scholarly journals Analisis Saluran Pemasaran Melon Kuning di Kecamatan Pantai Labu Kabupaten Deli Serdang

2021 ◽  
Vol 3 (1) ◽  
pp. 20-30
Author(s):  
Gaby Oktavia Sembiring ◽  
Ahmad Rafiqi Tantawi ◽  
Rahma Sari Siregar
Keyword(s):  
Quantitative Research ◽  
Sampling Method ◽  
Marketing Channel ◽  
Cost Ratio ◽  
Qualitative And Quantitative ◽  
Share Value ◽  
Descriptive Qualitative

This research was conducted with the aim to know the yellow melon’s marketing channel and the efficiency of the yellow melon marketing channel in Pantai Labu District. This research is a descriptive qualitative and quantitative research. Determination of research units for yellow melon farmers using the census method, while the sample for traders using the snow ball sampling method, and consumer samples using the incidental sampling method. The results showed that there was only one channel formed in the marketing of yellow melon in Pantai Labu District, that us from farmers to collectors, then to wholesalers, retailers, and finally to consumers. In this marketing, the market divides the qualities of melons into three grades of gimbo, bs, and super. The most efficient yellow melon market is super grade yellow melon with the lowest marketing margin value of 10%, farmer's share value of 70%, and the profit to marketing cost ratio value of 17> 0 or Rp 17, - so the yellow melon marketing channel is efficient.

scholarly journals SISTEM PEMASARAN GAMBIR DI SUMATERA BARAT (Kasus di Kecamatan Kapur IX, Kabupaten Lima Puluh Kota)

2017 ◽  
Vol 12 (1) ◽  
pp. 1
Author(s):  
Amelira Haris Nasution ◽  
Ratna Winandi Asmarantaka ◽  
Luqman M Baga
Keyword(s):  
Sampling Method ◽  
Marketing Channel ◽  
Operational Efficiency ◽  
Marketing Channels ◽  
Cost Ratio ◽  
Snowball Sampling ◽  
Marketing Function ◽  
Commodity Export ◽  
Production Area ◽  
Channel Analysis

Gambier  is  one  of  the  commodity  export  in  Indonesia  and  it  has  been supplied  80%  of  the  world’s  needs.  The  largest  gambier  production  area  is  Lima Puluh  Kota  Regency,  West  Sumatera  (70,39%).  The  benefit  from  its  position  as  the biggest  gambier  supplier  or  producer  is  not  enjoyed  by  gambier  farmer  because  of weak gambier marketing  and  the role of  merchand middlement had a more powerful and dominant  for  determine  of gambier prices.  The purpose of this study  is  analyzing marketing  system  of  gambier  through  marketing  channel  analysis,  marketing channel’s  role  analysis  (farmer  group  and  merchand  middlemen)  and  operational efficiency analysis. This study was conducted from Desember 2014 until January 2015 in  Kapur  IX  Subdistrict,  Lima  Puluh  Kota  Regency,  West  Sumatera.  Farmer s  were chosen  by  purposive  sampling  method  and  middlemen  were  chosen  by  snowball sampling  method. Data processing  in this study was  using  descriptive qualitative and quantitative  analysis.  The  result  of  this  study  showed  that  there  are  4  marketing channels  of  gambier  marketing.  Based  on  operational  efficiency  indicator,  all marketing channels had been inefficiency because of weak farmer’s bargaining power so their  role is just as a price taker. But  among all  marketing channels, channel  4  is more  efficient  relatively  based  on  benefit and cost  ratio,  price  share  and  marketing function implementation. The result of this  study  also  showed that farmer  group  and farmer  association  of  gambier  are  still  in  starter  institution  so  that  they  are  not capable to contribute in marketing gambier.

scholarly journals Citra Destinasi dan Strategi Pemasaran Destinasi Wisata

2018 ◽  
Vol 14 (1) ◽  
Author(s):  
Budi Budi
Keyword(s):  
Random Sampling ◽  
Quantitative Research ◽  
Sampling Method ◽  
General Information ◽  
Test Reliability ◽  
Destination Image ◽  
Public Communication ◽  
Tourist Destination ◽  
Tourism Marketing

<p>ABSTRACT<br />Destination image is an important factor in tourism marketing. Destination image consists of cognitive, affective and conative dimensions. Understanding formation process of destinations image will help the tourism marketers to build or improve destination image that will facilitate loyal visitors to re-visit or recommend to others. This is quantitative research. Instrument was developed by adopting previous studies but still taking into account its relevance. Questionnaires were distributed through the internet network. Subjects of the study who are not residents of Jakarta, and were at least 17 years old. Determination of sample was using random sampling method. Validity Test, Reliability Test, Signification Test, Determinant Test, and Mediation Test were performed. Results show that cognitive affect affective, cognitive affect conative, cognitive together with affective affect conative. Implication of these findings for tourism marketers is destination image constructed from cognitive into affective then into connative. Then tourism marketers should not only focus to build induces cognitive image but organic image as well.Tourism marketers should aware on general information exists in public communication channels and social media regarding on tourist destination that they 'sell'. These information will form cognitive destination image, then affect feeling and ultimately affect actions that will be done by tourists on that tourism destination.<br />Keywords: destination image, induced, organic, cognitive, affective, conative</p>

scholarly journals Types of Passive Voice Found in The Novel Say You’re Sorry by Michael Robothom

HUMANIS ◽  
2018 ◽  
pp. 670
Author(s):  
Luh Made Giri Ratih ◽  
Ketut Artawa ◽  
Ni Luh Ketut Mas Indrawati
Keyword(s):  
Quantitative Research ◽  
The Novel ◽  
Note Taking ◽  
Passive Voice ◽  
Qualitative And Quantitative ◽  
Passive Construction ◽  
Data Source ◽  
Undergraduate Thesis ◽  
Descriptive Qualitative

This undergraduate thesis entitled Types of Passive Construction in the Novel Say You’re Sorry by Michael Robotham is aimed at analyzing the types of passive voice found in the novel and figuring out which one among them is the most dominant used in the novel. The data source of this study was taken from Michael Robotham’s Say You’re Sorry which was published by Sphere in 2012. This study is a descriptive qualitative and quantitative research and the method used to collect the data was the documentation method using the note taking technique. The result of this study shows that there are only three types of passive voice found in the novel: be passive, get passive, and bare passive. From 219 passive sentences taken from the novel, 207 of them is be passive with the percentages of 95% while there are only 7 sentences of get passive with percentage of 3% and 5 sentences of bare passive type with the percentage of only 2%.  

scholarly journals Teknik Sampling Snowball dalam Penelitian Lapangan

2014 ◽  
Vol 5 (2) ◽  
pp. 1110 ◽  
Author(s):  
Nina Nurdiani
Keyword(s):  
Quantitative Research ◽  
Field Research ◽  
Sampling Technique ◽  
Sampling Techniques ◽  
Snowball Sampling ◽  
Quantitative Research Methods ◽  
Qualitative And Quantitative ◽  
Snowball Sampling Technique

Field research can be associated with both qualitative and quantitative research methods, depending on the problems faced and the goals to be achieved. The success of data collection in the field research depends on the determination of the appropriate sampling technique, to obtain accurate data, and reliably. In studies that have problems related to specific issues, requiring a non-probability sampling techniques one of which is the snowball sampling technique. This technique is useful for finding, identifying, selecting and taking samples in a network or chain of relationships. Phased implementation procedures performed through interviews and questionnaires. Snowball sampling technique has strengths and weaknesses in its application. Field research housing sector become the case study to explain this sampling technique.

scholarly journals ANALISIS EFISIENSI PEMASARAN IKAN BANDENG DI KECAMATAN TIRTAJAYA KABUPATEN KARAWANG

2019 ◽  
Vol 9 (1) ◽  
pp. 69-84
Author(s):  
Dina Azhara ◽  
Ratna Winandi
Keyword(s):  
Sampling Method ◽  
Marketing Channel ◽  
Marketing Channels ◽  
Cost Ratio ◽  
Snowball Sampling ◽  
Marketing System ◽  
Price Fluctuations ◽  
Income Uncertainty ◽  
Marketing Efficiency ◽  
Marketing Systems

Karawang Regency is the center of milkfish production in West Java. Milkfish production continues to increase, but the prices fluctuate. Price fluctuations cause income uncertainty both for farmers as producers and traders as marketing agencies. Price fluctuations are closely related to marketing systems. The purpose of this study was to determine the marketing system and marketing efficiency of milkfish in Tirtajaya District, Karawang Regency. The sampling method was carried out by the snowball sampling method which started from 33 farmers. The results showed that there were 6 (six) marketing channels for milkfish in Tirtajaya District. Marketing agencies that involved are village traders, wholesalers, retailers and processors. Judging from the marketing margin value and farmer's share, all marketing channels of milkfish formed in Tirtajaya District are efficient. Marketing channel 1 more efficient relatively with the lowest margin value of 9,71 percent and the highest farmer share of 90.29 percent. The ratio of profit to cost ratio for all marketing channel is distributed evenly.

ANALYSIS OF THE EFFECT OF TRANSFORMATIONAL LEADERSHIP AND COMMUNICATION ON EMPLOYEE PERFORMANCE (CASE STUDY AT THE NATIONAL HIGHER FOUNDATION Dr. WAHIDIN SUDIROHUSODO MEDAN)

2021 ◽  
Vol 1 (1) ◽  
pp. 88-94
Author(s):  
Sahat Simbolon
Keyword(s):  
Transformational Leadership ◽  
Path Analysis ◽  
Quantitative Research ◽  
Sampling Method ◽  
Employee Performance ◽  
Hypothesis Test ◽  
Simple Random Sampling ◽  
Coefficient Of Determination

This study aims to examine the effect of transformational leadership and communication on employee performance at the Dr Wahidin Sudirohusodo National Higher Education Foundation, Medan. The number of samples in this study were 76 respondents using simple random sampling method. This type of research is quantitative research using path analysis techniques and questionnaire data. Path analysis hypothesis test is done by using multiple linear analysis, classical assumption test and intervention test. The transformational leadership and communication variables partially show a significant effect on employee performance. Transformational leadership variables and communication simultaneously affect employee performance with a coefficient of determination of 87.8% which means transformational leadership variables, communication can explain employee performance as much as 87.8% and the remaining 12.2% is explained by other variables such as discipline, commitment, compensation and others. Transformational leadership and communication variables simultaneously affect employee performance with a coefficient of determination of 87.8% which means that transformational leadership and communication variables can explain employee performance as much as 87.8% and the remaining 12.2% is explained by other variables such as discipline, commitment. , compensation and others.

scholarly journals ANALISIS TATANIAGA BERAS DARI LUAR BERAU DI KECAMATAN TANJUNG REDEB KABUPATEN BERAU (Analysis of Rice Marketing from Berau Outside in Tanjung Redeb Subdistrict Berau District)

2020 ◽  
Vol 3 (2) ◽  
pp. 93
Author(s):  
PUTRI AYU ISTIFARI ◽  
SUWARNO SUWARNO
Keyword(s):  
Sampling Method ◽  
Marketing Channel ◽  
Cost Ratio ◽  
Snowball Sampling ◽  
Paddy Yield

The fulfillment of rice in Berau District comes some in part from paddy yield in that district and partly comes from district outside.  This study aimed to know the channels of rice marketing, the marketing margin, and the ratio of profit to costs of rice marketingfrom Berau outside in Tanjung Redeb Subdistrict, Berau District. This research was carried out during 3 months from November 2019 to January 2020 in Tanjung Redeb Subdistrict, Berau District.  The sampling method used census and the snowball sampling method with a total of 41 respondents devided into 5 distributors, 6 agents, and 30 retailers. The results of this research showed that rice marketing from Berau outside in Tanjung Redeb Subdistrict uses the marketing channel level one dan two. The biggest margin value is in distributor as much as IDR85,446,033.33. The big profit and cost ratio is in distributor and agent as much as IDR6.25 kg-1 rice.

scholarly journals Evaluation of Madaris Curriculum Integration for Primary Muslim Education in Mindanao: An Assessment of The Influence of Psychology

2020 ◽  
Vol 1 (2) ◽  
pp. 89-100
Author(s):  
Kamarodin Abas Abdulkarim ◽  
Fitriah M. Suud
Keyword(s):  
Professional Development ◽  
Teacher Professional Development ◽  
Quantitative Research ◽  
Sampling Method ◽  
Curriculum Integration ◽  
Psychological Effects ◽  
Qualitative And Quantitative ◽  
Teachers And Students ◽  
Teacher Professional ◽  
Islamic Values

This study evaluated the Madaris curriculum integration for Muslim primary education in Mindanao. It assessed the psychological effects of such integration on teachers and students in Arabic writing and reading, religiosity, Islamic values, and teacher professional development. This qualitative and quantitative research used a descriptive-evaluative design. The purposive sampling method was used to collect data using a questionnaire which was analyzed statistically. This study showed that the psychological effects of integrating teachers and students to Arabic writing and reading, religiosity, Islamic values, and teacher professional development worked well. Both teachers and students demonstrated the ability to write and read Arabic, values about God, Islam, people, the nation, and the environment.

scholarly journals PEMASARAN BAWANG MERAH DI DESA TONSEWER SELATAN KECAMATAN TOMPASO BARAT

2018 ◽  
Vol 14 (1) ◽  
pp. 135
Author(s):  
Lasmaria Elisabet Marbun ◽  
Juliana R. Mandei ◽  
Ribka M. Kumaat
Keyword(s):  
Sampling Method ◽  
Secondary Data ◽  
Marketing Channel ◽  
Simple Random Sampling ◽  
Marketing Channels ◽  
Price Transmission ◽  
Primary Data ◽  
Cost Ratio ◽  
Selling Price ◽  
Snowball Sampling

This study aims to analyze marketing channels and the efficiency of onion marketing in South Tonsewer Village, west Tompaso District. The data used are primary data and secondary data. Primary data is obtained through a list of questions that have been prepared while secondary data obtained from BP3K Office District West Tompaso, BPS (Central Statistics Agency), Internet and previous research on Marketing. Farmer samples were collected using Simple Random Sampling method and for marketing institution using snowball sampling method. The number of samples of farmers is 25 people. The data are presented in tabular form and then analyzed descriptively. The concept of measurement of variables used is the selling price, the number of onion and marketing costs. The results showed that marketing channels in Tonsewer Selatan Village, Tompaso Barat District consisted of 4 (1) farmers - Kawangkoan market retailers - consumers, (2) farmers - seller retailers Langowan market - consumers, (3) farmers - collectors village - Tomohon market-consumer merchants, and (4) farmers - village wholesalers - wholesalers of Bitung port - consumers. Based on the value of price transmission elasticity, marketing margin, farmer's share, and profit-to-cost ratio indicate that four marketing channels are not efficient. an efficient marketing channel based on the value of price transmission elasticity, marketing margins, and farmer's share, two efficient marketing channels based on farmer's share and cost-benefit ratios, and three efficient marketing channels at farmer's share.

scholarly journals Analisis Saluran Pemasaran Buah Naga Organik di Desa Jambewangi, Kabupaten Banyuwangi

2021 ◽  
Vol 9 (1) ◽  
pp. 23-28
Author(s):  
Riza Rahimi Bachtiar ◽  
Abdul Holik ◽  
Danang SWPJ Widakdo
Keyword(s):  
Secondary Data ◽  
Marketing Channel ◽  
Marketing Channels ◽  
Primary Data ◽  
Snowball Sampling ◽  
Cost Share ◽  
Dragon Fruit ◽  
Share Value ◽  
Profit Share

Red dragon fruit is one of the strategic horticultural commodities that is growing rapidly in Banyuwangi because it has an exotic appearance and produces fruit that can be consumed. One area that cultivates organic red dragon fruit was Jambewangi. There were several problems in Jambewangi, such as farmers didn’t know profit distribution and cost’s share between marketing channels in organic red dragon fruit. The purpose of this study was to analyze the profit share and cost-share in Jambewangi. Determination of the research location used the purposive method and the method of determining the respondents used the snowball sampling method. The data used in this study are primary data and secondary data. The analysis used is the quantitative analysis used to measure the profit’s share and cost’s share. The results of the analysis can be concluded that the highest profit share value was found in channel 1 with 76.17% and the lowest cost share was also found in channel 1 with 23.83%. This result showed that channel 1 was the most efficient organic red dragon fruit marketing channel, compared to other marketing channels.

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