scholarly journals Impact Investing in Digital Business Models

Energies ◽  
2021 ◽  
Vol 14 (18) ◽  
pp. 5785
Author(s):  
Adam Jabłoński ◽  
Marek Jabłoński
Keyword(s):  
Global Economy ◽  
Social Impact ◽  
Business Models ◽  
Social Factor ◽  
Strong Relationship ◽  
Analytic Hierarchy ◽  
Digital Business Models ◽  
The Social ◽  
Key Factor ◽  
Social Management

In recent years, the role of digital enterprises in the global economy has been growing. The issue of assessing their impact on social aspects is noticeable. The aim of the article is to show social impact as a key factor in the development of digital business models. The Analytic Hierarchy Process (AHP) method used and the criteria for social impact assessments based on heuristic methods allowed for the components of business models that relate to social impact to be ranked, and subsequently for socially oriented enterprises functioning in the digital economy to be ranked. The companies selected for the research are understood by the authors as digital business models, the concept of which is embedded in a pro-social management intention. Purposive sampling, which in this situation was considered to be the most effective in terms of the objective of the paper, was applied. The literature review, analyses and heuristic research have demonstrated that the social factor in modern applications is a driver of value creation and is conducive to social profit. The ranking of the criteria responsible for shaping the social impact of digital business models showed that the most important ones are value proposition (pro-social), social profit and economic profit. This means a strong relationship between social and economic aspects.

scholarly journals Digitalization of the Financial Activities of Platform Companies: Competitive Potential and social Impact

2021 ◽  
Vol 25 (2) ◽  
pp. 114-127
Author(s):  
V. P. Bauer ◽  
V. V. Eremin ◽  
M. V. Ryzhkova
Keyword(s):  
Social Transformation ◽  
Global Economy ◽  
Social Impact ◽  
Business Models ◽  
Added Value ◽  
Scientific Publications ◽  
Digital Platforms ◽  
The Social ◽  
Wide Range ◽  
Business Entities

The aim of the article is to define the characteristics of platform companies and their digital platforms as new mechanisms of competition and social transformation in the global economy. The relevance of the article is due to the demand for theexperience of foreign platform companies as the main business models for the competitive development of the economy. The authors apply methods such as theoretical analysis of scientific publications (analysis, synthesis, generalization); deduction as a procedure for the transition from the general to the particular; analysis of the structure of the influence of platform companies on the strategies of competition, highlighting the differences between the platform and linear business models; determining the influence of platform companies on competition among offline partners; identification of competition between platform companies and within them; highlighting aspects of the social impact of the functioning of platforms and platform companies. The study is based on the works of domestic and foreign authors devoted to the analysis of the development of platform companies and the assessment of the social impact of these processes, as well as the interaction between the authors and developers of digital platforms. The scientific novelty of the article is provided by the analysis of a wide range of competition tools, which favorably distinguish the platform approach to modern business from the linear one. The results of the analysis make it possible to form a model of the competition ecosystem in the platform economy. The authors conclude that the basis of the competitive success of platform companies is their ability to expand the scale of activities (as a result of optimizing various types of assets), to minimize costs by involving external users in the process of creating added value, and cross-platform cooperation. The authors recommend that Russian business entities use the experience of foreign platform companies to gain competitive advantages not only in the Russian IT sector but also outside of it. Particularly important are: decentralization of quality control procedures, creation of new sales markets, collection, and processing of large amounts of data, development of strategies for entering markets as suppliers and contractors, diversification of activities at the stage of attracting investments, a social construction.

scholarly journals Trust as a Key Factor in Shaping the Social Business Model of Water Supply Companies

2019 ◽  
Vol 11 (20) ◽  
pp. 5805 ◽  
Author(s):  
Jabłoński ◽  
Jabłoński
Keyword(s):  
Water Supply ◽  
Business Model ◽  
Business Models ◽  
Scientific Research ◽  
Social Enterprises ◽  
Social Business ◽  
The Social ◽  
Wide Range ◽  
Key Factor ◽  
Water Supply Company

The current principles of doing business differ radically from those that were applied a few years ago. Global economic crises have shown that business must have a more social character. This gave rise to the creation of management solutions that would guarantee the satisfaction of a wide range of corporate stakeholders. In this context, ideas based on social potential began to emerge. As a consequence, the concept of social business models was born, accompanied by an attempt to search for the best business models possible in order to build the appropriate configuration of their components. According to the authors, an attribute of trust may be such a component based on which effective social business models can be built. As water supply companies are social enterprises, they have become the object of scientific research in this case. The purpose of the article is to determine the position of trust in the construction and application of social business models of water supply companies. The scope of the article includes scientific research into water supply companies in the most industrial region of Poland, Upper Silesia, with the most extensive and dense water supply network in the country. In this article, the AHP (analytic hierarchy process) method was used to conduct research. The aim of the analysis was focusing on the issue of trust as a key factor in shaping the social business model of the company. In the questionnaires, respondents were asked to answer questions on the following issues: trust-based organizational behavior at the company; trust-based social capital at the company; trust-based relationships at the company; trust-based processes and activities at the company; trust-based risk at the company; and the trust-based business model at the company. The adopted logic of the scientific argument conducted indicates that trust and its place and role in the social business model of a water supply company have a significant impact on the social and economic performance of the water supply company, and as a consequence, on increased social responsibility towards stakeholders as well. Trust even stabilizes the organization and its business model; it is also a value catalyst and neutralizes the potentially negative impact of the organization on other entities gathered around it. Trust as a stabilizer can also affect the consistency and scalability of the social business model of a water supply company.

Innovation at the Bottom of the Pyramid: Empowering Rickshaw Pullers

2020 ◽  
Vol 9 (2) ◽  
pp. 168-177
Author(s):  
Shalaghya Sharma ◽  
Anjani K. Singh ◽  
Amarendra Pratap Singh
Keyword(s):  
Business Model ◽  
Social Impact ◽  
Business Models ◽  
Critical Mass ◽  
Product Launch ◽  
Social Entrepreneur ◽  
Easy Access ◽  
Bottom Of The Pyramid ◽  
The Social

This case presents the innovative approach adopted by a for-profit social enterprise through utilization of technology, changed processes and improved business models to deliver the desired social impact. It also highlights the various challenges that the social entrepreneur faced and how the bottom of the pyramid was uplifted through success of this new social entrepreneurial venture. The case study is based on an interview conducted with the founder and managing director of SMV Wheels Pvt. Ltd. An exploratory schedule was prepared, and the researchers tried to develop an understanding of the business model deployed, challenges faced, competencies needed and strategic decisions made by the social entrepreneur that helped it in becoming sustainable. The challenges highlighted in the case study were lack of trust of beneficiaries, stakeholder scepticism, funding the business, testing the business model, need to retain self-motivation, handling family opposition and building a team. Moreover, with the use of technology, the traditional rickshaw was converted into a lightweight, technologically superior and cost-effective model; the health hazards were minimized; and the product became accessible with small weekly payments. Dilemma How to alleviate the daily struggle of the rickshaw pullers who perform labour-intensive work with meagre income? Their children lacked access to schools, no nutritious food was available, many rickshaw pullers consumed alcohol on a regular basis, domestic violence was prevalent, they were unable to afford good healthcare and suffered from diseases such as tuberculosis. What could be done for them? Theory: New product launch. Product and process innovations. Type of the Case: Problem solving and applied. Protagonist: Present. Options Redesign the rickshaw as a lightweight vehicle requiring less effort to pull. Strengthen supply side and easy access to bank financing, revenue sharing from advertisements. Discussions and Case Questions How to further optimize economic and social value creation? What steps can reduce the cost of a rickshaw while making it robust but lightweight? Perhaps a community of networks of rickshaw pullers in different towns can give critical mass to better negotiate with the vendors. What can be done for the welfare of the dependents of the rickshaw pullers?

The Science of Social Impact Innovation: How to Deliver More Impact through Innovative Business Models

2014 ◽  
Vol 6 (2) ◽  
pp. 73-82 ◽  
Author(s):  
Salvael Ortega ◽  
Nathan Furr ◽  
Erin Liman ◽  
Caleb Flint
Keyword(s):  
Social Impact ◽  
Business Models ◽  
Design Thinking ◽  
Government Agencies ◽  
Design Exploration ◽  
The Social ◽  
Systemic Model ◽  
The World ◽  
Social Ventures ◽  
Impact Models

Rather than spend an inordinate amount of time and resources on planning what is inherently unknown and uncertain, socially-focused organizations like Panera Cares, Banco Davivienda, and Brigham Young University's (BYU) Design Exploration lab quickly map out their assumptions, run experiments to test those assumptions, and adjust their plans based on their learnings. In this article, we explain and expand on how organizations of all kinds (whether they be large corporations, social ventures, or government agencies) have bought into the idea of using innovation and experimentation for impact; and how despite recent advancements of design thinking on the social impact front, the actual implementation of innovative ideas remains elusive for many organizations. The article further presents a more systemic model for social impact innovation: social impact models, which provide one possible solution by enabling social ventures to achieve a more robust validation of their new- and not-so-new-to-the-world ideas by mapping and strategies by mapping out each assumption and iteratively testing them in the field. With this article, the authors seek to provide a practical process for how to apply the model, and how to avoid the most common illusory validation traps, which together would allow socially-focused organizations to more frequently succeed and deliver more impact with their endeavors.

scholarly journals PHILOSOPHY MANAGEMENT ENTERPRISE OF ENERGY INFRASTRUCTURE ON THE BASIS OF SOCIAL RESPONSIBILITY

2021 ◽  
pp. 104-110
Author(s):  
Inna Samoilenko ◽  
Anastasija Kamneva
Keyword(s):  
Corporate Social Responsibility ◽  
Social Responsibility ◽  
Social Impact ◽  
Energy Infrastructure ◽  
Social Standards ◽  
The Social ◽  
Analysis And Synthesis ◽  
Logical Method ◽  
Corporate Social ◽  
Social Management

Introduction. In the age of economic development globalization of the country, for a variety of objective factors, relevant issues regarding social management restructuring and modernization at energy infrastructure enterprises through integration into the energy infrastructure enterprises corporate policy of social standards that would meet the requirements of the modern civilizational world and would have a positive social impact. Methods. During the implementation of the research tasks were used the as follows: cognition method, combination of general scientific and special research methods, the analysis and synthesis, the historical and logical method, the induction and deduction, which made it possible to separate and clarify the social and economic essence of definitions sush as "corporate social responsibility" and find out and define the principles and instruments of social responsibility at an enterprise. Results. The article is concerned with development of approaches interpreting the social and economic essence of "corporate social responsibility" for energy infrastructure enterprises, which is manifested in the social, economic and cultural life of citizens and is based on the principles of honesty, sociability, transparency and responsibility. Discussion. Another task that must be solved and which requires its separate scientific research is the formation of a policy for reducing energy poverty. In this context, taking into account world experience it is necessary to investigate existing approaches to interpreting vulnerable categories of consumers and identify groups of socially vulnerable consumers. Keywords: corporate social responsibility, energy infrastructure enterprises, social standards, service quality, consumers.

scholarly journals Marketing strategy design based on information technology in batik small and medium-sized enterprises in Indonesia

2021 ◽  
Vol 6 (13 (114)) ◽  
pp. 39-48
Author(s):  
Suhartini Suhartini ◽  
Nina Aini Mahbubah ◽  
Mochammad Basjir
Keyword(s):  
Information Technology ◽  
Quantitative Methods ◽  
Business Models ◽  
Online Marketing ◽  
Analytic Hierarchy ◽  
Qualitative And Quantitative Methods ◽  
Online Purchases ◽  
The Social ◽  
Internal And External Factors ◽  
Strategy Design

During the pandemic, the Indonesian authorities are committed to limiting the social and economic mobility of the community. One of the activities carried out is online purchases. With changes in people's behavior towards meeting online needs, small and medium-sized enterprises will be able to use information technology in making online marketing of products sold to consumers. The object of this research is batik small and medium-sized enterprises in Indonesia. At this time, many batik small and medium-sized enterprises have used online marketing, but it has not been said to be optimal. It can be shown that there are still many batik small and medium-sized enterprises that have experienced a fifthly percent decline in sales during the pandemic. Therefore, batik small and medium-sized enterprises must be able to increase sales capacity through online marketing to increase profitability. The purpose of the study is to identify both internal and external factors in order to instigate a better strategy to improve the firm’s market. This research uses qualitative and quantitative methods. The method used is to integrate the Strength Weakness Opportunities Threats and Analytic Hierarchy Process methods to increase profitability. These results are in the context of the Strengths Opportunity strategy, which includes analyzing the potential of digital marketing and developing innovative business models, that batik small and medium-sized enterprises must expand the market by maximizing online marketing and increasing quality and creativity in creating product content online. This research found that a prominent strategy for developing the batik business is the strength and opportunity strategy that takes advantage of strengths and opportunities in order to increase competitiveness.

scholarly journals CRIAÇÃO DE VALOR COMPARTILHADO E NEGÓCIOS SOCIAIS: EXPLORANDO RELAÇÕES ENTRE ESTRATÉGIAS E DIMENSÕES

2020 ◽  
Vol 17 (1) ◽  
pp. 24
Author(s):  
Alexandre De Araújo Gomes Júnior ◽  
Verônica Macário de Oliveira ◽  
Amanda De Araujo Rodrigues Lira ◽  
Suzanne Érica Nobrega Correia
Keyword(s):  
Business Model ◽  
Low Income ◽  
Value Creation ◽  
Social Impact ◽  
Business Models ◽  
Structured Interview ◽  
Shared Value ◽  
Social Business ◽  
Creating Shared Value ◽  
The Social

O objetivo deste estudo foi analisar como o modelo de negócios sociais se relaciona com as estratégias de criação de valor compartilhado propostas por Porter e Kramer (2011). Para atingi-lo, optou-se pela realização de um estudo de caso múltiplo em dois negócios sociais do setor de educação e tecnologia que atuam no Brasil, que teve como técnicas de coleta de dados a pesquisa documental e a entrevista semiestruturada. Os resultados apontaram que nos modelos de negócios sociais analisados estão implícitas as estratégias de criação de valor compartilhado, pois para atender as necessidades dos mercados em que atuam, os de pessoas de baixa renda e/ou com necessidades especiais, essas organizações precisaram oferecer produtos distintos daqueles que são ofertados em mercados tradicionais. Além disso, esses negócios sociais necessitaram de uma estrutura de operações e competências que contribuíssem para a redução de custos e geração de impacto social; e de um ambiente externo que apoiasse suas atividades para que os benefícios sociais e econômicos pudessem ser disseminados.Palavras-chave: Negócios sociais. Modelo de negócio. Estratégias de criação de valor compartilhado.ABSTRACTThe purpose of this study was to analyze how the social business model relates to the shared value creation strategies proposed by Porter and Kramer (2011). Thus, it was conducting a multiple case study in two social businesses of the education and technology sector operating in Brazil, which had as data collection techniques the documentary research and the semi-structured interview. The results pointed out that the social business models analyzed are implicit in shared value creation strategies because to meet the needs of the markets in which they operate, those of low-income and people with special needs, these organizations had to offer different products those provided in traditional markets. Also, these social businesses required a structure of operations and competencies that contributed to cost reduction and social impact generation; and an external environment that supports their activities to disseminate social and economic benefits.Keywords: Social Business. Business model. Strategies for creating shared value.

Developing a Selection Model for YouTubers Suited for Ad Placement Video Using AHP

2020 ◽  
Vol 12 (2) ◽  
pp. 1-14
Author(s):  
Pi-Fang Hsu ◽  
Yi-Xuan Lin
Keyword(s):  
Business Models ◽  
Evaluation Criteria ◽  
Production Capacity ◽  
Personal Characteristics ◽  
Economic Benefits ◽  
Analytic Hierarchy ◽  
Modified Delphi ◽  
Management Ability ◽  
Proposed Model ◽  
Social Management

Currently YouTube is the most popular video website in Taiwan, and because of the economic benefits associated with internet celebrities, advertisers have started working with YouTube creators to create more business models. Therefore, this study develops the model of creator selection based on the advertiser's viewpoint. This study intends to develop a model to assist companies with selecting the optimal YouTuber for their purposes. First, the proposed model adopts the modified Delphi method to identify suitable criteria for evaluating YouTubers. Next, the model applies the analytic hierarchy process (AHP) to determine the relative weights of evaluation criteria, ranks the alternatives, and selects the optimal YouTuber. Additionally, a famous Taiwanese food company is used as an example to illustrate how a YouTuber is selected by applying this model. The results show that when advertisers select a YouTuber, they attach importance to the criteria of personal characteristics, marketing ability, social management ability, and production capacity.

Digitalization of Cultural and Creative Industries and Its Economic and Social Impact

2020 ◽  
pp. 117-140 ◽  
Author(s):  
Marek Prokůpek
Keyword(s):  
Social Impact ◽  
Business Models ◽  
Creative Industries ◽  
Cultural Products ◽  
Economic Changes ◽  
The Social ◽  
New Challenges ◽  
Cultural And Creative Industries ◽  
Economic And Social Impacts

Digitalization has become a buzzword in all aspects of our lives. Therefore, it has significantly impacted the sector of cultural and creative industries, and it has had huge economic and social impacts. Cultural and creative industries are some of the fastest growing industries and represent a significant contribution to the economy, the creation of jobs, and quality of life. With the massive wave of digitalization, institutions within creative industries have faced new challenges of how to respond to this shifting environment while staying true to their mission and values. If they want to thrive, they need to adjust their business models to the technological, political, and economic changes. The aim of this chapter is to provide an understanding of the digitalization in the sector and the social and economic impacts of digital transformation on cultural and creative industries as well as change the way cultural products are distributed and consumed.

Retweet or like? That is the question

2018 ◽  
Vol 42 (5) ◽  
pp. 562-578 ◽  
Author(s):  
Eva Lahuerta-Otero ◽  
Rebeca Cordero-Gutiérrez ◽  
Fernando De la Prieta-Pintado
Keyword(s):  
Social Media ◽  
Social Impact ◽  
Product Category ◽  
Content Type ◽  
Systematic Processing ◽  
The Social ◽  
Key Factor ◽  
Regression Techniques ◽  
Twitter Users ◽  
Practical Implications

Purpose Due to the size and importance of social media, user-generated content analysis is becoming a key factor for companies and brands across the world. By using Twitter messages’ content, the purpose of this paper is to identify which elements of the messages enable tweet diffusion and facilitate eWOM. Design/methodology/approach In total, 30,082 tweets collected from 10,120 Twitter users were classified based on four assorted brands. By comparing with multiple regression techniques high vs low purchase involvement and hedonic vs utilitarian products and using the theory of heuristic-systematic processing of information, the authors examine the causes of tweet diffusion. Findings The authors illustrate how the elements of a tweet (hashtags, mentions, links, sentiment or tweet length) influence its diffusion and popularity. Research limitations/implications This study validated the use of information processing theories in the social media field. The study showed a picture on how different Twitter elements influence eWOM and message diffusion under several purchase involvement situations. Practical implications The results of this study can help social media brand community managers of all types of companies on how to write their Twitter messages to obtain greater dissemination and popularity. Originality/value The study offers a unique deep brand analysis which helps brands and companies to understand their social media popularity in detail. Depending on product category, companies can achieve maximum social impact on Twitter by focusing on the interactivity items that will work best for their products or brands.

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