The blurred line between the professional and the personal: Regulation of teacher behaviour on social media

2020 ◽  
pp. 000494412092488
Author(s):  
Sandra Noakes ◽  
Sarah Hook
Keyword(s):  
Social Media ◽  
Political Communication ◽  
Public Service ◽  
Work Environments ◽  
Teacher Behaviour ◽  
Personal Lives ◽  
High Court ◽  
Professional Obligations ◽  
Teacher Professional ◽  
Media Reports

As demonstrated by recent media reports concerning the Australian Public Service Social Media Policy and the Australian Rugby Union’s dispute with Israel Folau, social media often blurs the line between our professional and personal lives, and means that employers want to control what we do and say on social media. This is an issue which directly affects Australian teachers, whose professional obligations have always extended beyond their immediate work environments. Does social media mean that teachers are never ‘off the clock’? This article examines the current law relating to control of teacher behaviour and comment on social media. It analyses the implied freedom of political communication discussed in the 2019 High Court decision of Comcare v Banerji, and its ramifications for teachers and their employers. Additionally, using case studies involving social media policies of authorities which control teacher professional conduct, it considers whether such policies constitute lawful and reasonable directions, or whether they could be challenged as infringing teachers’ rights to a personal life.

scholarly journals Feeling the Chill: Bersih 2.0, State Censorship, and “Networked Affect” on Malaysian Social Media 2012–2018

2019 ◽  
Vol 5 (2) ◽  
pp. 205630511882180
Author(s):  
Amelia Johns ◽  
Niki Cheong
Keyword(s):  
Social Media ◽  
Political Communication ◽  
Digital Networks ◽  
Kuala Lumpur ◽  
Chinese Youth ◽  
Political Dissent ◽  
Ethnographic Interviews ◽  
Social Media Platforms ◽  
Media Reports ◽  
The Government

In 2007, Bersih—a Malaysian social movement for “clean and fair elections”—rode a wave of anti-government sentiment to mobilize 40,000 citizens to take to the streets. In particular, young Malaysians, fueled by “outrage and hope” at old oligarchies and lives put on hold by economic, social, and political inequality, were key actors in Bersih rallies staged between 2011 and 2016, driven by social media platforms and networked publics, which enabled the enthusiasm of the streets to connect with and drive the movement’s online formation. In response, the then government began to use media and security laws to disrupt digital networks and engage in arrest of activists and “ordinary” citizens. This, combined with allegations that the government has used astroturfing (commonly referred to as “cybertrooping” in Malaysia) to shape voter sentiments and suppress the momentum of Bersih and popular forms of online political dissent, has been strongly condemned by human rights organizations. This article draws upon findings from PhD research on cybertroopers and ethnographic interviews conducted with 29 Malaysian-Chinese youth between 2016 and 2018 (in Kuala Lumpur and Melbourne, Australia) to map and analyze the effects of the government’s use of “affective techniques” to manipulate social media publics and crackdown on online political communication, with media reports connecting these strategies to declining participation in Bersih’s street rallies from Bersih 4-5. The article will draw on theories of “networked affect” and “affective publics” to examine the role affect has played in this downturn in participation and a growing sense of hopelessness among Malaysia’s digital citizens.

scholarly journals Creating content, influencing democracy: situating corporate political communication between marketing and activism

2021 ◽  
Author(s):  
Stephanie Hill
Keyword(s):  
Social Media ◽  
North Carolina ◽  
Political Communication ◽  
Public Service ◽  
Short Circuit ◽  
Commercial Speech ◽  
The Social ◽  
Consumer Interests ◽  
Analytical Tools ◽  
Content Marketing

This thesis investigates the commercial backlash to a contentious piece of legislation in North Carolina and considers the implications of commercial incorporation of political content on public service communications. Commercial actors have high social standing and a privileged relationship with the social platforms used to disseminate much of commercial speech. In their pursuit of direct relationships with consumers, unmediated by publishers and free of the distrust of advertisement that has often characterized consumer-marketer relations, brands have cultivated content marketing practices based on serving consumer interests. Access to analytical tools allows companies to evaluate the success of content, eventually creating an environment in which most companies feel comfortable taking political stands in a way they did not before the widespread adoption of social media. Closer examination of political speech by commercial entities reveals strategies of communication that undermine avenues for public exchange and short-circuit non-market means of protest.

scholarly journals Public sector employees and the freedom of political communication

2018 ◽  
Vol 43 (1) ◽  
pp. 10-16 ◽  
Author(s):  
Anthony Gray
Keyword(s):  
Social Media ◽  
Public Sector ◽  
Political Communication ◽  
Public Service ◽  
Significant Contribution ◽  
Government Employees ◽  
Public Comment ◽  
Political Debates ◽  
Public Sector Employees ◽  
Government Interests

This article considers the Australian Public Service guidelines on public comment on social media in terms of the constitutionally protected freedom of political communication. It argues the guidelines are excessively broad, and go beyond legitimate government interests, significantly affecting the speech of government employees. Such employees have a significant contribution to make to the kind of political debates that are necessary in a functional democracy. It argues there is a real question regarding the compatibility of the guidelines with the constitutionally implied freedom of political communication.

scholarly journals Creating content, influencing democracy: situating corporate political communication between marketing and activism

2021 ◽  
Author(s):  
Stephanie Hill
Keyword(s):  
Social Media ◽  
North Carolina ◽  
Political Communication ◽  
Public Service ◽  
Short Circuit ◽  
Commercial Speech ◽  
The Social ◽  
Consumer Interests ◽  
Analytical Tools ◽  
Content Marketing

This thesis investigates the commercial backlash to a contentious piece of legislation in North Carolina and considers the implications of commercial incorporation of political content on public service communications. Commercial actors have high social standing and a privileged relationship with the social platforms used to disseminate much of commercial speech. In their pursuit of direct relationships with consumers, unmediated by publishers and free of the distrust of advertisement that has often characterized consumer-marketer relations, brands have cultivated content marketing practices based on serving consumer interests. Access to analytical tools allows companies to evaluate the success of content, eventually creating an environment in which most companies feel comfortable taking political stands in a way they did not before the widespread adoption of social media. Closer examination of political speech by commercial entities reveals strategies of communication that undermine avenues for public exchange and short-circuit non-market means of protest.

#INCLUSION – THE IMPACT OF SOCIAL MEDIA COMMUNICATION ON THE LEGITIMACY OF ARMED FORCES

2019 ◽  
pp. 43-60
Author(s):  
EVA MOEHLECKE DE BASEGGIO ◽  
OLIVIA SCHNEIDER ◽  
TIBOR SZVIRCSEV TRESCH
Keyword(s):  
Social Media ◽  
Political Communication ◽  
Structural Equation ◽  
Armed Forces ◽  
Equation Model ◽  
Media Communication ◽  
The Public ◽  
Political Legitimation ◽  
Social Media Communication ◽  
The Impact

The Swiss Armed Forces (SAF), as part of a democratic system, depends on legitimacy. Democracy, legitimacy and the public are closely connected. In the public sphere the SAF need to be visible; it is where they are controlled and legitimated by the citizens, as part of a deliberative discussion in which political decisions are communicatively negotiated. Considering this, the meaning of political communication, including the SAF’s communication, becomes obvious as it forms the most important basis for political legitimation processes. Social media provide a new way for the SAF to communicate and interact directly with the population. The SAF’s social media communication potentially brings it closer to the people and engages them in a dialogue. The SAF can become more transparent and social media communication may increase its reputation and legitimacy. To measure the effects of social media communication, a survey of the Swiss internet population was conducted. Based on this data, a structural equation model was defined, the effects of which substantiate the assumption that the SAF benefits from being on social media in terms of broadening its reach and increasing legitimacy values.

Political Communication: Redefining Contemporary Political Management Practices

2019 ◽  
Vol 118 (11) ◽  
pp. 255-268
Author(s):  
Amit Kumar
Keyword(s):  
Social Media ◽  
Political Communication ◽  
Management Practices ◽  
Complex Nature ◽  
Political Event ◽  
Indian Politics ◽  
Modern Politics ◽  
Political Branding ◽  
General Elections

Modern politics, particularly prevalent in the Western Democracies, is replete with instances wherein communication has come to play a pivotal role in the formation or dislodging a government. This is not to say that in traditional political scenario, the role of communication was any lesser. Far from it, communication has always characterized the build-up of events in politics. However, the significance of the same has increased manifold thanks to the advent of social media and complex nature of modern politics as well as due to rise of such concepts as political branding which has gained traction in the wake of proliferation of technology. The same holds true in the Indian political scenario as well. The last few years have redefined the role of communication and its tools in Indian politics, especially during a mega-political event like election. The last two general elections were testimonies to the same. The might of social media has been realized by even its staunchest critics. Along with it, the popular concept of permanent campaign has also characterized the phenomenon of political communication. This paper goes on to explore the underlying concept of political communication and how the same has come to influence the turn of events as well as the final outcome of an election.

scholarly journals Introduction to special issue about election reporting: Why journalism (still) matters

Journalism ◽  
2019 ◽  
Vol 20 (8) ◽  
pp. 985-993 ◽  
Author(s):  
Stephen Cushion ◽  
Daniel Jackson
Keyword(s):  
Social Media ◽  
Political Parties ◽  
Political Communication ◽  
News Media ◽  
Election Campaigns ◽  
Special Issue ◽  
Technological Advances ◽  
Campaign Coverage ◽  
Election Coverage ◽  
Social Media Platforms

This introduction unpacks the eight articles that make up this Journalism special issue about election reporting. Taken together, the articles ask: How has election reporting evolved over the last century across different media? Has the relationship between journalists and candidates changed in the digital age of campaigning? How do contemporary news values influence campaign coverage? Which voices – politicians, say or journalists – are most prominent? How far do citizens inform election coverage? How is public opinion articulated in the age of social media? Are sites such as Twitter developing new and distinctive election agendas? In what ways does social media interact with legacy media? How well have scholars researched and theorised election reporting cross-nationally? How can research agendas be enhanced? Overall, we argue this Special Issue demonstrates the continued strength of news media during election campaigns. This is in spite of social media platforms increasingly disrupting and recasting the agenda setting power of legacy media, not least by political parties and candidates who are relying more heavily on sites such as Facebook, Instagram and Twitter to campaign. But while debates in recent years have centred on the technological advances in political communication and the associated role of social media platforms during election campaigns (e.g. microtargeting voters, spreading disinformation/misinformation and allowing candidates to bypass media to campaign), our collection of studies signal the enduring influence professional journalists play in selecting and framing of news. Put more simply, how elections are reported still profoundly matters in spite of political parties’ and candidates’ more sophisticated use of digital campaigning.

scholarly journals The platformisation of public service broadcasting in Germany: The network ‘funk’ and the case of Druck/Skam Germany

2021 ◽  
Vol 16 (2) ◽  
pp. 126-144
Author(s):  
Sven Stollfuß
Keyword(s):  
Social Media ◽  
Public Service ◽  
Third Party ◽  
Mobile Media ◽  
Media Environment ◽  
The Public ◽  
Public Service Broadcasting ◽  
Web Series ◽  
Production And Distribution ◽  
German Adaptation

This article investigates how platformisation changes the practices of content production and distribution through the case of the web series, Druck (tr. Pressure (2018–), for the public service content network ‘funk’ (ARD and ZDF). An analysis of the German adaptation of the Norwegian television and web series Skam (tr. Shame) (NRK3, 2015–2017) shows how public service broadcasting (PSB) in Germany is changing due to the influence of social media. To reach a younger audience, PSB has to meet them on third-party platforms. Consequently, PSB must provide content that fits the mobile media environment of social media.

La pluralidad denominativa de la Traducción e Interpretación en los Servicios Públicos a través de Twitter y YouTube

2021 ◽  
Vol 66 (1) ◽  
pp. 180-192
Author(s):  
Carmen Mª Cedillo Corrochano
Keyword(s):  
Social Media ◽  
Quantitative Analysis ◽  
Public Service ◽  
Professional Knowledge ◽  
Spanish Society ◽  
Society Today

Abstract Public Service Interpreting and Translation –PSIT– is a specialty of the studies of Translation and Interpreting that generates controversy in the specialized literature in its most basic defining aspects. For this reason, a reading of the literature will reveal a lack of consensus in its own conceptualisation; something essential for its social and professional knowledge/acknowledgment. Thus, this article will focus on the denominational plurality of the PSIT in Spain and will offer a quali-quantitative analysis of the names under which it is known in Spain and the use of these names in two of the most popular social media in Spanish society today: Twitter and YouTube.

Social Media and Regionalism in South Korean Voting Behavior: The Case of the 19th South Korean Presidential Election

2018 ◽  
Vol 54 (03) ◽  
pp. 1840006
Author(s):  
JAE MOOK LEE ◽  
YOUNGDEUK PARK ◽  
GI DONG KIM
Keyword(s):  
Social Capital ◽  
Social Media ◽  
Political Communication ◽  
Presidential Election ◽  
Voting Behavior ◽  
Media Use ◽  
Social Media Use ◽  
Bonding Social Capital ◽  
South Korean ◽  
Independent Effects

This study examines the moderating effects of social media use on regionalist voting behavior in South Korea. Analyzing the survey data conducted during the 2017 Korean presidential election, we test how social media functions in electoral processes, particularly with respect to region-based voting in the Korean electorate. The findings of this study reveal that social media use affects region-based voting behavior among the Korean electorate by connecting people with different regional backgrounds in online political communication. That is, social media use can create “bridging” social capital rather than “bonding” social capital in society. In this respect, results differ significantly from findings in the 2012 presidential election. In 2012, only the independent effects of social media existed with a liberal bias, without revealing interaction with regional dummies. These independent effects disappeared in 2017, and different kinds of social media were statistically significant only when they functioned as moderating variables for regional dummies. This implies that as the functions of social media in the Korean election process have evolved in more complexity, they now are able to affect progressive as well as conservative voters.

Sign in / Sign up

Export Citation Format

Share Document