three slang in theatre, one soldier’s slang, and one public house slang. Then, there are six  meanings of slang word are found by the writer: seven in collocative meaning, six in conceptual meaning, five in stylistic meaning, three in connotative meaning, six in reflected meaning and four in affective meaning. From the analysis that were found that society slang and collocative meaning mostly found and used in there song lyrics.


TheGIST ◽  
2020 ◽  
Vol 3 (1) ◽  
Author(s):  
Patria Supriyoso ◽  
Ria Nirwana ◽  
Yeni Dewi Cahyani

The aims of this study were to find out the types of meaning, and advertising objectives in airplane company slogans. Based on the research phenomenon, public does not understand the meaning of the message of the English slogan of the airline company as an advertising medium for the public. This research was conducted by using descriptive qualitative design. The data consisted of 42 airplane company which operated in Indonesia. The data were analysed by using the seven types of meaning theory by G. Leech (1981) and advertising objective theory by (Kotler, PhilipKeller, Kevin Lane : 2009). The data were divided into Seven Types of meaning, they were Conceptual meaning, Connotative meaning, Social meaning, Affective meaning, Reflected meaning, Collocative meaning, and Thematic meaning. The data were also analysed by using advertising objective, they were to inform, to persuade, and to remind. The final results of analyzing the activities of 42 English slogans of airplane company slogans operating in Indonesia were found using Thematic meaning.The main theme that is usually carried is usually always related to safety, so it's not surprising that there are many words of "safety" that are the focus and emphasis in their slogans. Some other airplane company try to say in their slogan that the company is better, more friendly, warmer in terms of comfort in traveling using their airplane company.The final result of the analysis of 42 English slogans of airplane company operating in Indonesia that the researcher found that the company's goal of advertising slogans were to inform customers.


HUMANIS ◽  
2018 ◽  
pp. 689
Author(s):  
Ni Putu Dina Sinjiardita ◽  
I Made Budiarsa ◽  
I Ketut Tika

Abstract This study is entitled Figurative Language in The Song Lyrics of 5 Seconds of Summer and One Direction’s Albums. This study is aimed to identify figurative language and explain the meaning of those types of figurative language found in the song lyrics of 5 Seconds of Summer’s album entitled “Sounds Good Feels Good” and One Direction’s album entitled “Midnight Memories”. The data were collected using the documentation research method. After the required data were collected, they were analyzed using qualitative method. The analysis of the data were presented in a descriptive way to give clear explanation. The findings show that in 5 Seconds of Summer’s album five types of figurative language found in the data; they are: personification, irony, simile, metaphor and hyperbole. While from One Direction’s album four types of figurative language were found; they are: personification, simile, metaphor and hyperbole. There were two types of meaning found in the data; they are: conceptual meaning and connotative meaning. It can be concluded that in the rock band’s album Sounds Good Feels Good irony was found; however, in pop band’s album Midnight Memories irony was not found. Both in those two albums conceptual meaning was more frequently used.


Neophilology ◽  
2020 ◽  
pp. 336-345
Author(s):  
Yuriy E. Plotnitskiy

The paper studies specific characteristics of the music videos containing a choreographic component. Different viewpoints on the notion of corporality have been analysed and its significance for understanding conceptual and axiological aspects of the song text, as well as specific features of contemporary dance from the angle of its influence on the audience. Further we give a general description of the study material, which includes 20 music videos in different styles. Then the researcher gives detailed analysis of the videos in which the choreographic visual component carries out the function of illustration, symbolically conveys the conceptual meaning of the song lyrics or is in the contrast relations with it. The research has also revealed the cases of visual choreographic component performing the complementary function by way of adding extra semantic aspects to the meaning of the song, as well as the function that can be called “providing a storyline”, where the visual component is characterised by absolute novelty in relation to the verbal component or the song lyrics. Such parameters as correlation between the verbal and the visual components of a music video, functions of the choreographic visual component and the specifics of conveying conceptual information by means of dance movements in a music video have been investigated.


HUMANIS ◽  
2018 ◽  
pp. 1124
Author(s):  
Kadek Dwi Indrayasa ◽  
I Made Rajeg ◽  
Sang Ayu Isnu Maharani

Taboo words are cultural or religious custom that is not allowed to be used to someone else. However, taboo words are also found in daily conversation. Therefore, the aim of this study is to analyze the types, function and meaning of taboo words found in the film. The data of this analysis were taken from a film entitled “Dirty Grandpa”.  The data were collected through documentation method and note-taking technique. The data were descriptively analyzed based on the types, function and meaning of taboo words. The result of this analysis shows 10 (ten) types of taboo words in the film, namely Epithets, Profanity, Blasphemy, Obscenity, Cursing, Taboo, Vulgarity, Slang, Insult and slur, Scatology.  6 (six) function of taboo words were found; they are Create Attention, Discredit, Provoke Violent Confrontation, Endearment, The Creation of Strong Interpersonal Identification and Provide Catharsis and only three meanings were found, namely affective meaning, social meaning and connotative meaning.


2021 ◽  
Author(s):  
Andi Asrifan ◽  
Like Raskova Octaberlina ◽  
Rini Handayani

In this study the objectives to be achieved are: (1) To identify what are the types of English slogans. (2) To identify how the semantic meanings of English slogans. The type of research used is qualitative. While the methods and instruments used to collect and analyze and answer all existing problems are qualitative methods and checklist observations. The process of data analysis in this research is carried out in a process starting from data collection and done intensively until the end of the study. Data that researchers get from observations from several sources such as the internet and journals, namely: (1) in general there are 4 types of slogans such as product / advertising slogans, health slogans, environmental slogans and educational slogans. The types of product / advertising slogans are 6 slogans, health slogans 2, environmental slogans 5 and education slogans totaling 8. (2) semantic meanings of 4 types of slogans from internet and journal sources there are 5 namely conceptual meaning, associative meaning, connotative meaning, affective meaning and stylist. Of the 20 slogans education slogans and products that contain more conceptual meaning. The environmental slogans contain more conceptual and affective meanings. Slogans that contain conceptual meaning in the form of a situation context and based on words that have been conceptualized in the dictionary.


Sign in / Sign up

Export Citation Format

Share Document