scholarly journals Zarządzanie komunikacją kandydatów na premiera w serwisie Facebook w wyborach parlamentarnych w Polsce w 2019 roku

2021 ◽  
Vol 9 (3) ◽  
pp. 411-427
Author(s):  
Robert Rajczyk
Keyword(s):  
Social Media ◽  
Political Communication ◽  
Qualitative Method ◽  
Prime Minister ◽  
Parliamentary Election ◽  
Election Campaign ◽  
Election Campaigns ◽  
Communication Management ◽  
Parliamentary Elections ◽  
Council Of Ministers

Prime Minister Candidates’ Communication Management on Facebook During Parliamentary Elections Campaign 2019 in Poland The article presents the results of a research, which was carried out in the last month of the parliamentary election campaign in 2019. In this research, the processes of communication conducted by candidates for deputies, Mateusz Morawiecki and Małgorzata Kidawa-Błońska, representing two rival parties (PiS and KO), were analysed – both candidates were simultaneously appointed as potential presidents of the Council of Ministers. The research was carried out using the qualitative method, taking into account the content of the profiles of both candidates on Facebook. Research results are part of the stream of analyzes, devoted to the importance of social media during election campaigns, as well as in the processes of political communication conducted by politicians.

Metaphors, Communication and Effectiveness in Indian Politics

2020 ◽  
Vol 15 (2) ◽  
pp. 209-226
Author(s):  
Anjuman Antil ◽  
Harsh V. Verma
Keyword(s):  
Social Media ◽  
Political Communication ◽  
Prime Minister ◽  
Election Campaign ◽  
Election Campaigns ◽  
Conceptual Metaphor Theory ◽  
Indian Politics ◽  
Metaphor Theory ◽  
International Audience ◽  
Image Building

The aim of this article is to give insights on the role and usage of metaphors in political communication. The article studies the use of conceptual metaphors by politicians in two different scenarios, namely election campaign and addresses of a prime minister to a global audience. Both these settings are important from political image building perspective. For studying political communication during election campaigns, we have examined the text of newspaper articles and social media handles of politicians. For analysing metaphors used while addressing an international audience, select speeches delivered abroad by Indian Prime Minister Modi have been studied. The analysis is carried out on the basis of Lakoff and Johnson’s Conceptual Metaphor Theory. For this, important metaphors are culled out and analysed, including POLITICS IS WAR, A POLITICIAN IS A WATCHMAN, WORLD IS COMMUNITY, WORLD IS FAMILY AND NATION IS PERSON.

scholarly journals Introduction to special issue about election reporting: Why journalism (still) matters

Journalism ◽  
2019 ◽  
Vol 20 (8) ◽  
pp. 985-993 ◽  
Author(s):  
Stephen Cushion ◽  
Daniel Jackson
Keyword(s):  
Social Media ◽  
Political Parties ◽  
Political Communication ◽  
News Media ◽  
Election Campaigns ◽  
Special Issue ◽  
Technological Advances ◽  
Campaign Coverage ◽  
Election Coverage ◽  
Social Media Platforms

This introduction unpacks the eight articles that make up this Journalism special issue about election reporting. Taken together, the articles ask: How has election reporting evolved over the last century across different media? Has the relationship between journalists and candidates changed in the digital age of campaigning? How do contemporary news values influence campaign coverage? Which voices – politicians, say or journalists – are most prominent? How far do citizens inform election coverage? How is public opinion articulated in the age of social media? Are sites such as Twitter developing new and distinctive election agendas? In what ways does social media interact with legacy media? How well have scholars researched and theorised election reporting cross-nationally? How can research agendas be enhanced? Overall, we argue this Special Issue demonstrates the continued strength of news media during election campaigns. This is in spite of social media platforms increasingly disrupting and recasting the agenda setting power of legacy media, not least by political parties and candidates who are relying more heavily on sites such as Facebook, Instagram and Twitter to campaign. But while debates in recent years have centred on the technological advances in political communication and the associated role of social media platforms during election campaigns (e.g. microtargeting voters, spreading disinformation/misinformation and allowing candidates to bypass media to campaign), our collection of studies signal the enduring influence professional journalists play in selecting and framing of news. Put more simply, how elections are reported still profoundly matters in spite of political parties’ and candidates’ more sophisticated use of digital campaigning.

scholarly journals The Role of the Party Press in the Electoral Process and Political Communication (Based on the Example of the 2012 Parliamentary Campaign)

2019 ◽  
pp. 110-121
Author(s):  
Vitaliy Peresada
Keyword(s):  
Political Communication ◽  
Party Competition ◽  
Information Support ◽  
Parliamentary Election ◽  
Election Campaign ◽  
Electoral Process ◽  
Short Term ◽  
Party Press ◽  
2012 Election

The article studies the role of party press in the electoral process and political communication based on the example of the elections toVerkhovna Rada of Ukraine in 2012. The classical party and short-term party periodicals are analyzed according to thematic orientation, content of publications, political and ideological bias. In particular, such official print periodicals of the leading political organizations as Communist, Svoboda/Liberty, Vseukrainski Visti/All-Ukrainian News and the party short-term periodicals distributed during the 2012 parliamentary campaign, were examined. The analysis of the party’s legal press and illegal press during the parliamentary election campaign is caused by a sharp increase of its circulation and titles, as well as by the renewed interest of a wide spectrum of recipients and future voters. Methods. The following general scientific research methods were used in the article: 1. Method of abstraction, which made it possible to determine the main categories of scientific work of mass communication direction: party periodicals, hidden party press, election periodicals, etc. The modeling method by which the role of party press in the election campaign was highlighted, which stipulated the influence on the voter’s final will. The method of analysis that provided a systematic study of the functional purpose of party periodicals in the election campaign. The method of induction and deduction, which contributed to a clearer definition of the party press role in information support of the election campaign. The study also used a comparison method. Results and conclusions. The study ascertained that in the 2012 election campaign, the party periodicals played a prominent role, which, however, was far from clear. Most of participants of the electoral process underestimated or neglected the importance of official party print media, focusing on the publications of alternative, cheap and primitive products (special issues, newsletters, etc.). Due to its bias, the party periodicals could not give the voters an objective idea of of electoral process and intra-party tendencies, all the more to form their conscious choices. The electoral practice of party periodicals showed mass inadequacy in solving typical propaganda tasks (declarativism, populism, meeting rhetoric, emphasis on supplementary aspects, etc.). The wide spread practice of the 2012 election campaign was the use of unethical methods of cross-party competition (“jeans” and “smearpiece”) as well as the use of semi-legal and illegal publications for public opinion’ provocations and manipulations.

Elections and Social Media

2015 ◽  
pp. 314-328
Author(s):  
Ahmet Sarıtaş ◽  
Elif Esra Aydın
Keyword(s):  
Social Media ◽  
Political Communication ◽  
Political Campaigns ◽  
The Internet ◽  
Election Campaigns ◽  
The Past ◽  
Target Mass ◽  
The Social ◽  
The World ◽  
Use Of Social Media

Today, using of the internet extended social media by individuals habitually enables both the business firms and politicians to reach their target mass at any time. In this context, internet has become a popular place recently where political communication and campaigns are realized by ensuring a new dimension to political campaigns. When we examine the posts and discussions in the social media, we can say that they are converted into open political sessions. As there are no censorship in such channels, individuals have a freedom to reach to any partial/impartial information and obtain transparent and fast feedback, and with this regard, political parties, leaders and candidates have a chance to be closer to electors. In this study, it is aimed to give information about the social media, present what medium has been used for election campaigns from the past until today and besides, by considering the effects of effective and efficient use of social media and new trends related to the internet by politicians, together with their applications in the world, to make suggestions about its situation and application in Turkey.

scholarly journals Urban Policy in Election Campaigns – The Case of the Presidents of the Biggest Cities of Lower Silesia

2015 ◽  
Vol 3 (1) ◽  
pp. 47-59
Author(s):  
Kamil Glinka
Keyword(s):  
Social Media ◽  
Local Government ◽  
Urban Policy ◽  
Election Campaign ◽  
Election Campaigns ◽  
Marketing Activity ◽  
Marketing Actions ◽  
The Relationship ◽  
Lower Silesia

Abstract The main aim of the article is to present the relationship between urban policy and the marketing activity of the presidents of Wrocław, Wałbrzych, Legnica, and Jelenia Góra during the period of the 2014 local government election campaign. Analysis of the marketing activity of the presidents, conducted via chosen social media, enables presentation of the most important conditions and reasons for using urban policy in the competition for the support of citizens – potential voters. First, it will show that the marketing actions of a president during an election campaign are not the means of creating the image of a city but gaining the support of voters. Second, the analysis will prove that the election message constructed by presidents is based on the actions conducted in the various areas of urban policy.

scholarly journals E-Electioneering 2007–13: Trends in Online Political Campaigns over Three Elections

2014 ◽  
Vol 152 (1) ◽  
pp. 57-74 ◽  
Author(s):  
Jim Macnamara ◽  
Gail Kenning
Keyword(s):  
Social Media ◽  
Political Communication ◽  
Turning Point ◽  
Political Engagement ◽  
Political Campaigns ◽  
Election Campaign ◽  
Democratic Engagement ◽  
Us Presidential Election ◽  
Use Of Social Media ◽  
Presidential Election Campaign

Following the 2004 US presidential election campaign, which was described as ‘a critical turning point’ in use of social media, and particularly the 2008 Obama campaign, there has been increasing focus on use of social media for political campaigning and what is termed e-electioneering and e-democracy. However, studies of election campaigns between 2010 and 2012 in a number of countries have identified what Steve Woolgar (2002) calls cyberbole in relation to social media for political engagement. With substantive patterns of change in political communication yet to be identified, a quantitative and qualitative study of social media use in the 2013 Australian federal election campaign was conducted using the same methodology as studies of the 2007 and 2010 campaigns to gain comparative longitudinal data. This identified trends in the volume of e-electioneering and the ways in which social media are being used for political communication and democratic engagement.

scholarly journals The First Prime Minister of the Instagram Age: The Visual Rhetoric and Image Management of Justin Trudeau

2021 ◽  
Author(s):  
Loren Dingwall Dingwall
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
Political Communication ◽  
Visual Rhetoric ◽  
Prime Minister ◽  
Management Strategies ◽  
Image Management ◽  
Political Communications ◽  
Emotional Appeals ◽  
Key Techniques

This research focuses on an analysis of the visual rhetoric and image management of Prime Minister Justin Trudeau’s Instagram photographs. As Instagram has grown in popularity, politicians and celebrities alike have harnessed the platform to convey their stories, brands, and messages to audiences, thereby curating and controlling the images presented to a wider audience. In Trudeau’s case, Instagram is employed as a strategic tool for image management. The literature review draws from key relevant subject areas: visual rhetoric and rhetorical studies, research on Instagram, political communication, and visual methodologies. Drawing on key elements from Hill (2006), Filimonov et al. (2016), and Kress and van Leeuwen’s (Harrison, 2003) research, research questions focused on examining the use emotional appeals, image management strategies, and how Trudeau engages his audience. This research investigates how Trudeau’s image is crafted using visual rhetoric and image management in his Instagram photos through a content analysis. The project involved coding fifty of Trudeau’s Instagram images—through content analysis—systematically from October 19, 2015-March 2, 2017. Examining these images provides insight into the rhetoric and image management constructed through the visual images Trudeau presents on Instagram. Findings reveal that emotional appeals are a prominent factor in the images, that Instagram is used as a strategic tool for image management, and that Trudeau’s images engage his audience by balancing personalization and professionalism while inviting users in on private personal and professional moments. This research highlights key techniques in strategic political communications with key tools for image management and building visual rhetoric through visual means on social media. The methods explored in this research can inform professional communicators’ decisions regarding the images posted to social media (and Instagram in particular) and their content, their captions, and how they work to construct a narrative on social media that aligns with offline communications goals.

scholarly journals Elections in the Public Sphere: the Analysis of Lithuanian TV Debates „Lyderių Forumas“

2011 ◽  
Vol 4 ◽  
pp. 166-188
Author(s):  
Aistė Valiauskaitė
Keyword(s):  
Public Sphere ◽  
Political Communication ◽  
Election Campaign ◽  
Parliamentary Elections ◽  
The Public ◽  
The Media ◽  
The Public Sphere ◽  
Definition Of

The article analyses the information that spreads in the media during the election campaign. It looks at the aspect of promises made by politicians through an academic lens. The definition of a political promise is explained; some insights are devoted to an analysis of the reasons why some promises are more commonly fulfilled. The paper mostly concentrates on the role of the media, combining ideas of media theorists with the investigation of pre-election TV debates “Lyderių forumas”.Keywords: campaign, objectivity, parliamentary elections, political communication, professionalism, promise, tv debates.

scholarly journals Political Communication and Influence Through Twitter

2020 ◽  
Vol 8 (4) ◽  
pp. 94-105
Author(s):  
Ruslan Seitkazin
Keyword(s):  
Social Media ◽  
Popular Culture ◽  
Political Communication ◽  
Communication Strategies ◽  
Specific Role ◽  
The Political ◽  
Election Campaigns ◽  
Branding Strategy ◽  
Political Views ◽  
New Form

Politicians are now learning that along with advertising on conventional media, they need to invest in online applications in order to get the attention of voters, particularly the youths. Among various microblogging services, Twitter is an essential part of popular culture. Today, Twitter is widely utilised not only to distribute information, but also political views and opinions.Therefore, politicians have turned to social media, particularly to Twitter, as a new form of political communication. The article attempts to capture the ways of using the potential of Twitter in communication strategies. It argues that in some occasions, Twitter plays a specific role in allowing politicians to monitor current political affairs and to interact with people, but in others, it is often employed as a personal branding strategy and not only during the election campaigns. It concludes with an insight that sentiment may impact the political opinion-making process which may lead to electoral intervention.

scholarly journals Logics of the Icelandic Hybrid Media System

2019 ◽  
Vol 40 (1) ◽  
pp. 43-59
Author(s):  
Birgir Guðmundsson
Keyword(s):  
Social Media ◽  
New Media ◽  
Political Communication ◽  
Parliamentary Elections ◽  
Media System ◽  
Network Media ◽  
Social Media Platforms ◽  
The Media ◽  
Media Logic

AbstractThe increased importance of social media platforms and network media logic merging with traditional media logic are a trademark of modern hybrid systems of political communication. This article looks at this development through the media-use by politicians before the 2016 and 2017 parliamentary elections in Iceland. Aggregate results from candidate surveys on the use and perceived importance of different media forms are used to examine the role of the new platform Snapchat in relation to other media, and to highlight the dynamics of the hybrid media system in Iceland. The results show that Snapchat is exploited more by younger politicians and those already using social media platforms. However, in spite of this duality between old and new media, users of traditional platforms still use new media and vice versa. This points to the existance of a delicate operational balance between different media logics, that could change as younger politicians move more centre stage.

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