scholarly journals Helping International Students Identify Themselves

2021 ◽  
Vol 11 (1) ◽  
pp. 156-175
Author(s):  
Gustavo Valdez Paez ◽  
Ning Hou ◽  
James Tan ◽  
Zhan Wang ◽  
Jing Hua
Keyword(s):  
Social Media ◽  
International Students ◽  
English Proficiency ◽  
Openness To Experience ◽  
State University ◽  
Domestic Students ◽  
Organizational Attachment ◽  
Negatively Associated ◽  
Media Usage ◽  
The Relationship

The relationship between social media usage and personality has received increased scrutiny recently. The current study studies international students’ organizational attachment through the exploration of their personality and usage of university social media. Participants were 51 international students from a Midwest State University and 49 domestic (U.S.) students for comparison purposes. Results showed some differences in the structure of personality, level of social media usage, and level of organizational attachment comparing international students and domestic students. Results also supported the complementary purpose of using social media for international students, where agreeableness and openness to experience are negatively associated with social media usage. Moreover, the relationship was stronger when students’ English proficiency is lower. An overall model demonstrated the relationship among international students’ personalities, university social media usage, and organizational attachment. 

scholarly journals A Cross-Cultural Comparison of Domestic American and International Chinese Students’ Social Media Usage

2014 ◽  
Vol 4 (4) ◽  
pp. 374-388
Author(s):  
Qiong Xu ◽  
Richard Mocarski
Keyword(s):  
Social Media ◽  
Cultural Values ◽  
Student Perception ◽  
Chinese Students ◽  
State University ◽  
Domestic Students ◽  
Media Communication ◽  
Media Usage ◽  
Cross Cultural Comparison ◽  
The Difference

This survey of American and Chinese students at a state university in the southern United States measures Social Media (SM) use and attitudes toward SM. The purpose of this study was to investigate student perception and motivation of social media communication and the relationship between student cultural values and their social media participation. The implications of students’ social media participation to an international community were also explored in this study. Foregrounded in the analysis is the role that academic services play in domestic and international students’ scholastic experience, and what SM functions students’ use to engage with these services. The contribution of this study, beyond being one of the first to look at the difference between international and domestic students’ SM patterns, includes a call for the further nuancing of the construct of culture, where culture is dynamic and temporal, instead of just country of origin.

The Paradoxical Effect of Social Media Usage on Developer Creativity and the Moderating Role of Openness to Experience

2021 ◽  
Vol 32 (3) ◽  
pp. 29-45
Author(s):  
Yumeng Miao ◽  
Rong Du ◽  
Veda C. Storey
Keyword(s):  
Social Media ◽  
Openness To Experience ◽  
Paradoxical Effect ◽  
Software Developers ◽  
Media Usage ◽  
Software Companies ◽  
The Impact ◽  
The Relationship ◽  
Moderating Role

Developer creativity is vital for software companies to innovate and survive. Studies on social media have yielded mixed results about its impact on creativity due to the ubiquitous nature of social media. This research differentiates the effects of informational and socializing social media usage on both incremental and radical creativity and explore the moderating role of a developer's openness to experience. Based on a survey of software developers, the authors show that openness positively moderates the impact of informational social media usage on incremental and radical creativity and negatively moderates the impact of socializing social media usage on both types of creativity. There is a stronger positive moderation for the relationship between informational social media usage and radical creativity compared to incremental creativity. The results provide a foundation for understanding explanations of the paradoxical effect of social media usage on creativity.

Study of Consumer Brand Following Intention on Instagram

2021 ◽  
Vol 11 (2) ◽  
pp. 32-51
Author(s):  
Simran Kaur Madan ◽  
Payal S. Kapoor
Keyword(s):  
Social Media ◽  
Consumer Motivation ◽  
Media Usage ◽  
Consumer Skepticism ◽  
Consumption Decisions ◽  
The Social ◽  
Media Platform ◽  
Relationship Of ◽  
The Relationship

The research, based on uses and gratifications theory, identifies consumer motivation and factors that influence consumers' intention to follow brands on the social media platform of Instagram. Accordingly, this study empirically examines the role of need for self-enhancement, the need for entertainment, and deal-seeking behaviour on the intention to follow brands on Instagram. Further, the study investigates the mediation of social media usage behaviour for consumption decisions on eliciting brand following behaviour. Moderation of consumer skepticism on the relationship of deal-seeking behaviour, and intention to follow brands is also investigated. Findings reveal a significant direct effect of need for self-enhancement, need for entertainment, and deal-seeking behaviour on intention to follow brands. Indirect effect of social media usage behaviour for consumption decisions was also significant; however, moderation of consumer skepticism was not found to be significant. The study will help marketers create engaging content that enables consumer-brand interactions.

scholarly journals Hubungan Motif dan Kepuasan Penggunaan Media Sosial Instagram di Mahasiswa Komunikasi Penyiaran Islam Angkatan 2014-2017

2019 ◽  
Vol 2 (2) ◽  
pp. 74-78
Author(s):  
Ngudi Ambar Sari ◽  
Bukhari Bukhari ◽  
Usman Usman ◽  
Prima Kurinati Hamzah
Keyword(s):  
Social Media ◽  
User Satisfaction ◽  
Quantitative Research ◽  
Sampling Technique ◽  
Simple Random Sampling ◽  
Quantitative Research Methods ◽  
The Public ◽  
Media Usage ◽  
Active User ◽  
The Relationship

Instagram is one of the most popular social media for the public. One difference between Instagram and other social media, is that instamam is more likely to be used to find information and share information with users than to interact directly with fellow users. The purpose of this study is to find out and explain the motives and active user satisfaction in using Instagram social media and find out the relationship between the motives and satisfaction of Instagram social media usage. This study uses use and gratification theory which assumes that individuals have certain goals in using media. The method used in this research is quantitative research methods. The data collection tool is the questionnaire has been validated. The research sample was 70 people. The sampling technique is simple random sampling. The statistic test that the researchers used was the Partial Correlation Test (Pearson Product Moment). Data is processed using SPSS version 20. The results of this study indicate users want to get information and knowledge that is happening at the present time. Information satisfaction becomes the most obtained by Instagram social media users. Overall Instagram social media has given satisfaction to users and there is a significant relationship between motives and satisfaction.

scholarly journals Age Differences in the Relationship Between Daily Social Media Usage and Affect

2020 ◽  
Vol 4 (Supplement_1) ◽  
pp. 410-410
Author(s):  
Xin Yao Lin ◽  
Margie Lachman
Keyword(s):  
Older Adults ◽  
Social Media ◽  
Negative Affect ◽  
Age Differences ◽  
Well Being ◽  
The United States ◽  
Future Research ◽  
Media Usage ◽  
The Relationship ◽  
Daily Time

Abstract Social media platforms allow people to connect and share content online (e.g., Facebook, Twitter). Although older adults are becoming more frequent users of social media, there continue to be mixed views on whether social media positively or negatively impacts well-being. Past studies have mainly focused on cross-sectional analyses for individual differences. However, both the time spent on social media and one’s affect can fluctuate on a daily basis. Thus, it is important to understand how the relationship between daily social media usage and affect varies within individuals from day to day. The current study adds to the literature by examining whether daily variations in time spent with social media are related to daily positive and negative affect and whether there are age differences in these relationships. The current study used an eight-day daily diary from the Midlife in the United States (MIDUS) Refresher dataset for 782 participants (ages 25-75). Multilevel modeling results revealed that age moderated the relationship between daily time spent on social media and negative affect: for younger adults, on days when they spent more time on social media, they had more negative affect. For older adults, on days when they spent more time on social media, they had less negative affect. Surprisingly, daily time spent on social media was not related to daily positive affect, nor did this relationship differ by age. Implications for future research are discussed with a focus on how social media usage can contribute to daily well-being for adults of different ages.

Unraveling the links between active and passive social media usage and seniors' loneliness: a field study in aging care communities

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Shufang Yang ◽  
Lin Huang ◽  
Yanli Zhang ◽  
Pengzhu Zhang ◽  
Yuxiang Chris Zhao
Keyword(s):  
Social Support ◽  
Social Media ◽  
Field Study ◽  
Social Comparison ◽  
Social Presence ◽  
Equation Modeling ◽  
Content Type ◽  
Media Usage ◽  
Health And Social Care ◽  
The Relationship

PurposeThe literature reports inconsistent findings about the effects of social media usage (SMU). Researchers distinguish between active and passive social media usage (ASMU and PSMU), which can generate different effects on users by social support and social comparison mechanisms, respectively. Drawing on social presence theory (SPT), this study integrates an implicit social presence mechanism with the above two mechanisms to explicate the links between SMU and seniors' loneliness.Design/methodology/approachData were collected from a field study by interviewing seniors living in eight aging care communities in China. Loneliness, social media activities and experiences with social media in terms of online social support (OSS), upward social comparison (USC) and social presence (SP) were assessed. Factor-based structural equation modeling was used to analyze the data.FindingsOSS can mediate the relationship between ASMU and seniors' loneliness. Moreover, SP mediates between ASMU, PSMU, and seniors' loneliness, and between OSS, USC and seniors' loneliness. OSS mediates the relationship between ASMU and SP, and USC mediates the relationship between PSMU and SP.Practical implicationsThis study shows that social media can alleviate seniors' loneliness, which could help relieve the pressures faced by health and social care systems. Social presence features are suggested to help older users interact with social health technologies in socially meaningful ways.Originality/valueThis study not only demonstrates that SP can play a crucial role in the relationship between both ASMU and PSMU and loneliness, but also unravels the links between SP and OSS, as well as USC.

Using Social Media to Influence CRM and Loyalty

2015 ◽  
pp. 244-267
Author(s):  
Rozita Shahbaz Keshvari
Keyword(s):  
Social Media ◽  
Customer Loyalty ◽  
Relationship Management ◽  
Restaurant Industry ◽  
Customer Relationships ◽  
Customer Relationship ◽  
Media Usage ◽  
The Social ◽  
Customer Perspective ◽  
The Relationship

This chapter explores the influence of social media in Customer Relationship Management that leads to Customer loyalty. The social media in restaurant is recognized as an essential component of the customer satisfaction and therefore it is a cornerstone of the success of CRM and customer loyalty through social media nowadays. The purpose of this chapter is to investigate how Restaurant industry can harness the power of social media by utilizing CRM that leads to Customer loyalty. The problem is approached applying both the restaurants perspective and the customer perspective. The recent explosion in social media usage, combined with the transformation of the consumer into a “consume' activist”, has permanently changed the relationship between a restaurant and its customers. There were two interviews conducted for 384 restaurants collected and analyzed for the research. The results proved that Social media can be an excellent channel for building long-lasting customer relationships in restaurants.

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