scholarly journals Aplikasi Media Sosial sebagai Alat Politik Donald Trump (Netnografi Cuitan Trump di Twitter)

2021 ◽  
Vol 4 (1) ◽  
pp. 1
Author(s):  
Yohanes Ivan Adi Kristianto ◽  
Hanna Nurhaqiqi
Keyword(s):  
Social Media ◽  
Agenda Setting ◽  
Communication Style ◽  
Literature Study ◽  
Donald Trump ◽  
Communication Tools ◽  
Political Actors ◽  
Twitter Account ◽  
The Media

Every political actors, either at local, national, or global levels, tends to demonstrate their characteristics, including Donald John Trump. Different from his predecessors, Trump decides his communication style by using simple, easily understood, and solid words. Meanwhile, for the media, Trump tends to prioritize social media, such as Twitter, as his tool. Using the concept of CNN Effect and Agenda-Setting, this paper aims to analyze the interests of Trump in using Twitter as the communication tools and verify the concept of CNN Effect by using the case study of the Trump’s utilization of social media. Then, by applying agenda setting, the authors analyze the content of Trump’s tweet and the interests following. Literature study is fully applied in this paper. Whereas, the time scope of this research is limited from Trump’s campaign period until September 2020. This research argues that the effects of Trump’s tweets in his Twitter account have similar implications with the concept of CNN Effect. This also confirms that CNN Effect can occur not only in mass media, but also in social media. Secondly, the paper argues that Trump consistently voice particular issues through his Twitter account in order to achieve his plans manifested in his campaign.

scholarly journals Using the president’s tweets to understand political diversion in the age of social media

2020 ◽  
Vol 11 (1) ◽  
Author(s):  
Stephan Lewandowsky ◽  
Michael Jetter ◽  
Ullrich K. H. Ecker
Keyword(s):  
New York ◽  
Social Media ◽  
Agenda Setting ◽  
Media Coverage ◽  
New York Times ◽  
Political Agenda ◽  
Mainstream Media ◽  
The Media ◽  
Increased Activity

Abstract Social media has arguably shifted political agenda-setting power away from mainstream media onto politicians. Current U.S. President Trump’s reliance on Twitter is unprecedented, but the underlying implications for agenda setting are poorly understood. Using the president as a case study, we present evidence suggesting that President Trump’s use of Twitter diverts crucial media (The New York Times and ABC News) from topics that are potentially harmful to him. We find that increased media coverage of the Mueller investigation is immediately followed by Trump tweeting increasingly about unrelated issues. This increased activity, in turn, is followed by a reduction in coverage of the Mueller investigation—a finding that is consistent with the hypothesis that President Trump’s tweets may also successfully divert the media from topics that he considers threatening. The pattern is absent in placebo analyses involving Brexit coverage and several other topics that do not present a political risk to the president. Our results are robust to the inclusion of numerous control variables and examination of several alternative explanations, although the generality of the successful diversion must be established by further investigation.

scholarly journals Sandiaga Uno : Personal Branding di Twitter

2020 ◽  
Vol 6 (1) ◽  
pp. 19
Author(s):  
Deni Setiawan ◽  
Achmad Nurmandi
Keyword(s):  
Social Media ◽  
New Media ◽  
Current Trend ◽  
Secondary Data ◽  
Literature Study ◽  
Political Actors ◽  
Twitter Account ◽  
Personal Branding ◽  
Presidential Election Campaign ◽  
Analyze Data

The development of communication technology has given birth to new media and social media. One of the potentials of social media is to form the personal branding of political actors. Personal Branding through Twitter social media accounts is becoming the current trend. This study aims to analyze Sandiaga Uno's Twitter account during the presidential and vice-presidential election campaign process in 2019. This study uses a qualitative approach to analyze secondary data on Personal Branding from Sandiaga Uno's Twitter account. As well as additional data from a literature study that discusses Personal Branding. Nvivo 12 Plus is used to analyze data. This study found that Sandiaga Uno used his personal Twitter to do branding during the campaign process, this can be seen from the content of photos, videos, and tweets that portrayed themselves as someone close to the community.

scholarly journals Perancangan Animasi 360o Relief Jataka Candi Borobudur bagi Remaja 16-18 Tahun

2019 ◽  
Vol 5 (01) ◽  
pp. 63-82
Author(s):  
I Wayan Daryatma Putra ◽  
Imam Santosa ◽  
Pindi Setiawan
Keyword(s):  
Social Media ◽  
Data Collection ◽  
Character Education ◽  
Qualitative Case Study ◽  
Age Difference ◽  
3D Animation ◽  
Literature Study ◽  
Visual Style ◽  
The Media

AbstrakCerita relief Jataka pada Candi Borobudur memiliki pesan moral yang penting untuk disampaikan sebagai sarana pendidikan budi pekerti, namun perbedaan zaman menjadi masalah yang menyebabkan cerita relief Jataka tidak dapat dibaca sehingga sulit dimengerti oleh para remaja 16-18 tahun sehingga perlu dilakukan adaptasi cerita ke media yang dapat dimengerti dengan remaja masa kini. Penelitian ini bertujuan untuk memahami dan menyampaikan pesan cerita relief Jataka dengan Bahasa Rupa dan merancang kembali cerita tersebut ke dalam animasi 3600 agar mudah dipahami remaja 16-18 tahun. Metode penelitian ini berupa kualitatif studi kasus relief Jataka Candi Borobudur yang dimulai dengan pengambilan data melalui observasi, studi literatur, wawancara dan kuisioner. Dari hasil pengumpulan data kisah burung pelatuk dan seekor singa pada relief yang akan adaptasikan, hasil kuisioner menunjukan bahwa remaja usia 16-18 tahun aktif mengakses media sosial youtube melalui smartphone selama kurang dari sejam setiap harinya, selain itu mereka juga tertarik dengan animasi 3D dan gaya visual lowpoly. Hasil ini akan digunakan sebagai acuan dalam perancagan animasi 360o. Hasil pengujian animasi 3600 pada situs youtube menunjukkan bahwa media ini dapat membantu menyampaikan cerita relief Jataka dan pesan yang terkandung di dalamnya kepada remaja usia 16-18 tahun. Kata Kunci: animasi 3600, candi Borobudur, relief jataka, remaja  AbstractThe Jataka relief story at Borobudur Temple has an important moral message to convey as a means of character education, but the age difference is a problem that causes Jataka relief stories to be unreadable so that it is difficult for teenagers 16-18 years to understand so that stories need to be adapted to the media understandable with today's teenagers. This study aims to understand and convey the message of Jataka relief stories with Bahasa Rupa and redesign the story into 3600 animation to be easily understood by adolescents 16-18 years old. This research uses a qualitative case study of Jataka Borobudur temple relief`s which begins with data collection through observation, literature study, interviews and questionnaires. The results relief story of woodpecker and a lion that will be adapted, the results from questionnaires show that teens aged 16-18 years actively access youtube social media via smartphones for less than an hour each day, besides they are also interested in 3D animation and lowpoly visual style. These results will be used as a reference in the 3600 animation modeling. The results show that animation 3600 can help convey Jataka relief stories and messages contained therein to adolescents aged 16-18 years. Keywords: 360o animation, Borobudur temple, Jataka relief, teenagers

scholarly journals Using the president’s tweets to understand political diversion in the age of social media

2020 ◽  
Author(s):  
Stephan Lewandowsky ◽  
Michael Jetter ◽  
Ullrich K. H. Ecker
Keyword(s):  
New York ◽  
Social Media ◽  
Agenda Setting ◽  
Media Coverage ◽  
New York Times ◽  
Political Agenda ◽  
Mainstream Media ◽  
The Media ◽  
Increased Activity

(This paper is in press, Nature Communications). Social media has arguably shifted political agenda-setting power away from mainstream media onto politicians. Current U.S. President Trump's reliance on Twitter is unprecedented, but the underlying implications for agenda setting are poorly understood. Using the president as a case study, we present evidence suggesting that President Trump's use of Twitter diverts crucial media (The New York Times and ABC News) from topics that are potentially harmful to him. We find that increased media coverage of the Mueller investigation is immediately followed by Trump tweeting increasingly about unrelated issues. This increased activity, in turn, is followed by a reduction in coverage of the Mueller investigation---a finding that is consistent with the hypothesis that President Trump's tweets may also successfully divert the media from topics that he considers threatening. The pattern is absent in placebo analyses involving Brexit coverage and several other topics that do not present a political risk to the president. Our results are robust to the inclusion of numerous control variables and examination of several alternative explanations, although the generality of the successful diversion must be established by further investigation.

scholarly journals # Pillar of Defense: Using Social Media to Manage Impressions of Conflict: A Case Study of the November 2012 Israel-Hamas conflict

2021 ◽  
Author(s):  
Jelena Djurkic
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
Impression Management ◽  
Armed Conflict ◽  
Character Structure ◽  
Military Involvement ◽  
Reputation Risk ◽  
Twitter Account ◽  
Israel Defense Forces

Threats to reputation can destroy a brand. Communicating effectively during a conflict can help to manage negative impressions that expose brands to reputation risk. This is important now more than ever as organizations—and nations—turn to Twitter to address various publics. The rigid 140-character structure of Twitter thus necessitates the creation of sound bites that act as productive texts to address multiple rhetorical objectives simultaneously. An examination of the Israel Defense Forces’ (IDF) Twitter account through sentiment and content analysis shows evidence that the Force took a significantly defensive approach to impression management of Operation Pillar of Defense in November 2012. There is evidence that Israel sought to re-frame public impression of its military involvement from aggressor to defender in the armed conflict. Codes discovered in the analysis suggest that the IDF tried to justify force, avoid responsibility and establish legitimacy of its operations.

scholarly journals Social media supports tourism development in the COVID-19 normal era in Bandung

2021 ◽  
Vol 5 (3) ◽  
pp. 600-616
Author(s):  
Herpita Wahyuni ◽  
Eko Priyo Purnomo ◽  
Aqil Teguh Fathani
Keyword(s):  
Social Media ◽  
Tourism Development ◽  
Tourism Planning ◽  
New Era ◽  
Tourism Marketing ◽  
City Culture ◽  
Twitter Account ◽  
Use Of Social Media ◽  
Health Regulations

This research focuses on social media. We were using Social Media in Supporting Tourism Development During Covid-19: Case Study a New Era Policy in Bandung. This study uses descriptive qualitative research methods with data sources through the Twitter account of the Bandung City Culture and Tourism Office @DisbudparBdg assisted by the NVivo 12 Plus software. We are utilising Social Media to Support Tourism Development During Covid-19: A Case Study of New Era Policy in Bandung by measuring the use of social media in tourism planning, creation, integration, and marketing strategy. This research shows tourism planning in a new standard era by directing outdoor tourism and implementing health protocols. The Tourism Promotion Board integrates cooperation between the Bandung City Culture and Tourism Office and PT Kereta Api Pariwisata. Tourism marketing by providing tourist information can give tourists confidence that Bandung is an attractive and robust destination city in improving health regulations and strictly following health protocol rules during recreation.

scholarly journals # Pillar of Defense: Using Social Media to Manage Impressions of Conflict: A Case Study of the November 2012 Israel-Hamas conflict

2021 ◽  
Author(s):  
Jelena Djurkic
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
Impression Management ◽  
Armed Conflict ◽  
Character Structure ◽  
Military Involvement ◽  
Reputation Risk ◽  
Twitter Account ◽  
Israel Defense Forces

Threats to reputation can destroy a brand. Communicating effectively during a conflict can help to manage negative impressions that expose brands to reputation risk. This is important now more than ever as organizations—and nations—turn to Twitter to address various publics. The rigid 140-character structure of Twitter thus necessitates the creation of sound bites that act as productive texts to address multiple rhetorical objectives simultaneously. An examination of the Israel Defense Forces’ (IDF) Twitter account through sentiment and content analysis shows evidence that the Force took a significantly defensive approach to impression management of Operation Pillar of Defense in November 2012. There is evidence that Israel sought to re-frame public impression of its military involvement from aggressor to defender in the armed conflict. Codes discovered in the analysis suggest that the IDF tried to justify force, avoid responsibility and establish legitimacy of its operations.

scholarly journals PENDIDIKAN LITERASI DIGITAL DI KALANGAN USIA MUDA DI KOTA BANDUNG

2018 ◽  
Vol 16 (2) ◽  
pp. 146 ◽  
Author(s):  
Hana Silvana ◽  
Cecep Darmawan
Keyword(s):  
Social Media ◽  
Young People ◽  
Digital Literacy ◽  
Positive Impact ◽  
Literacy Programs ◽  
Case Study Method ◽  
The Media ◽  
The Government ◽  
Use Of Social Media

AbstrakFenomena pengunaan media sosial sebagai media online semakin massive pada dekade ini. Kalangan muda sebagai generasi milenial atau digital native merupakan pengguna terbesar dalam penggunaan media sosial saat ini. Penelitian mengenai literasi digital masih jarang dilakukan terutama di Indonesia. Subyek penelitian ini adalah kalangan usia muda dengan rentang usia 17–21 tahun yang merupakan pengguna aktif media sosial. Penelitian ini menggunakan pendekatan kualitatif dengan metode studi kasus. Informan yang dijadikan sampel penelitian sebanyak 5 orang dan 1 orang informan kunci dari pakar literasi media. Temuan yang diperoleh pada penelitian ini menunjukan pentingnya program literasi digital yang memberikan dampak positif bagi pengetahuan, pemahaman dan keterampilan dalam menggunakan media terutama media sosial yang saat ini sering dijadikan sumber informasi oleh khalayak terutama oleh kalangan yang berusia muda. Program ini memberikan kontribusi yang signifikan pada penyebaran informasi dalam menggunakan media massa terutama media sosial yang digunakan oleh kalangan usia muda sehingga ada kesadaran dalam menggunakan media. Pada pendidikan pelatihan (diklat) ini peserta belum semua mempunyai keahlian ini dikarenakan keahlian ini memerlukan latihan yang terus menerus dan konsisten sehingga mereka dapat melakukannya dengan baik. Oleh karena itu pendidikan literasi digital merupakan solusi yang dapat dilakukan oleh pemerintah dan elemen masyarakat dan civitas akademika yang peduli terhadap kemajuan bangsa. AbstractThe phenomenon of the use of social media as an online media is increasingly massive in the use of this decade. Young people as the native millennial or digital generation are the biggest users in the use of social media today. Research on digital literacy is still rare, especially in Indonesia. The subjects of this study were young people aged 17-21 years that were active users of social media. This study uses a qualitative approach to the case study method. The informants who were used as research samples were 5 people and 1 key informant from media literacy experts. The findings obtained in this study indicate the importance of digital literacy programs that have a positive impact on knowledge, understanding and skills in using the media, especially social media which is now often used as a source of information by audiences, especially among young people. information on using mass media, especially social media used by young people so that there is awareness in using the media. In this education participants do not all have this expertise because this skill requires continuous and consistent training so that they can do it well. Therefore digital literacy education is a solution that can be done by the government and elements of society and academics who care about the progress of the nation.

Political Agenda Setting and the Mass Media

2016 ◽  
Author(s):  
Stefaan Walgrave ◽  
Peter Van Aelst
Keyword(s):  
Mass Media ◽  
Agenda Setting ◽  
Media Coverage ◽  
Political Agenda ◽  
The Political ◽  
Political Actors ◽  
Individual Level ◽  
The Media ◽  
The Mass Media ◽  
The Individual

Recently, the number of studies examining whether media coverage has an effect on the political agenda has been growing strongly. Most studies found that preceding media coverage does exert an effect on the subsequent attention for issues by political actors. These effects are contingent, though, they depend on the type of issue and the type of political actor one is dealing with. Most extant work has drawn on aggregate time-series designs, and the field is as good as fully non-comparative. To further develop our knowledge about how and why the mass media exert influence on the political agenda, three ways forward are suggested. First, we need better theory about why political actors would adopt media issues and start devoting attention to them. The core of such a theory should be the notion of the applicability of information encapsulated in the media coverage to the goals and the task at hand of the political actors. Media information has a number of features that make it very attractive for political actors to use—it is often negative, for instance. Second, we plead for a disaggregation of the level of analysis from the institutional level (e.g., parliament) or the collective actor level (e.g., party) to the individual level (e.g., members of parliament). Since individuals process media information, and since the goals and tasks of individuals that trigger the applicability mechanism are diverse, the best way to move forward is to tackle the agenda setting puzzle at the individual level. This implies surveying individual elites or, even better, implementing experimental designs to individual elite actors. Third, the field is in dire need of comparative work comparing how political actors respond to media coverage across countries or political systems.

The hardware and software of Trumpism: A figure/ground analysis

2020 ◽  
Vol 19 (1) ◽  
pp. 55-84 ◽  
Author(s):  
Andrey Miroshnichenko
Keyword(s):  
Social Media ◽  
Environmental Factors ◽  
Media Effects ◽  
Agenda Setting ◽  
Media Use ◽  
Communication Studies ◽  
Instrumental Approach ◽  
News Industry ◽  
The Media

This article probes into Trumpism using McLuhan’s idea of figure/ground analysis. To make visible the hidden ground behind a salient figure (or figures), the dichotomy of instrumental and environmental approaches to media effects is introduced. The widely used instrumental approach is rooted in the long-standing Lasswellian tradition of communication studies (‘who says what, in which channel, to whom, with what effect?’). The instrumental explanations of Trumpism are unavoidably reductionist, as they focus on figures and, therefore, overemphasize rationality and agency in media use. On the contrary, the environmental approach focuses on hidden ground and explores what environmental forces originate from new media’s proliferation and how these forces reshape habitat and inhabitants. To apply this view, the article examines the environmental factors within the news industry and social media that are favourable to Trumpism: the commodification of Trump by the media, the morphological conflict between broadcasting and engaging modes of agenda-setting, the built-in polarization of social media and others.

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