Electoral Propaganda Through Televised Fiction

2020 ◽  
pp. 287-305
Author(s):  
Elena Bellido-Pérez ◽  
Mayte Donstrup
Keyword(s):  
Social Media ◽  
Golden Age ◽  
The Political ◽  
Political Leaders ◽  
The Third ◽  
Political Ideas ◽  
General Elections ◽  
Game Of Thrones

The third golden age of television, in consonance with the increase of the phenomenon transmedia, has coincided with disseminating the message on social media. Spectators themselves are linking the fictional discourse on television with events that are happening in the news, especially through humor. This tendency has also been embraced by political leaders, who use memes and other productions to draw parallels and connect them with their ideas. In the Spanish context, the campaign around the last general elections of April 28, 2019 has taken place together with the beginning of the broadcasting of the Game of Thrones' last season. This has provoked the adoption of its fictional discourse by the main political leaders, who have also used other fictional references for their campaign. Hence, the aim of this chapter is studying the connection between the political ideas and the fictional product in the online party communication.

scholarly journals Social Media and Electoral Campaigns: A Study of 2013 General Elections in Punjab

2020 ◽  
Vol 6 (3) ◽  
pp. 975-982
Author(s):  
Abdul Ghani ◽  
Ghulam Shabir ◽  
Qamar Uddin Zia Ghaznavi
Keyword(s):  
Social Media ◽  
Age Groups ◽  
Political Mobilization ◽  
The Political ◽  
Young Population ◽  
Political Awareness ◽  
Electoral Campaigns ◽  
Political Ideas ◽  
General Elections ◽  
The Impact

Social Media sites such as Facebook, YouTube, WhatsApp, IMO, Twitter and Viber have become famous social interaction forums among all age groups in Pakistan. Social media websites remained the most common platform for the exchange of political ideas and political awareness, consequently influencing political mobilization and bringing change in the political setup of Punjab. This study evaluates the impact of social media on molding the behaviors of voters during the general elections in 2013.The aim was to quantify how social media websites affected political mobilization and altered the Pakistani political setup. The findings are based on a survey conducted amongst the population of Punjab belonging to different age groups, gender, profession, qualification, and localities. Significant correlations were found among different variables i.e. gender, age, profession and locality of the participants. This paper suggests that social media has affected the young population most in Pakistan and helped alter the politicalbehavior of voters.

scholarly journals USE OF CYBER HATE IN THE ELECTORAL CAMPAIGNS BY THE MAINSTREAM POLITICAL PARTIES OF PAKISTAN

2021 ◽  
Vol 9 (2) ◽  
pp. 325-332
Author(s):  
Ayesha Siddiqua
Keyword(s):  
Social Media ◽  
Discourse Analysis ◽  
Political Parties ◽  
Hate Speech ◽  
Freedom Of Expression ◽  
Qualitative Interviews ◽  
The Political ◽  
Electoral Campaigns ◽  
General Elections ◽  
Cyber Ethics

Purpose of the study: The purpose of the study is to examine the use of cyber hate by the Pakistan’s mainstream political parties. The issue of poll rigging in Pakistan’s General Elections 2013 is examined through discourse analysis of the related tweets. The study also aims at comprehending the extent to which cyber ethics were violated during the digital electoral campaigns. Methodology: Discourse Analysis of the tweets generated from the official Twitter handles of PTI and PMLN leaders was conducted to examine the use of cyber hate by the Pakistan’s mainstream political parties. Violation of cyber ethics was explored through the qualitative interviews of 8 purposively selected social media managers of PMLN, PPP, and PTI. Main Findings: The findings indicated that party leadership/politicians used the elements of cyber hate which included abusive language, provocation, and character assassination against their opponents during the digital electoral campaign in general and regarding the poll rigging issue of Pakistan’s General Elections 2013 in specific. Resultantly the tweets using strong adjectives and metaphors on the political opponents were more frequently re-tweeted and attracted more favorites. Applications of this study: The study can be helpful in various cross-disciplinary areas that focus on the examination of the usage and impact of social media and cyberspace as a medium for hate speech dissemination. The study can significantly contribute to areas related to cyber ethics, digital electoral campaigning, freedom of expression, and political opinion building. Novelty/Originality of this study: The study’s originality lies in its attempt to unfold the foundations of digital electoral campaigning in Pakistan and how cyberhate was used as a pivotal tool for advancing the political narratives in a fragile democratic society.

scholarly journals Role of Social Media in Election Campaigning in India with Special Reference to Assam

2020 ◽  
Vol 7 (3) ◽  
pp. p1
Author(s):  
Rantu Sarmah ◽  
Dr. Niranjan Mohapatra
Keyword(s):  
Social Media ◽  
Political Parties ◽  
Special Reference ◽  
United States Of America ◽  
The Political ◽  
Political Leaders ◽  
Political Communications ◽  
The Social ◽  
General Meaning

This is an attempt to find out the role of social media in election campaigning in India with special reference to Assam. Democratic countries like United States of America, India the social media has become an integral part for political communications during election campaigning. This new way of campaigning during election plays an important role to attract voters. Social media has given a new platform such as Facebook, Twitter, Google+, Whatsapp, Youtube etc. to the political parties and the voters, these are becoming an easy tool for the political leaders to interact with their voters. Social media allows candidates to share, post, comments, and their views during election and making them more direct involvement to their voters. These new tools or platforms are appeared as new area for research. Firstly to find out the term of social media, secondly, general meaning of political campaigning, thirdly, uses of social media in Indian election campaigning with reference to Assam and lastly conclusions.

scholarly journals Immigration as a Divisive Topic: Clusters and Content Diffusion in the Italian Twitter Debate

2020 ◽  
Vol 12 (10) ◽  
pp. 173
Author(s):  
Salvatore Vilella ◽  
Mirko Lai ◽  
Daniela Paolotti ◽  
Giancarlo Ruffo
Keyword(s):  
Social Media ◽  
Community Structure ◽  
Geographical Distribution ◽  
Network Science ◽  
The Political ◽  
Political Leaders ◽  
Global Trends ◽  
Silent Majority ◽  
Social Landscape ◽  
Political Spectrum

In this work, we apply network science to analyse almost 6 M tweets about the debate around immigration in Italy, collected between 2018 and 2019, when many related events captured media outlets’ attention. Our aim was to better understand the dynamics underlying the interactions on social media on such a delicate and divisive topic, which are the actors that are leading the discussion, and whose messages have the highest chance to reach out the majority of the accounts that are following the debate. The debate on Twitter is represented with networks; we provide a characterisation of the main clusters by looking at the highest in-degree nodes in each one and by analysing the text of the tweets of all the users. We find a strongly segregated network which shows an explicit interplay with the Italian political and social landscape, that however seems to be disconnected from the actual geographical distribution and relocation of migrants. In addition, quite surprisingly, the influencers and political leaders that apparently lead the debate, do not necessarily belong to the clusters that include the majority of nodes: we find evidence of the existence of a ‘silent majority’ that is more connected to accounts who expose a more positive stance toward migrants, while leaders whose stance is negative attract apparently more attention. Finally, we see that the community structure clearly affects the diffusion of content (URLs) by identifying the presence of both local and global trends of diffusion, and that communities tend to display segregation regardless of their political and cultural background. In particular, we observe that messages that spread widely in the two largest clusters, whose most popular members are also notoriously at the opposite sides of the political spectrum, have a very low chance to get visibility into other clusters.

scholarly journals Confronting Disinformation: Journalists and the Conflict over Truth in #Elxn43

2021 ◽  
Author(s):  
Chris Tenove ◽  
Stephanie MacLellan
Keyword(s):  
Social Media ◽  
Prime Minister ◽  
The Political ◽  
Federal Election ◽  
Reporting Practices ◽  
The Third ◽  
Run Up ◽  
Media Manipulation ◽  
Partisan Competition

(Note: This is a pre-print, not copy-edited, of a chapter for publication in: Cyber-Threats to Canadian Democracy, ed. by Holly Ann Garnett and Michael Pal. McGill-Queen’s University Press.) In the run-up to the 2019 federal election in Canada, experts and policymakers raised the possibility that foreign or domestic actors might use disinformation tactics during the campaign. This prompted Canadian journalists to give unprecedented attention to threats that online disinformation might pose to the information ecosystem and thus to electoral integrity. This chapter analyzes how Canadian journalists understood and responded to disinformation in the 2019 federal election campaign.Drawing on interviews with over 30 journalists, we find that while they held competing conceptions of disinformation, most associated it with digitally enabled techniques of media manipulation (e.g. the use of automated social media accounts known as “bots”) pursued by both traditional and newly prominent actors (including foreign states, partisan organizations and loose networks of domestic trolls). To address online disinformation, some journalism organizations developed new reporting approaches and teams, while many journalists and senior editors reflected on how longstanding reporting practices may or may not address this new challenge. We then investigate key challenges that journalists face in countering disinformation by examining three illustrative cases from the 2019 campaign: the alleged role of bots and foreign accounts in online discourse; the salacious rumours about incumbent prime minister Justin Trudeau pushed by foreign and domestic actors, including the U.S.-based website The Buffalo Chronicle; and the potential for leaks of illegally acquired material acquired through hacking operations.Reflecting on disinformation in #elxn43, journalists described three general challenges. Two are relatively new: how to identify novel and sophisticated online disinformation tactics, and how to address disinformation without amplifying its spread on social media. The third is a dilemma that journalists have long faced in election reporting: how to report on misleading claims in a context of intense partisan competition, when journalists themselves are being scrutinized as actors in the political fray.

Interacting with Whom?

2016 ◽  
Vol 7 (1) ◽  
pp. 1-15 ◽  
Author(s):  
Jakob Svensson ◽  
Anders Olof Larsson
Keyword(s):  
Social Media ◽  
Mass Media ◽  
Political Party ◽  
The Political ◽  
Ethnographic Research ◽  
Research Project ◽  
Political Network ◽  
General Elections ◽  
Voter Groups ◽  
Media Practices

This article explores Swedish Parliamentarians' Twitter practices during the 2014 general elections. For individual candidates, the political party is important for positions within the party and on the ballot, especially in a party-centered democracy. A previous qualitative (n)ethnographic research project during the previous elections in 2010, in which one campaigning politician was studied in-depth, found that her social media practices to a large extent were inward-facing, focusing on the own party network. But does this result resonate among all Swedish Parliamentarians? Specifically, the authors ask: is Twitter primarily used interactively, for intra-party communication, to interact with strategic voter groups or voters in general? By analyzing all Parliamentarians tweets two weeks up to the elections the authors conclude that retweeting was done within a party political network while @messaging was directed towards political opponents. Mass media journalists and editorial writers were important in Parliamentarians' Twitter practices, while so-called ordinary voters were more absent.

scholarly journals Social Media and Strategic Communication: Uses and Preferences of the Politicians of Pakistan

2020 ◽  
Vol V (III) ◽  
pp. 80-89
Author(s):  
Savera Shami ◽  
Shazia Ismail Toor ◽  
Ayesha Ashfaq
Keyword(s):  
Social Media ◽  
Strategic Communication ◽  
Professional Communication ◽  
The Political ◽  
Political Leaders ◽  
Political Actors ◽  
Interactive Nature ◽  
Use Of Social Media

Social media has got a major share in our personal as well as professional communication because of its easy accessibility and highly interactive nature. Facebook and Twitter can be used as important tool to mobilize groups to take some action (Shirky, 2008, p. 184). It has been observed that political leaders in Pakistan use social media to connect with the audience, but no research has been conducted in this regard so far. Therefore, the main objective of this study is to find which platform does the political actors of Pakistan prefer to disseminate information and in which medium they believe more. Furthermore, this study also looks into the popularity graph of the politicians, whether the use of social media has increased their popularity or not. To fulfil the objectives of the study, the survey was conducted among the members of national and provincial assemblies (2013-2018). With the help of findings, it was concluded that the majority of the politicians in Pakistan prefer Facebook over Twitter when they want to share any information, which is unlike the scenario around the globe.

Interacting with Whom?

2020 ◽  
pp. 460-476
Author(s):  
Jakob Svensson ◽  
Anders Olof Larsson
Keyword(s):  
Social Media ◽  
Mass Media ◽  
Political Party ◽  
The Political ◽  
Ethnographic Research ◽  
Research Project ◽  
Political Network ◽  
General Elections ◽  
Voter Groups ◽  
Media Practices

This article explores Swedish Parliamentarians' Twitter practices during the 2014 general elections. For individual candidates, the political party is important for positions within the party and on the ballot, especially in a party-centered democracy. A previous qualitative (n)ethnographic research project during the previous elections in 2010, in which one campaigning politician was studied in-depth, found that her social media practices to a large extent were inward-facing, focusing on the own party network. But does this result resonate among all Swedish Parliamentarians? Specifically, the authors ask: is Twitter primarily used interactively, for intra-party communication, to interact with strategic voter groups or voters in general? By analyzing all Parliamentarians tweets two weeks up to the elections the authors conclude that retweeting was done within a party political network while @messaging was directed towards political opponents. Mass media journalists and editorial writers were important in Parliamentarians' Twitter practices, while so-called ordinary voters were more absent.

Political Leaders and Marketing: A Brand Identity Study

2015 ◽  
Vol 3 (1) ◽  
Author(s):  
Harsh V. Verma
Keyword(s):  
Content Analysis ◽  
Political Leadership ◽  
Political Context ◽  
Brand Identity ◽  
The Political ◽  
Political Space ◽  
Political Arena ◽  
Political Leaders ◽  
Brand Building ◽  
General Elections

Brands are powerful determinants of success. It is unsurprising to see how branding tools and processes are employed in political context. Notwithstanding the differences, the exchange, choice and discrimination between competing candidates makes the political arena similar to marketing in general. A democratic form of governance enjoys several similarities with competition. The Indian political space is highly divided and fragmented based on voter demographics and psychology. In sync with market reality, the political players are also highly diversified. In the next general elections, the most dominant voting group is going to be the youth segment often called now generation. Change is also visible in the political leadership of two major national parties. The competing leaders Narendra Modi of the BJP and Rahul Gandhi of the Congress have a brand building is task in their hands. The first question in brand building is to understand what the brand stands for. This study explores the identity of these two leaders by applying content analysis to their communication. It is interesting to find that both brands are driven by a dominant discourse on change, but seem to adopt different routes to achieving the same.

The Political Ideas of English Party Activists

1962 ◽  
Vol 56 (2) ◽  
pp. 360-371 ◽  
Author(s):  
Richard Rose
Keyword(s):  
Policy Formulation ◽  
The Political ◽  
Political Leaders ◽  
Pressure Groups ◽  
Political Ideas ◽  
Party Activists ◽  
English Politics ◽  
Great Mass

If a democracy is to function successfully, the great mass of the population need instruments for communicating their views to political leaders. The chief channels for communication are parties and pressure groups. English politics provides much scope for study of these conduits, because both parties and pressure groups are highly organized and well articulated. Although the part played by party activists in policy formulation is only one small aspect of this network, the study of that part throws considerable light upon the interplay of parties and pressure groups, and challenges as well some prevailing notions about the policy demands of party activists.

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