scholarly journals Formation of clusters in cultural heritage – strategies for optimizing resources in museums

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Héctor Moreno - Mendoza ◽  
Agustín Santana - Talavera ◽  
José Molina - González

PurposeThe purpose of this study is to affirm that it is possible to segment visitors of cultural heritage into homogeneous groups according to a series of characteristics to detect the variables that have statistical significance to identify visitor clusters.Design/methodology/approachFour case studies were selected, where a total of 500 questionnaires were made to visitors. The authors proceeded with cluster analysis using SPSS software to differentiate visitor segments. Four groups of visitors were first identified and which have subsequently been reduced to three, according to several factors.FindingsThe main contributions of this paper are: (1) the segment to which each one of the determinants of the cultural tourism product is dedicated; (2) the variable object of the analysis, i.e. the formation of visitor segments; and (3) the inclusion of less studied variables such as type of accommodation contracted, treatment offered in the museums or entrance price.Research limitations/implicationsThe analysis has been developed in different museums, with different management models, in a specific place. However, the results are generalizable to other places and to other institutions that manage cultural heritage. The implications are management strategies for a sustainable cultural development in institutions of tourism and heritage.Practical implicationsFrom a practical point of view, the results are useful for cultural managers, travel agencies, tour operators, tourism companies or political offices, among others, because they generate new ideas and strategies focused on maximizing the use of the resources of cultural institutions.Social implicationsFor both local and non-local agents, the knowledge of the factors that make up the groups of visitors in the heritage sites represents a strategy in aspects of marketing, promotion and distribution, thus generating capacities for the different intermediaries, and the possibility of negotiating lower prices with better benefits. It is also possible to create new products destined for other publics.Originality/valueThe study is original because this has not been published.

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Birger Stichelbaut ◽  
Gertjan Plets ◽  
Keir Reeves

PurposeOver a century of state-sponsored construction of monuments, historic mythmaking and nationalist framings of WWI has ensured that it has become notoriously difficult to present the heritage of the Great War in an inclusive and non-selective way. In this paper the authors present a strategy and technology-driven solutions to overcome the selective heritage curation of modern conflict.Design/methodology/approachBuilding on a suite of tools, applications and cultural heritage management plans developed by the In Flanders Fields Museum (IFFM), this paper explores the challenges of preserving and curating conflict heritage. The authors investigate the philosophy, cultural heritage management strategies and exhibitions used to curate the heritage of the Ypres Salient (Belgium).FindingsThe paper argues that historical aerial photographs integrated in multimedia exhibits present themselves as a fascinating source bringing the landscape within the walls of the museum. Mobile augmented reality (AR) applications developed by the museum go one step beyond and bring museum techniques to the landscape.Research limitations/implicationsThis paper presents a strategy to present, manage and curate the entirety of conflict heritage from the modern period. Faced with growing politicisation and memorialisation of modern conflict, it is extremely important that inclusive heritage management and curation is insured. The reflections on different curatorial techniques used by the IFFM can contribute globally towards a better heritage engagement.Practical implicationsAn innovative and meaningful framework enables a more historically nuanced visitor experience to key heritage sites throughout the Ypres Salient.Social implicationsEnsuring a non-selective heritage experience is especially pressing today. Over the past century canonised and national narratives have prescribed our understanding of the First World War across Europe and beyond.Originality/valueAdopting a critical stance towards the proliferation in AR apps and applying theories from anthropology and phenomenology has been developed combining AR with arboreal landscape relics.


Author(s):  
Reem Thabet Mohammad Bny Zeed Alqahtani

The study aimed at identifying the degree of applying the visual management strategies and the obstacles of applying them in the public universities in Riyadh region in light of the vision of the Kingdom in 2030. In addition, it aimed at identifying the statistical significance differences on the implementation of the visual management strategies from the point of view of department heads according to the variables of gender, Years of service). The researcher followed the descriptive approach. The study community is composed of all department directors at the public universities in Riyadh, specifically King Saud University, Princess Norah Bint Abdul Rahman University, and Saudi Electronic University. The sample of the study was limited to a randomly selected sample of 137 department heads in the public universities under study. The tool consisted of a two-pronged questionnaire, namely the degree of application of the visual management strategies. It includes three sub-axes (rules of operation, disinfection, and elimination of waste), the second axis: obstacles to the implementation of visual management strategies. The results of the study came out with a number of results, the most important of which were: After the implementation of the business rules strategy, a total average of (3.74 of 5) was achieved with a grade of (large), followed by the clearance strategy with an average of (3.61 of 5) (3.53). The results indicated that there were statistically significant differences between the respondents' responses to the implementation of the visual management strategies of the heads of departments In the universities in question are due to the variables (gender, female favor, In addition to the number of years of experience and for the benefit of their experience 5 years than less. In addition, there were statistically significant differences between the responses of the sample members on the obstacles of visual administration in the heads of departments at King Saud University, Princess Nora University, In the Riyadh region in view of the vision of the Kingdom in 2030 due to the gender variable. And for the benefit of males. There were no statistically significant differences between the responses of the sample members on the obstacles of visual administration in the heads of departments due to the variable (years of experience, qualification). In the light of the results, a set of recommendations and proposals were presented to activate the implementation of the visual management strategies in the public universities in Riyadh and other Saudi universities in light of the vision of the Kingdom in 2030.      


2020 ◽  
pp. 50-56
Author(s):  
В. Я. Качмар

The problem of criminal law protection of the cultural heritage of mankind is one of the most relevant in modern criminal law. Law enforcement practice has difficulties in qualifying the destruction or damage of cultural property. Most often, this is due to the definition of a set of crimes while encroaching on both religious feelings and cultural values. The urgency of solving this problem is growing due to the threat of destruction of cultural values due to man-made and natural disasters, as well as as a result of anthropogenic activities. These circumstances determine the relevance of the study of the problems of social conditionality of criminal liability for destruction or damage to cultural heritage sites, cultural values. The purpose of the article is to analyze the factors of social conditionality of criminal liability for criminal offenses in the field of protection of cultural values, the task of the article is to characterize the types of social harm as the basis of factors of social conditionality of these offenses. The article examines the factors of social conditioning of criminal liability for criminal offenses in the field of protection of cultural values, gives a characteristic of the types of social harm as the basis of the factors of social conditioning of these offenses. The article proves that the destruction or damage of cultural heritage objects, natural complexes, cultural values cause harm, is expressed not only in the direct loss of unique objects and objects that accumulate the centuries-old spirit of history, the foundations of material and spiritual culture, but also personify the absolute beauty and perfection of human talent and abilities, but also in the destruction of the very centuries-old spirit of the historical and cultural development of mankind, therefore, the harm from damage to this or that historical monument is necessarily reflected in all the above areas. It is concluded that the destruction or damage of cultural heritage sites are characterized by encroachment on public morality, which is expressed in the active influence of destruction or damage of cultural heritage sites included in the single state register of cultural heritage sites, identified cultural heritage sites , natural complexes, objects taken under state protection, or cultural values on cultural, historical, archeological, scientific bases of public life.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Mohamed Ali Mohamed Khalil ◽  
Eman Hanye Mohamed Nasr

PurposeThe study aims to analyze the development of Omani heritage legislation against the UNESCO World Heritage Convention (WHC), 1972 and WHC Operational Guidelines (WHC-OGs) to predict the possible effects of the recent developments on the management of the World Heritage Site in Oman.Design/methodology/approachThis study discusses the development of the heritage protection legislation in Sultanate of Oman since 1970; it analyses the Omani Cultural Heritage Law 35/2019 against the recommendations of the UNESCO WHC as well as the requirements of the World Heritage Operational Guidelines. Moreover, the research investigates the possible effects of the recent heritage legislation developments on the management of Bahla Fort and Oasis in Oman, which is the first Omani World Heritage Site and the only site with special management regulations.FindingsThe paper outlines the effects of both the Omani Cultural Heritage Law 35/2019 and the Special Management Regulations 81/2019 on the implementation of the Bahla Management Plan. Additionally, the research establishes how the customization of heritage legislation as a special heritage management regulation facilitates the implementation of national legislation to solve specific local problems.Originality/valueThe study establishes the significance of developing comprehensive legislation to protect and manage the rich Omani cultural heritage and World Heritage Sites in alignment with the WHC and the WHC-OGs.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Gorazd Sedmak

Purpose Through investigation and comparisons between tourists and restaurant managers regarding their understanding of traditional music and their attitudes, expectations and assigned importance to it, this paper aims to identify the most problematic aspects of the (non)inclusion of traditional music in restaurant settings in tourist destinations. Design/methodology/approach Data were collected through a field survey of tourists and managers/owners of catering establishments in the four municipalities of Slovenian Istria. Findings The results show that tourists attach a relatively high importance to this element of cultural heritage and that it is not sufficiently included in the overall product of the destination and in the catering establishments. Differences in the understanding of traditional music between the two groups were also found. Research limitations/implications The research limitations are, namely, a relatively small sample of managers for the quantitative analysis, the particular nature of the chosen destination which does not allow generalization of the results and finally, the study was conducted in the high season when the structure of tourists is significantly different compared to that in the mid and low season. Practical implications The findings bring some useful insights into tourists’ expectations and understanding of traditional music as part of the tourism experience for catering establishments’ managers and destination management organizations. By addressing the identified gaps, they can enrich the overall tourism product of the destination, while catering operators can achieve better business results. Social implications The more frequent and cogent inclusion of traditional music in the hospitality sector would provide a new social function and raison d'être for this segment of cultural heritage, which is in danger of being forgotten in many tourist destinations. Originality/value This research addresses a widely overlooked area of two interrelated fields of research, namely, hospitality and cultural heritage. Unlike the majority of previous research on this topic, which only involves actual guests, the present research is designed as a comprehensive investigation and comparison of the attitudes of the general population of actual tourists in the destination (as potential guests of the inns/restaurants) and managers of catering businesses operating in the destination.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Ali Alqahtany ◽  
Sreejith Aravindakshan

PurposeThe purpose of this paper is to explore the trajectories of the urbanization process in Saudi Arabia in its regional context from the unification of the country by King Abdul Aziz Al Saud in 1932 to the present time, and the urbanization impact on the status and management of cultural heritage in the Kingdom.Design/methodology/approachOur study design integrated a well-articulated theoretical frame of sustainability to gain a heuristical understanding of urbanization in Saudi Arabia, and its link to cultural heritage. The methodological approach was mixed in nature involving (1) literature search and review, (2) analysis of public documents and databases, (3) analysis of photographs and (4) expert interviews.FindingsOne of the most obvious findings reached in this study is that there is considerable trade-off between heritage site conservation, population and economic demand for increased urbanization. Hence, with increasing urbanization pressures, the value of the heritage site may be rethought based on Saudi Arabia's economic and cultural conservation perspectives.Research limitations/implicationsSince our data are mostly of textual narrative in origin, precise predictions were difficult or impossible for many reasons such as non-linearity, and non-equilibrium dynamics, context and scale dependence as well as the historical exigency of urbanization. However, the same theoretical framework can be applied to appropriate longitudinal/ time series data for predictive analyses, which can be taken up as a future research agenda.Originality/valueThis paper analyzes the urbanization process and sustainability challenges of cultural heritage sites employing a mixed methodological approach, embedded in a holistic theoretical framework of sustainability.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Francesca Giuliani ◽  
Rosa Grazia De Paoli ◽  
Enrica Di Miceli

PurposeThe purpose of this paper is to present and validate a large-scale methodology for risk assessment and management in cultural heritage sites, taking into account their specific tangible or intangible values. Emphasis is given to historic centres that are key resources in building resilience to disasters but are also highly vulnerable due to several factors, such as the characteristics of the built environment, the community and social life, the lack of risk awareness and maintenance and finally the poor regulatory framework for their management and valorisation.Design/methodology/approachThe multi-step procedure starts from the assessment of the attributes of cultural heritage in order to identify priorities and address the analysis. Then, it evaluates the primary and secondary hazards in the area, the vulnerabilities and threats of the site and the impacts of the chain of events. Finally, it allows for calibrating a site-specific set of mitigation, preparedness, response and recovery measures.FindingsThe application to two case studies in the Italian peninsula, the historic centres of San Gimignano and Reggio Calabria, allows for identifying research gaps and practical opportunities towards the adoption of common guidelines for the selection of safety measures.Originality/valueBy providing a qualitative assessment of risks, the research points out the potentialities of the methodology in the disaster risk management of cultural heritage due to its capacity to be comprehensive and inclusive towards disciplines and professionals.


2020 ◽  
Vol 12 (3) ◽  
pp. 1071 ◽  
Author(s):  
Marta Bottero ◽  
Chiara D’Alpaos ◽  
Alessia Marello

In recent years, governments, public institutions, and local communities have devoted growing attention to the identification of promising strategies for the preservation and valorization of cultural heritage assets. Decisions on the management of cultural heritage assets based on multiple, often conflicting, criteria and on the stakes of various, and potentially non-consensual actors and stakeholders. In this context, in which the trade-offs between the preservation of assets historical symbolic values and the adaptation to alternative and economically profitable uses play a key role in investment decisions, multi-criteria analyses provide robust theoretical and methodological frameworks to support decision-makers in the design and implementation of adaptive reuse strategies for cultural heritage and public real estate assets. In this paper, we provide a multi-criteria decision aiding approach for ranking valorization strategies of cultural heritage assets aimed at promoting their restoration and conservation, as well as at creating cultural and economic benefits. In detail, we present a novel application of the A’WOT analysis to support the design and implementation of alternative management strategies of abandoned cultural heritage assets. The paper focuses on the potential reuse and management of four historical farmhouses (Cascina Mandria, Cascina Lavanderia, Cascina Gozzani, and Cascina Ortovalle) located in the Agliè Castle estate, one of the Residences of the Royal House of Savoy, currently listed in the UNESCO World Heritage Sites.


2020 ◽  
Vol 12 (5) ◽  
pp. 1045-1078
Author(s):  
Atheer Abdullah Mohammed ◽  
Abdul Hafeez Baig ◽  
Raj Gururajan

PurposeThe key objective of the study is to understand the best processes that are currently used in managing talent in Australian higher education (AHE) and design a quantitative measurement of talent management processes (TMPs) for the higher education (HE) sector.Design/methodology/approachThe three qualitative multi-method studies that are commonly used in empirical studies, namely, brainstorming, focus group discussions and semi-structured individual interviews were considered. Twenty-three individuals from six Australian universities participated in this study.FindingsThe qualitative study explored three key themes and ten subthemes of TMPs that are used in AHE. These were: (1) talent attraction, (2) talent development and (3) talent retention.Research limitations/implicationsThis study only targeted one country (Australia) and one sector (HE).Practical implicationsThis study offers three major contributions as follows: theoretical, practical and policy aspects. Theoretically, the study provides a value-add to Talent Management (TM) theory through designing a guide (conceptual model) of TMPs for the HE sector. Practically, it collects original qualitative data regarding TM in the HE domain. From a policy point of view, this study adds more debate around adding new ideas to Australian education strategic plans for HE.Originality/valueThis study has a unique methodology because of strengthening the effect of an in-depth case study. For instance, two different techniques were used for data analysis for the same research objective as follows: (1) both manual methods and content analysis software (NVivo 11) and (2) the three-stage approach. Using these techniques for the same purpose in one study can provide greater flexibility to examine the relationship between theory and data.


2018 ◽  
Vol 30 (5) ◽  
pp. 530-553 ◽  
Author(s):  
Christelle Traboulsi ◽  
Moreno Frau ◽  
Francesca Cabiddu

Purpose The purpose of this paper is to answer fundamental questions on the perceived value of active senior visitors (55+ years old) in the context of cultural heritage sites, when using immersive technologies, conceptualizing technological experience by illustrating an extended space in the pre, during and post phases of visits. Furthermore, it will reveal a better understanding of digital transformation opportunities and risks in the tourism industry and its related sectors regarding active senior travelers and it will further provide some insights and tools that are required to follow. Design/methodology/approach Since the authors are studying a population that is thus far not fluent in the means of digital opportunities, the authors will conduct two semi-structured interviews before and after visits to the museums in order to lower the level of emotional bias responses. Moreover, observations of the participants’ interaction with technological devices will be assessed during their visit. Findings Current findings enrich the theoretical perspective of perceived value. First, they extend our knowledge on the perceived consumers’ value of active senior visitors in the application of immersive technologies pertaining to archeological museums. They also shed new light on the different dimensions of the perceived value (epistemic value, functional value, hedonic value and social value) of active senior visitors concerning museum transformation. Third, they provide an integrative framework for extending the boundaries of the museum technological visit experience, linking the pre-, during-, and post-visit phases. Research limitations/implications Having a longitudinal study that evaluates the same population of seniors over a longer period would enhance our understanding of perception and adoption behavior in non-users. It entails the dimensions that are necessary from a theoretical and managerial point of view, thus contributing to strategic planning for museum managers who are planning on going digital in the coming years aiming at creating further value and satisfaction for their active senior visitors to cultural heritage sites. Originality/value The majority of research concerning technological developments and experiences to date has focused on holistic views studying different stakeholders’ perspectives or on digital natives’ perception regarding museum digital transformation. However, only few studies have evaluated the perceived value of active senior travelers and their overall satisfaction when visiting museums that became digital.


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