Visual Artists’ Use of Digital Self-Marketing Strategies – A Quantitative Survey on the Present Situation in Germany

2019 ◽  
Vol 3 (2) ◽  
pp. 53-72
Author(s):  
Jessica Hodgkiss ◽  
Sarah Fassio ◽  
Adrianna Rosa
Keyword(s):  
Quantitative Research ◽  
Present Situation ◽  
Marketing Strategies ◽  
Visual Artists ◽  
Further Training ◽  
Quantitative Survey ◽  
Research Survey

Faced with increased competition on the market, visual artists today opt for digital self-marketing strategies to promote their work. In order to determine applicable measures for best results, the au-thors of this paper carried out a quantitative research survey among 158 artists working in Germany. Findings show that a large number of participants act as digital entrepreneurs, and over 50 per cent indicate a need for further training.

scholarly journals PERSEPSI PEMILIH PEMULA TERHADAP KINERJA PEYELENGGARA PEMILU PRESIDEN TAHUN 2014

2017 ◽  
Vol 1 (1) ◽  
Author(s):  
Muhammad Solihin ◽  
Tree Setiawan Pamungkas ◽  
Jhon Roi Tua Purba
Keyword(s):  
Data Collection ◽  
Survey Data ◽  
Random Sampling ◽  
Quantitative Research ◽  
Sampling Technique ◽  
General Election ◽  
Electoral Institutions ◽  
Research Survey ◽  
Level Of Confidence ◽  
Election Results

The rapid population of beginner voters in Indonesia than in 2004-2009 should be a calculation in influencing election results. Perception of beginner voters on the performance of electoral institutions in a sense it is important to be discussed because of the independence and professionalism an important factor general election success.This study uses the quantitative research survey. Data collection techniques by questionnaire. The sampling technique is done with strafied random sampling technique. The survey conducted on students at nine universities in YogyakartaResults from this study: First, Knowledge voters on electoral institutions. Voters who do not know Bawaslu that as many as 49.7 percent of respondents. As for the KPU as much as 65.1 percent of voters know; Second, the level of confidence in electoral institutions quite good 57.2 percent of voters believe; Third, the perception of the neutrality of electoral institutions 50.5 percent; and Fourth, the Electoral Institute of Professionalism 48.1 percent of voters declared "professional"; and Fifth, Satisfaction with the performance of the KPU was satisfied only 44.4 percent, while 40.5 percent expressed "not satisfied.In conclusion the perception of beginner voters on the performance of electoral institutions KPU and Bawaslu overall is still relatively low and should be increased by way of socialization to voters. Keywords: general election, performance of electoral institutions, beginner voters, voter perceptions Pesatnya populasi pemilih pemula di Indonesia dari tahun 2004-2009patut menjadi perhitungan dalam mempengaruhi hasil Pemilu. Persepsi pemilih pemula terhadap kinerja peyelenggara Pemilu di rasa penting untuk di bahas dikarenakan independensi dan profesionalitas peyelenggara merupakan faktor penting keberhasilan peyelenggaraanPemilu.Penelitian ini menggunakan metode penelitian kuantitatif yakni survei. Teknik pengumpulan data dengan kuesioner. Teknik pengambilan sampel dilakukan dengan teknik strafied random sampling. Survei dilakukan terhadap mahasiswa di 9 perguruan tinggi di DIY.Hasil dari penelitian ini: Pertama, Pengetahuan pemilih terhadap lembaga penyelenggara pemilihan umum.pemilih pemula yang tidak mengetahui Bawaslu yakni sebanyak 49,7 persen responden. Sedangkan untuk KPU sebanyak 65,1 persen pemilih pemula mengetahui; Kedua, Tingkat kepercayaan terhadap lembaga peyelenggara pemilihan umum cukup baik 57,2 persen pemilih pemula percaya; Ketiga, Persepsi terhadap netralitas lembaga penyelenggara pemilihan umum 50,5 persen; dan Keempat, Profesionalisme Lembaga Pemilu 48,1 persen pemilih pemula menyatakan “professional”.; dan Kelima, Kepuasan terhadap kinerja KPU menyatakan puas hanya 44,4 persen sedangkan 40,5 persen lainnya menyatakan “tidak puas”.Kesimpulannya persepsi pemilih pemula terhadap kinerja peyelenggaraan pemilu yakni KPU dan Bawaslu secara keseluruhan masih tergolong rendah dan harus dilakukan peningkatan dengan cara sosialisasi terhadap pemilih pemula. Kata Kunci: pemilihan umum, pemilih pemula, persepsi pemilih, kinerja peyelenggara pemilu

scholarly journals The Preceptions of students and Teachers about The Level of The Sanctions for academic Integrity Violans: An Explanatory Sequential Design Study in a Nursing Education Program

2017 ◽  
Vol 6 (2) ◽  
pp. 84
Author(s):  
Yogik Setia Anggreini ◽  
Yayi Suryo Prabandari ◽  
Titi Savitri Prihatiningsih
Keyword(s):  
Nursing Education ◽  
Nursing Students ◽  
Academic Integrity ◽  
Quantitative Research ◽  
Group Discussion ◽  
Regulatory Body ◽  
Research Survey ◽  
Level 3 ◽  
Explanatory Sequential Design ◽  
Level 2

Background: Professional Behavior is a reflection of the professionalism, which includes academic integrity. Some of student’s behavioral violations related to academic integrity are influenced by perception. However, students and lecturers tend to interpret these violations differently associated with severity of academic integrity, for example, the sanction against violations of academic integrity. Thus, these differences may contribute to the number of occurrences of academic integrity violations. This study aims to identify the perception of nursing students and lecturers about the level of sanctions for violations of academic integrity.Method: This study used a mixed method using a sequential explanatory design. This was also a quantitative research survey using a questioner to 101 nursing students, followed by focus group discussion done by the students and in-depth interviews to four lecturers.Results: The behavior deemed not to be in violation was 1% -5.9%. Most students chose sanction level 2 (21.8% - 66.35%), sanction level 3 (23.8% - 28.7%) and the highest sanction level or level 10 (19.8%)Conclusion: The perception of students to the sanction level out of 22 items, 15 items nursing students chose sanction level 2 “verbal warning” (21.8% - 66.35%), 2 items students chose sanction level 3 “written warning” (23.8% -28.7%). The highest sanction level chosen was level 10 “reported to the professional regulatory body” (19.8%). The lecturers assumed that mild sanction first given was in the form of verbal warning and the toughest was being suspended.

scholarly journals Impact Evaluation of the Provision of Social Housing on the Use of Social Services by Homeless People in the Czech Republic

2020 ◽  
Vol 12 (23) ◽  
pp. 10184
Author(s):  
Katerina Glumbikova ◽  
Pavel Rusnok ◽  
Marek Mikulec
Keyword(s):  
Czech Republic ◽  
Social Work ◽  
Social Services ◽  
Social Housing ◽  
Quantitative Research ◽  
Homeless People ◽  
Specific Area ◽  
The Czech Republic ◽  
Research Survey ◽  
The Impact

The Czech Republic has recently experienced a growing number of homeless people, which leads to the need to evaluate the impact of social housing on the living conditions of its users. At present, there is no existing law on social housing in the Czech Republic and the agenda of assistance to the homeless is thus carried out mainly by social services. For these reasons, the paper intends to evaluate the impact of social housing on the homeless in the Czech Republic in a specific area of the use of social services. Based on a quantitative research survey of 147 social housing dwellers after moving in and after 12 months, the impact of social housing on the use of social services was determined, which was put into context with the trend of using social work services in social housing. Research results show that the provision of social housing leads to an overall decrease of the social work utilization and (possible) increase in client self-sufficiency, which can result in strong economic impacts of social housing in the form of savings on social work provision.

Dimensionality of frontline employee friendliness in service encounters

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Melanie F. Boninsegni ◽  
Olivier Furrer ◽  
Anna S. Mattila
Keyword(s):  
Relationship Quality ◽  
Relationship Marketing ◽  
Quantitative Research ◽  
Factor Model ◽  
Perceived Value ◽  
Measurement Instrument ◽  
Critical Determinant ◽  
Content Type ◽  
Frontline Employee ◽  
Quantitative Survey

PurposeThis article explores four dimensions of frontline employee (FLE) friendliness (humorous, informal, conversational, and approachable) to propose a relevant measurement instrument of the influence of FLE friendliness on relationship quality and perceived value, as well as its indirect influence on repatronage intentions. Recent studies suggest FLE friendliness, defined as a tendency to convey an affective customer–employee social interaction, is a critical determinant of relationship marketing, but few scholars agree on its dimensionality. This study seeks a deeper understanding of FLE friendliness by investigating its different dimensions in various service contexts.Design/methodology/approachThe mixed-method design, including both qualitative and quantitative research, offers a deeper understanding of the phenomenon of FLE friendliness.FindingsThe content analysis suggests FLE friendliness is multidimensional and composed of humorous, informal, conversational, and approachable behaviors. The results of a quantitative survey, conducted across four service contexts, validate this four-factor model. A second quantitative survey across two service contexts reveals the weights and relative importance of the dimensions, and then a third quantitative survey across three service contexts confirms that FLE friendliness is a significant driver of relationship quality, perceived value, and repatronage intentions (indirectly).Originality/valueThis study contributes to relationship marketing literature by strengthening the conceptual foundations of FLE friendliness, clarifying the dimensionality of the construct, developing a comprehensive measurement instrument, and extending previous research on the customer–employee interactions.

Current Climate in Higher Education: Perceptions of International Students in the Philippines

2013 ◽  
Vol 6 (1) ◽  
Author(s):  
SAFARY WA-MBALEKA ◽  
SAMUEL GAIKWAD
Keyword(s):  
Higher Education ◽  
International Students ◽  
Social Studies ◽  
Quantitative Research ◽  
Higher Education Institutions ◽  
The Philippines ◽  
University Campuses ◽  
The Past ◽  
Research Survey ◽  
Different Cultures

One of the major effects of globalization is the heavy migration all over the world in the past two to three decades. For different purposes related to job, studies, security, religious freedom or other social reasons, millions of people are moving on a yearly basis from a country or continent to another. Students in need of better quality or maybe cheaper higher education are traveling to foreign lands and staying there for four, six, eight, or even more years. They learn from and with people of different cultures, religion, race, and worldviews. Given that globalization has pushed the phenomenon of diversity on most university campuses, it is important for higher education institutions to promote and guarantee equity, diversity, and inclusiveness for all students without distinction of culture, gender, religion, or race. The current study is a survey of the climate of higher education in several higher education institutions with considerable number of international students in the Luzon region of the Philippines. The study aimed at investigating the discriminatory practices that are common in schools that hosts international students. Results revealed that, even though there are areas where international students expressed feeling discriminated against, the climate in higher education institutions is positive for most international students.Keywords: Higher education, social studies, international students, discrimination,quantitative research, survey, Luzon, Philippines, Asia

scholarly journals A study on factors limiting online shopping behaviour of consumers

2021 ◽  
Vol 15 (1) ◽  
pp. 39-52
Author(s):  
Bindia Daroch ◽  
Gitika Nagrath ◽  
Ashutosh Gupta
Keyword(s):  
Quantitative Research ◽  
Consumer Behaviour ◽  
Online Shopping ◽  
Product Information ◽  
Marketing Strategies ◽  
Consumer Trust ◽  
Content Type ◽  
Shopping Behaviour ◽  
Managerial Implications ◽  
Online Stores

Purpose This study aims to investigate consumer behaviour towards online shopping, which further examines various factors limiting consumers for online shopping behaviour. The purpose of the research was to find out the problems that consumers face during their shopping through online stores. Design/methodology/approach A quantitative research method was adopted for this research in which a survey was conducted among the users of online shopping sites. Findings As per the results total six factors came out from the study that restrains consumers to buy from online sites – fear of bank transaction and faith, traditional shopping more convenient than online shopping, reputation and services provided, experience, insecurity and insufficient product information and lack of trust. Research limitations/implications This study is beneficial for e-tailers involved in e-commerce activities that may be customer-to-customer or customer-to-the business. Managerial implications are suggested for improving marketing strategies for generating consumer trust in online shopping. Originality/value In contrast to previous research, this study aims to focus on identifying those factors that restrict consumers from online shopping.

scholarly journals Innovation policies of SME's in the South Moravian and Moravian Silesian regions: results of the research

2009 ◽  
Vol 57 (6) ◽  
pp. 89-98
Author(s):  
Tomáš Heralecký ◽  
Tomáš Meluzín
Keyword(s):  
Quantitative Research ◽  
New Technologies ◽  
Present Situation ◽  
Market Potential ◽  
Foreign Languages ◽  
The South ◽  
Weak Points ◽  
Production Organization ◽  
Innovation Policies

The aim of the paper was to identify the present situation in innovation policies of small and medium-sized enterprises in the South Moravian and Moravian Silesian regions. In order to achieve the specified objective, quantitative research was carried out in the small and medium-sized enterprises by way of questionnaires. The achieved results imply that the enterprises under investigation apply competitive strategy focusing on top quality of goods on offer. The research manifested that the companies focused markedly on innovations in supplying products on offer with additional functions or features. The research results show that the companies do not conduct changes in production organization frequently, not even following their earlier innovative activities. The results of the research into the innovative activity “change in product design” imply that this activity is not applied frequently in comparison with the above-mentioned activities. Based on the interviewed companies' weak points in human resources, the elementary drawbacks include lack of management's command of foreign languages as well as production staff's expert skills. The results of the research imply that the interviewed companies perceive the sphere of products (improved product quality, extension of a product range), the sphere of new technologies and the sphere of an increase in market potential as the most significant. The questionnaire inquiry shows that innovative and development activities are most frequently financed from companies' own funds, subsidies/grants, bank credits and leases. Mortgages and venture capital are only made used of occasionally.

scholarly journals REALISATION OF ETHICS IN THE ACTIVITY OF A SOCIAL WORKER

2016 ◽  
Vol 2 (6) ◽  
pp. 19
Author(s):  
Irena Leliūgienė ◽  
Violeta Andrijevska ◽  
Angelė Kaušylienė
Keyword(s):  
Social Work ◽  
Social Workers ◽  
Research Methods ◽  
Quantitative Research ◽  
Ethical Issues ◽  
Ethical Standards ◽  
Quantitative Research Methods ◽  
Social Work Values ◽  
Research Survey ◽  
The Social

The article presents the results of the research in the realisation of ethics in social work activities. Social work is a complex and multifaceted profession in which  practice is based on strong values. Social work values and ethical principles have been a particularly acute and debatable topic since ancient times.  It has always been noticed that social work practical activities raise ethical issues and dilemmas. Ethical problems and their solutions are basic problems in the development of social work as a profession. Due to these reasons, the main goal of this article was set: to reveal how ethics are implemented by social workers in practice. In order to achieve the goal, the following objectives were set: 1.  to explore the concept of ethics and values in social work context. 2.  to analyse how the social worker's ethical standards are being implemented in various fields of activity. 3.  to examine how ethics is realised in practice by the social workers of N District Municipality. In order to achieve the goal and tasks,  the concept of ethics and values in social work was discussed as well as the analysis of social work ethics  was implemented in various branches and spheres of activity. To reveal the topic, the research (survey) was carried out, which was attended by the N District Municipality social workers. Closed-ended questions were analysed by quantitative research methods and open-ended questions were processed by qualitative research methods. The results revealed that social workers of  N District Municipality knew the ethical standards of their profession and implemented them in all the mentioned aspects of ethical codes. Social workers identified five main reasons which cause violations of ethical standards in their practice: apathy of colleagues, heavy workload, lack of offices,  problematic clients and nervous tension at work.

scholarly journals The Role of Viral Marketing in Social Media on Brand Recognition and Preference

2021 ◽  
Vol 5 (6) ◽  
pp. 855-867
Author(s):  
Wilert Puriwat ◽  
Suchart Tripopsakul
Keyword(s):  
Social Media ◽  
Structural Equation ◽  
Quantitative Research ◽  
Potential Effect ◽  
Marketing Strategies ◽  
Viral Marketing ◽  
The Novel ◽  
Brand Preference ◽  
Brand Recognition ◽  
Novel Concept

Viral marketing is one of the most effective and imperative marketing strategies. The prominence of digital technology and social media has elevated the importance of viral marketing campaigns by increasing their cost efficiency and enabling them to reach targeted audiences rapidly. This study aimed to examine the influence of viral marketing strategies on brand recognition and brand preference by developing a framework for the effectiveness of viral marketing (7I’s) in social media contexts and testing the associations among the 7I’s, brand recognition and brand preference. A quantitative research method with a structured questionnaire as the research tool was employed to collect data from a total of 286 respondents in Thailand. Structural equation modelling (SEM) was utilized to test the proposed hypotheses. The results showed that effective viral marketing relates positively to brand recognition (b = 0.440) and preference (b = 0.298). The mediation analysis also revealed that brand recognition partially mediates the relationship between effective viral marketing and brand preference. In terms of the moderating effects, the results indicated a stronger influence for effective viral marketing on brand preference among younger respondents (b = 0.336) than among older respondents (b = 0.278). This research makes a significant contribution to the existing literature by validating a theory-driven framework based on the novel concept of the 7I’s and its potential effect on customers’ brand perceptions. Doi: 10.28991/esj-2021-01315 Full Text: PDF

scholarly journals Characterization of Olive Oil Tourism as a Type of Special Interest Tourism: An Analysis from the Tourist Experience Perspective

2020 ◽  
Vol 12 (15) ◽  
pp. 6008
Author(s):  
Juan Antonio Parrilla-González ◽  
Eva María Murgado-Armenteros ◽  
Francisco José Torres-Ruiz
Keyword(s):  
Olive Oil ◽  
Special Interest ◽  
Quantitative Research ◽  
Marketing Strategies ◽  
The Self ◽  
Demand Side ◽  
Wealth Creation ◽  
Four Dimensions ◽  
Olive Oil Mills

Olive oil tourism is an emerging activity that is sparking a growing interest among tourists seeking to partake in this experience and the self-fulfilment it offers. An ever-greater number of olive oil mills are diversifying their businesses to incorporate this type of tourism. In this article, olive oil tourism is characterized as a type of special interest tourism (SIT), under a demand-side approach. Based on quantitative research carried out with olive oil tourists, which examined the aspects of the destination they value, as well as their preferences and motivations for consumption, this article proposes four dimensions that are considered key for characterizing olive oil tourism as SIT: experience, sustainability awareness, the promotion of local culture, and the image of status and prestige held by the tourist. This proposal to characterize olive oil tourism as a type of SIT can contribute to the development of more effective and successful marketing strategies that orient olive oil tourism towards services that tourists value and demand. In turn, this will have an impact in terms of wealth creation for rural olive oil producing areas.

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