Analisis Following To Follower Ratio Instagram Pada 5 Merek Hp Terlaris Di Indonesia Gusti Ayu Putu Gita Ria Pradnyani

2022 ◽  
Author(s):  
Sayid abdul rohman hakim

ABSTRACTInstagram is a photo and video sharing social media application that allows users to take photos, take videos, apply digital filters, and share them on various social networking services, including Instagram's own. In Indonesia, the number of Instagram users until July 2021 is 91.77 million users. The largest users are in the 18-24 year age group, which is 36.4%. Instagram is the third most used social media platform, after YouTube and WhatsApp. The large number of Instagram users in Indonesia, provides a great opportunity for brands to make Instagram a marketing medium. There are 5 mobile phone brands in Indonesia that use Instagram as a marketing platform, namely: Vivo Indonesia, Oppo Indonesia, Apple, Samsung Indonesia, and Xiaomi Indonesia. The purpose of this study is to calculate the credibility of the Instagram account performance of the 5 Best Selling Mobile Brands in Indonesia. The method used for this research is quantitative exploratory method. The results of this study indicate that the smartphone vendor Oppo Indonesia is ranked first and has good account performance credibility.

2021 ◽  
Author(s):  
◽  
Tiffany Nguyen

YouTube is the third most visited website in the world after Google and Facebook, and the second most visited social media platform after Facebook (Khan, 2017). As over 90 percent of 18- to 24-year-old U.S. American internet users use YouTube (Chen, 2020), this study tackles how individuals between in this age group view their role within cancel culture, specifically on the YouTube platform. A qualitative approach, collecting data from 5 focus groups, allowed for points on cancel culture and the James Charles and Tati Westbrook case to surface. Findings showed that many participants don't believe that cancel culture is a beneficial aspect of the culture on the platform but believe that it can be necessary in some cases. Participants elaborated on their own experiences on YouTube, explaining their thoughts and beliefs as it came to cancel culture on the platform. This study attempts to fulfill a literature gap due to no clear prior research on cancel culture. The research focuses on the audience role and their effe on cancel culture in the YouTube space.


2021 ◽  
Author(s):  
I Kadek Agus dwiandika

Instagram is a photo sharing application that applies digital filters and shares them via social networking services. Communication between Instagram users can be established by liking and commenting on photos uploaded by other users. Instagram is in great demand by almost allcircles. As one of the social media loved by the Indonesian people who can share photo content. By accessing Instagram, it will be an exciting activity favored by Indonesian internet users. It is not surprising that online businesses are starting to use Instagram to expand their business. This study uses a quantitative exploratory method to determine the credibility of the performance of 5 global local fashion brand Instagram accounts. Explorative research is a type of social research whose purpose is to provide a little definition or explanation of the concepts or patterns used in the research. From the Table of Account Ratio Values for 5 Global Local Fashion Brands, it can be concluded that Erigo Store gets the highest score for the ratio of Video Likes. to Followers Ratio. While the Instagram account Casteyewear got the lowest score for this ratio. So, in this study, Erigo Store has better credibility than other brands.


2021 ◽  
Author(s):  
Anak Agung Gde Bagus Sujana Rum

Instagram is a social network that was born from a company called Burbn, Inc. which was founded on October 6, 2010. The company was founded by Kevin Systrom and Mike Krieger who currently serve as CEOs of Instagram. Instagram is a photo and video sharing application that allows users to take photos, take videos, apply digital filters, and share them on various social networking services owned by Instagram itself. One of the unique features on Instagram is that it looks like a photo into a square shape, so you can see the results of the Kodak Instamatic and Polaroid cameras. This study aims to determine the ratios contained in social media Instagram. These ratios can later be used to perform analyzes that can be determined mathematically. The research method used is exploratory to find the variables contained in Instagram. These variables will be tested, so that relevant ratios can be found to be used to assess the performance of an Instagram account. The results of this Instagram social media research show that 14 ratios that can be used to assess, measure and compare come from an Instagram account. The implication of finding this ratio is that further researchers can conduct quantitative research in measuring, assessing and comparing accounts on Instagram.


Author(s):  
Duong Quoc Hoang Tu ◽  
◽  
Alla Grigorievna Kravets ◽  
Thanh Viet Nguyen ◽  
Inna Vladimirovna Strukova ◽  
...  

Social Programming Sites (SPSs) are social networking services for sharing software devel-opment projects on the Internet. Many open source projects are currently being developed on the SPSs. One of the characteristics of SPSs is that they provide a social media platform that encourages collaboration between developers with similar interests and goals. The article proposes an approach to the formation of a Github SPSs graph as a heterogeneous network. On the basis of this approach, the metric of determining the developers of the most used R packages is investigated.


2021 ◽  
Author(s):  
I Kadek Agus Hendra Jaya Kusuma

Instagram was founded on October 6, 2010, by Kevin Systrom and Mike Krieger taken from the words instant and telegram. This merger means that Instagram is a social media that can display photos instantly and quickly. In Indonesia, the number of Instagram users until July 2021 is 91.77 million users. The largest users are in the 18-24 year age group, which is 36.4%. Instagram is the third most used social media platform, after YouTube and WhatsApp. The high number of active Instagram users in Indonesia makes Instagram not only a platform for delivering information. However, it has the potential to become a platform for the online game lover community in Indonesia, which has a fairly wide community. Currently, quite a lot of esports teams in Indonesia have Instagram accounts for online gaming communities, for example, the most successful esports team in Indonesia. The 7 Most Successful Esports Teams in Indonesia, including Onic Esports, PG. Barracx, Aerowolf, Bigetron Esports, Boom ID, RRQ, and Evos Esports. This study uses a quantitative exploratory method, which will calculate using the ratios on Instagram. The results of this study indicate that the RRQ esports team has better account credibility for Instagram account performance compared to other esports teams.


Author(s):  
Piotr Szamrowski ◽  
Adam Pawlewicz

The main objective of this paper is to identify the platforms and social media tools utilized by the brewing industry in communication with the stakeholders, mainly with potential clients. In addition, the study sought to determine the nature of the published content, identify those responsible for their management, and present the advantages and disadvantages of their conduct in communication and creating the image of the company. The results indicate that only 25% of the surveyed companies do not use social media in PR. This applies only to small enterprises, with regional character. All the major brewing companies in their public relations activities use at least one type of social media, focusing in most cases on social networking (Facebook) and Video Sharing (YouTube). In addition, some of the largest brands included in the individual equity groups have their own social media channels used to communicate with the stakeholders. General promotion of company products and, what is very important, creating a dialogue with social media platform community, were seen as the most important benefits of using social media.


2015 ◽  
Vol 67 (1) ◽  
pp. 94-115 ◽  
Author(s):  
David Haynes ◽  
Lyn Robinson

Purpose – The purpose of this paper is to identify the risks faced by users of online social networking services (SNSs) in the UK and to develop a typology of risk that can be used to assess regulatory effectiveness. Design/methodology/approach – An initial investigation of the literature revealed no detailed taxonomies of risk in this area. Existing taxonomies were reviewed and merged with categories identified in a pilot survey and expanded in purposive sample survey directed at the library and information services (LIS) community in the UK. Findings – Analysis of the relationships between different risk categories yielded a grouping of risks by their consequences. This aligns with one of the objectives of regulation, which is to mitigate risks. Research limitations/implications – This research offers a tool for evaluation of different modes of regulation of social media. Practical implications – Awareness of the risks associated with use of online SNSs and wider social media contributes to the work of LIS professionals in their roles as: educators; intermediaries; and users of social media. An understanding of risk also informs the work of policy makers and legislators responsible for regulating access to personal data. Originality/value – A risk-based view of regulation of personal data on social media has not been attempted in such a comprehensive way before.


Author(s):  
Akakandelwa Akakandelwa

This chapter discusses the various ethical challenges librarians face as they provide library services through the use of social networking technologies. Specifically, the chapter identifies the major ethical issues being encountered by librarians in the use of social media, the implications to professional practice, and the mitigation strategies that can be used to address these issues. The first section is a brief introduction to social networking tools and their uses in the provision of library services. It also discusses the benefits of adoption of social media in libraries. The second section discusses the major ethical challenges being faced by libraries as they integrate social media in their outreach programmes. The third section discusses implications of use of social media in the provision of library services and attempts to recommend measures and practices librarians should undertake to ensure ethical use of social media in their operations. The fourth section is a conclusion to the chapter.


2015 ◽  
Vol 7 (1) ◽  
pp. 1-22
Author(s):  
Muneo Kaigo ◽  
Leslie Tkach-Kawasaki

This main focus of this article is a case study that analyzes social media usage by a local municipality in Japan, and on the possibilities and problems of complementary communication channels such as social networking services for promoting civil society activities and linking civil society organizations. We examine how in the past, Japanese municipalities have been using social media and social networking services for enhancing civil society and how social networking services are a potential tool that can provide vital information and connect citizens, municipal governments and civil society. This article focuses on the first phase of the Tsukuba Civic Activities Cyber-Square [Tsukuba Shimin Katsudō no Hiroba] on Facebook Experiment in 2012 and how it functioned during and after the May 6, 2012 Tsukuba city tornado disaster for the subsequent relief and support activities during May 2012.


Author(s):  
Ankita Sharma

Today's due the popularity of internet number of users are increase on every social media platform. In recent research found that 80% of youth depend on social media to make new friends , share photos. Through this they get popularity and large number of user base and become influencers . Most of the social media platform are providing different privacy and security . Still attacker find out the way to breech the security, privacy and confidently of users and companies or organizations using several techniques . This paper highlight the major security issues phasing by many social networking web applications. Also identify the solution based on attacks in different literature . At last, we discuss open research issues


Sign in / Sign up

Export Citation Format

Share Document