scholarly journals Research on Visual Design Elements of Emotional Healing—Take the Visual Cure of Jimi’s Illustration as an Example

Author(s):  
Xiaokang Lei
Sensors ◽  
2021 ◽  
Vol 21 (14) ◽  
pp. 4695
Author(s):  
Francisco E. Cabrera ◽  
Pablo Sánchez-Núñez ◽  
Gustavo Vaccaro ◽  
José Ignacio Peláez ◽  
Javier Escudero

The visual design elements and principles (VDEPs) can trigger behavioural changes and emotions in the viewer, but their effects on brain activity are not clearly understood. In this paper, we explore the relationships between brain activity and colour (cold/warm), light (dark/bright), movement (fast/slow), and balance (symmetrical/asymmetrical) VDEPs. We used the public DEAP dataset with the electroencephalogram signals of 32 participants recorded while watching music videos. The characteristic VDEPs for each second of the videos were manually tagged for by a team of two visual communication experts. Results show that variations in the light/value, rhythm/movement, and balance in the music video sequences produce a statistically significant effect over the mean absolute power of the Delta, Theta, Alpha, Beta, and Gamma EEG bands (p < 0.05). Furthermore, we trained a Convolutional Neural Network that successfully predicts the VDEP of a video fragment solely by the EEG signal of the viewer with an accuracy ranging from 0.7447 for Colour VDEP to 0.9685 for Movement VDEP. Our work shows evidence that VDEPs affect brain activity in a variety of distinguishable ways and that a deep learning classifier can infer visual VDEP properties of the videos from EEG activity.


2017 ◽  
Vol 7 (2) ◽  
pp. 229
Author(s):  
I Wayan Swandi

An aggressive logging becomes a chronic problem in Indonesia. There is an inappropriate paradigm in the understanding and treating of the environment, especially trees and forests. This article examines the discourse of nature conservation based on Balinese local wisdom as presented in visual cartoons of Bog-Bog magazine (No 10, Vol 10, 2012) which theme is tree. Information data taken from cartoon Bog-Bog magazine No. 10, analyzed by the theory of semiotics and supported by the theory of visual design elements. The pictures from the Bog-Bog cartoon show the artistic, critical and humorous efforts of the Bog-Bog cartoonists in constructing Balinese local discourse based on customs, belief, and Hindu religion in an important message of preserving the forest in particular and nature in general. Analysis shown that Bali has a number of local wisdom such as the sacred trust system of tree as one of the ecological messages for forest preservation. An example is the concept of palemahan in the Hindu philosophy of Tri Hita Karana which is important for the harmony of human relationship with nature as a source of prosperity. Bog-Bog cartoon successfully convey the nature conservation discourse based on Balinese local wisdom with the construction of humor, critical, and parody discourse.


Author(s):  
Bahar Soğukkuyu

TV series are significant media products when considered as part of audience's leisure activities at home. Marketing of leisure activities to the audience in front of the screen as an indicator of individuality is one of the basic conditions of media consumption. With the watched product, the person feels that he belongs to a community, or, on the contrary, he is unique. It is possible for the individual who watches the historical series to adopt/reflect the national and social spirit. Again, as a part of the consumer society, the displays of the spectacular elements that emphasize the individual's need to express himself/herself with commodities are quite high. In the study, the poster designs of two series that are shown in Turkey (and in various countries of the world) and reach a wide audience have been examined with both visual design elements and principles and semiotics to reveal clues about cultural memory and orientalism in terms of reflecting the Ottoman history.


2012 ◽  
Vol 10 (3) ◽  
pp. 189 ◽  
Author(s):  
Arjun Ranawat ◽  
Sumit Tuteja ◽  
Katja Hölttä Otto

2019 ◽  
Vol 11 (12) ◽  
pp. 3267 ◽  
Author(s):  
Jui-Che Tu ◽  
Hsing-Tzu Chang ◽  
Shu-Bei Chen

This study explored the visual images that affect middle-aged and elderly consumer groups in organic food packaging design, and summarized the happiness of visual design elements for organic food as a reference for design. This study used expert interviews, the KJ method to collect image vocabulary and select representative samples, and the Semantic Differential method (SD method) to evaluate the happiness image of organic food. Then, the questionnaire survey method was used to investigate the subjects’ attention regarding happiness in the visual design elements of organic food. This study adopted one-way ANOVA to understand the differences of consumers’ visual images for different organic food packages. The results show that the living patterns of the consumer groups in organic food packaging design can be classified into four groups. The “Self-actualization Group” thinks that happiness organic food packaging is healthy, reassuring, environment-friendly, healing, comfortable, and novel. The “Caring for Health Group” believes that happiness organic food packaging is healthy, reassuring, and environmentally friendly. The “Lohas Food Safety Group” believes that happiness organic food is packaged in a healthy, simple, and environment-friendly way. The “Extroverted Loyalty Group” believes that happiness organic food packaging is healthy, comfortable, professional, simple, environment-friendly, and novel.


Author(s):  
Hanem El-Farahaty

The Egyptian Revolution in 2011 and the protests known as “the Arab Spring” resulted in an increase in the number of comic writers and amateurs who use specialist software to mix modes digitally for novel sign-making (Gursimesk, 2016; Lankshear & Knobel, 2008). These people draw creative forms of satire, including but not limited to political webcomics and Graphics Interchange Formats (GIFs) which exist alongside political cartoons. This article aims to employ a multimodal analysis of a sample of Egyptian webcomics and GIFs in order to highlight how visual design elements complement each other, in an effort to support translators and/or readers/viewers in their interpretation of the images and, by extension, in their ability to make sense of reality. With this aim in mind, this article combines Serafini’s (2010) tripartite approach to perception, structure and ideology; Kress and van Leeuwen’s (2006) discussion of elements of visual design, and Genette’s and Maclean’s (1991) approach to paratext. The analysis will also be informed by interviews with the founders and co-founders of two Facebook pages, and with a cartoonist working for Almasry Alyoum newspaper. First, the article discusses briefly the translation of comics or webcomics and GIFs, particularly the challenges of translating political webcomics and GIFs into English. The theoretical framework and a case study are then discussed in the second part.


2014 ◽  
Vol 496-500 ◽  
pp. 2630-2633
Author(s):  
Chi Chih Shen

Packaging of product is the most eye-catching factor for consumers; therefore, many businessmen increasingly emphasize the packaging of product. However, with the development of a humanized market, In terms of elements of visual design, the thesis thinks that visual design of packaging is the formation of colorsshapestextslinesillustrationsdecorations and other elements on the packaging. The thesis propose specifically that product packaging mainly uses colorsshapespatterns and texts to affect consumers decision for purchasing.


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