scholarly journals The System of Marketing Communications in the Passenger Transport by Railway

2018 ◽  
Author(s):  
Ziyodullo Rakhmatov
Keyword(s):  
Planning Process ◽  
Marketing Communications ◽  
Railway Transportation ◽  
Economic Sectors ◽  
Passenger Transportation ◽  
Marketing Activities ◽  
Research Findings ◽  
The Republic ◽  
Oriented Approach

Latter trends evidence the growing competition amongst the transportation modes in the Republic of Uzbekistan, led by the development of the railway sector. In growing competitive conditions, it is vital to for the management of JSC "Uzbekistan Temir Yollari" to implement the most modern approaches and methods for arranging passenger transportation. This article aims to review the role of marketing activities in increasing the competitiveness of the railway transportation sector. The improvement of the transport activities is associated with the developments of social and economic sectors of the country. Thus, the purpose of the research is to identify the role of railway sector in the economic development of the country, as well as the influence of the social sector improvements to the competitiveness of the railway industry. Furthermore, the study investigates the modern marketing strategies in promoting the railway sector. The global experience proves the importance of planning effective marketing communications in developing the railway sector. The research findings suggest the application of a client-oriented approach as the most effective strategy of marketing communications strategy in the country. The client-oriented approach allows to accurately complete the planning process at each stage of service delivery, that assumes the previously planned algorithm of the marketing communications based on the received results. The importance of the previously planned algorithm is that it allows step by step planning activities of marketing communication considering the features of the railways transportation and in case of failure, allows to optimize this process through applying necessary measures.

scholarly journals Russian-Mongolian Trade and Economic Relations: Far Eastern Prospects

2021 ◽  
Vol 8 (1) ◽  
pp. 29-38
Author(s):  
Victoria Namzhilova ◽  
Keyword(s):  
Management Practices ◽  
Raw Materials ◽  
Far East ◽  
Economic Relations ◽  
The Far East ◽  
Transport Connectivity ◽  
Research Findings ◽  
The Republic ◽  
Far Eastern

The article examines the role of the Far East in modern Russian-Mongolian trade and economic relations. Based on the data of customs statistics, the features of mutual trade of the Far Eastern subjects with Mongolia are determined. The factors determining the growing interest of Ulaanbaatar to Russian Far Eastern ports are identified. Author highlights the Mongolian projects of railways construction, potentially aimed at enhancing transport connectivity with Russian territories, especially in the context of mineral raw materials supply diversification. The «bottlenecks» of the transport and logistics environment in the region bordering on Mongolia – the Republic of Buryatia, are shown. The research findings are applicable to management practices, especially those concerning transport and logistics solutions to ensure Russian-Mongolian trade.

scholarly journals The Role of Marketing in Corporations within the Post Communist Context: Perceptions of Marketing Managers in Czech Corporations

2013 ◽  
Vol 6 (21) ◽  
pp. 45-55
Author(s):  
Miroslav Karlíček ◽  
Zuzana Chytková ◽  
Jakub Fischer
Keyword(s):  
Product Development ◽  
New Product Development ◽  
New Product ◽  
Marketing Communications ◽  
Brand Strategy ◽  
Marketing Department ◽  
Marketing Managers ◽  
The Us ◽  
Marketing Activities

Abstract The influence of marketing department in corporations tends to be limited, as it usually plays a rather tactical and narrow role. It is often primarily concerned with marketing communications whereas it lacks involvement with other crucial marketing activities such as brand strategy and positioning, new product development or pricing. This state is relatively well documented in the US literature. However, not much is known about the role of marketing departments in corporations within the post communist context. This study proves that situation in Czech corporations is consistent with the US reality. With the exception of companies operating in the FMCG sector, marketing department is typically not the most powerful force in the Czech corporations and its involvement with strategic and non-communication marketing activities is typically relatively low.

scholarly journals STATE BUDGET APPROPRIATION MANAGERS AS THE SUBJECTS OF BUDGET PLANNING IN THE REPUBLIC OF LITHUANIA

2018 ◽  
Vol 1 (4) ◽  
pp. 38-45
Author(s):  
Bronius Sudavicius
Keyword(s):  
Planning Process ◽  
Scientific Literature ◽  
The State ◽  
State Budget ◽  
Important Place ◽  
Budget Planning ◽  
Ministry Of Finance ◽  
The Republic ◽  
The Government

The subject. The article deals with the problem of legal status of the state budget appropriation managers in the process of budget planning in the Republic of Lithuania.The purpose of the article is evaluation of state budget appropriation managers’ role in the process of budget planning in the Republic of Lithuania.The methodology of research is the analysis of the budgetary legislation of the Republic of Lithuania and the scientific literature, using the methods of logical and systematic analysis and other methods of scientific researchMain results, and scope of it’s application. The legal definition and the system of state budget appropriation managers is analyzed in the article. Particular attention is given to the question of role of state budget appropriation managers in the process of budget framework. The role of the Government and Parliament, as well as a special body of management of public finances (in the Republic of Lithuania, the Ministry of Finance) – legislative and executive authorities – is emphasized in the scientific literature. But it is often not mentioned what an important place in this process other participants of budgetary relations – state budget appropriation managers – takes. The main participation of state budget appropriation managers in the budget planning process related to the planning of the budget expenditures.Preparation of strategic plans and programmes of budgetary funds by state budget appropriation managers can be considered part of governance activities in general. For budget planning drawn up draft budgets of the programs by state budget appropriation managers is particularly important.Conclusions. The efficiency of the use of state funds depends on the spending of funds, the quality and validity of the developed programmes of activities led by their agencies. State budget appropriation managers are involved, along with other entities, on each stage of the budget planning. They provide the Ministry of Finance the data necessary for the compilation and clarification of the macroeconomic and fiscal forecast; they constitute the programmes, which are funded by the state; finally, state budget appropriation managers are prepare programs, which later becomes the basis of the entire draft state budget.

scholarly journals Financial aspects of business entities of the Republic of Crimea

KANT ◽  
2020 ◽  
Vol 37 (4) ◽  
pp. 216-221
Author(s):  
Marina Chelpanova
Keyword(s):  
Financial Support ◽  
Business Sector ◽  
Economic Sectors ◽  
Regional Budget ◽  
Modern Business ◽  
The Republic ◽  
Business Entities ◽  
Business Financing ◽  
Regional Programs

The article reveals the role of finance in the activities of modern business entities, considers various sources of business financing and the need to attract them. On the example of the Republic of Crimea, an analysis of the financial results of the business sector in the context of economic sectors was carried out, an assessment of their impact on the formation of the regional budget was given. The peculiarities of the use of borrowed and attracted capital by entrepreneurs of the region are disclosed, the results of monitoring the national project, as well as state and regional programs of their financial support are presented. On the basis of the study, proposals were made to improve the financial support system for the entrepreneurial sector of the Republic of Crimea.

scholarly journals Developing the ways of managing the financial market functions in the railway transportation of Kazakhstan during the crisis

2020 ◽  
Vol 159 ◽  
pp. 04030
Author(s):  
Nursulu Alashbayeva
Keyword(s):  
Market Economy ◽  
Financial Market ◽  
Economic Factors ◽  
Railway Transportation ◽  
Economic Relations ◽  
Passenger Transportation ◽  
The Republic ◽  
The Government ◽  
The Stability ◽  
Market Relations

The stability of economic relations is the basis of intensive development of an each country. Variation of economic factors in the globalization process of the market economy is very important in maintaining the competitiveness of the Republic of Kazakhstan (RoK) in the world system of market relations. The globalization of the market economy and growing competitiveness directly affect the economic stability of the country. The dynamics of the financial market makes contributions not only in micro level but also in macro level. Accumulation of financial resources in selected market and the balance between fluctuating economic factors that affect them are proof for functioning of the financial market. In addition, we are discussing here about institutional changes, changes in the normative and legal acts, also about governmental support for reform processes which affect to the management of railway transportation. The paper determines the funding problems in passenger transportation requires the direct participation of the government.

scholarly journals The Role of the Landscape Architect in Plant Material Purchases: Implications for Marketing Communications

1993 ◽  
Vol 3 (2) ◽  
pp. 218-223 ◽  
Author(s):  
E. Day ◽  
M.P. Garber
Keyword(s):  
Direct Marketing ◽  
Marketing Communications ◽  
Plant Materials ◽  
Material Purchases ◽  
Marketing Activities ◽  
Market Driven ◽  
The Individual ◽  
Selection Of

As the ornamental nursery industry moves from being production-oriented to being market-driven, growers must rethink the way they do business. No longer can producers target only purchasers of plant materials; now they must also direct marketing activities to those who influence the purchase of plants and choice of producers. Because landscape architects play an influential role in plant specification and selection of production nurseries, growers should consider ways in which effective marketing communications can be developed to influence these influencers. A marketing perspective on the decisionmaking process and the determination of the role of the individual in the decision process is used to develop recommendations on ways for growers to communicate with landscape architects. The implications of these findings for university extension programming also are discussed.

QUO VADIS HUKUM ISLAM (ANTARA IDEALITAS DAN REALITAS INDONESIA)

2020 ◽  
Vol 8 (2) ◽  
pp. 97-108
Author(s):  
Dinda Izzati
Keyword(s):  
Political Rights ◽  
Right To Life ◽  
Economic Rights ◽  
Christian Communities ◽  
Basic Assumptions ◽  
Eastern Indonesia ◽  
The Republic ◽  
Quo Vadis ◽  
The Right

Evidently, a few months after the Jakarta Charter was signed, Christian circles from Eastern Indonesia submitted an ultimatum, if the seven words in the Jakarta Charter were still included in the Preamble to the 1945 Constitution, then the consequence was that they would not want to join the Republic of Indonesia. The main reason put forward by Pastor Octavian was that Indonesia was seen from its georaphical interests and structure, Western Indonesia was known as the base of Islamic camouflage, while eastern Indonesia was the basis for Christian communities. Oktavianus added that Christians as an integral part of this nation need to realize that they also have the right to life, religious rights, political rights, economic rights, the same rights to the nation and state as other citizens, who in fact are mostly Muslims. This paper aims to determine and understand the extent to which the basic assumptions of the Indonesian people view the role of Islam as presented in an exclusive format.

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