Generation Y

2019 ◽  
Vol 26 (5) ◽  
pp. 1378-1404 ◽  
Author(s):  
Nidhi Arora ◽  
Vijay Dhole
Keyword(s):  
Generation Y ◽  
Exploratory Study ◽  
Quantitative Research ◽  
First Century ◽  
Content Type ◽  
Quantitative Research Methods ◽  
Gen Y ◽  
Business Partners ◽  
Rapid Pace ◽  
Internal Benchmarking

Purpose The purpose of this paper is to examine expectations of Generation Y (born between 1980 and 2000) entrants to Indian industry, in respect of their perspective, job experiences, considerations and initial employment expectations. Keeping in mind that organizations are required to prepare for the expectations of Generation Y. Human resources (HR) practitioners should consider the next generation as strategic business partners in the twenty-first-century workplaces, questions ignite about Generation Y’s values and aspirations and how we can engage them in our workplaces. This study was an attempt to look at Indian Gen Y employees who comprise almost half of the Indian working population and are growing at a rapid pace. Effective understanding of Gen Y will lead to the designing of effective HR policies and environment. Design/methodology/approach Utilizing quantitative research methods, an exploratory study was undertaken with 520 employees (all of whom fell into the category of Generation Y) from various industries. Findings The study found that many of the propositions contained within the Generation Y literature were reflected among participants in relation to their future career and lifestyle aspirations. This hints to the need for industry to carefully benchmark employee expectations and experiences to ensure commitment to the sector. Research limitations/implications Being an exploratory study, the results are not generalizable to the wider population. The findings frame a future longitudinal study on the careers of Generation Y graduates as they move from the anticipation to the encounter stage of their career development. This will seek to further explore the implications of Generation Y values, including those relating to diversity and equality which were not raised as an issue in this preliminary study. Practical implications The findings of this research contribute to our knowledge of the career aspirations of Generation Y. The paper indicates to employers some of the future benchmarkings in recruitment and HR practices that they might adopt to meet the needs of this generation of employees. It is anticipated that this paper will interest new and experienced HR practitioners. Interest might spark ongoing inquiry into effective approaches for employee engagements, specifically to Gen Y employees who will be ruling the workplace in the coming decade. The Gen Y has also led to attrition problems. Therefore, this paper will help in the effective understanding of Gen Y and designing strategies for internal benchmarking in various policies. Originality/value This work is a unique effort to look at the common expectations of the Gen Y employees, from the workplace. The findings highlighted the general expectations which are normally neglected in high strategical environment of today’s tech-savvy industry.

Moderator role of old and new Y generation differences in the effect of perceptions of self-efficiency on decision-making strategies

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Hasan Tutar ◽  
Ahmet Tuncay Erdem ◽  
Ömer Karademir
Keyword(s):  
Decision Making ◽  
Generation Y ◽  
Self Efficacy ◽  
Quantitative Research ◽  
Business Models ◽  
Generation Gap ◽  
Management Approach ◽  
Content Type ◽  
The Difference ◽  
New Generation

Purpose There has been a rapid generational change in the business world in Turkey recently, and X generation managers are rapidly leaving their place to Y generation managers. In countries with relatively young populations such as Turkey, management in family businesses passes into the hands of Generation Y. This study aims to examine the moderator role of the difference between old and new generation Y in the effect of self-efficacy perceptions on decision-making strategies. Design/methodology/approach This research, which was designed according to the quantitative research method, was designed according to the cross-sectional survey model, one of the general survey models. The research data were collected from a sample of 441 family business managers determined according to the simple random sampling technique. The data were analyzed and interpreted with various statistical techniques. Data analysis was done with AMOS. 20 and International Business Machines statistical package for the social sciences 22 data analysis programs. Findings According to the analysis findings, there is a significant relationship between the participants’ self-efficacy perceptions and decision-making strategies. Research findings old and new generation Y managers have different decision strategies. The research results showed that the dominant self-efficacy perceptions of the Y generation affect their decision-making strategies. Research limitations/implications This research only examines whether the old and new generation Y perceptions have a moderator function in the relationship between the participants’ self-efficacy perceptions and decision-making strategies. The research is quantitative research limited to family businesses. The results can be compared by repeating the research with other variables and in different samples, for example, by researching in public institutions. In addition, the way of reflecting the differences in perception to the management can be subjected to deeper analysis with mixed studies. Practical implications One of the important reasons for the difference in people’s approaches to events is their personality structure. Generational differences, which have been discussed primarily in recent years, make themselves felt in working life. The new working models arising from the different perspectives of the Y generation differ from the traditional business models. Today, in traditional business models, the manager profile is usually the X generation. However, the process is moving toward gaining essential positions in the management levels of the new Y generation. They put traditional managers in a difficult situation with their impatient behavior and desire to climb the career ladder quickly. Social implications In the studies conducted on the Y generation, it is understood that they do not favor the classical management approach based on the command-command relationship. The sense of loyalty of the Y generation is low compared to other generations and their organizational commitment levels are weak. There are determinations that they attach importance to flexible working style and want to do business using digital technologies. They are highly motivated in setting vision and participating in strategic decisions in organizations. These features differ significantly from the X-generation managers who adopt the traditional management approach. Originality/value Both emotional and cognitive characteristics influence decision-making behavior. The generation gap which shows common personality structures in a certain period is an important predictor of decision-making strategy. Research results and related studies significantly affect the decision strategies of the generation gap. No research has been found comparing the old and new Y generations. In this respect, it is thought that the research will contribute to theory, practice and method.

The human factor: assessing individuals’ perceptions related to cybersecurity

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Susan Ramlo ◽  
John B. Nicholas
Keyword(s):  
Computer Security ◽  
Quantitative Research ◽  
Q Methodology ◽  
Educational Interventions ◽  
Public And Private ◽  
College Majors ◽  
Content Type ◽  
Quantitative Research Methods ◽  
Security Breaches ◽  
Study Participants

Purpose The purpose of this paper is to reveal and describe the divergent viewpoints about cybersecurity within a purposefully selected group of people with a range of expertise in relation to computer security. Design/methodology/approach Q methodology [Q] uses empirical evidence to differentiate subjective views and, therefore, behaviors in relation to any topic. Q uses the strengths of qualitative and quantitative research methods to reveal and describe the multiple, divergent viewpoints that exist within a group where individuals sort statements into a grid to represent their views. Analyses group similar views (sorts). In this study, participants were selected from a range of types related to cybersecurity (experts, authorities and uninformed). Findings Four unique viewpoints emerged such that one represents cybersecurity best practices and the remaining three viewpoints represent poor cybersecurity behaviors (Naïve Cybersecurity Practitioners, Worried but not Vigilant and How is Cybersecurity a Big Problem) that indicate a need for educational interventions within both the public and private sectors. Practical implications Understanding the divergent views about cybersecurity is important within smaller groups including classrooms, technology-based college majors, a company, a set of IT professionals or other targeted groups where understanding cybersecurity viewpoints can reveal the need for training, changes in behavior and/or the potential for security breaches which reflect the human factors of cybersecurity. Originality/value A review of the literature revealed that only large, nation-wide surveys have been used to investigate views of cybersecurity. Yet, surveys are not useful in small groups, whereas Q is designed to investigate behavior through revealing subjectivity within smaller groups.

scholarly journals DESTINATION SUCCESSES FACTORS FOR MILLENNIAL TRAVELERS CASE STUDY OF TANAH LOT TEMPLE, TABANAN, BALI

2020 ◽  
Vol 1 (2) ◽  
pp. 136-146
Author(s):  
Jaya Pramono ◽  
I Made Sumartaha ◽  
Bambang Purwantoro
Keyword(s):  
Generation Y ◽  
Quantitative Research ◽  
Survey Design ◽  
Descriptive Statistics ◽  
Success Factor ◽  
Research Model ◽  
Business Travel ◽  
Gen Y ◽  
Main Factors

Millennials are a popular term to replace the term Generation Y (Gen Y). There are 2.5 billion millennials worldwide. They have contributed to business travel, and tend to spend most of their expenses on travel and vacation, driven by future travel trends. This research conducted to shape the success factor of the destination for millennial tourists, where the destination of Tanah Lot Temple is used as a case study, which is quantitative research, using survey design and purposive sampling. There are 160 millennial tourists as respondents (who are visited Tanah Lot Temple). The instrument used was a questionnaire with a Likert scale, and the data were analysed using descriptive statistics and factor analysis. This research has indicated that there are nine (9) main factors that shape the success factor of the destination for millennial tourists. The nine main factors are: Millennials interested in traditional costume guides and officers, believe in social media reviews, Millennial will add several/more days to enjoying the destination, The layout of the souvenir shop, buildings, temples, parks, and the others building should support sustainable practices. A millennial will invite parents and closest friends for visiting destination. The experience in destination worth it with or even more than spending, and meet the expectations. The facility of destination affected millennials during visiting. Millennials are interested in the culture at the destination. Traveling is a necessity for Millennial. This research model has an accuracy of 71% on the error rate of 5%.

Testing, testing: a usability case study at University of Toronto Scarborough Library

2019 ◽  
Vol 40 (1/2) ◽  
pp. 88-97 ◽  
Author(s):  
Sarah Guay ◽  
Lola Rudin ◽  
Sue Reynolds
Keyword(s):  
Quantitative Research ◽  
Usability Testing ◽  
Lessons Learned ◽  
Steady Increase ◽  
Card Sorting ◽  
Content Type ◽  
Quantitative Research Methods ◽  
University Of Toronto ◽  
Key Resources ◽  
Task Oriented

Purpose With the rise of virtual library users and a steady increase in digital content, it is imperative that libraries build websites that provide seamless access to key resources and services. The paper aims to discuss these issues. Design/methodology/approach Usability testing is a valuable method for measuring user habits and expectations, as well as identifying problematic areas for improvement within a website. Findings In this paper, the authors provide an overview of user experience research carried out on the University of Toronto Scarborough Library website using a mixture of qualitative and quantitative research methods and detail insights gained from subsequent data analysis. Originality/value In particular, the authors discuss methods used for task-oriented usability testing and card sorting procedures using pages from the library website. Widely applicable results from this study include key findings and lessons learned from conducting usability testing in order to improve library websites.

The use of social media by South African organisations

2018 ◽  
Vol 15 (2) ◽  
pp. 198-210 ◽  
Author(s):  
Nomusa Nomhle Dlamini ◽  
Kevin Johnston
Keyword(s):  
South Africa ◽  
Social Media ◽  
South African ◽  
Quantitative Research ◽  
Brand Management ◽  
Research Question ◽  
Management Tool ◽  
Content Type ◽  
Quantitative Research Methods ◽  
Main Research

Purpose The purpose of this paper is to present how organisations in South Africa are using social media. The paper further explores the value of social media to South African organisations and if it is important for an organisation to have a social media presence. Design/methodology/approach The study used quantitative research methods to answer the main research question and sub-questions. Findings The data collected revealed that most organisations in South Africa are using social media for free advertising, CRM and marketing. The popular social media sites used by these organisations are Facebook and Twitter, with LinkedIn increasing in popularity. The data further revealed that social media is important in organisations for relationship building, contact keeping advertising, marketing, attracting customers, brand management and information gathering. Research limitations/implications The role of social media is changing, it was initially a marketing tool, but the findings revealed that majority of organisations are using social media for free advertising, CRM and marketing. Social media is an easy CRM tool that offers effective and efficient capabilities. Practical implications It is important to use integrate social media with the organisations processes to market and advertise new products, it is an instant and cost-saving way of communicating with customers, and helps in reaching and attracting new customers. Social implications Social media is important for keeping contact and building relationships with customers, advertising and marketing, way to attract customers, brand management tool and gathering information. Originality/value The study provides guidance to how organisation can use social media, identifying the value of using social media and highlighting the importance of social media in an organisation in the South African context.

Critical success factors of an effective repairs and maintenance service for social housing in the UK

Facilities ◽  
2014 ◽  
Vol 32 (5/6) ◽  
pp. 226-240 ◽  
Author(s):  
Matthew Tucker ◽  
Martin Turley ◽  
Sam Holgate
Keyword(s):  
Social Housing ◽  
Quantitative Research ◽  
Critical Success Factors ◽  
Success Factors ◽  
Content Type ◽  
Quantitative Research Methods ◽  
Service Levels ◽  
Critical Success ◽  
Maintenance Service ◽  
The Uk

Purpose – The purpose of this paper is to investigate the critical success factors of an effective repairs service by initially identifying what the important considerations are. Design/methodology/approach – Using quantitative research methods the study then examines how important each of the factors is considered from the perspective of those responsible for such services in the Northwest of England, the level of implementation throughout the region is also examined. Findings – Respondents felt that all 11 factors are perceived as “very” important but only nine are “always” implemented within their place of work. Sustainability and innovation are identified as the two factors that are least critical. It can also be said that although important and well implemented, the in-house skills factor does not appear to be considered as critical in comparison to the other factors. Originality/value – The UK housing sector is under an enormous amount of pressure to meet the needs of a growing population in extremely uncertain financial conditions. Social housing is a potential solution but providers are currently contending with reduced budgets and cuts to staffing levels together with an expectation that service levels will be maintained and value for money maximised. Repairs and maintenance of their stock is at the forefront of their challenge to meet these expectations and it is therefore vital that the service they provide is effective.

scholarly journals Corporate social responsibility impact on talent retention among Generation Y

2020 ◽  
Vol 27 (4) ◽  
pp. 369-392
Author(s):  
Intan Azurin Zainee ◽  
Fadilah Puteh
Keyword(s):  
Corporate Social Responsibility ◽  
Generation Y ◽  
Employee Retention ◽  
Research Model ◽  
Accounting Firms ◽  
Content Type ◽  
Gen Y ◽  
Talent Retention ◽  
Corporate Social ◽  
The Impact

PurposeAs the new emerging workforce, Generation Y (Gen Y) is said to be demanding, influential and possessing strong bargaining power. This study examines the impact of corporate social responsibility (CSR) on employee retention among Gen Y in the accounting profession. CSR is widely researched subject due to its applicability in multidisciplinary fields and industries. This research intends to investigate the nexus between CSR and human capital disciplines. It employs Carroll's pyramid of CSR as the main theoretical framework to establish its relationship with talent retention among Gen Y employees. This study has a threefold aim: (1) to determine the level of CSR awareness, (2) to determine the relationship between CSR dimensions and talent retention and (3) to examine the effect of CSR dimensions on talent retention.Design/methodology/approachThe paper opted for an exploratory study using the structured questionnaire. A total of 377 Gen Y accountants who are currently working in accounting firms located in Klang Valley, Malaysia, were involved as respondents. Data were analyzed using descriptive, correlation and regression analyses to answer the research objectives.FindingsThe paper provided empirical insights about the impact brought by CSR practices in financial-based firms on employee retention. It was found that all CSR elements, as suggested by Carroll, have a significant relationship with employees’ retention. The interaction between the CSR elements and employee retention accounts for 16% of the research model. Based on the multiple regression analysis, it was found that only two CSR elements are the significant predictors of employee retention among Gen Y in the case of financial-based firms in Malaysia.Research limitations/implicationsThis research covers Gen Y employees in accounting firms; thus, generalization is not applicable to other generations. Besides, the predictors of the research study utilize Carroll’s pyramid of CSR. Therefore, future research studies are encouraged to validate the research model into other sectors. Other models of CSR could also be used.Practical implicationsThis paper includes implication for the organization to understand employee retention practices on Gen Y who are currently dominating the workforce.Originality/valueThis paper fulfills an identified need to study how CSR practices could enhance employee retention among Gen Y in the organization.

Examining the incentives and motivations for research-based legislation in Uganda

2014 ◽  
Vol 63 (1/2) ◽  
pp. 60-85
Author(s):  
Fredrick Kiwuwa Lugya
Keyword(s):  
Quantitative Research ◽  
Design Methodology ◽  
Research Evidence ◽  
Group Discussion ◽  
Literature Analysis ◽  
Structured Interviews ◽  
Content Type ◽  
Quantitative Research Methods ◽  
Qualitative And Quantitative ◽  
Expert Analysis

Purpose – The purpose of the paper is to discuss the factors that would increase or decrease the prospects to use research evidence in legislation in a developing country. Design/methodology/approach – Both qualitative and quantitative research methods were used to identify the gaps in ability to utilise research evidence among policymakers. A combination of expert analysis of five policy brief formats, 13 self-administered semi-structured interviews with policymakers, focus group discussion and literature analysis informed data collection. Findings – The incentives and motivations for research-based legislation are classified into three categories: those that concern legislators and researchers, those that concern legislators only and those that concern researchers only. Originality/value – The work discusses the need for policymakers to make decisions based on facts. The findings are a reflection of a long interaction the author had with policymakers and researchers in Uganda.

Qualitative research can improve understandings about disaster preparedness for independent older adults in the community

2014 ◽  
Vol 23 (3) ◽  
pp. 296-308 ◽  
Author(s):  
Robyn Tuohy ◽  
Christine Stephens ◽  
David Johnston
Keyword(s):  
Older Adults ◽  
Disaster Preparedness ◽  
Quantitative Research ◽  
Environmental Influences ◽  
Community Dwelling ◽  
Content Type ◽  
Quantitative Research Methods ◽  
Prevention Programmes ◽  
Qualitative Methodologies ◽  
Disaster Preparedness And Response

Purpose – Improving older adults’ preparedness for and response to natural disasters has become an important issue. Population ageing, together with concerns about increasing extreme weather-related events, has added further impetus to the need to reduce older adults’ vulnerability to disasters. The purpose of this paper is to discuss the above issues. Design/methodology/approach – Social and environmental influences on community dwelling independent older adults have not been accounted for in models of hazard adjustment, which have invariably used quantitative research methods. Findings – To date much of the preparedness and response research has focused on organisational responses to preparedness, while perspectives from older adults have received less attention. Furthermore social and environmental influences on community dwelling independent older adults have not been accounted for in models of hazard adjustment. Originality/value – Extending research to include qualitative methodologies, which recognises older adults as active participants in research about themselves, would contribute to increasing understandings about influences on disaster preparedness and response; and inform social policies and prevention programmes.

Use of electronic resources by law academics: a case study from the University of Namibia

2020 ◽  
Vol 39 (3) ◽  
pp. 57-68
Author(s):  
Anna Leonard ◽  
Nampa Meameno Hamutumwa ◽  
Chiku Mnubi-Mchombu
Keyword(s):  
Quantitative Research ◽  
Academic Staff ◽  
Sampling Technique ◽  
Structured Interview ◽  
Electronic Resources ◽  
Content Type ◽  
Quantitative Research Methods ◽  
Interview Guide ◽  
The University

Purpose The purpose of this paper is to examine the use of e-resources by the Faculty of Law’s academic staff at the University of Namibia’s (UNAM’s) main campus. The study aimed to determine their level of awareness of electronic resources (e-resources) available to them, how useful and effective they found these e-resources, and the challenges they face in accessing them. Design/methodology/approach A convenient sampling technique was used to select a sample of 12 law academics from the population of 17. The study used both qualitative and quantitative research methods using questionnaires and a semi-structured interview guide. Findings Findings revealed that the majority of the law academics were aware of the e-resources subscribed by UNAM’s library, although some were not aware of the newly subscribed international law databases. The findings further revealed that the academics used e-resources for research, publications and teaching purposes, but irregular training, bandwidth problems and limited searching skills hindered their use of e-resources. Practical implications Findings could be used to inform future collection-development decisions, realignment of information-literacy training and promotion and marketing of library services. Originality/value This study has made a significant contribution in the understanding the use of electronic legal resources by law academics at UNAM. The findings and recommendations could also benefit similar academic institutions in developing countries like Namibia.

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