MEASURING ATTITUDE TOWARDS MUTUAL FUND INVESTMENT DECISIONS: EVIDENCE FROM TRIPURA, INDIA

The purpose of this paper is to assess the attitude of bank employees in Tripura towards investment in the mutual fund and investigate the impact of attitude on volume of investment. The study methodology is based on the responses of a questionnaire received from 262 employees of banks in Tripura. On the basis of primary data, the attitude of the employees has been assessed and ordinal logistic regression is used to find out the impact of attitude on their volume of investment in mutual fund. It is found that overall attitude of bank employees in Tripura towards investment in mutual fund is favorable. It can also be concluded that attitude and volume of investment in mutual fund is positively related. The study is useful for the fund managers of mutual funds. Once the attitude to employees towards investment in mutual fund is ascertained, then suitable strategy regarding imparting training can be designed to improve attitude towards investment in mutual fund. The study is original in nature.

Effectiveness of an intervention to increase the knowledge, attitude, and practice regarding the return and disposal of unused medications

This study aimed to evaluate the effectiveness of an educational intervention (Safe D.U.M.P) to improve the knowledge, attitude, and practice regarding the return and disposal of unused medications. Community-dwelling adults in Malaysia who could understand English were recruited from two healthcare events. Participants were asked to fill out the validated Return and Disposal of Unused Medications (ReDiUM) questionnaire (pre-intervention), view six educational intervention posters on how to dispose of unused medications (Safe D.U.M.P), then answer the ReDiUM questionnaire immediately after viewing the posters (post-intervention). A total of 390 out of 456 participants participated (response rate=85.5%). Most were female (71%) with a median age of 42 years. The overall knowledge of participants significantly increased from 60% to 80% (p<0.001). However, no improvement was seen regarding their overall attitude and practice. This outcome was as expected as it may be more difficult to improve attitude and practice (when compared to knowledge) with a single educational session.

Attitude of Nurses towards Care of Elderly People in TU Affiliated Teaching Hospitals of Kathmandu Valley

Nurses play an essential role in the provision of health services and health promotion for the elderly people. This study aims to find out the attitude of nurses towards care of elderly people in Tribhuvan University affiliated teaching hospitals of Kathmandu valley, Nepal. A descriptive cross-sectional study was conducted among 236 nurses working in TU affiliated teaching hospitals in Kathmandu. Data was collected proportionately from four hospitals using semi structured questionnaire and “Multifactor Attitudes Questionnaires (MAQ)” for assessing attitude of nurses towards care of elderly. Data was entered in EpiData 3.1 and analyzed using SPSS version 16. Descriptive as well as inferential statistics namely Kruskal-Wallis and Man-Whitney test were used for analyzing data. The overall response rate was 98% (236 out of 240 nurses). The mean age of respondents was 28.74 ±7.43 years. The overall prevalence of attitude below than median value of the scale was 2.5% and more than half (51.3%) of respondents had knowledge below median value regarding care of elderly. Attitude towards elderly was found to be associated with age, working hour and qualification of the respondent. So these factors should be considered in nursing education and to improve attitude towards care of elderly people. Keywords: Attitude, Nurse, Care, Elderly, Kathmandu

Place–brand stereotypes: does stereotype-consistent messaging matter?

Purpose The purpose of this paper is to address an overarching question: Does matching consumer place–brand associations with stereotype-consistent messaging affect consumer perceptions of an advertisement? Design/methodology/approach This paper presents two experiments that examine participants’ differing evaluations of advertisements under various experimental conditions. Study 1 examines the match of place–brand warmth versus competence stereotypes and the use of symbolic versus utilitarian advertising messaging for both new foreign and domestic brands. Study 2 examines this match for global brands. Findings The paper reveals that stereotype-consistent messaging increases the perceived fit between the advertisement and the brand for new foreign brands but not for new domestic or global brands. Furthermore, in a post-hoc analysis, this congruence is found to improve attitude towards the brand, purchase intentions and brand response, through the mediating effect of attitude towards the ad. Originality/value Place–brand stereotypes impact consumer attitudes and opinions regarding brands from different countries. This paper applies two universal social judgment dimensions from social psychology—warmth and competence—to the novel context of advertising messaging to examine previously unexplored facets of the place–brand image.

The power of short lectures to improve support for biodiversity conservation of unpopular organisms: an experiment with worms

Public opinion is important in obtaining support for the conservation of biodiversity, and invertebrates have a "public relations problem" because -for reasons that are both cultural and biological- they are poorly known and often unpopular. In this article I present the results of an experiment on the power of a short lecture to improve attitude towards invertebrates, using the case of velvet worms. Velvet worms are "living fossils" that have inspired a wide range of cultural expressions, probably because of the adhesive net they use to capture prey. For the experiment, a group of 141 Costa Ricans, aged 10 to 58 years old, rated their reaction to a color photograph of Epiperipatus biolleyi, a Costa Rican species of velvet worm, before and after a five-minute lecture about the natural history of the worm. Even before the treatment, most of the respondents had a correct idea of the animal's anatomy (84%); supported the use of public funds to conserve it (71%); and more than half perceived the worm in a positive way (58%). They stated that they were willing to donate a mean of US$7,00 from their own pocket for the worm's protection (six times more if they had university education); and were less likely to reject the worm if they kept pets at home. Gender, age and education did not have any effect on most variables of attitude and knowledge. Compared with the control group, the group that received the lecture had a 17% improvement in attitude. The Costa Rican educational system, focused on nature and its conservation, can explain the generally good attitude and knowledge of invertebrates found in this study; and a five-minute natural history lecture can produce a significant improvement in perception of an animal that is generally unattractive: a worm.

Improving Elderly�s Dental Hygiene Through Nursing Home Staff�s Dental Health Education at the Nursing Home

Stomatitis often occurs in elderly at nursing home. They need nursing home staff assistance to maintain their dental and oral health. Therefore, nursing home staff need dental health education. Lecture or discussion methods, which are more effective to improve knowledge, attitude and skill of nursing home staff was the purpose of this research. The research design was quasi-experiment research and pretest-posttest with control group. The sample was 42 nursing home staffs and 74 elderlies, divided into two groups, consisted of 18 nursing home staffs and 33 elderlies using lecture method. Another group consisted of 24 nursing home staffs and 41 elderlies using discussion method. Validity was tested with product moment. Questionnaire of knowledge, attitude and skill correlation was 0.4725 0.6853; 0.47720.6962 and 0.31000.4916. Reliability test with Alpha Cronbach was 0.9292; 0.9273; 0.792. Research result was lecture and discussion methods were effective to improve knowledge, attitude and skill of nursing home staff to increase elderlys dental hygiene. The research concludes that discussion method is effective to improve knowledge while lecture is more effective to improve attitude and skill of nursing home staff.

PENGARUH MODEL ADVANCE ORGANIZER DENGAN PETA KONSEP TERHADAP SIKAP SISWA SMP DALAM PEMBELAJARAN MATEMATIKA

Attitude is one focus of learned process. But in reality they have a negative certain attitude to mathematics attented clases. One alternative learning that can improve attitude students is a model Advance Organizer with a concept map. This study aims to determine the increase in mathematics attitude of students who received Advance Organizer model learning with concept maps and students who obtain teaching expository method. This study used an experimental method. The population in this study were students of class VII SMP Negeri 1 Kroya Indramayu and taken two classes at random according to the class as a sample. Instruments used in this research is non-test. Based on the analysis of research data, we concluded that, by enhancing the mathematics attitude of students who obtain a mathematical model study Advance Organizer to map the concept positive than students who received learning expository method.

EFEKTIVITAS PENDEKATAN SCIENTIFIC DENGAN PBL DAN PROBLEM SOLVING UNTUK MENINGKATKAN KOMPETENSI DALAM PEMBELAJARAN IPS

Penelitian ini bertujuan untuk membandingkan keefektifan pendekatan scientific dengan model problem based learning dan model problem solving dalam pembelajaran IPS untuk meningkatkan kompetensi: sikap, pengetahuan, dan keterampilan. Populasi penelitian ini adalah kelas VIII di SMP N 3 Kalasan, Yogyakarta. Sampel diambil secara purposive sampling. Pengumpulan data menggunakan lembar observasi sikap, penilaian diri, penilaian antar peserta didik, tes, unjuk kerja, dan rubrik penilaian produk. Data hasil penelitian ini dianalisis dengan teknik anava mixed design. Hasil penelitian menunjukkan: 1) Pendekatan scientific dengan model problem based learning lebih efektif daripada model problem solving dalam meningkatkan kompetensi sikap dalam pembelajaran IPS, 2) pendekatan scientific dengan model problem based learning lebih efektif daripada model problem solving dalam meningkatkan kompetensi pengetahuan dalam pembelajaran IPS, 3) pendekatan scientific dengan model problem based learning lebih efektif daripada model problem solving dalam meningkatkan kompetensi keterampilan. THE EFFECTIVENESS OF SCIENTIFIC APPROACH WITH PBL AND PROBLEM SOLVING TO IMPROVE COMPETENCES IN SOCIAL STUDIESAbstractThis study aimed to compare the effectiveness of scientific approach with problem based learning and problem solving in teaching social studies to improve: attitude competence, knowledge competene, and skill competence.The population of the research was all of grade VIII student at SMP N 3 Kalasan, Yogyakarta. The sample of this research was using purposive sampling. The data was collected by observation, self assessment, peer assessment, test, observation of perfomance and product assessment. The data were analyzed using anava mixed design.This research have three results. First, scientific approach with problem based learning model was more effective than scientific approach with problem solving to improve attitude competence. Second, scientific approach with problem based learning model was more effective than scientific approach with problem solving to improve knowledge competence. Third, scientific approach with problem based learning model was more effective than scientific approach with problem solving to improve skill competence.