scholarly journals STRATEGI VISUAL ANIMASI INTERAKTIF “KELILING JAWA”

2019 ◽  
Vol 4 (2) ◽  
pp. 109
Author(s):  
Santo Santo
Keyword(s):  
Graphic Design ◽  
Digital Technology ◽  
Visual Language ◽  
Social Goals ◽  
Scientific Theories ◽  
Visual Appearance ◽  
Visual Strategy ◽  
Interactive Animation ◽  
The Aesthetic ◽  
Cultural Message

<p><strong>Abstract</strong><br />The Visual Strategy of Interactive Animation “Around Java”. Interactive animation “Around Java” is an interactive animation packed with digital technology, in which there is a visual language in the form of animation and audio to introduce Javanese island culture. Interactive animation “Around Java” is very special because there are social goals to convey educational information or messages about the richness of Indonesian culture. The aesthetic approach is to analyze the object of research using<br />the criteria, principles, and general phenomena of scientific theories, namely graphic design, animation, communication and UI/UX. The result is based on formalistic side is indicated that interactive animation “Around Java” is effective in terms of visual appearance, and in terms of communication as a messenger of the cultural message which can be conveyed well and clearly because it is supported by audio visual and<br />interesting interaction experiences.</p><p> </p><p><strong>Abstrak</strong><br />Strategi Visual Animasi Interaktif “Keliling Jawa”. Animasi interaktif “Keliling Jawa” merupakan sebuah animasi interaktif yang dikemas dengan teknologi digital, di mana di dalamnya terdapat bahasa visual berupa animasi dan audio untuk memperkenalkan budaya pulau Jawa. Animasi interaktif “Keliling Jawa” menyimpan keistimewaan karena ada tujuan sosial dalam menyampaikan pesan informasi yang mendidik tentang kekayaan budaya Indonesia. Pendekatan estetik yang dilakukan<br />adalah menganalisis objek penelitian dengan menggunakan kriteria, prinsip, dan fenomena umum teori-teori keilmuan, yaitu desain grafis, animasi, komunikasi dan UI/ UX. Hasilnya adalah berdasarkan aspek formalistik, animasi interaktif “Keliling Jawa” efektif dari segi penampilan visual, dan secara aspek komunikasi sebagai penyampai pesan budaya dapat menyampaikan pesan dengan baik dan jelas karena didukung<br />dengan audio visual serta pengalaman interaksi yang menarik.</p>

A comparative Study of Chinese Traditional Folk Paper-cut Art Desigh and Modern Graphic Design Based on Visual Communication

2021 ◽  
Vol 7 (5) ◽  
pp. 1028-1035
Author(s):  
Jiaxia Cheng
Keyword(s):  
Graphic Design ◽  
Visual Communication ◽  
Folk Art ◽  
Visual Communication Design ◽  
Design Concepts ◽  
Chinese Nation ◽  
The Rich ◽  
The Times ◽  
The Aesthetic ◽  
National Style

Paper-cut, as a traditional folk art, has become a treasure of Chinese folk art in its long history of development. Paper-cut gives people artistic enjoyment visually with its unique creative techniques, full composition and vivid and interesting patterns. Methods: Traditional folk paper-cut art records the folk customs of the Chinese nation and embodies the temperament and national style of the Chinese nation. Its unique way of thinking and expression provide unique creative ideas and rich visual art resources for modern graphic design. Chinese folk paper-cut is an organic combination of decoration and practicality. Results: It can not only show the rich and colorful folk life, but also meet the aesthetic needs of a variety of situations. How to combine rich traditional culture and art with graphic design concepts and the spirit of the times to design works with national style, so as to better integrate folk paper-cut art with graphic design, is the pursuit of graphic designers. Conclusion: Based on visual communication design, this paper discusses the comparison and integration between traditional Chinese folk paper-cut art design and modern graphic design.

scholarly journals Cultural based preconceptions in aesthetic experience of architecture

Spatium ◽  
2011 ◽  
pp. 20-25 ◽  
Author(s):  
Vladimir Stevanovic
Keyword(s):  
Comparative Analysis ◽  
Cultural Context ◽  
Aesthetic Experience ◽  
Visual Language ◽  
Cultural Backgrounds ◽  
Cultural Contexts ◽  
Historical Perspectives ◽  
Perceived Reality ◽  
The Aesthetic ◽  
Eastern Traditions

On a broader scale, the aim of this paper is to examine theoretically the effects a cultural context has on the aesthetic experience of images existing in perceived reality. Minimalism in architecture, as direct subject of research, is a field of particularities in which we observe functioning of this correlation. Through the experiment with the similarity phenomenon, the paper follows specific manifestations of general formal principles and variability of meaning of minimalism in architecture in limited areas of cultural backgrounds of Serbia and Japan. The goal of the comparative analysis of the examples presented is to indicate the conditions that may lead to a possibly different aesthetic experience in two different cultural contexts. Attribution of different meanings to similar formal visual language of architecture raises questions concerning the system of values, which produces these meanings in their cultural and historical perspectives. The establishment of values can also be affected by preconceptions resulting from association of perceived similarities. Are the preconceptions in aesthetic reception of architecture conditionally affected by pragmatic needs, symbolic archetypes, cultural metaphors based on tradition or ideologically constructed dogmas? Confronting philosophical postulates of the Western and Eastern traditions with the transculturality theory of Wolfgang Welsch, the answers may become more available.

scholarly journals VISUAL STRATEGIES OF CONTEMPORARY ART: A Case Study of Banksy’s Artworks

2020 ◽  
Vol 7 (1) ◽  
pp. 9-14
Author(s):  
Singgih Prio Wicaksono
Keyword(s):  
Contemporary Art ◽  
Visual Communication ◽  
Visual Language ◽  
Symbolic Meaning ◽  
Social Implications ◽  
Visual Strategy ◽  
Descriptive Approach ◽  
Visual Strategies

Visual Strategy of Contemporary Art: The Study of Banksy’s Artwork. The development of contemporary art has introduced a new understanding and recognition of esthetics. This article aims to describe postesthetic phenomena as trends in the visual communication of contemporary art. The method used is a descriptive approach and analysis of Banksy's work. This study produces a discussion about: 1). Postesthetic symptoms in Banksy's work, 2). Characteristics of Banksy's work, 3). Banksy's symbolic meaning, 3). Social implications arising from the postesthetic approach to Banksy's work. Keywords: visual language, consumerism, contemporary art

scholarly journals Applying graphic design principles on tea packaging

2020 ◽  
Author(s):  
Dorotea Kovačević ◽  
◽  
Maja Brozović ◽  
Dubravko Banić ◽  
◽  
...  
Keyword(s):  
Graphic Design ◽  
Design Principles ◽  
Choice Task ◽  
Product Packaging ◽  
Packaging Design ◽  
Aesthetic Appearance ◽  
Aesthetic Aspect ◽  
The Aesthetic ◽  
The One ◽  
Different Levels

The aesthetic aspect of product packaging is a well-known factor in attracting consumers’ attention. One of the most common ways in achieving the aesthetic appearance of the packaging is applying graphic design principles. The purpose of the study was to explore how people perceive the attractiveness of tea packaging with different levels of graphic design principles applied. The graphic design principles applied on the packaging were: contrast, dominance, alignment, symmetry, consistency and colour harmony. The manipulation of these principles resulted in three different packaging samples that were tested: aesthetic packaging, partially-aesthetic packaging and non-aesthetic packaging. The participants’ tasks were to rate the attractiveness of each of the packaging samples and to select the one which they would like to buy. The statistical analysis showed that the results of both tests (rating and choice task) were consistent, indicating that the aesthetic packaging was appreciated the most, followed by the partially-aesthetic packaging and the non-aesthetic packaging. These results were the same even when taking into account whether the beauty of the packaging was important to the participants or not. The findings support the idea of using graphic design principles in packaging design whenever applicable.

The iconic body: Mussolini unclothed

Modern Italy ◽  
2016 ◽  
Vol 21 (4) ◽  
pp. 361-381 ◽  
Author(s):  
Alessandra Antola Swan
Keyword(s):  
Public Relations ◽  
Visual Language ◽  
The Body ◽  
Visual Strategy ◽  
Communications Industry ◽  
Heads Of State ◽  
Innovative Capacity

The body partially disrobed as a visual strategy for self-branding is the theme of this article. During Fascism, photography, in synergy with the communications industry ante-literam, was an essential part of the construction of the cult of the leader that transformed the figure of Mussolini into an icon. Mussolini’s partial nudity is considered here as a powerful political tool. The Duce, in anticipation of our celebrities today, did not hesitate to undress and display his torso in what Valerie Sperling calls ‘iconic public-relations stunts’ that were both exhibitionistic and voyeuristic (Sperling 2014, 21). Deconstructing the visual language of Fascist propaganda that made the man into a myth, this article illustrates the most iconic aspects of Mussolini’s visual strategy, demonstrating his innovative capacity to take advantage of a modern attitude towards self-representation, similar to that adopted by today’s heads of state.

Perspective of Digital Architecture World

2013 ◽  
Vol 392 ◽  
pp. 909-912
Author(s):  
Zhou Lin
Keyword(s):  
Digital Technology ◽  
Architectural Design ◽  
Design Method ◽  
Digital Design ◽  
Digital Architecture ◽  
Wide Range ◽  
Aesthetic Consciousness ◽  
Architectural Development ◽  
The Aesthetic ◽  
Architecture Development

Digital technology has played a crucial role in architectural development since being introduced in. Different application of digital design software has taken the place of traditional drawing. The innovated architecture design process has promoted a trend of space complexity. Advanced digital technology also produced a new design method; the computer can generate a unique building plan through the special program directly rather than the imagination of the human brain. Besides, digital technology has a wide range of applications in exploring the future architecture development, as well as virtual reality in the scheme deliberation and demonstration. The digital architecture has broken through the two-dimensional architectural design pattern and the aesthetic consciousness of the industrial era, and pushes the building industry development greatly.

A Study of the Influence of New Media on Graphic Design in Computer Age

2011 ◽  
Vol 121-126 ◽  
pp. 4362-4366
Author(s):  
Ru Shan Yan
Keyword(s):  
New Media ◽  
Future Development ◽  
Graphic Design ◽  
Technology Development ◽  
Visual Language ◽  
Human Communication ◽  
Media Technology ◽  
Technology Changes ◽  
Communication Study

New media technology changes our communication way and communication object, and also every aspect of our life, including communication, study, working, etc.. Visual language is a part of these aspects. Visual language, especially visual language of graphic design relies heavily on technology development. From petroglyph to the invention of printing, then to the application of computer, Internet, and satcom technologies, for human communication, each technology has revolutionary significance. This paper mainly discusses influence and meaning of new media on visual language of graphic design, as well as consideration of future development.

A Preliminary Study on Artistic Transcending of Printing Dots

2012 ◽  
Vol 262 ◽  
pp. 247-252
Author(s):  
Xi Zhong He ◽  
Yu Zhang ◽  
Li Ping Xie
Keyword(s):  
Graphic Design ◽  
Printing Technology ◽  
Color Processing ◽  
Design Elements ◽  
Technical Parameters ◽  
Visual Elements ◽  
Dot Gain ◽  
Visual Impact ◽  
The Aesthetic ◽  
Processing Techniques

This article discusses diversifying graphic design elements based on existing print reproduction principles and technology. The authors studied color processing techniques derived from print reproduction principles and assorted image elements derived from restrains in printing technology. The authors also discussed disassembling and restoring procedures during image transformation and reproduction to explain and explore the different styles and compositions of art forms that carry profound information. The visual impact coming from pixel’s form, arrangement, color, direction, and other factors is also delicately explained. Concurrently the authors examine the manipulation of technical parameters in the printing process and exploit the aesthetic value revealed. The focus is to elaborate upon artistic features achievable from dot gain, color overlapping, omitting, merging, and other aspects. The authors also explore innovative visual elements on the basis of existing developments in print reproduction principles, printing technology, and prepress design and they discover new channels for utilizing dots as a unique expressional element in graphic design. The ultimate goal is to show that print reproduction principles and technology are not only a means of reproducing images, but also dynamic and powerful tools for creative design.

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