Iovănel’s Sociology and the Utility of Pop Culture. Analyzing the Contemporary Understanding of Literary Marginality in Romania

Transilvania ◽  
2021 ◽  
pp. 22-31
Author(s):  
Maria Chiorean

This article analyzes the role of cultural sociology and elements of pop culture when exploring the current relationship between Romanian literature and the world literary system. I use Mihai Iovănel’s work (his recent History, as well as previous research) as a springboard into a discussion about the paradoxes and the disputes characterizing contemporary World Literature studies and I argue that his employment of materialism and cultural sociology alike helps move past some of the blind spots of the discipline. The final section of the article then shows that Iovănel’s focus on popular culture also informs his understanding of literary circulation, highlighting its unpredictable and non-linear nature.

2020 ◽  
Vol 24 (2) ◽  
pp. 275-289
Author(s):  
Dalia Satkauskytė

Th e article discusses the status and functioning of so-called small literatures, including Lithuanian literature, in the global system of world literature. Referring to Franco Moretti and Pascale Casanova’s interpretation of world literature system as based on the principle of inequality, the author discusses the conception of belonging to small literatures as a destiny and interprets the onecentric world literary system as hegemonic. Being dominated by grand literatures, small literatures have very restricted possibilities of gravitation towards the center of world literature. In that theoretical context, the article considers the following issues: is it possible and how is it possible to avoid the destiny of small literatures staying in the periphery of world literature, what role in this situation plays the writer himself, what depends on the culture and research politics, could literary scholars play the role of mediators and what could be the alternatives for onecentered world literary system.


Transilvania ◽  
2021 ◽  
pp. 14-21 ◽  
Author(s):  
Snejana Ung

It goes without saying that during the nineteenth and twentieth century literary historiography tries to define national identities. However, a methodological and paradigm shift occur at the beginning of the twenty-first century when, under the auspices of globalization and the emergence of world literature and transnational literary studies, literary historiography is re-thought as a collective and transnational project. Yet, the asymmetry of the world literary system affects literary historiography too. When it comes to this scholarly genre, the asymmetry is most visible in the fact that in the era of transnationalism, national histories are still written at the periphery. Given the aforementioned observation, this paper a) looks into the challenges of writing literary history in Romania in the age of world literature and transnational studies, and b) tries to explain why a national literary history is still needed and how it can change the way we think about Romanian literature. The starting point of this inquiry is represented by the publication of Mihai Iovănel’s Istoria literaturii române contemporane: 1990-2020 [History of Contemporary Romanian Literature: 1990-2020]. In the context of the ‘transnational turn’ in literary studies, the attempt to write relevant national histories in a peripheral literary space such as Romania is faced, in my view, with two major challenges: 1) the fact that transnationalism manifests itself differently at the periphery and 2) the tradition of Romanian literary criticism and history. The former refers to the fact that unlike central literatures, where transnationalism is shaped to a large extent by migrant writers (those who enter these literatures), in Romanian literature it comprises exiled or migrant writers (those who left Romania and not vice versa) and, to a lesser extent, the literatures written by ethnic minorities. A comparative approach can cast light on this difference. For example, while the thirteenth volume of The Oxford English Literary History is dedicated entirely to migrant and bicultural writers, transnational histories concerning the peripheries, such as History of the Literary Cultures of East-Central Europe, focus on multiple literary spaces and therefore have a different approach to dealing with transnationalism. The latter challenge is represented, as shown by Iovănel, by the long-lasting tradition of the “principle of aesthetic autonomism”, which persists even in post-communist Romania. In this regard, this paper aims to show that Iovănel’s History… overcomes the above-mentioned hindrances of literary criticism and succeeds in offering an image of Romanian literature not as confined to its national boundaries but as part of the world literary system. Along with other significant scholarly works on Romanian literature as and in world literature, this project is a significant step towards re-thinking Romanian literature as a “literature of the world” (Terian 2015).


Transilvania ◽  
2021 ◽  
pp. 128-132
Author(s):  
Emilia David

The present article will try to highlight a series of innovations brought about by Mihai Iovănel’s History of Contemporary Romanian Literature 1990-2020 in the current evaluation and critical interpretation of Romanian literature. Singular in terms of the length of the period under scrutiny and the general objectives pursued by its author, the History views literature as an overarching institution governed by its own mechanisms. The latter are both extraliterary – drawing on historical, sociological, and critical markers – and artistic – explorable by invoking the aesthetic standpoint alone. By discussing the insistence on the first type of mechanisms, I will present one of the major elements of novelty brought by the volume in the contemporary cultural landscape of Romania. Placing myself, therefore, on the position of the “local” reader, i.e., as a connoisseur of the evolution of the contemporary Romanian literary system, I will examine, on the one hand, the ways in which Mihai Iovănel discusses and redefines prevalent concepts in literary theory and criticism, while on the other, I will perform the critical – but also pedagogic – role of the expert who wants to present to a “foreign” public – belonging to another country and culture, that is – the national literature as “literature of the world.” Iovănel employs a set of adequate and representative instruments of study and analysis in showing that Romanian literature is a cultural phenomenon engaging in a constant dialogue with European and universal paradigms and models.


2020 ◽  
Vol 55 (s2) ◽  
pp. 303-316
Author(s):  
Anna Żurawska

Abstract The aim of this article is to investigate the way in which tradition combines with modernity in Antonine Maillet’s novels Chronique d’une sorcière de vent (1999) and Pierre Bleu (2006). Having discussed the position and role of Maillet’s fiction in Acadian literature, and having presented the way this prose depends on local culture, language, and folklore, the author of the analysis focuses on the elements of the represented world which go beyond the national character of this literature and at the same time place it within contemporary world literature. At the thematic level, both novels deal with significant questions of time and memory, introducing a reflection on the concept of inheriting memory and re-presenting the past. Consequently, the novels reflect on the role and responsibility of the writer, who, as a character, constitutes a part of the represented world. In this context, writing appears as a weapon in the fight against time, death, and oblivion. At the level of composition, the analysis focuses on the novels’ complex narration, its multiple levels, numerous voices, fragmentation, and eclecticism.


Author(s):  
Ildar Garipzanov

This chapter shows the unquestionable role of the sign of the cross as the primary sign of divine authority in Carolingian material and manuscript culture, a role partly achieved at the expense of the diminishing symbolic importance of the late antique christograms. It also analyses the appearance of new cruciform devices in the ninth century as well as the adaptation of the early Byzantine tradition of cruciform invocational monograms in Carolingian manuscript culture, as exemplified in the Bible of San Paolo fuori le mura and several other religious manuscripts. The final section examines some Carolingian carmina figurata and, most importantly, Hrabanus Maurus’ In honorem sanctae crucis, as a window into Carolingian graphicacy and the paramount importance of the sign of the cross as its ultimate organizing principle.


Energies ◽  
2021 ◽  
Vol 14 (11) ◽  
pp. 3271
Author(s):  
Agnieszka Izabela Baruk

The aim of this article was to identify the role of good mutual relationships with offerors for final purchasers, as well as define the meaning of the perception of offerors in the scope of listening to purchasers’ opinions and profiting from purchasers’ readiness to cooperate for the specificities of the prosumeric activity. A deep analysis of the world literature was used to prepare the theoretical part of this paper. The results of this analysis confirm the existing cognitive gap and research gap regarding mentioned aspects, including energy market. Empirical studies were conducted to reduce identified gaps. The survey method was used to collect primary data. The collected data were subjected to quantitative analysis, during which statistical analysis methods and tests were applied (Pearson chi-square independence test, V-Cramer factor analysis, Kruskal–Wallis test (KW), and exploratory factor analysis). The results of the statistical analysis and testing allowed the three research hypotheses formulated to be checked. Between the significance of good relationships with offerors and their perception, a statistically significant dependence was identified for all groups of offerors. The perception of offerors was a feature differentiating respondents’ opinions about the significance of good relationships with offerors for the two following groups: producers and traders. Additionally, the perception of offerors was a feature differentiating forms of prosumeric activity of respondents only for three interpurchase behaviors. The results obtained have a visible cognitive and applicability value. They contribute to the theory of marketing, as well as possibly facilitating the formation of good mutual relationships between offerors (including offerors of energy) and final purchasers as key partners cooperating with offerors in the marketing process. The approach presented in this paper has not been studied and analyzed so far, either in theoretical or in practical terms. This fact confirms its originality and value.


Energies ◽  
2021 ◽  
Vol 14 (14) ◽  
pp. 4177
Author(s):  
Agnieszka Izabela Baruk ◽  
Grzegorz Wesołowski

The aim of this article was to determine the significance of modern marketing communication channels used in the process of shaping the external image of an enterprise as an employer. An analysis of the world literature on marketing, management, marketing communication and human resource management was used to prepare the theoretical part. The results of the analysis indicate a cognitive and research gap regarding the use of modern communication channels for building the external image of an enterprise in the role of an employer. In order to reduce the gap, empirical studies were conducted among young Polish potential employees, in which the survey method was used to gather primary data. The collected data were subjected to statistical analysis, during which the following methods and statistical tests were applied: the analysis of average values, exploratory factor analysis, Kruskal–Wallis test (KW), Pearson chi-square independence test and V-Cramer coefficient analysis. The results of the analyses conducted indicate, inter alia, that statistically significant diversity was identified in the case of non-professional media in terms of respondents’ opinions on whether the employer’s image created by modern media is better than the employer’s image created on the basis of classical marketing communication channels. In the case of professional and non-professional media, the age of the respondents was not a differentiating feature. Moreover, neither for professional media nor for non-professional media were statistically significant dependencies identified between respondents’ opinions on the impact of actions undertaken by enterprises on shaping their positive external image as an employer and respondents’ opinions on whether the employer’s image created on the basis of modern marketing communication channels is more beneficial than the employer’s image created on the basis of classical marketing communication channels. The results obtained on the basis of the research have a cognitive and applicability value, characterized by originality. Until now, the importance of using modern marketing communication channels in shaping the employer’s external image has not been analysed. This also applies to enterprises operating on the energy market.


Thesis Eleven ◽  
2021 ◽  
pp. 072551362199470
Author(s):  
Dirk Wiemann ◽  
Shaswati Mazumdar ◽  
Ira Raja

Postcolonial criticism has repeatedly debunked the ostensible neutrality of the ‘world’ of world literature by pointing out that and how the contemporary world – whether conceived in terms of cosmopolitan conviviality or neoliberal globalization – cannot be understood without recourse to the worldly event of Europe’s colonial expansion. While we deem this critical perspective indispensable, we simultaneously maintain that to reduce ‘the world’ to the world-making impact of capital, colonialism, and patriarchy paints an overly deterministic picture that runs the risk of unwittingly reproducing precisely that dominant ‘oneworldness’ that it aims to critique. Moreover, the mere potentiality of alternative modes of world-making tends to disappear in such a perspective so that the only remaining option to think beyond oneworldness resides in the singularity claim. This insistence on singularity, however, leaves the relatedness of the single units massively underdetermined or denies it altogether. By contrast, we locate world literature in the conflicted space between the imperial imposition of a hierarchically stratified world (to which, as hegemonic forces tell us, ‘there is no alternative’) and the unrealized ‘undivided world’ that multiple minor cosmopolitan projects yet have to win. It is precisely the tension between these ‘two worlds’ that brings into view the crucial centrality not of the nodes in their alleged singularity but their specific relatedness to each other, that both impedes and energizes world literature today and renders it ineluctably postcolonial.


2008 ◽  
Vol 34 (3) ◽  
pp. 403-423 ◽  
Author(s):  
CASPER SYLVEST

AbstractThis article deploys a historical analysis of the relationship between law and imperialism to highlight questions about the character and role of international law in global politics. The involvement of two British international lawyers in practices of imperialism in Africa during the late nineteenth century is critically examined: the role of Travers Twiss (1809–1897) in the creation of the Congo Free State and John Westlake’s (1828–1913) support for the South African War. The analysis demonstrates the inescapably political character of international law and the dangers that follow from fusing a particular form of liberal moralism with notions of legal hierarchy. The historical cases raise ethico-political questions, the importance of which is only heightened by the character of contemporary world politics and the attention accorded to international law in recent years.


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