Predicting Consumers’ Intentions to Purchase Genetically Modified Food

Environmentalist are sceptical towards the burgeoning interests of consumers in GM crops and the products are under careful observation of the scientific researchers and policymakers present all around the globe. The objective of the paper is to examine the Developing Nation consumers intention towards GM Food as a purchase choice. To elucidate the role played by determinant factors such as Environmentalism and Emotional Involvement followed by factors from TPB was used to determine the consumer intentions. The study has exploited the hypermarket trends of Indian city, Chandigarh, which is capital to states of Haryana and Punjab, by using a cross-sectional survey comprising of 744 number of consumers. Result shows that among the five determinant factors, Attitude, Environmentalism and Perceived Behavioral Control are the key determinants that play a substantial role in influencing consumers to purchase GM Food. The findings of the study will prove beneficial in augmenting the adoption of GM Food by increasing social desirability and meeting the food security demand of India.

Corporate social responsibility and biotechnological foods: an experimental study on consumer’s behaviour

Purpose New food technologies based on biotechnological organisms are increasingly becoming a cause for debate and conflicting discussions. This paper aims to investigate hypothetical consumer behaviour, and the willingness to pay (WtP), towards a specific type of genetically modified food in relation to particular indications on the label about the implementation of corporate social responsibility (CSR) initiatives by manufacturing companies. Design/methodology/approach For this purpose a choice experiment was used on a representative sample of more 1,300 Italian families, interviewing the component in charge of the buying choices within the selected household. A random parameter logit-error component model allows for heterogeneity in consumer preferences and potential correlation across utilities and across taste parameters. Beyond investigating consumers’ preferences regarding that product through a choice experiment, the aim was to detect the drivers of that purchase and preference heterogeneity across consumers’ choice, and the WtP, for the products with those features. Findings Results also offer a topic for further discussion and are useful for companies’ strategies to understand how to address such concerns through appropriate CSR policies. The main results are: CSR initiatives always have a strong effect on consumer choice; the price is consistently important, exerting a negative influence in the decision-making process for individuals; consumers may also know possible effects of genetically modified foods, but that does not always translate into purchase behaviour. Originality/value The research considers a particular link between genetically modified food and CSR not addressed in details; moreover, it is also based on the author’s own previous research and is its natural continuation and development, but also important for future researches.

Organic Food in the Diet of Residents of the Visegrad Group (V4) Countries—Reasons for and Barriers to Its Purchasing

This study aimed to determine the differences in the frequency of, reasons for, and barriers to purchasing organic food among the inhabitants of the Visegrád Group member states. The selection of the countries for the study was dictated by the fact that the countries of Central and Eastern Europe play the role of a niche market in the European organic food market. This research employed the method of a diagnostic survey and the discriminant function. A chi-squared test, ANOVA, and Fisher’s Post Hoc LSD test were also used to present differences in individual groups. This research shows that respondents from Poland, the Czech Republic, Hungary and Slovakia were guided by similar behaviors regarding the purchase of organic food. However, the attitudes of the respondents slightly differed between countries. In the case of the reasons for choosing organic food, the most important thing was that it is non-genetically modified food, especially for Polish consumers. The following were also mentioned: lack of chemical compounds (Slovaks and Czechs), high health value of such food (Czechs and Slovaks), and excellent taste (Hungarians). The most critical barriers against purchasing are the price (Poles and Hungarians), difficult access (Poles and Hungarians), and the short expiry time of such products (Slovaks).

Advanced mass spectrometry-based foodomics and imaging.

The food analysis has rapidly transcended traditional boundaries and become a multidisciplinary food and nutrition science. Technological advances, particularly in analytical instrumentation, bioinformatics, and sample preparation, enabled development of objective, fast, multiplexed, and deep molecular screenings also for complex samples, such as raw materials and food products. The comprehensive and precise molecular profiles and fingerprints as well as unique molecular markers are determined, both qualitatively and quantitatively, for a broad range of food products with specific sensory properties. Novel analytical platforms and instruments are implemented, methods optimized, and protocols developed for a large number of applications, for instance in food microbiology, toxicology, authentication, food quality control. Modern food analysis technologies enable novel insight and provide good foundations for precise determination of geographical origin, genetically modified food, and differentiation between organic and conventional food. The study of effects of food and nutrition on human health and well-being was facilitated. All enumerated may assist in providing enough safe and quality food to the growing human population, and is possible due to application of foodomics technologies, particularly, genomics, transcriptomics, metabolomics, and proteomics, in food analysis. This review is a comprehensive summary on developments in the fields of food analysis and foodomics from 2014 to 2020 with the emphasis on mass spectrometry (MS)-based analytical platforms and their usage in analysis of food contaminants, proteins, and small molecules. Other foodomics techniques are mentioned in brief. A separate paragraph is dedicated to MS-based imaging technologies in food analysis and foodomics imaging methods, a new emerging technology.

The Online Genetically Modified Food Debate: Sociotechnical Imaginaries and Genetically Modified Animals

The aim of this article is to investigate the sociotechnical imaginaries present in UK online news articles and below the line comments in connection with genetically modified animals. This article attempts to provide an answer through a qualitative study using discourse analysis. The findings reveal how sociotechnical imaginaries present in news articles depict genetically modified animals as ‘other’ in comparison to those bred through selective breeding. In the below the line comments, a key feature is of monstrosity. Here, the sociotechnical imaginaries draw on the concept of ‘other’ along with the imagery of Frankenstein. Nature also features in the sociotechnical imaginaries in the news articles. Journalists present genetic modification as overcoming nature, as well as scientists designing nature. The article concludes by discussing how sociotechnical imaginaries can bring invisible nonhuman animals to the fore. Here, difference makes genetically modified animals newsworthy.

The controversies of genetically modified food

The increasing use of genetically modified (GM) foods and feeds attracts the interest of media and public, causing great concern among consumers about the consequences of their consumption. The issues of concern are mainly focused on the impact on consumer health and the repercussions on the environment. The biggest fears are the possible negative consequences on human and animal health, which encompass allergic reactions, side effects such as toxicity, damage to individual organs, gene transfer and differences in nutritional value. Consumers are unsure and confused as to whether consuming GM foods is harmful to their health or not. According to a Pew Research Center survey conducted between October 2019 and March 2020, 48% of respondents said GM foods are harmful, 13% responded GM foods are safe, while 37% of respondents could not express their opinion due to lack of knowledge about it. Numerous studies have been undertaken to examine the effects that GM foods and feeds exert on humans and animals. The results differ in many ways that issue numerous questions. In this paper, we will try addressing questions that concern the public, as well as the activities and measures that science and competent institutions are taking to confront them.

Marketing Clues on the Label Raise the Purchase Intention of Genetically Modified Food

As more and more genetically modified foods (GMFs) must be labeled, adding more information to increase the willingness to buy genetically modified food has become the focus of scholars and enterprises. Most current studies have confirmed that the consumer attitudes and purchase intention toward GMFs are not good. This study aims to match consumers’ different information-processing mechanisms by adding marketing information clues and regulating their purchase intentions by contradictory attitudes towards GMFs. According to the interest demands of GMFs, the marketing clue information was divided into functional information and environmental information. Through two studies, we find that consumers are more inclined to environmental information than heuristic. Functional information is more attractive to males, and the young generation prefers ecological information. Consumers with high ambivalence towards genetically modified foods are more inclined to choose environmental attribute information.

Perceived subjective versus objective knowledge: Consumer valuation of genetically modified certification on food producing plants

Previous research has identified subjective and objective knowledge as determinants of consumers’ acceptance of genetically modified organisms (GMO) in the medical and food industries. In contrast to a large body of literature on the effects of attitudes or knowledge on food preferences, the extent to which consumers’ knowledge affects their valuation of non-GMO food producing plants (i.e., plants grown for food or ornamental purposes) is less understood. This manuscript investigates the relationship between consumers’ knowledge of relevant non-GMO certification programs and their acceptance and willingness-to-pay (WTP) for non-GMO plants. The first study used an Internet respondent panel and choice experiment, while the second study utilized an in-person experimental auction. In line with previously reported low public acceptance of genetically modified food products, respondents were receptive of and willing to pay premiums for non-GMO food producing plants. This study found that subjective and objective knowledge impacted the premiums for non-GMO labels, with the high subjective and low objective knowledge group generating the highest WTP. Low subjective and low objective knowledge resulted in the lowest WTP. Findings suggest a disconnect between subjective and objective knowledge of non-GMO certification programs, which in turn influences consumer valuation of those products.