Religious tourism management: prospects for development in Ukraine

Author(s):  
Panchenko Svitlana

The subject of the study is the management of religious tourism. the purposeof the study are ways to improve the sphere of religious tourism with the help ofthe main management functions. the research methodology consists in the application of methods of analysis, synthesis, comparison, generalization, forecasting,as well as in the use of systemic, activity, historical and cultural approaches.theresults of the work – proposals are presented for solving the problems of religioustourism, taking into account the specifics of this sphere. The problematic issuesin the field of religious tourism from the point of main management functions arehighlighted. conclusions – the study found that religious tourism has great potential in terms of management and marketing research in the field of tourism.

Author(s):  
Svitlana Panchenko

The main objectives of tourism business management are to develop and implement new strategies for promoting the product in the tourism market with the help of new technologies, as well as improve the existing ones due to using the main management functions. The article aims to improve the religious tourism sector in the modern tourism market and draw attention to religious tourism management. Research methods include analysis, synthesis, comparison, generalization, forecasting, as well as the use of systemic, activity-oriented, historical and culturological approaches. The article offers some ways of solving the issues of religious tourism, taking into account the specifics of this sector. It also covers some problematic issues in religious tourism in the context of the main management functions. The article proves that the potential of religious tourism is unrealized in terms of management and marketing research on tourism. The crisis of the global tourism industry, due to the COVID-19 pandemic, has done significant harm to the entire tourism sector of Ukraine’s economy. But it opens a unique window of opportunities for Ukraine to become a world-famous religious destination. The WTTC drew attention to this, urging public and private sector leaders to work together to pave the way for the economic recovery, needed for the travel and tourist industry and create millions of jobs.


Author(s):  
Litovka ◽  
Demenina

The subject of the research is a set of theoretical and practical aspects of the use of basic marketing research in planning the work of a tourist organization. The purpose of the article is to clarify and improve the basic theoretical approaches in the use of marketing research, to offer them systematically at each stage of developing the marketing strategy of a tourism enterprise. The research methodology consists in the application of methods of analysis, synthesis, comparison, generalization, forecasting, as well as in the use of systemic, activity, historical approaches. The results of the work – presented proposals for solving problems in the field of tourism, in particular in conducting marketing research at travel agencies. The problematic issues in the field of tourism from the point of view of the analysis of the market of specific services arecovered. Conclusions. Tourism organizations need market monitoring, constant andconsistent marketing research due to high competitiveness and time challenges.


Author(s):  
Svitlana Panchenko ◽  
Svitlana Litovka-Demenina

The purpose of the article is, taking into account the importance of marketing research in the field of tourism, to propose an adequate marketing strategy for a tourism enterprise in the context of the Covid-19 pandemic. Methodology – the application of methods of analysis, synthesis, comparison, generalization, forecasting, as well as the use of systemic, activity-based, histori- cal approaches. The scientific novelty is in the proposals for solving problems in the field of tourism, in particular, in conducting marketing research at travel companies in the conditions of Covid-19. Conclusions. As a result of the study, it was found that tourism organizations require market monitoring in the context of Covid-19, constant and consistent marketing research in connection with the reformatting of the market with new challenges of the time. Keywords: marketing research, pandemic, Covid-19, tourism product, tourism


2020 ◽  
Vol 6 (9) ◽  
pp. 1804
Author(s):  
Primastri Ayu Damayanti ◽  
Dina Fitrisia Septiarini

The purpose of this study was to find out and analyze how the management of Gus Dur's grave religious tourist philanthropy was conducted by the Lembaga Sosial Pesantren Tebuireng in managing collected funds. This study uses qualitative methods with a case study strategy. The subject of this research is the Tebuireng Islamic Boarding School Social Institution. This research was conducted directly in the field to explore information relating to the management of philanthropic funds in Gus Dur's religious tourism tomb. Data collection was carried out by interviewing the board members of the Tebuireng Islamic Boarding School, direct observation and documentation. The results of this study are the Tebuireng Islamic Boarding School Institution in managing the collected funds applying four management functions, namely planning, organizing, mobilizing and controlling. In addition to implementing the four management functions, the Tebuireng Islamic Boarding School Social Institution also conducts a sharia management system in carrying out its organizational activities.Keywords: Management, philanthropic funds, Lembaga Sosial Pesantren Tebuireng


2021 ◽  
Vol 10 (46) ◽  
pp. 281-289
Author(s):  
Oleksandr Drozdov ◽  
Volodymyr Hryniuk ◽  
Serhii Kovalchuk ◽  
Liliia Korytko ◽  
Galyna Kret

The purpose of the paper is to determine a content of the standard of proof “beyond a reasonable doubt” (SP “BRD”) in the ECHRcase law and Ukrainian criminal proceedings by defining the criteria that characterize it. The subject is the SP “BRD”, doctrine of Ukraine and case-law, including its criticism by the individual judges of the ECHR and Ukrainian scholars. The research methodology includes the methods of analysis, the method of synthesis, the methods of deduction and induction, comparative-legal method, systematic and formal-legal methods. The results of the study. The acceptability of the SP “BRD” in the Ukrainian criminal proceedings is substantiated, in particular, its compliance with the purpose of criminal procedural proof. Practical implication. The criteria which characterize the SP “BRD” in the ECHR’s and SC’s case law are highlighted.


Author(s):  
Kalsoom BeBe Sumra ◽  
Muhammad Mehtab Alam

The religious tourism management has been the subject of much attention in academic literature and has made a significant contribution in creating soft image in tourists' behavior. Pakistan has one of the best archaeological and religious historical sites in the world. Buddhist civilization at Taxila, Islamabad, Swat, and Takht Bai are of great interest for tourists from Japan, Korea, Thailand, and other countries. The aim of this chapter is to determine the promotion of religious tourism management for creating soft image in Pakistan. In this regard, initiatives of religious tourism by federal government are analyzed while incorporating input from easing immigration services, establishment of national tourism coordination board, infrastructure development, and pollution free environment, which leads to the soft image. An exploration of the nature of soft image requires examining the two key drivers: cognitive approach and the more recent cognitive-affective approach. Using quantitative method, various analysis techniques will be applied.


Author(s):  
Svetlana Litovka-Demenina ◽  
Panchenko Svitlana

The purpose of the article – to clarify and improve the basic practical ap- proaches in the use of marketing research, to offer them systematically The research methodology consists in the application of methods of analysis, synthesis, comparison, generalization, forecasting, as well as in the use of sys- temic, activity, historical approaches. The scientific novelty is that this article presents proposals for solving problems in the field of tourism, in particular in conducting marketing research on travel agencies in the COVID-19, the transition to new marketing moves, taking into ac- count the new challenges of the time. Conclusions. The study found that tourism organizations need to monitor the market under COVID-19, constant and consistent marketing research in connection with the reformatting of the market and the tough challenges of the time. Keywords: marketing, marketing research, marketing tools, pandemic, COVID-19, strategy, tourism product.


2021 ◽  
Vol 7 (3D) ◽  
pp. 28-34
Author(s):  
Svitlana Panchenko ◽  
Katerina Fokina-Mezentseva ◽  
Ievgeniia Dragomirova ◽  
Larysa Plakhotnikova ◽  
Inna Levytska

The purpose of the article is to explore the essence and features of using intelligent technologies in tourism and to develop proposals for their implementation. The subject of research – intelligent technologies in tourism, the technology of forming the "profile" of the tourist. The research methodology consists in the application of methods of analysis, synthesis, comparison, generalization, forecasting, as well as in the use of systematic and activity approaches. The article presents the technology of forming the "profile" of the tourist.  The scientific novelty is that this article proves the effectiveness of the use of intelligent technologies to create a model of the tourist, his "profile" using neural networks. Effective use of information from various sources in the field of tourism is an important and difficult task. Managers are often forced to make decisions based on partial, incomplete and inaccurate information. The article considers knowledge management in a rapidly changing environment for the task of promoting a tourism product.


2018 ◽  
Vol 40 (1) ◽  
pp. 25-53 ◽  
Author(s):  
David MacInnes

The nature of social organization during the Orcadian Neolithic has been the subject of discussion for several decades with much of the debate focused on answering an insightful question posed by Colin Renfrew in 1979. He asked, how was society organised to construct the larger, innovative monuments of the Orcadian Late Neolithic that were centralised in the western Mainland? There are many possible answers to the question but little evidence pointing to a probable solution, so the discussion has continued for many years. This paper takes a new approach by asking a different question: what can be learned about Orcadian Neolithic social organization from the quantitative and qualitative evidence accumulating from excavated domestic structures and settlements?In an attempt to answer this question, quantitative and qualitative data about domestic structures and about settlements was collected from published reports on 15 Orcadian Neolithic excavated sites. The published data is less extensive than hoped but is sufficient to support a provisional answer: a social hierarchy probably did not develop in the Early Neolithic but almost certainly did in the Late Neolithic, for which the data is more comprehensive.While this is only one approach of several possible ways to consider the question, it is by exploring different methods of analysis and comparing them that an understanding of the Orcadian Neolithic can move forward.


2019 ◽  
pp. 83-88
Author(s):  
E. N. Valiev ◽  
E. N. Veysov

The importance of the subject of this study is attributable to the need of developing the theory and practice of formation of bank marketing, its features and new trends associated with this concept. Prospects for the development of banks and their ability to quickly and efficiently address new challenges presented by the market can be determined through modern forms, methods of management and creative use of financial marketing opportunities.Aim. The presented study aims to examine the specific aspects, principles, conditions, factors of emergence, and prospects for the development of bank marketing and forms of its management in modern economic conditions.Tasks. The authors identify the major trends and perspective directions in the development of bank marketing in Azerbaijan at the current stage.Methods. As its methodological and theoretical basis, this study uses a systems approach to the analysis of its subject, conceptual approaches outlined in the works of Azerbaijani, Russian, and foreign scientists in the field of bank marketing. These methods are used to determine the essence of bank marketing, present the types and organization of marketing research, and identify the characteristic traits, new forms, and directions for the development of bank marketing.Results. The study uses general scientific methods of cognition in various aspects to identify characteristic traits, trends, and new directions of bank marketing. A review of scientific publications shows that academic papers tend to focus on general conceptual approaches to the practical application of marketing. The authors believe that the issues of organization of a comprehensive bank management system, its implementation based on innovations in the promotion of banking products and services in the financial market, and substantiation of channels for their distribution among consumers are insufficiently explored. This makes the subject of this study extremely relevant due to the inevitable optimization of the organizational structure of banks through comprehensive implementation of the marketing system.Conclusions. Theoretical and practical issues of bank marketing are examined. As a result, the specific features and characteristic traits of this mechanism, conditions and factors for its emergence, and its prospects in the context of the digital economy are analyzed.


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