Image, eventscape, satisfaction and loyalty: a case study of a wine tourism event

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Olga Goncalves ◽  
Raquel Camprubí ◽  
Cendrine Fons ◽  
Bernardin Solonandrasana

PurposeEventscape is widely recognised as having played an important role in the image of wine events; however, research on this topic is scarce, with only a few studies examining the image of a wine tourism event. To date, no studies have examined eventscape and attitudinal variables of a wine event together, thus indicating a gap in the research. Further research to gain a deeper understanding of the role these factors play is needed; thus, this paper aims to explore the relationships between event image, eventscape, satisfaction and loyalty in wine events.Design/methodology/approachA structured questionnaire was chosen for data collection, with a final sample of 117 valid responses. Qualitative data was analysed by means of content analysis. Univariate and bivariate statistical analyses were performed to analyse eventscape attributes and explore its relationship with event image, satisfaction and loyalty.FindingsThe paper highlights that perceptions of eventscape are intrinsically related to perceived event image and reveal a statistically significant relationship between these two elements. Results show the importance of the social dimension in the image perception of a wine event and point to conviviality as the main element. This study also reveals a relationship between perceived event image and attitudinal variables and suggests that having a positive image of the event positively influences levels of satisfaction, which are higher, and willingness to participate in future editions of the event. Findings also reveal a relationship between event image and loyalty.Originality/valueWine-related events are undergoing significant developments, creating a need for competitive strategies to develop wine tourism and vineyards in certain regions. Research in this field is scarce to date; therefore, this paper adds to the literature by the studying consumer behaviour of attendees at wine events.

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Alexandros Koulouris ◽  
Eftichia Vraimaki ◽  
Maria Koloniari

Purpose The study aims to explore Greek libraries’ social media presence and library operation and social media use during the coronavirus disease 2019 (COVID-19) lockdown. Design/methodology/approach Primary data were collected via an online questionnaire that was distributed to the Greek libraries. The final sample comprised 189 libraries of all types with the exception of school libraries. Findings Results indicated that Facebook is the most widely used platform, while social media are mainly used for sharing announcements about library operations and for the promotion of events. During the COVID-19 lockdown, libraries responded quickly to the new circumstances by taking many of their services online. However, they did not fully use social media for service provision but rather used social media as a static communication channel. Only a few of the libraries grasped the opportunity to highlight their role in the promotion of public health by providing timely and reliable information. Practical implications Library leaders who are looking to harness the power of social media for service promotion and outreach should build a strategy that takes platform popularity, current social media trends, patron preferences and the specific promotional objectives of their library into consideration. Originality/value To the best of the authors’ knowledge, the current research is the first which attempts to explore the social media presence of Greek libraries of all types and changes made to library operations and social media use in response to the COVID-19 lockdown.


2019 ◽  
Vol 26 (3) ◽  
pp. 449-466
Author(s):  
Leonardo Mastrangelo ◽  
Sonia Cruz-Ros ◽  
Maria-Jose Miquel-Romero

Purpose The purpose of this paper is to investigate the factors that determine two forms of crowdfunding campaign success: success in securing the necessary financial resources and personal success in terms of the entrepreneur’s satisfaction. Specifically, it studies factors linked to the relationship between entrepreneurs and funders (co-creation and feedback) and factors linked to the campaign’s content (dimensions of corporate social responsibility (CSR)). Design/methodology/approach An empirical study of 52 crowdfunding entrepreneurs was conducted. Data were gathered using a structured questionnaire. Fuzzy-set qualitative comparative analysis was performed. Findings For financial and personal success, all factors, except the social dimension of CSR, are necessary conditions. Two configurations are sufficient for entrepreneurs to achieve financial success. The first configuration that is sufficient for personal success is the same as the first configuration for financial success. The second configuration for personal success is similar to the second configuration for financial success, except that it also includes financial success itself. Research limitations/implications Entrepreneurs should invest in CSR and seek to improve the quality of their relationships with their funders. Crowdfunding platforms should design and manage co-creation and feedback tools that are capable of providing deep knowledge of users’ opinions and concerns whilst generating value. The limitations of this study are that only the reward-based crowdfunding model was considered, and the data covered just two platforms. Originality/value This study contributes to the literature by presenting empirical analysis of the factors that influence financial success and personal success in reward-based crowdfunding. It examines aspects that strictly refer to the content of the project and aspects that refer to the entrepreneur–funder relationship. Specifically, the roles of the four dimensions of CSR were considered. Moreover, the fsQCA method provides a fresh approach to research in this area.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Alia MILEDI

Purpose The purpose of this study is to explore the social and collective foundations of the auditor’s judgment and specifically highlights that the dialogical dimension of auditors’ judgment is founded on both their interactions with their auditees and their interactions with their colleagues. Design/methodology/approach This qualitative study is based on interviews with 22 audit partners, conducted between March 2013 and October 2016, in France. Findings The research points out the complexity of auditor judgment. Confronted with issues such as equivocal and ambiguous circumstances, auditors must question the relevance of the meanings elaborated to act according to the situation (self-criticism or doubt) and must be wise and not be overconfident toward the information provided by the manager (wisdom). Last but not least, the findings also suggest that contrary advice helps auditors to improve an alternative point of view and hence reach a consensus. Originality/value The research uses a K. Weick sensemaking approach and contributes theoretically to gaining deeper understanding of the social dimension in audit judgment, by showing that professional judgment is an interactive and social practice.


2017 ◽  
Vol 27 (2) ◽  
pp. 408-426 ◽  
Author(s):  
Martyn Gosling ◽  
James Richard ◽  
Yuri Seo

Purpose The paper contributes to the debate on a general theory of markets. The purpose of this paper is to develop a market practice model based on social practice theories, and explore new ways of describing market boundaries. Design/methodology/approach A conceptual analysis of contemporary marketing directions and market theorizations provides a basis for defining markets and market boundaries in terms of social practices and their performances by market actors. Findings Based on the market performances held in place by institutional practices that define, contextualize and stabilize a market, this paper defines market boundaries by nine specific categories of practices, described here as parameters. Research limitations/implications This is a conceptual paper. Future research using empirical evidence derived from situated investigations should endeavor to refine the model and practices that define market boundaries. Originality/value The paper provides a new conceptualization of markets and market boundaries from the social practice perspective, and advances contemporary market theorizing that puts services at the center of exchange. The paper offers managerial implications by describing alternative means for analyzing markets and developing corresponding competitive strategies. Furthermore, the conception of market boundaries as nine parameters provides insights beyond the geographic and price boundaries typically used to describe market limits and exchange processes when developing policy.


2018 ◽  
Vol 2 (1) ◽  
pp. 50-69 ◽  
Author(s):  
Stevan Bajic ◽  
Burcin Yurtoglu

Purpose There is evidence that corporate social responsibility (CSR) practices predict higher firm value, but little evidence on which specific aspects of CSR drive this relationship. The purpose of this paper is to study this question in a sample drawn from 35 countries over 2003-2016. Design/methodology/approach The authors employ a research design that analyzes observational data with panel data methods including ordinary least squares, firm-random effects, and firm-fixed effects. Findings The authors find in a sample drawn from 35 countries over 2003-2016 an economically significant relationship between an overall CSR measure and firm value. The overall CSR score builds on data from Asset4 and is comprised of three indices for environmental, social, and corporate governance aspects of CSR. The authors find that the social index consistently predicts higher market value. The authors also show that the use of particular elements of CSR can lead to substantial omitted variables bias when predicting firm value. The results also suggest a similar bias in studies that focus on a single index, which captures a specific aspect of CSR, but omits the remaining aspects. Research limitations/implications The study is subject to limitations common to observational studies. Practical implications The authors find robust evidence that CSR predicts market value using a country-benchmarked overall CSR index. The power to predict firm value comes solely from the social dimension of this measure, which captures firm-level practices related to treatment of employees and stakeholder relations including those with customers and the broader community. Three elements drive the social index: customer/product responsibility, human rights, and employment quality. None of the remaining 12 elements significantly predicts firm vale in an empirical setting with firm-FE and extensive covariates. The authors also show that omitted aspects of CSR can easily lead to an omitted variable bias and that the magnitude of this bias is potentially greater with an OLS specification. Social implications Among the many dimensions of CSR, only a subset drives firm value. Policies that target to improve the CSR performance of firms adopt a broader definition of CSR. Originality/value The authors provide first-hand evidence on which specific aspects of CSR drive firm market value.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Edson Luis Kuzma ◽  
Simone Sehnem ◽  
Ana Beatriz Lopes de Sousa Jabbour ◽  
Lucila M.S. Campos

PurposeThis article aims to analyze the specific indicators of the circular economy (CE) in terms of analytical aspects, scope and breadth of metrics and levels of innovation associated with CE.Design/methodology/approachA literature review was developed with a sample of 125 articles, extracted from Scopus, Web of Science, ScienceDirect, Emerald, Google Scholar, Online Library, Sage, Springer, Taylor and Francis and JSTOR databases.FindingsThe results indicate the lack of integration of the social dimension and predominance of environmental indicators, lack of indicators for the meso level and concentration of metrics for the product level. Methodological criteria of validity and reliability for measurement studies are recommended, as well as paths and proposals for future research in the CE.Research limitations/implicationsThe study’s limitations are linked to the content and method aspects. Although the search was performed in several databases, with a significant number of articles returned compared to other reviews of the topic, the possibilities are limited by the data source and the impossibility of a broader review. The theme is not yet consolidated and this affects the linearity of the revised results. As for the method, the analysis and coding in systematic reviews involve the authors’ capacity for exploration and cognition.Practical implicationsThe article proposes six theoretical propositions and the theoretical framework that portrays the main findings of the study and questions to drive future research in the topic.Social implicationsThe article points out opportunities for companies, universities and the government regarding the possibilities that can be explored to develop knowledge and practice about the field.Originality/valueThis research advances the CE literature by means of providing a review of the indicators, metrics and tools oriented toward the CE literature that contributes to the improvement and consolidation of the various researches in the field.


2018 ◽  
Vol 19 (1) ◽  
pp. 146-178 ◽  
Author(s):  
Ana Marta Aleixo ◽  
Ulisses Azeiteiro ◽  
Susana Leal

Purpose The purpose of this work is to analyze the current state of implementation of sustainability development (SD) in Portuguese higher education institutions (HEIs). Design/methodology/approach A questionnaire was developed to measure the level of implementation of SD practices in HEIs as well as the number of rankings, certifications and declarations of these institutions. The questionnaire was sent by e-mail to all rectors, presidents, directors of faculties, departments and schools of Portuguese universities and polytechnics. A sample of 53 leaders was obtained. Findings Portuguese HEIs are mainly engaged in the social dimension of sustainability. The economic dimension emerges in second place and the institutional in third; the environmental dimension is the least developed. Except for a few specific topics (e.g. related to research on SD, and the offer of degree courses in SD), there are no significant differences between universities and polytechnics in the implementation of SD practices. Only 11 per cent of HEIs are innovators in the implementation of SD practices, and a majority of HEIs have implemented less than 34 per cent of the SD practices studied. Research limitations/implications This research has a national scope, and the results should be interpreted only in the Portuguese context. Future studies should include a larger range of institutional actors within the faculty. Practical implications This study provides valuable insights and theoretical and methodological guidance for future implementation processes supporting the transition to sustainability in HEIs. Originality/value This is the first study conducted in Portuguese HEIs with the aim of determining their efforts to implement and promote sustainability.


2020 ◽  
Vol 33 (5) ◽  
pp. 1465-1488
Author(s):  
Xiqing Sha ◽  
Jing (Elaine) Chen ◽  
Say Yen Teoh

PurposeThis study intends to reveal how to manage the dynamic process of information technology business (IT-business) strategic alignment; managing this alignment is an unknown yet critical issue that must be addressed by any firm trying to unleash the business value of their IT investments.Design/methodology/approachThis study presents our case study of a healthcare organization after healthcare information systems (HIS) implementation and investigates the strategic alignment between the implemented HIS and the organizational strategy from a dynamic perspective.FindingsTwo different patterns of alignment (i.e. an IT-strategy–driven pattern and a business-strategy–driven pattern) are identified, and a process model of the IT-business strategic alignment is developed. Moreover, this study focuses on the social dimension of strategic alignment and examines the role of this dimension, which is critical and fundamental with respect to other dimensions, in achieving strategic alignment.Research limitations/implicationsThis paper makes important theoretical contributions to the understanding of strategic alignment by taking a dynamic view of alignment, identifying different patterns of alignment, emphasizing the role of social alignment and developing a comprehensive process model.Practical implicationsFrom a managerial perspective, managers should periodically scrutinize the IT-business alignment patterns of their organizations and develop dynamic capabilities for strategic alignment.Originality/valueWhile most of the literature on the dynamics of strategic alignment have focused on confirming the dynamics of strategic alignment and identifying the factors that create dynamics in alignment, this study examines IT-business alignment as a continuous process over time, thus providing a novel perspective. Moreover, while the role of social alignment and its impact on downstream performance remain unclear in the current literature, this study incorporates the social dimension of alignment to investigate the role of this dimension in achieving IT-business strategic alignment.


2019 ◽  
Vol 9 (5) ◽  
pp. 581-596 ◽  
Author(s):  
Karen B. Blay ◽  
Martin Morgan Tuuli ◽  
Jojo France-Mensah

Purpose The purpose of this paper is to validate perceived benefits and challenges of managing change in Building Information Modelling (BIM) Level 2 projects and to further explore the opportunities for enhancing the benefits and reducing the challenges. This research is timely because, hitherto, the benefits and challenges of managing change in BIM Level 2 remained largely unvalidated and the opportunities for enhancing the benefits and reducing challenges remained relatively unexplored. Design/methodology/approach A combination of a questionnaire survey and interviews with BIM Level 2 practitioners in the UK was employed in this study. In all, 41 responses were received from the questionnaire survey and ten subsequent interviews with BIM practitioners were carried out to explore opportunities for reducing challenges and increasing benefits of managing change in BIM Level 2 projects. Findings The study confirms benefits and challenges of managing change in BIM Level 2 projects identified and synthesised from literature, a much needed validation. Additional benefits and challenges were also identified in this study, such as cost saving and risk reduction (benefits) and social dimension issues in the BIM Level 2 processes (challenges). Opportunities identified to enhance benefits and reduce challenges were mainly socially driven, and were either reactive or proactive in nature. Research limitations/implications Opportunities for reducing challenges and increasing benefits identified from this research can inform the change management processes in BIM-Level 2. Practical implications The findings provide concrete basis for shaping BIM Level 2 change management processes and requirements. Social implications The identification of behaviours as shaping the social requirements for BIM-Level 2 confirms the need for a socio-technical approach to successful BIM implementation. Originality/value The identification of behaviours as shaping the social requirements for BIM Level 2 confirms the need for a socio-technical approach to successful BIM implementation.


2017 ◽  
Vol 45 (4) ◽  
pp. 24-32 ◽  
Author(s):  
Qiaoling “Amy” Ma ◽  
Oleksiy Osiyevskyy

Purpose The article emphasizes the importance of corporate reputation as a firm’s key intangible asset leading to tangible shareholder benefits, such as increased profit and market evaluation for established companies, or higher growth rate, lower risk and ease access to funding for new ventures. However, the benefits of corporate reputation do not follow automatically; rather, “the reputational rent” is created and appropriated through a proper, deliberately designed business model. We discuss the link of a firm’s corporate reputation and its business model, proposing a typology of approaches for reaping the rewards of corporate reputation. Design/methodology/approach The study is presented as a conceptual paper with illustrative case examples Findings For practical purposes, particularly important are two distinct perspectives on corporate reputation: the utilitarian dimension, and the social dimension. The future may turn out to be “either 5-stars or 1-star” world, with Yelp and similar platforms critically disadvantaging the middle-ground of many markets, keeping only top performers and the ones whose business model is insensitive to reputational erosion. This increases the likelihood that the distribution of possible reputation levels will become increasingly bimodal - either high or low, with almost nothing in between - and can be properly mapped on a 2x2 matrix forming the basis of the study. Originality/value We introduce the link between a firm’s corporate reputation and its business model, proposing a typology of approaches for reaping the rewards of corporate reputation.


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