scholarly journals The Influence of Tourists’ Motivation on Intention to Revisit at The Traditional Village of Prai Ijing, Waikabubak, West Sumba, East Nusa Tenggara

2019 ◽  
pp. 303
Author(s):  
Fransiska Fila Hidayana ◽  
I Gusti Ayu Oka Suryawardani ◽  
Agung Suryawan Wiranatha
Keyword(s):  
Structural Equation ◽  
Hypothesis Test ◽  
Descriptive Analysis ◽  
Sem Analysis ◽  
Equation Modeling ◽  
Pull Factors ◽  
Push And Pull Factors ◽  
Tourist Satisfaction ◽  
Push And Pull ◽  
Intention To Revisit

Push and pull factor as motivation for travelling are the components that influence tourist perception about tourist attraction related to the level of tourist satisfaction. Motivation also able to encourage tourist to revisit. Prai Ijing Traditional Village is one of the tourist attractions and cultural sites which is located in Waikabubak, West Sumba, NTT. It has unique culture, strategic location, therefore visited by many visitors. The purpose of this study is to determine the effect between motivation, tourist satisfaction and intention to revisit the village. The research method, the population of this research are domestic and foreign tourists visiting the Prai Ijing Traditional Village. The samples of this research is 100 visitors as the respondent, by using accidental sampling. The data were analyzed by Structural Equation Modeling (SEM) using SmartPLS software version 3.0 and qualitative descriptive analysis to describe the characteristics of respondents, interpretate the results of SEM analysis, and reveal the result of research hypothesis test. The results showed that push and pull factors had significant effect on tourist satisfaction. Tourist satisfaction had significant effect on the intention to revisit. The push and pull factors did not had significant effect on the intention to revisit.  Pull factors had significant effect than push factors on tourist satisfaction. Therefore, the pull factors need to be maintained and improved in order to be able to provide optimal satisfaction. The management and local communities are expected to increase the diversity of attraction and tourist activities, provide unique and innovative cultural tourism products, and maintain local wisdom and cultural assets as the main attention for tourists to visit the Prai Ijing Traditional Village Keywords: tourist motivation, satisfaction, revisit intention, SEM

Push and Pull Factors in E-Sports Livestreaming: A Partial Least Squares Structural Equation Modeling Approach

2020 ◽  
Vol 13 (4) ◽  
pp. 621-642
Author(s):  
Tyreal Yizhou Qian ◽  
Jerred Junqi Wang ◽  
James Jianhui Zhang
Keyword(s):  
Structural Equation Modeling ◽  
Least Squares ◽  
Partial Least Squares ◽  
Structural Equation ◽  
Marketing Strategies ◽  
Equation Modeling ◽  
Pull Factors ◽  
Push And Pull Factors ◽  
Push And Pull ◽  
Oriented Approach

Shifting from a player-oriented approach, e-sports has increasingly positioned itself as emerging spectator entertainment. In the wake of the growing online viewer market, the industry has made tremendous efforts to innovate marketing strategies and build up a base of passionate fans across the globe. To augment this endeavor, the current study investigated push and pull factors that influence e-sports online viewers’ consumption behaviors (N = 1,309) using partial least squares structural equation modeling. The authors proposed a new way to operationalize push and pull factors that have been relatively overlooked in the literature. The findings indicated that, while push and pull factors had different effects on e-sports consumption behaviors, they should be considered equally important in e-sports livestreaming. The study expanded our understanding of the attractiveness and desirability of e-sports and shed some critical light on management and marketing issues within and beyond the e-sports space.

scholarly journals Income Diversification Strategies of Italian Peri-Urban Farms: A Structural Equation Modeling Approach

Land ◽  
2021 ◽  
Vol 10 (8) ◽  
pp. 790
Author(s):  
Orlando Cimino ◽  
Marco Vassallo ◽  
Roberto Henke ◽  
Francesco Vanni
Keyword(s):  
Structural Equation Modeling ◽  
Structural Equation ◽  
Equation Modeling ◽  
Pull Factors ◽  
Income Diversification ◽  
Push And Pull Factors ◽  
Goods And Services ◽  
Diversification Strategies ◽  
Push And Pull ◽  
On Farm

On-farm diversification in non-agricultural activities has been increasingly recognized as a rewarding farm strategy through which farmers produce on-farm non-agricultural goods and services. The main objective of this paper is to explore to what extent the condition of peri-urbanity affects farm income diversification in Italy by looking at the push and pull factors that allow peri-urban farmers to re-organize their business by developing diversification strategies that are tightly connected to the demand of goods and services coming from the urban society. A structural equation modeling (SEM) statistical technique has been applied to estimate direct and indirect causal relationships among the multiple variables involved. The SEM analytical approach allowed us to untie the complexity of the push and pull factors connections and to highlight the most significant ones. The strengths of the structural paths provide evidence on the key diversification strategies adopted by peri-urban farms.

Should I Start My Own Venture? Moderating Effect of Pull Factors on the Relationship of Push Factors with Women Entrepreneurial Intentions

2021 ◽  
Vol 0 (0) ◽  
Author(s):  
Arpita Ghatak ◽  
Bhaskar Bhowmick
Keyword(s):  
Structural Equation ◽  
Negative Relationship ◽  
Entrepreneurial Intention ◽  
Policy Implications ◽  
Entrepreneurial Intentions ◽  
Equation Modeling ◽  
Pull Factors ◽  
Push Factors ◽  
Push And Pull Factors ◽  
Push And Pull

Abstract Extant literature of women entrepreneurial intention (EI) has not studied the interplay of push and pull factors well, creating a lacuna in literature. In this paper, we explored how barriers within their professional careers, i.e. push factors led to women EI, and how interpersonal motivators and contextual pull factors moderated that relationship. Adopting the push-pull framework and analyzing survey-based responses from 302 working women using structural-equation-modeling, we find that the need for recognition (NFR) and the glass ceiling (GC) effect have positive relationships, whereas family support (FS) has a negative relationship with EIs. Moreover, the NFR and FS moderate GC-EI relationship. Our study contributes towards the women entrepreneurship literature by focusing on the interplay of push and pull factors. The paper also provides important managerial and policy implications for organizations and policy makers.

scholarly journals IMPACTS OF PUSHING AND PULL FACTORS ON TOURIST SATISFACTION AND RETURN INTENTION TOWARDS RIVER TOURISM IN CAN THO CITY, VIETNAM

2021 ◽  
Vol 38 (4) ◽  
pp. 1011-1016
Author(s):  
Quoc Nghi NGUYEN ◽  
◽  
Van Nam MAI ◽  
Keyword(s):  
Structural Equation ◽  
Tourism Industry ◽  
Equation Modeling ◽  
Pull Factors ◽  
Tourist Satisfaction ◽  
Tourism Image ◽  
Can Tho City ◽  
Positive Word Of Mouth ◽  
Push And Pull ◽  
Return Intention

This study was conducted to demonstrate the impacts of push and pull factors on tourist satisfaction and behavioural intention of visitors towards Can Tho City river tourism. Structural Equation Modeling (SEM) was used to analyse the data. Research data were collected by direct interviews with 235 visitors who have experienced the river tour in Can Tho City. The research has shown that push and pulls factors positively affect destination satisfaction. Besides, destination satisfaction promotes the return intention, willingness to pay, and positive word of mouth of visitors towards river tourism. The study proposes important implications to effectively use river tourism image of Can Tho City, thereby attracting both domestic and foreign tourists. These solutions may help improve the tourism industry of the city.

scholarly journals Faktor - Faktor yang Memengaruhi Perilaku Konsumen Produk Kosmetik Halal di Kota Bogor

2019 ◽  
Vol 9 (1) ◽  
pp. 59
Author(s):  
Stevia Septiani ◽  
Retno Indraswari
Keyword(s):  
Women Workers ◽  
Latent Variable ◽  
Structural Equation ◽  
Descriptive Analysis ◽  
Sem Analysis ◽  
Primary Data ◽  
Equation Modeling ◽  
Path Coefficient ◽  
Purchasing Decisions ◽  
Positive Effect

The halal cosmetics industry has a very potential trend both globally and nationally. In Indonesia, the halal cosmetics industry is one of the industries that contribute to the improvement of the Islamic economy. Along with the development of public knowledge about organic products that are environmentally friendly and do not contain animal ingredients, the demand of halal cosmetics products are increase.Unfortunately, the great potential of the halal industry cannot be used properly by local brand. This study aims to analyze some factors that related in halal purchasing decisions. The primary data collection in this study was carried out by purposive sampling method which is women workers. Data processing methods include descriptive analysis and Structural Equation Modeling (SEM) analysis with Partial Least Squares (PLS) approach. The results of SEM analysis shown that the Psychological latent variable has a direct positive effect to Purchasing, with a path coefficient of 0.603. Psychological aspects are a relevant factor in the halal cosmetic purchasing as halal using motifs could be reflect fulfillment an attractive confession as female workers.

scholarly journals The Influence of Satisfaction toward Loyalty of Adolescent Consumers Mujigae Resto in Bogor City

2020 ◽  
Vol 5 (1) ◽  
pp. 1-15
Author(s):  
Fidaa Nafiisah ◽  
Moh Djemdjem Djamaludin
Keyword(s):  
Consumer Satisfaction ◽  
Structural Equation ◽  
Online Survey ◽  
Hypothesis Test ◽  
Descriptive Analysis ◽  
Cross Sectional Study ◽  
Equation Modeling ◽  
Survey Method ◽  
Cross Sectional ◽  
Korean Wave

As the globally popularity of South Korean culture called Korean wave is hitting around the world, Korean food has been drawing people’s attention and Korean restaurants have been developing in recent years. One of them is offered by a restaurant franchise called Mujigae Resto which can be found in many areas of Indonesia including Bogor City. This study aims to analyze the influence of satisfaction toward loyalty of consumers of Mujigae Resto in Bogor City. This study was a cross-sectional study design which used an online survey method. As many as 150 adolescents have participated in this survey. The sample criteria were individuals aged 16-18 years, residing in Bogor City, and had bought foods in Mujigae Resto at least two times in the last six months. The analysis included a descriptive analysis, Spearman correlation test, and hypothesis test with the Structural Equation Modeling (SEM) using the Analysis of Moment Structures (AMOS) program. The results showed that consumer adolescents in this study, generally, had a satisfaction in a moderate level and loyalty in a low level. Consumer satisfaction significantly affected consumer loyalty on Mujigae Resto.

scholarly journals The Effect Analysis of Emotional Intelligence and Work Environment on Employee Performance with Organizational Commitment as Intervening Variables in PT Berkat Bima Sentana

2020 ◽  
Vol 3 (3) ◽  
pp. 1552-1563
Author(s):  
Yusuf Ronny Edward ◽  
Kuras Purba
Keyword(s):  
Emotional Intelligence ◽  
Organizational Commitment ◽  
Work Environment ◽  
Structural Equation ◽  
Employee Performance ◽  
Descriptive Analysis ◽  
Sampling Technique ◽  
Sem Analysis ◽  
Equation Modeling ◽  
Effect Analysis

This study aims to determine the effect of emotional intelligence and work environment on employee performance through organizational commitment at PT. Berkat Bima Sentana. This research was conducted at PT. Berkat Bima Sentana which lasts for 6 (six) months, starting from August 2019 to January 2020. This study uses a quantitative associative method with structural equation modeling (SEM) analysis tools. The sampling technique used is proportional stratified random sampling using the Slovin formula. The respondents of this study were employees at PT. Berkat Bima Sentana as many as 98 people. The instrument used was a questionnaire to collect data on variables of emotional intelligence, work environment, organizational commitment and employee performance variables. Descriptive analysis results for the variables of emotional intelligence, work environment, organizational commitment and employee performance at PT. Berkat Bima Sentana, it is in the good category. Based on SEM analysis, emotional intelligence and work environment have a positive and significant impact on employee performance through organizational commitment at PT. Berkat Bima Sentana. Contributions from the variables of emotional intelligence, work environment and organizational commitment explain variable employee performance by 0.818 or 81.8%. The remaining 0.182 or 18.2% is influenced by other independent variables not examined in this study.

scholarly journals TOURIST SATISFACTION: AN ANALYSIS OF PUSH AND PULL FACTORS - A CASE OF QATAR TOURISM

2019 ◽  
Vol 6 (2) ◽  
Author(s):  
SWATI PRASAD ◽  
GIRISH.K. NAIR ◽  
HARSH PUROHIT
Keyword(s):  
Pull Factors ◽  
Push And Pull Factors ◽  
Tourist Satisfaction ◽  
Push And Pull

scholarly journals ANALISIS PENGARUH KEPADATAN PERMUKIMAN TERHADAP PELAYANAN INFRASTRUKTUR DI KOTA BANDA ACEH

2018 ◽  
Vol 1 (4) ◽  
pp. 138-147
Author(s):  
Fajar Mustika ◽  
Muhammad Isya ◽  
Ashfa Achmad
Keyword(s):  
Structural Equation ◽  
Descriptive Analysis ◽  
Sem Analysis ◽  
Equation Modeling ◽  
Use Of Space ◽  
Head Of Household ◽  
Negative Effect ◽  
Infrastructure Services ◽  
Banda Aceh

Service infrastructure related to population density and space usage. This is due to the increasingly crowded population can affect the decrease in public spending per capita, so the quality of public services declined. The purpose of this study was to analyze the effect of settlement density on infrastructures service in Banda Aceh City. The statistical method used is descriptive analysis and Structural Equation Modeling (SEM) analysis through AMOS software. This research was conducted for three weeks by distributing questionnaires to 100 respondents who are head of household domiciled in Banda Aceh City. Based on the result of research, it is found that the density of settlement has negative effect to infrastructure service. This is indicated by the coefficient value of -0,180. The more dense a settlement the infrastructure service in the settlement is less good. The density of settlements negatively affected the use of space with a coefficient value of -0,160. The higher the density of the settlements, the use of space is less good. Spatial use has positive and significant effect on infrastructure service, with coefficient value of 0,471. The better the use of space in a settlement will be better also infrastructure services in the settlement. Improving the quality of infrastructure services due to the use of space is very significant.

scholarly journals The Influence of Experiential Marketing on Visitors’ Satisfaction and Intention to Revisit at Batur Camp Bali

2021 ◽  
Vol 7 (1) ◽  
pp. 180
Author(s):  
Ni Made Mas Yogiswari ◽  
I Gusti Ayu Oka Suryawardani ◽  
Agung Suryawan Wiranatha
Keyword(s):  
Structural Equation Modeling ◽  
Structural Equation ◽  
Equation Modeling ◽  
Experiential Marketing ◽  
Tourist Satisfaction ◽  
Revisit Intention ◽  
Intention To Revisit ◽  
Marketing Approach

Experiential marketing which consists of sense, feel, think, act, and relate is a marketing approach that can generate sensations and experiences, can be used to create tourist satisfaction and become the basis of revisit intention. The purpose of this study is to analyze the influence of experiential marketing to satisfaction and revisit intention. The data in this study were obtained through distributing questionnaires by online to 100 respondents who had experienced on undertook camping at the Batur Camping Ground. Data were analyzed using the SmartPLS based on Structural Equation Modeling (SEM) method. The results showed that sense, feel, act, and relate significantly influence satisfaction. Feel, think, and relate significantly influence revisit intention. Tourist satisfaction significantly influence tourists' intention to revisit. This study suggests that Batur Camping Ground management must improve services in order to keep maintaining tourist satisfaction and increase tourists' decision in undertaking camping.

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