Współczesne wzorce kobiecości w kulturze rosyjskiej (na przykładzie serialu Мамочки)

2018 ◽  
Vol 11 ◽  
pp. 297-321
Author(s):  
Katarzyna Pasternak
Keyword(s):  
Gender Roles ◽  
Research Tool ◽  
Visual Images ◽  
Cultural Patterns ◽  
The Subject

The article discusses the topic of defining femininity in Russia on the basis of cultural patterns existing in society. The subject of the research is a woman in Russian tv series Мамочки. The article also examine the role oft he media in creating new reality. The research tool which has been used in this publication is a TV series – understood as a text of culture. Using the content and visual images included in the tv series, the specifics of gender roles in contemporary Russia have been pointed out.

ІНТЕРВАЛЬНИЙ МЕТОД У МЕТОДОЛОГІЇ КУЛЬТУРОЛОГІЇ

2020 ◽  
pp. 43-47
Author(s):  
Admink Admink ◽  
Тетяна Уварова
Keyword(s):  
Cultural Studies ◽  
Research Tool ◽  
Multidimensional Analysis ◽  
Interval Method ◽  
Cultural Research ◽  
Post Modernism ◽  
Key Concepts ◽  
The Subject

Дослідження присвячено розкриттю сутності інтервального методу та введенню його як дослідницького інструменту культурології. Об’єктом дослідження постає методологія культурології, предметом – інтервальний метод, що сформувався у постмодерністській методології. Здійснено спробу експлікації ключових принципів інтервального методу та обґрунтовування необхідності його використання для дослідження культури. Наукова новизна полягає у введенні інтервального методу у методологічний інструментарій культурології. Зроблено висновок щодо можливості введення інтервального методу у методологію культурології як інструменту багатовимірного аналізу культури. The research aims to disclose the essence of an interval method and its introduction as a research tool for the methodology of cultural studies. The object of research is the methodology of culture, the subject of research is the interval method formed in the methodology of post-modernism. In the article, the author attempts to explicate key concepts of the interval method and justifies the necessity of its use in cultural research. Scientific novelty consists in introduction of the interval method into the methodology of cultural studies. The conclusion is made considering the possibility of introduction of the interval method in the methodology of cultural studies as a tool for multidimensional analysis of culture.

scholarly journals “I Am Not Good at Any of This.” Playing with Homoeroticism in The Arabian Nights

Religions ◽  
2021 ◽  
Vol 12 (7) ◽  
pp. 480
Author(s):  
Frank G. Bosman
Keyword(s):  
Gender Roles ◽  
Status Quo ◽  
The Self ◽  
French Translation ◽  
The West ◽  
Arabian Nights ◽  
Safe Environment ◽  
The Subject ◽  
Cross Dressing ◽  
And Gender

The story collection known in the West as The Arabian Nights or One Thousand and One Nights, is famous, among other things, for its erotic playfulness. This eroticism was (and is) one of the key reasons for its continuous popularity after Antoine Galland’s French translation in 1704. The Arabian Nights includes, besides traditional, heterosexual acts, play, and desires, examples of homoerotic playfulness—even though we must tread lightly when using such Western concepts with an oriental text body such as this one. The homoerotic playfulness of The Arabian Nights is the subject of this article. By making use of a text-immanent analysis of two of the Nights’ stories—of Qamar and Budûr and of Alî Shâr and Zumurrud—the author of this article focuses on the reversal of common gender roles, acts of cross-dressing, and, of course, homoerotic play. He will argue that these stories provide a narrative safe environment in which the reader is encouraged to “experiment” with non-normative sexual and gender orientations, leaving the dominant status quo effectively and ultimately unchallenged, thus preventing the (self-proclaimed) defenders of that status quo from feeling threatened enough to actively counter-act the experiment.

scholarly journals The Application of Multimedia Humor in Malay Language Narrative Writing

2019 ◽  
Vol 8 (2S2) ◽  
pp. 427-429
Keyword(s):  
Writing Skills ◽  
Visual Images ◽  
Test Design ◽  
Narrative Writing ◽  
Single Group ◽  
Writing Test ◽  
Post Test ◽  
Quasi Experimental ◽  
The Subject ◽  
The Mean

By adopting a Dick and Carey model, thepurpose of this study was to develop a multimedia humour model for the teaching of Malay narrative writing and test the effectiveness of the model in the classroom. This study was conducted to a group of 29 students at SekolahMenengahKebangsaan Syed Mashor, Batang Kali, Selangor. The research design was quasi experimental involving single group pre-test and post-test design. Following this design, participants were selected, pre-tested, and exposed to the multimedia video (animation) and then post-tested. The instrument used in this research was the writing test on Malay narrative focusing on cleanliness. Descriptive quantitative analysis was employed on the findings (frequency, percentage and mean) followed by a comparison of pre-test and post-test. The findings show that there were significant differences between the pre and post-test. In the post-test, the mean score for the participants after receiving the intervention were higher than the mean scores for the pre-test. The findings also reveal that the use of visual images (animation), sound and graphic through multimedia video for teaching Malay narrative writing help the students to improve their vocabularies and writing skills. Thus, teachers may also adopt this type of learning approach to attract student’s attention towards the subject and hence, improve their academic performance of a particular subject.

scholarly journals Didactic Symbol of Visual Images in EFL Textbook: Multi-modal Critical Discourse Analysis

2020 ◽  
Vol 8 (1) ◽  
pp. 51
Author(s):  
Titin Purwaningtyas
Keyword(s):  
Discourse Analysis ◽  
Critical Discourse Analysis ◽  
Teaching And Learning ◽  
Visual Image ◽  
Critical Discourse ◽  
Visual Images ◽  
Analysis Method ◽  
Multimodal Discourse ◽  
Image Appearance ◽  
The Subject

The textbook plays an essential role for students in the teaching and learning process. Imagery, combined with texts in the textbook, makes subjects easy to understand. Images are generally used to convey things we can't tell in the text. Visual images help students make sense of output and input around them. This study investigates the representation of the visual image in the EFL textbook proposed by using a multimodal discourse analysis method. The researcher used the framework from Kress van Leeuwen. Information from all visual images consist of 158 images in the Indonesian EFL textbook is collected as the data in this study. The results showed that females (70%) portions were more commonly portrayed than males ( 30%). In terms of social roles, females have the same proportion of occupations as males. In terms of image appearance, the foreign and Indonesian cultures portrayed to show the tolerance culture. This study aims to explore the meaning of the integrated use of semiotic resources, such as visual image representation in the textbook. The researcher expected students and teachers as textbook users could increase their understanding with the subject of teaching and learning by interpreting the visual images effectively. This study recommends to the textbook user that visual images appearances can strengthen the text or written material in the textbook. Also, it suggests textbook publishers be more concerned and synchronize between the written content and the visual representation portrayed not to occur misinterpretation among the textbook users.

scholarly journals METODOLOGIA E ABORDAGEM DE CAMPO: CONSIDERAÇÕES SOBRE A UTILIZAÇÃO DA ETNOGRAFIA COMO INSTRUMENTO DE PESQUISA A PARTIR DA CONTRIBUIÇÃO TEÓRICA DE MAINARDES E MAGNANI

Revista LEVS ◽  
2017 ◽  
Vol 19 (19) ◽  
Author(s):  
Angélica SZEREMETA
Keyword(s):  
Research Methodology ◽  
Field Research ◽  
Sao Paulo ◽  
Research Tool ◽  
Urban Anthropology ◽  
Field Observations ◽  
São Paulo ◽  
Methodological Choices ◽  
Support Theory ◽  
The Subject

Resumo: O presente artigo busca apresentar os principais passos metodológicos para a utilização da etnografia como instrumento de pesquisa em estudos que necessitam de observações de campo. Para isto, objetiva-se caracterizar a etnografia enquanto metodologia a partir de Malinowski (1976) e Geertz (2008), além de contribuições de Mainardes (2009). Para embasar teoricamente este estudo, também foram utilizadas explicações baseadas na argumentação de Magnani (2009), que ilustra o uso da etnografia a partir das pesquisas realizadas pelo Núcleo de Antropologia Urbana (NAU) da USP (Universidade de São Paulo).  Dessa forma, este artigo contempla, a partir de levantamentos realizados em pesquisa bibliográfica sobre a temática, os passos e escolhas metodológicas possíveis para a utilização das técnicas relacionadas à etnografia, a fim de auxiliar o (a) pesquisador (a) que opte por utilizar este instrumento metodológico.Palavras-chave: Etnografia; Metodologia de Pesquisa; Pesquisa de Campo. Abstract: This article aims to present the methodological steps for the use of ethnography as a research tool in studies that require field observations. For this objective we presented ethnography as a methodology from Malinowski (1976), Geertz (2008), and Mainardes contributions (2009). To support theory was also used explanations of Magnani (2009), which illustrates the use of ethnography from the research conducted by the Urban Anthropology Nucleus (NAU), USP (Universidade de São Paulo). This article includes, from surveys conducted in literature on the subject, the possible methodological choices for the use of techniques related to ethnography in order to assist the researcher to use this methodological tool.Keywords: Ethnography; Research Methodology; Field Research.

scholarly journals Feminism and a View of Conservative Gender Roles among Young Working Women in Malaysia

2021 ◽  
Vol 6 (8) ◽  
pp. 463-485
Author(s):  
Ian Shen Goh ◽  
Janak Ashok Teckwani ◽  
Ze Ren Ku ◽  
Kezia George ◽  
Nicole Yuk Cheng Lee ◽  
...  
Keyword(s):  
Gender Roles ◽  
Public Awareness ◽  
Working Women ◽  
Structured Interview ◽  
Detailed Data ◽  
Digital Platforms ◽  
Lgbt Community ◽  
The Subject ◽  
Fair Pay

People are often influenced by norms and ideologies, including the concepts of feminism and conservative gender roles. With perceptions evolving constantly, we intend to investigate the subject of feminism and the view of young working women in Malaysia with regards to conservative gender roles. Studies on the subject have been scarce or minimal so far, hence understanding the general population’s perception will allow us to better measure public awareness on the topic of our research. The demographic of participants in this study specifically encompasses working women, between the ages of eighteen and forty years old. The participants were recruited through virtual mediums, namely WhatsApp, Facebook and Instagram. They were then asked to participate in a semi-structured interview to aid in the collection of detailed data which was then analysed through the process of transcription and coding for recurring themes. The study suggests that young working women in Malaysia are more in tune with feminism than originally anticipated due to digital platforms. Among the inequalities faced in the workforce, the most cited are equal and fair pay. Family upbringing, tradition and culture were often cited as shaping the general evolution of gender roles. Research can be done on feminism, gender roles and their implications on the LGBT community as a whole.

scholarly journals Mujeres weichafe del Lago Lleu Lleu: el conflictivo tránsito desde el cuerpo colonizado hacia la conquista del territorio liberado

2022 ◽  
Vol 9 (17) ◽  
pp. 1-49
Author(s):  
Cherie Zalaquett Aquea
Keyword(s):  
Gender Roles ◽  
Space Time ◽  
The State ◽  
Evolutionary Development ◽  
The Political ◽  
Participation Of Women ◽  
Two Generations ◽  
The Subject ◽  
Masculine Discourse

The objective of this article is to trace the participation of women in the historical sequence of the main milestones of origin and evolutionary development of the Coordinadora Arauco Malleco from the category "body-space/time-territory", approached by the philosopher Francesca Gargallo The subject of study are the bodies located in a space-time that takes place in the surroundings of Lake Lleu Lleu, the axial geopolitical space where, from the Mapuche shamanic perspective, more than 30 years ago the spirit of thunder revived the power and violence of the ancient warriors of theweichan. Two generations of women exposed their bodies in the struggle to recover a liberated territory, transgressing cultural mandates and bearing the costs of confronting the State with prison and a fugitive life. However, the protagonism of women linked to the CAM has been silenced by traditional historiography as well as by the hegemonic masculine discourse of the Coordinadora itself. The becoming militant of women constitutes a complex plot that includes displacement of gender roles in the Mapuche culture and a transition from the political militancy of the weichafe to auxiliary spiritual roles of the machi such as tayilfe, curiche and dungumachife.

Consumer preferences and behaviour in shopping malls in Poland with the particular reference to Krakow

2018 ◽  
Vol 55 (3) ◽  
pp. 33-43
Author(s):  
Anna Irena Szymańska ◽  
Monika Płaziak
Keyword(s):  
Urban Landscape ◽  
Consumer Preferences ◽  
Research Tool ◽  
Shopping Malls ◽  
Retail Sale ◽  
Commercial Property ◽  
Shopping Centre ◽  
Shopping Centres ◽  
The Subject ◽  
Major Competitor

Abstract Large shopping centres have become an important element of the urban landscape and a major competitor with other forms of retail sale. Their large offer, including a wide variety of products and services, special offers and tasting campaigns, large car parks, and own-brand fuel stations as well as various services points located in shopping centres successfully win customers. The present study focuses on Polish shopping centres (malls), particularly those located in Krakow. A shopping centre (mall) is defined as “a commercial property designed, constructed and managed as a single business entity, comprising stores/shops and common areas, with a minimum leasable area of 5 thousand m2 (GLA) and accommodating at least 10 stores/shops”. The purpose of this paper is to examine the behaviour of prospective customers of shopping centres, their preferences when selecting their shopping locations, and declarations on the use of additional functions offered by commercial and services enterprises. Furthermore, the paper identifies non-commercial functions of shopping malls of particular interest to prospective customers. The paper also presents a profile of a consumer who has a preference for shopping and spending their free time in malls. The conclusions are based on literature on the subject and the findings of a survey conducted by the authors of the paper. A questionnaire was used as a research tool. The survey covered 1756 respondents – mainly residents of Krakow. In order to broaden the scope of the conclusions, the results of surveys and studies of other authors were also used.

FUGITIVE IMAGES (VISUAL CULTURE IN MICHEL TOURNIER’S NOVEL THE GOLDEN DROP)

2021 ◽  
pp. 256-279
Author(s):  
Sergey N. Zenkin ◽  
Keyword(s):  
Postcolonial Theory ◽  
Visual Image ◽  
Specific Aspect ◽  
Visual Images ◽  
The Novel ◽  
Michel Tournier ◽  
Visual Objects ◽  
French Writer ◽  
The Subject ◽  
Original Concept

In the work of the French writer Michel Tournier, the novel The Golden Drop (1985) stands out for the massive presence within its plot of various visual images – photographs, drawings, mannequins, etc.; the hero, a young Algerian immigrant in France, develops in relation to those images. Their interaction can be described ideologically in the sense of postcolonial theory or through the opposition of the “symbolic” Islamic culture and the “figurative” European one; however, the author of the novel outlines his own, original concept of a visual image associated with the personality of the subject, but escaping his control due to its serial multiplicity. In this specific aspect, Tournier practically works out the problem of the intradiegetic image – a visual image included in a narrative plot. Encountering visual objects, some of which depict himself, the hero of Tournier’s novel remains unchanged, does not undergo any “education”, does not acquire, as a result of his adventures, either an ideal image or an ideal sign-symbol. Arriving from afar, he still does not recognize himself as a participant in European history, indicated in the novel by allusions to the student revolution of 1968

Ethnic Assimilation and 1950s Hollywood

2020 ◽  
pp. 157-182
Author(s):  
Elyce Rae Helford
Keyword(s):  
Cold War ◽  
Gender Roles ◽  
Melting Pot ◽  
Hollywood Films ◽  
Romantic Comedies ◽  
Indian Epic ◽  
The Subject ◽  
The 1950S ◽  
Regular Work

The final chapter turns to the subject of gender and ethnic assimilation in Cukor’s films of the 1950s, the last years in which the director would find regular work. Within a communist-baiting era heading into the long Cold War, Hollywood films of the 1950s suppressed but nonetheless (or necessarily) addressed familiar fears in new ways, from attention to a postwar version of melting-pot politics to modernized versions of gender roles for “ethnic” women. Cukor’s most successful films of the decade reveal similar concerns, despite enormous differences in focus and style. Born Yesterday (1950) and It Should Happen to You (1952) are urban romantic comedies; Bhowani Junction (1956) is an Indian epic; and Wild is the Wind (1957) is an Italian immigrant melodrama in a rustic setting.

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