scholarly journals Research on the Optimization Strategy of Shopping Mall Spatial Layout in Hefei Based on Space Syntax Theory

Complexity ◽  
2021 ◽  
Vol 2021 ◽  
pp. 1-9
Author(s):  
Qinghua Zhou ◽  
Ziqi Liu
Keyword(s):  
Urban Space ◽  
Space Syntax ◽  
Spatial Layout ◽  
Shopping Mall ◽  
Shopping Center ◽  
Internal Space ◽  
Shopping Centers ◽  
Optimization Strategy ◽  
Shopping Malls ◽  
Important Place

Shopping malls are an indispensable part of urban space and an important place for people to spend and socialize, with its internal space being the focus of shopping mall design. This paper studies the internal space of shopping malls using space syntax theory, quantitatively analyzes the three components of the spatial layout of Hefei shopping centers from a rational perspective, and explores the optimization of the spatial combination, node space configuration, and business layout of Hefei shopping centers in order to guide and optimize the internal space of the existing shopping center and provide a certain reference for the future internal space design of the shopping center.

scholarly journals Espaço Público e Shopping Center na Cidade Contemporânea: Novos Significados do North Shopping em Fortaleza - CE

2012 ◽  
pp. 128-155
Author(s):  
Tiago Estevam Gonçalves ◽  
Tatiane Rodrigues Carneiro
Keyword(s):  
Public Space ◽  
Public Spaces ◽  
Shopping Mall ◽  
Shopping Center ◽  
Shopping Centers ◽  
Private Space ◽  
The Public ◽  
The North ◽  
New Meanings ◽  
The City

Iniciar uma reflexão acerca da cidade atual nos remete à necessidade de construirmos uma análise sobre os shopping centers como espaços que tem atraído um fluxo considerável da população, ocasionando mudanças na relação dos citadinos com os espaços públicos.  Nesta perspectiva, temos como objetivo analisar o  North Shopping, localizado na cidade de Fortaleza, como um espaço de uso popular onde as camadas de menor poder aquisitivo podem adentrar e usufruir de seus atributos. Imbuídos de tal finalidade nosso aporte teórico fundamentou-se em Pintaudi (1992), Dantas (1995), Silva (1996) Lefebvre (1999), Carlos (2001), Gomes (2002) e Serpa (2007). Conclui-se que na cidade de Fortaleza, o North Shopping é um verdadeiro simulacro da realidade, substituindo as experiências cotidianas dos espaços públicos, configurando-se, assim, a supervalorização do espaço privado que se traveste de público tendo repercussões na nova urbanidade fortalezense.  Public Space and Shopping Mall in the Contemporary City: New Meanings of North Shopping in Fortaleza/CE  Abstract Start a discussion about the current city us the need to build an analysis on malls as spaces that have attracted a considerable  flow of people, causing changes in the relationships of the townspeople with the public spaces. In this perpective, we have to anlyze the North Shopping, located in Fortaleza, as a space where the popular use of lower purchasing power can enter and enjoy its atributes. Imbued with this purpose our theoretival approach was bases on Pintaudi (1992), Dantas (1995), Silva (1996) Lefebvre (1999), Carlos (2001), Gomes (2002) e Serpa (2007).  It’s concluded that in the city of Fortaleza, the North Shopping is a true simulation of reality, replacing the daily experiences of public spaces, becoming  thusovervaluation of private space of public who dresss as having impact on new fortaleza’s urbanity. Espacio Público y Centro Comercial en Ciudad Contemporánea: Nuevos Sentidos del North Shopoing en la Fortaleza/CE ResumenIniciar uma reflexión acerca de la actual ciudad nos recuerda la necesidad de construir um análisis acerca de los centros comerciales como espacios que han atraído um flujo considerable de personas, provocando câmbios en la relación de los habitantes de la ciudad com los espacios públicos. Em esta perspectiva, tenemos que analisar el North Shopping, que se encuentra en Fortaleza, como um espacio de uso popular donde lãs camadas de menor poder adquisitivo pueden entrar y disfrutar de sus atributos. Imbuido de esa finalidad nuestro aporte teórico se fundamento em: Pintaudi (1992), Dantas (1995), Silva (1996) Lefebvre (1999), Carlos (2001), Gomes (2002) y Serpa (2004). Se puede concluir que en la ciudad de Fortaleza el North Shopping es uma  verdadera simulación de la realidad, sustituición de las experiencias diárias de los espacios públicos, convertiéndose, asó, la sobrevaluación del espacio privado que se passa por el público tenendo impactos en la nueva urbanidad de Fortaleza.10.7147/GEO10.1573

scholarly journals Spatial Logic of Shopping Malls: Application of Space Syntax in understanding Economics of Architecture

2020 ◽  
Vol 7 (2) ◽  
pp. 109-117
Author(s):  
Sumanta Deb ◽  
Keya Mitra
Keyword(s):  
Decision Making ◽  
Quantitative Description ◽  
Space Syntax ◽  
Shopping Mall ◽  
Perfect Competition ◽  
Movement Behavior ◽  
Verbal Description ◽  
Management Decision ◽  
Shopping Malls ◽  
Economic Success

Research findings of architecture and environmental psychology espouse the supremacy of built environment in influencing human behavior in general and movement behavior within buildings and urban areas in particular. Retail management studies on the other hand highlight the importance of influencing human movement as a determining factor for tenant-mix design. Identifying a proper mix of tenant stores in a shopping mall is responsible for its economic performance and is considered a strategic mall management decision. In practice, this decision is taken by management professionals, based mostly on gut feeling or rule of thumb. So, there is a scope for integration of knowledge of these two different disciplines for significantly enhancing tenanting decision making in shopping malls, which will ultimately lead to its economic success. A proper methodology is required in this juncture to relate spatial configuration with movement. Verbal description of space, prevalent in the architectural practice, makes it difficult for correlating with measurable variables like footfall. Space syntax analysis is a potential evidence based approach for quantitative description of configuration in explaining movement through space. The purpose of this paper is twofold: identifying the supremacy of space syntax measures over normal metric measures and establishing a spatial rationale behind tenanting decision making (optimal area and rent of tenant stores) through developing the standard bid-rent model with tenant store specific variables and solving under the conditions of maximizing profit and situation of perfect competition. Consequently, retail space planning will not only be an accommodator of functional requirements but will be a potential tool for economic success through generating, controlling and predicting movement.

scholarly journals CONSUMER BEHAVIOR TOWARDS SHOPPING MALLS: A SYSTEMATIC NARRATIVE REVIEW

2018 ◽  
Vol 14 (1) ◽  
pp. 81-94
Author(s):  
Shahzad Nasim ◽  
Keyword(s):  
Consumer Behavior ◽  
Literature Review ◽  
Product Quality ◽  
Consumer Preferences ◽  
Sales Promotion ◽  
Shopping Mall ◽  
Shopping Centers ◽  
Shopping Malls ◽  
Good Product ◽  
Good Product Quality

The purpose of the study is to recognize the factors that influence the consumer’s behavior towards shopping centers. Along with this study endeavors have been made to investigate different components which influence the consumer behavior towards shopping mall. This literature review found the consumer preferences towards shopping mall. Customers do not go shopping mall only for shopping but also for entertainment. Different studies denote that there are numerous factors that appeal the customer towards shopping mall. This work will definitely help shopkeepers or retailers to make changes (if any) in the mall in order to attract customers and satisfying their needs and wants and also important for the development of a mall. After reexamining of 100 papers on consumer behavior towards shopping mall author recognized that shopping environment, ease of shopping, availability of different products, showbiz offered at malls, parking facility, good product quality, discount and sales promotion are the factors that convince the Shoppers to visit shopping malls with entertainment.

Study on Optimization Strategies of Urban Structure in Ravine Landform — A Case of Yan’an

2012 ◽  
Vol 174-177 ◽  
pp. 2302-2306
Author(s):  
Xiao Li Han ◽  
Gong Ming Song ◽  
Wen Wen Zhang
Keyword(s):  
Urban Space ◽  
Landscape Pattern ◽  
Natural Condition ◽  
Structure Optimization ◽  
Spatial Layout ◽  
Urban Morphology ◽  
Space Structure ◽  
Urban Structure ◽  
Optimization Strategy ◽  
Land Supply

In Procession of fast Urbanism, At the background of striations of natural condition and land supply shortage, It is the key question which urban size will upgrade and urban structure will change, that Optimizes spatial layout and creates urban features. This paper with case of Yan’an analyses the problem that exists in metropolis spatial layout; then discusses urban planning measures that optimize urban structure to hold compact urban morphology. Finally it sketch out the highlights city "landscape pattern" of the urban space structure optimization strategy.

What Drives Shopping Mall Attractiveness?

2015 ◽  
Vol 13 (1) ◽  
pp. 67-118 ◽  
Author(s):  
Michał Dębek
Keyword(s):  
Fundamental Question ◽  
The Other ◽  
Shopping Mall ◽  
Shopping Center ◽  
Emotional Impact ◽  
Shopping Malls ◽  
Cognitive Effect ◽  
Cross Sectional Survey ◽  
Cross Sectional ◽  
Social Positioning

Abstract My article investigated the drivers of shopping mall attractiveness. Which of various shopping mall qualities are key to building a mall’s attractiveness? This was the fundamental question in the cross-sectional, survey-based correlational study. The participants included 384 adult Poles (192 men and 192 women whose median age was 22). The survey included 58 items – nine to measure the shopping mall’s attractiveness (its emotional impact, cognitive effect and the customer’s visiting frequency), and 49 to measure its hypothetical predictors. The investigated objects were six urban shopping malls in Wroclaw, Poland. It turned out that shopping mall attractiveness was driven mainly by their atmosphere and social positioning. Surprisingly, the more subjectively noisy and crowded the shopping mall was, the more attractive it appeared to be; commerce-related features, on the other hand, while usually treated as vital to a shopping center, contributed relatively little to the mall’s attractiveness.

Chinese Transition to a Consumer Society and its Reflection on the Urban Landscape

2011 ◽  
Vol 243-249 ◽  
pp. 6457-6460
Author(s):  
Ming Xiao
Keyword(s):  
Public Space ◽  
Urban Space ◽  
Urban Areas ◽  
Urban Landscape ◽  
Point Of View ◽  
Shopping Mall ◽  
Initial Reaction ◽  
Consumer Society ◽  
Shopping Malls ◽  
Social Scene

China’s newly constructed shopping malls in the urban areas have greatly changed citizens’ shopping and living habits, altering the fabric of the urban space, and modifying the social scene. The citizen’s initial reaction to this development is hot pursuit that eventually gives way to boredom. This paper discusses the relationship between the shopping mall and the urban environment, from the point of view of public space. It shows public space ruled and controlled in the shopping mall. It shows that urban shopping malls do not respond to the citizens expectations and demands for public space, and that the citizens’ need for social public space is irreplaceable. Ultimately, this paper points out that to the need for further research in the area of public space, it must to fulfill the needs of city dwellers.

The Shopping Mall

Foundations ◽  
2020 ◽  
pp. 137-163
Author(s):  
Sam Wetherell
Keyword(s):  
United States ◽  
Twentieth Century ◽  
Urban Space ◽  
Urban Form ◽  
The United States ◽  
Shopping Mall ◽  
Shopping Malls ◽  
History Of ◽  
Late Twentieth ◽  
First Time

This chapter tackles the history of the shopping mall in Britain. It argues that unlike shopping malls in the United States or nations that were urbanizing for the first time, shopping malls in Britain emerged in tense negotiation with a state-directed and developmental retail infrastructure established a generation earlier. The chapter discusses the distinction between two types of space: the shopping mall and shopping precinct in order to show how a qualitatively new urban form arose in Britain in the last third of the twentieth-century. It presents the history of the shopping mall which allows us to see how during this period a new relationship between the consumer, state, and economy emerged in Britain. The chapter explores the shopping mall's distinctive contribution to late-twentieth-century British life by historicizing three of its most important features. Ultimately, the chapter demonstrates how the shopping mall in Britain emerged from the ashes of a developmental compact between urban planning and the management of consumer demand. It investigates how shopping mall developers in Britain replicated a globally standardized type of urban space, aligning parts of Britain's built environment with that of the United States and world.

Foundations

2020 ◽  
Author(s):  
Sam Wetherell
Keyword(s):  
Twentieth Century ◽  
Built Environment ◽  
Urban Space ◽  
Developmental State ◽  
Shopping Mall ◽  
British History ◽  
Shopping Malls ◽  
Industrial Estates ◽  
History Of ◽  
Depressed Regions

This book is a history of twentieth-century Britain told through the rise, fall, and reinvention of six different types of urban space: the industrial estate, shopping precinct, council estate, private flats, shopping mall, and suburban office park. The book shows how these spaces transformed Britain's politics, economy, and society, helping forge a mid-century developmental state and shaping the rise of neoliberalism after 1980. From the mid-twentieth-century, spectacular new types of urban space were created in order to help remake Britain's economy and society. Government-financed industrial estates laid down infrastructure to entice footloose capitalists to move to depressed regions of the country. Shopping precincts allowed politicians to plan precisely for postwar consumer demand. Public housing modernized domestic life and attempted to create new communities out of erstwhile strangers. In the latter part of the twentieth-century many of these spaces were privatized and reimagined as their developmental aims were abandoned. Industrial estates became suburban business parks. State-owned shopping precincts became private shopping malls. The council estate was securitized and enclosed. New types of urban space were imported from American suburbia, and planners and politicians became increasingly skeptical that the built environment could remake society. With the mid-century built environment becoming obsolete, British neoliberalism emerged in tense negotiation with the awkward remains of built spaces that had to be navigated and remade. The book highlights how some of the major transformations of twentieth-century British history were forged in the everyday spaces where people lived, worked, and shopped.

scholarly journals Virtual Environment as a Space of Shopping Center Customer Engagement

2021 ◽  
Vol 4/2021 (94) ◽  
pp. 81-100
Author(s):  
Grzegorz Maciejewski ◽  
◽  
Piotr Krowicki ◽  
Keyword(s):  
Social Media ◽  
Virtual Environment ◽  
Primary Sources ◽  
Customer Engagement ◽  
Shopping Center ◽  
Shopping Centers ◽  
Shopping Malls ◽  
Research Results ◽  
Secondary Sources ◽  
The Subject

Purpose: The aim of the article is to identify online customer engagement in shopping centers (SC). Design/methodology/approach: The research was based on secondary and primary sources. The secondary sources are the subject literature, while the primary sources were obtained through netnographic research carried out on the basis of the analysis of affiliate pages of the Facebook social platform and the Google review platform of the 25 largest Polish shopping centers. Findings: The frequency of publishing posts by shopping malls and areas of customer engagement were identified. The research results show large differences between shopping centers in terms of customer engagement in a virtual environment and identify areas of customer engagement in shopping centers on the internet. Research limitations/implications: The authors of the article are aware of the limitations of their research: the analysis of statements in social media does not have to overlap with oral statements in an offline real environment. Moreover, the research results presented should only be referred to the environment of Facebook and Google. However, the variety of social media is very large, and according to the literature on the subject, the type of medium can have a large impact on the CE phenomenon. The research could be expanded by making the analysis of the type of content published by shopping centers (e.g. news, entertainment posts, shopping posts, etc.), by dividing them into categories and drawing attention to the relationships between the type of content published and the level of engagement. It could also be interesting to identify the relationship between the level and areas of customer engagement and the generation of the shopping center. Originality/value: The analysis presented in the article is of great cognitive importance. As far as the authors of the article know, this is the first publication on the engagement of a shopping center customer. The obtained results may be helpful for managers of shopping centers: they draw attention to the scale and particular areas of this phenomenon

Redeeming the shopping center. Victor Gruen's ideal cellular metropolis and Louvain-la-Neuve

TERRITORIO ◽  
2021 ◽  
pp. 159-173
Author(s):  
Leonardo Zuccaro Marchi
Keyword(s):  
Dominant Role ◽  
Design Principles ◽  
Shopping Mall ◽  
Shopping Center ◽  
Shopping Centers ◽  
Urban Utopia ◽  
Critical Idea ◽  
Shed Light

The ‘mall maker' Victor Gruen is well known as the architect who played a dominant role in the design and global proliferation of the shopping mall. While many recent publications already highlighted and re-evaluated the architectural importance of Gruen's shopping center, the urban ideal/utopian projects proposed by Gruen have not been considered in depth thus far. Gruen mixed his design principles for shopping centers with ecological interpretations, proposing the Cellular Metropolis as a new urban utopia. This paper aims to shed light on Gruen's urban ideas, from his critical idea of the ecological-commercial realm to the study of radical commercial hybridizations, which are still relevant lessons for the design of our socio-spatial contemporary condition. In particular, the article focuses on the case study of Louvain-la-Neuve to ground such ideas into a real site.

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