scholarly journals La presencia de la publicidad en la composición visual de los diarios online.

2016 ◽  
Vol 14 (2) ◽  
pp. 204
Author(s):  
Belinda De Frutos Torres ◽  
Noemi C. Martín García
Keyword(s):  
Digital Media ◽  
Digital Natives ◽  
Traditional Media ◽  
Visual Component ◽  
On Line ◽  
La Red ◽  
Nativos Digitales ◽  
Digital Press

<p>El poder de la imagen es uno de los principales motores de cambio que se ha dado en la prensa con la aparición de internet y la evolución de  las TIC. El presente estudio analiza cómo es la estructura que está utilizando la prensa digital y qué papel representa la publicidad respecto a los elementos textuales e icónicos que forman el periódico. El trabajo cuantifica y compara el papel de la imagen y la publicidad en las cabeceras online consideradas <em>nativas</em>, es decir aquellas que han nacido en la red, con las procedentes de un soporte impreso. El análisis revela que los diarios on-line nativos presentan mayor volumen publicitario en detrimento del contenido informativo. Al mismo tiempo se constata una mayor presencia de la información gráfica en los primeros. En conjunto puede afirmarse que el componte visual domina las portadas de ambos tipos de diarios digitales, si bien en los diarios nativos digitales este efecto está más agudizado.</p><h2><em>Abstract</em></h2><p>Visual strength is responsible for one of the mayor changes undergone by the digital press with Internet explosion and the increase of the Informational and Communicational Technologies. The present study analyzes the structure the digital press has taken and the role of the digital advertisement in the composition of their textual and iconic elements. The paper quantifies the picture representations volume and compares their presence on the digital natives papers with those coming from the traditional paper support. The results reveal that there is a mayor contribution of adverts on the native on-line press compare to the on-line paper arriving from the traditional media decreasing the information volume. At the same time the visual volume is boosted on the former compare to the digital media with a paper support. Altogether it can be said that visual component prompted the digital papers first page, being this effect enhanced on the native digital papers.   </p><p> </p>

El libro colaborativo en el nuevo escenario digital: Una herramienta de conocimiento y pensamiento para Secundaria

2016 ◽  
Vol 1 (1) ◽  
Author(s):  
Marta Aguilar Moreno
Keyword(s):  
Nuevas Tecnologías ◽  
On Line ◽  
La Red ◽  
Nativos Digitales

La propuesta docente que aquí se pretende es la realización de un libro álbum colaborativo. Cuando tratamos de “nativos digitales” (aquellos individuos que han crecido inmersos en la tecnología digital) nos vemos obligados a un cambio de hábitos y formas de pensar. El nuevo perfil del alumnado, acostumbrado al impacto de las nuevas tecnologías de la información, y muy en particular de la red de redes, hace inevitable la actualización de los medios de creación, por lo que es interesante reconducir la educación artística hacia la cultura digital. Los propios alumnos se construyen su identidad digital utilizando las herramientas de comunicación, difusión, comercio, producción y edición que tienen a su alcance. Por ello la propuesta de realizar una plataforma de encuentro para la realización de un libro álbum colaborativo resulta atractiva para reconducir la creación del libro hacia nuevos campos de experimentación. Los libros colaborativos se producen a partir de los contenidos aportados por autores voluntarios a través de herramientas de edición on-line. El papel del docente podría ser el de supervisar, corregir y unificar los contenidos de las aportaciones realizadas por los alumnos. Sería el coordinador del libro y dirigiría la estructura del mismo. El proceso es más importante que el resultado final.

scholarly journals Campaign-Specific Information and Media Effects

2017 ◽  
Vol 42 (4) ◽  
Author(s):  
Jean-Francois Daoust ◽  
Katherine V.R. Sullivan
Keyword(s):  
Digital Media ◽  
Selection Bias ◽  
Political Information ◽  
Specific Information ◽  
Bias Effect ◽  
Specific Knowledge ◽  
Traditional Media ◽  
Electoral Democracy ◽  
Nous Utilisons

Background  This article aims to revisit the role of digital media in acquiring campaign-specific information.Analysis  We use datasets from the Making Electoral Democracy Work project that include campaign-specific questions to analyze six regions in three democracies (Canada, Spain, and France).Conclusion and implications  Results demonstrate that voters have a moderate level of campaign-specific knowledge and that traditional media are, at first glance, more useful to acquire political information. Nevertheless, when in interaction with partisanship, traditional media display a surprisingly greater selection bias effect and appear less useful to acquire information. We thus argue that digital media are in fact not more vulnerable to potential echo chambers that would lead to a homogenous information environment.Contexte  Cet article cherche revoir le rôle numériques des medias dans l’acquisition d’information de campagne.Analyse  Nous utilisons les données du projet Making Electoral Democracy Work qui inclut des question d’information politique spécifiques de campagnes électorales pour analyser six regions dans trois démocraties (Canada, Espagne et France).Conclusion et implications  Les résultats démontrent que les électeurs ont un niveau modéré d’information politique de campagnes électorales et que les medias traditionnels sont, à première vue, plus utiles pour en faire l’acquisition. Néanmoins, en interaction avec les individus partisans, ces médias traditionnels sont l’objet d’un biais de sélection plus important et apparaissent donc moins utiles. Nous soutenons donc que les médias numériques ne sont pas plus vulnérable aux de chambre d’écho qui mènerait à un environnement d’information homogène.

scholarly journals Digital media in a contemporary conflict – example of Ukraine

2019 ◽  
pp. 27-44
Author(s):  
Aleksandra Galus ◽  
Yuliia Nesteriak
Keyword(s):  
Social Media ◽  
Digital Media ◽  
Current Debate ◽  
Information Warfare ◽  
Traditional Media ◽  
Digital Space ◽  
Political Protests ◽  
Source Studies ◽  
The Times

The ongoing conflict between Ukraine and Russia provides many examples of using media, including technologically new ones, to conduct information warfare. The article focuses on the issue of the importance of digital media in the context of war in eastern Ukraine and socio-political protests (2013/2014) that preceded the armed conflict. This article analyzes the methods of instrumental usage of digital media by Russia as the dominant entity in conducting aggressive information warfare against Ukraine as well as civic actions on the Ukrainian side aimed at counteracting Russian propaganda. The results show that, in the times of the mediatization of war, different entities tend to actively use both traditional media present in the digital space and social media. In addition, this work systematizes the conceptual apparatus related to the discussed issues. The article is based on the analysis of case studies (mainly Russian RT and Ukrainian, social initiative StopFake), content analysis, analysis and criticism of literature, and examination of source studies. The article complements the current debate on the conflict between Ukraine and Russia by highlighting the role of digital media in the context of information warfare and by showing that digital media, especially social media, can be a platform adopted not only by state actors, but also for citizens.

The role of communication technology in political change and the freedom of digital media

2021 ◽  
Author(s):  
Ahmed Abdullah ◽  
Kurdistan Saeed ◽  
Kanaan Abdullah
Keyword(s):  
Social Media ◽  
Political Parties ◽  
Digital Media ◽  
Qualitative Method ◽  
Future Research ◽  
Traditional Media ◽  
New Information ◽  
Media Space ◽  
The Relationship

This study examines the nature of the relationship between journalists and politicians in the age of media entrepreneurship, with emphasis on the factors and challenges faced by both media entrepreneurs and politicians while using digital media. This study relies on an inductive approach through using the qualitative method, this involves conducting interviews (N: 41) with journalists to discover whether they work in traditional media organizations or/and own and manage digital media enterprises, it also brings to lights new information about politicians, especially those who have media inclinations. This study reveals that digital media provide journalists with opportunities to achieve professional and financial independence. However, their work in the context of Iraqi scope does not go beyond spreading propaganda and promoting various agenda of political parties and politicians. In terms of the content of media entrepreneurship, this study unveils anonymous social media which are affiliated with/ or supported by politicians which work as piracy for trolling political opponents and activists. It is assumed that such social media have serious repercussions for freedom and privacy. This worries activists and journalists that they are unable to express their opinions freely for fear of being attacked by anonymous social media working on behalf of politicians. Therefore, the ethics of social media and their ownership seems to be a major concern in the Iraqi political media space, and it should be taken into consideration in future research.

scholarly journals Mahara como red social y portafolio digital en los nuevos contextos de formación inicial docente. Un estudio de casos

2020 ◽  
Vol 20 (62) ◽  
Author(s):  
Laura de la Concepción Muñoz González ◽  
Encarna Soto Gómez
Keyword(s):  
Social Networks ◽  
Teacher Training ◽  
Digital Media ◽  
Teaching Staff ◽  
Redes Sociales ◽  
Training Experience ◽  
Academic Field ◽  
La Red ◽  
Nativos Digitales ◽  
The University

El objetivo de esta investigación es comprender las virtualidades y limitaciones de la red social y portafolio digital Mahara en la formación inicial docente. En los últimos años, los medios digitales, entre los que destacan las redes sociales, han incrementado su influencia en los distintos ámbitos de la vida cotidiana. Las aulas, ocupadas ya por nativos digitales, ponen de manifiesto la necesidad de incorporar en la educación herramientas que permitan transferir las funcionalidades que tanto nos atraen de las redes sociales (interactividad, sociabilidad, facilidad para crear espacios de intimidad, personalización y acceso a información ilimitada) al ámbito académico, especialmente en la formación del profesorado novel. Mahara parece favorecer el desarrollo de competencias docentes a través de la integración de lo formal y lo social. En este sentido, se ha llevado a cabo un estudio de casos conformado por un grupo de estudiantes de Educación Infantil de la Universidad de Málaga y su profesorado, quienes utilizan Mahara en varias asignaturas. El análisis y triangulación de los datos dio lugar a siete categorías emergentes que nos permiten conocer mejor las potencialidades y desafíos de la herramienta a través de la singularidad de lo que podría considerarse como una buena experiencia formativa. The objective of this research is to understand the virtualities and limitations of the Mahara social network and digital portfolio in initial teacher training. In recent years, digital media, among which social networks stand out, have increased their influence in different areas of daily life. The classrooms, already occupied by digital natives, highlight the need to incorporate into education tools that allow transferring the functionalities that attract us so much from social networks (interactivity, sociability, ease to create spaces of intimacy, personalization and access to information unlimited) to the academic field, especially in the training of new teachers. Mahara seems to favor the development of teaching competencies through the integration of the formal and the social. In this sense, a case study has been carried out consisting of a group of students of Early Childhood Education of the University of Malaga and its teaching staff, who use Mahara in various subjects. The analysis and triangulation of the data gave rise to seven emerging categories that allow us to better understand the potential and challenges of the tool through the uniqueness of what could be considered as a good teacher training experience.

Scandal Politics and Political Scandals in the Era of Digital Interactive Media

2018 ◽  
pp. 1293-1311
Author(s):  
Kamil Demirhan
Keyword(s):  
Digital Media ◽  
Political System ◽  
Interactive Media ◽  
Symbolic Power ◽  
Traditional Media ◽  
The Public ◽  
Constructive Function ◽  
Ashley Madison ◽  
Political Scandals

This study focuses on scandal politics and political scandals in the era of digital interactive media. Scandals are the part of symbolic power struggles. Media is one of the main actors of these struggles. In fact, political scandals have a constructive function in democracies because they help releasing corruptions. After scandals, the public get the opportunity to discuss on the legitimacy of political-legal institutions and political system. However, this discussion is not possible in the conditions of scandal politics. This study is interested in scandal politics and political scandals in the era of digital interactive media. It evaluates the maintaining role of traditional media in the era of digital media, and the potentials of digital interactive media to utilize the constructive functions of political scandals in democracies. The cases of WikiLeaks and Ashley Madison affair are used to evaluate the scandal politics and political scandals in the era of digital interactive media.

The role of communication technology in political change and the freedom of digital media

2021 ◽  
Author(s):  
Ahmed Bali ◽  
Kurdistan Saeed ◽  
Kanaan Abdullah
Keyword(s):  
Social Media ◽  
Political Parties ◽  
Digital Media ◽  
Qualitative Method ◽  
Future Research ◽  
Traditional Media ◽  
New Information ◽  
Media Space ◽  
The Relationship

This study examines the nature of the relationship between journalists and politicians in the age of media entrepreneurship, with emphasis on the factors and challenges faced by both media entrepreneurs and politicians while using digital media. This study relies on an inductive approach through using the qualitative method, this involves conducting interviews (N: 41) with journalists to discover whether they work in traditional media organizations or/and own and manage digital media enterprises, it also brings to lights new information about politicians, especially those who have media inclinations. This study reveals that digital media provide journalists with opportunities to achieve professional and financial independence. However, their work in the context of Iraqi scope does not go beyond spreading propaganda and promoting various agenda of political parties and politicians. In terms of the content of media entrepreneurship, this study unveils anonymous social media which are affiliated with/ or supported by politicians which work as piracy for trolling political opponents and activists. It is assumed that such social media have serious repercussions for freedom and privacy. This worries activists and journalists that they are unable to express their opinions freely for fear of being attacked by anonymous social media working on behalf of politicians. Therefore, the ethics of social media and their ownership seems to be a major concern in the Iraqi political media space, and it should be taken into consideration in future research.

scholarly journals Engaged youth in Internet. The role of social networks in social active participation

Comunicar ◽  
2014 ◽  
Vol 22 (43) ◽  
pp. 35-43 ◽  
Author(s):  
Mª-Carmen García-Galera ◽  
Mercedes del-Hoyo-Hurtado ◽  
Cristóbal Fernández-Muñoz
Keyword(s):  
Social Networks ◽  
Young People ◽  
Social Mobilization ◽  
Multiple Choice Questions ◽  
Redes Sociales ◽  
Social Commitment ◽  
On Line ◽  
La Red ◽  
Degree Of Participation

This paper contributes to the analysis of the role that social networks play in civic, social mobilization and solidarity of Spanish young people, considering whether social networks are responsible for active social commitment off-line or if they just intensify an existing or previous tendency towards social participation. This research was undertaken by on-line questionnaire –Likert scale and multiple choice questions– in collaboration with the Spanish social network Tuenti where more than 1,300 young people took part. The results show significant percentages of participation exclusively on-line although there were more than 80% of young people, in a way or another, involved in actions to which they were called by social networks. The study analyzes the forms of participation in solidarity actions and the influence of factors such as geographical, social or emotional proximity to causes on the degree of participation on-line and off-line. The article shows that social networks have changed the meaning of participation. They are encouraging young people not mobilized away from social networks, to take action, so it proposes in its conclusions the need to overcome the dichotomy that opposes on-line and off-line activism and passivity. Este trabajo analiza el papel que las redes sociales juegan en la movilización ciudadana, social y solidaria de los jóvenes españoles. El objetivo es observar si son responsables de que los jóvenes activos online demuestren también su compromiso en la vida fuera de la Red, y si su predisposición existente o no hacia la participación, se intensifica a través de estas redes sociales y en su respuesta offline. Para ello se desarrolló una investigación online a través de cuestionario –con preguntas en Escala de Likert y de elección múltiple– en colaboración con la red social Tuenti en la que participaron más de 1.300 jóvenes. Los resultados ponen de manifiesto porcentajes significativos de participación solidaria exclusivamente online, si bien se observa que más del 80% de los jóvenes, de una u otra forma, participan en las acciones a las que se les convoca a través de redes sociales. El estudio examina también las formas de participación en acciones solidarias y la influencia de factores como la proximidad geográfica, social o emocional sobre la participación online y offline. Las redes sociales han cambiado el significado de la participación, están incentivando el compromiso y consiguiendo que jóvenes que no se movilizaban fuera de ellas, pasen a la acción. Por ello propone entre sus conclusiones, la necesidad de superar la dicotomía que opone online y offline en el ámbito de la participación social.

scholarly journals Oportunidades para la cocreación de contenidos en los diarios nativos digitales

2020 ◽  
Author(s):  
José Sixto-García ◽  
Xosé López-García ◽  
Carlos Toural-Bran
Keyword(s):  
Digital Media ◽  
Business Models ◽  
The Public ◽  
Web Architecture ◽  
Citizen Empowerment ◽  
Information Products ◽  
The Media ◽  
Nativos Digitales ◽  
Medios De Comunicacion

The participation of readers in the creation of information products increases the value of the media and the satisfaction of co-creators. Such involvement of the public especially affects productive processes, although without ignoring their participation in development and marketing, and implies a democratization of information, personalized experiences, and diverse points of view that favor informative pluralism. In this research we analyze an international sample of five digital native newspapers to verify the extent to which they allow their audiences to co-create content. We use an exploratory methodology to verify the existence of spaces designed for co-creation and prepare evaluation scales for the level of utility of these sites and examine their accessibility from the perspective of citizen empowerment, openness of content, and web architecture. The results show that the degree of implementation achieved by newspapers is lower than may be expected for purely digital media and provide a warning about the need to devise new formulas for co-creation and involve audiences more in generating content, while also indicating the need to review in depth the role of readers as sources. The limitations on citizen empowerment that derive from the absence of advertising in business models restrict open access, while web hierarchies hamper collaboration. The need for citizens to clearly identify which products have been produced by journalists versus co-creators is also diagnosed. Resumen La participación de los usuarios en la creación de productos informativos aumenta el valor de los medios de comunicación e incrementa la satisfacción de los cocreadores. La involucración de los lectores afecta en especial a los procesos productivos, aunque sin desmerecer la implicación en el desarrollo y en el marketing, e implica democratización de la información, experiencias personalizadas y puntos de vista diversos que favorecen el pluralismo informativo. En esta investigación se analiza una muestra internacional compuesta por cinco diarios nativos digitales para comprobar en qué medida permiten a sus públicos cocrear contenidos. Se utiliza una metodología exploratoria para comprobar la existencia de espacios concebidos para la cocreación. Se confeccionan unas escalas de evaluación del grado de utilidad de la idoneidad de esos sitios y se examina su accesibilidad desde la perspectiva del empoderamiento ciudadano, la apertura de contenidos y la arquitectura web. Los resultados demuestran que los grados de implantación alcanzados por los diarios son más bajos de lo que pudiera esperarse de medios puramente digitales y alertan sobre la necesidad de idear nuevas fórmulas de cocreación e implicar más a las audiencias en la generación de contenidos, al tiempo que se hace necesario revisar con profundidad cuál es su papel como fuentes. Las limitaciones al empoderamiento ciudadano derivadas de la ausencia de publicidad en los modelos de negocio restringen los accesos en abierto y las jerarquías web obstaculizan las colaboraciones. Se diagnostica, asimismo, la necesidad de que los ciudadanos puedan identificar con claridad qué productos han sido elaborados por periodistas y cuáles por cocreadores.

scholarly journals Parental Awareness and Attitudes of Digital Media Advertising to Children

1970 ◽  
Vol 3 (1) ◽  
pp. 30-38
Author(s):  
Ljupka Naumovska ◽  
Dimitar Jovevski ◽  
Katarina Brockova
Keyword(s):  
Digital Media ◽  
Ethical Issues ◽  
Online Advertising ◽  
Self Regulation ◽  
Internet Advertising ◽  
Regulation Mechanism ◽  
On Line ◽  
Children Exposure ◽  
Complex Question

Children today are very comfortable using electronic technology, Internet, on line games and digital platforms. The dominant portion of the on line content is consumed via their parent’s technological devices. Knowing that children are not able to recognize media content from intentional advertising, raises the complex question of whether and how Internet advertising can be regulated and how children can be protected. The negative implications of children’s exposure to on line advertising can be categorized in: financial and psychological, and are summarized but not limited to: obesity, anxiety paired with influence over domestic spending’s, psychological and ethical issues. This raises the complex question of whether and how Internet advertising can be regulated and how children can be protected from the negative implications. The majority of research are focused on institutional regulations and industrial limitations but the importance and the role of the parents as a regularity mechanism is underestimated. The theory recognizes that certain parental style differs on how they view online exposure of their children and that influence their role in the process on regulation children exposure on online advertising. From the other side digital literacy of the parents is very important milestone in the proses positioning the parents in a role of as a self-regulation mechanism of children exposure. The industry and the regulators should be alerted for this matter in all parts of the world, since this issue is rising negative implication.

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