Linking Dispositions and Social Behavior: Self-Monitoring and Advertising Preferences

1994 ◽  
Vol 21 (3) ◽  
pp. 160-161 ◽  
Author(s):  
Melinda Jones

To help students appreciate the impact of dispositions on social behavior, I demonstrate to them how a particular disposition (self-monitoring propensity) relates to interesting differences in consumer behavior. Specifically, this exercise illustrates that individuals high in self-monitoring tend to be more responsive to advertisements that appeal to the image of a product, whereas those low in self-monitoring tend to be more responsive to advertisements that make claims about the quality of a product. Students in a social psychology course evaluated the demonstration as interesting, informative, and effective.

2016 ◽  
Vol 11 (4) ◽  
pp. 746-752 ◽  
Author(s):  
Nebojša M. Lalić ◽  
Katarina Lalić ◽  
Aleksandra Jotić ◽  
Dejan Stanojević ◽  
Dragana Živojinović ◽  
...  

Background: We assessed the effect of structured self-monitoring of blood glucose (SMBG), in combination with intensive education, on metabolic control, SMBG frequency, hospitalizations, cardiovascular risk factors, and quality-of-life parameters in patients with insulin-treated diabetes in primary health care settings in Serbia. Methods: This 6-month, observational, noninterventional study, followed 346 insulin-treated diabetes patients (type 1 diabetes [T1D], n = 57; type 2 diabetes [T2D], n = 289) from 28 primary care centers. Patients attended a 10-day course at the specialized educational center and were followed monthly by their primary care physicians. Patients used a simple paper tool to document 3-day, 7-point glucose profiles prior to each monthly clinic visit. Physicians reviewed the completed forms at each visit and used a standardized education program to provide remedial training. Changes in HbA1c levels, SMBG frequency, metabolic risk factors, and Diabetes Distress Scale (DDS) were assessed. Results: Mean (± SD) HbA1c within the full cohort was significantly improved from baseline at 6 months (8.85 ± 1.17% vs 7.91 ± 1.24%, P < .01). Significant increases in average SMBG frequency per week were seen at 6 months versus baseline (14.6/week vs 4.3/week, P < .001). The mean (± SE) number of hospitalizations due to metabolic conditions was significantly lower during the 6-month study compared to the 6-month period prior to the study (0.14 ± 0.04 vs 0.59 ± 0.09). DDS scores decreased from 39.6 ± 13.9 to 33.9 ± 14.5, P < .01. Conclusion: The use of structured SMBG combined with intensive education was associated with clinically significant reductions in HbA1c, increased SMBG frequency, and improved quality of life.


Author(s):  
Анастасія Сергіївна Коноваленко

Formulation of the problem. The author's approach to the analysis of the impact of the social environment on the model of consumer behavior, which involves determining the intensity and direction of the impact of social groups based on the quality of the reference space by applying the proposed CNSA model ("Criticism-noise-silence-advice"). The aim of the research is to determine the methodological approaches to the analysis of the impact of the social environment in the decision-making process on the purchase and consumption of food by school-age children. The methodological basis of the study was the work of ukrainian and foreign scientists on marketing research. The hypothesis of the resaerch was the assumption of the need to substantiate methodological approaches to the analysis of the impact of the social environment on consumer behavior, taking into account the intensity and direction of the impact of different groups. The statement of basic materials. The method of analysis of the influence of social environment on consumer behavior proposed in the article involves determining the intensity of influence of social environment groups as the weight of respondents' perception of the importance of this group, and assessing the direction of social environment through analysis of the quality of the reference space based on the developed CNSA model ("Criticism-noise-silence-advice"). Based on the obtained data, it is possible to reproduce the reference space of the respondent, which is a characteristic of the quality of the impact of the social environment on the respondents in terms of specific issues. Based on the proposed method, the analysis of the impact of the social environment on the consumer behavior of school-age children. The obtained data characterize the reference space of children in view of the discussion of the nutrition system of school-age children. The originality and practical significance of the research. This technique has theoretical and applied significance and can be used to assess the impact of the social environment for different groups of respondents on specific issues of consumer behavior. Conclusions. The methodology is substantiated and on its basis the analysis of the influence of the social environment on the model of consumer behavior of school-age children in the market of food products and services is carried out. Perspectives of further research will be aimed at determining the nature of the influence of motivating and internal factors on consumer behavior, determining the specifics of the decision-making process of school-age children on the purchase and consumption of food


2020 ◽  
Vol 15 (2) ◽  
pp. 85-99
Author(s):  
Duralia Oana

AbstractIt is well known that the extent to which the supply manages to adapt to the demands and changes in consumer behavior is key to the success of a business or, in the current economic context, to the survival of a business. This paper aims to analyze the manner in which the perception and attitude of the individual towards risk causes major changes in its purchasing behavior and, implicitly, to identify the tools of marketing with a favorable impact on the consumer, in the economic and social context generated by the Covid-19 pandemic. Although the fear and concern generated by the current economic and social crisis are visibly affecting both social behavior in general, and purchasing behavior in particular, finding effective ways to inform and communicate with consumers to facilitate their access to up-to-date and highly accurate information is essential both to meet the growing need for information in conditions of risk and uncertainty, and to guide the purchasing decision towards the best alternative for the consumer.


Author(s):  
José L. Duarte ◽  
Jarret T. Crawford ◽  
Charlotta Stern ◽  
Jonathan Haidt ◽  
Lee Jussim ◽  
...  

AbstractPsychologists have demonstrated the value of diversity – particularly diversity of viewpoints – for enhancing creativity, discovery, and problem solving. But one key type of viewpoint diversity is lacking in academic psychology in general and social psychology in particular: political diversity. This article reviews the available evidence and finds support for four claims: (1) Academic psychology once had considerable political diversity, but has lost nearly all of it in the last 50 years. (2) This lack of political diversity can undermine the validity of social psychological science via mechanisms such as the embedding of liberal values into research questions and methods, steering researchers away from important but politically unpalatable research topics, and producing conclusions that mischaracterize liberals and conservatives alike. (3) Increased political diversity would improve social psychological science by reducing the impact of bias mechanisms such as confirmation bias, and by empowering dissenting minorities to improve the quality of the majority's thinking. (4) The underrepresentation of non-liberals in social psychology is most likely due to a combination of self-selection, hostile climate, and discrimination. We close with recommendations for increasing political diversity in social psychology.


Author(s):  
N. Yu. Hrechanyk ◽  
◽  
S. YA. Shurpa ◽  
P.V. Kozyn ◽  
◽  
...  

In an era of globalization, rapid development of technology, science, economics and education, people are striving to improve the quality of their lives. This is primarily reflected in their way and style of consumption - consumer behavior. Many factors, characteristics and characteristics affect an individual in how he/she behaves in the selection process, consumption habits, shopping behavior, brands he prefers, and places of sale he visits. The consumer is guided by culture, subculture, belonging to a certain social class, social status, membership in certain groups and collectives, the interests of his family, his personality, psychological factors and more. Consumer decisions are the result of each of these factors, which are divided into economic, social, cultural, personal and psychological. Stereotypes as cultural phenomena and stereotyping as an individual mental process are widely discussed among social psychologists. In recent years, stereotypes and their influence are of great interest to marketers as well, because they have a strong influence on consumer behavior. The article presents the process of formation of consumer stereotypes, which is defined as the formation of generalizations about consumer goods, and the impact of stereotypes on consumer behavior is tangible and diverse. The article states the impact of stereotypes on a particular product within the target group of consumers, whether these stereotypes can be corrected with the help of marketing tools and how long this process can be.


10.12737/5758 ◽  
2014 ◽  
Vol 8 (1) ◽  
pp. 1-3
Author(s):  
Бережков ◽  
D. Berezhkov ◽  
Москвичева ◽  
M. Moskvicheva

In this article the authors consider the development of diagnostic aid in an ultrasound department of a private medical centre and assess the efficiency of organizing technologies. In improving diagnostic care in private health institutions, availability of ultrasound diagnostics for patients, the possibility of acquisition of innovative equipment, further development and increase of professionalism of beam diagnostics is playing a significant role. The authors note an improvement of internal communication division, the increase of results of activity of specialists, motivate employees to achieve the end results, increase of volumes of diagnostic services at high quality of medical services. The quality management system of medical care is based on the prevention of mistakes and defects in the work of monitoring and self-monitoring of the work of doctors - diagnosticians. To increase the number of equipment units doesn’t enough to increase the impact of modern methods of ultrasonic diagnostics. It is necessary to maintain the proper technical condition of equipment, to use it more intensively and to improve training of specialists. The process of forming and perfection of organizational technologies, aimed at continuous improvement of quality and availability of diagnostic examination, undoubtedly increases competitive position of a clinic on the market of medical services that is proved by the positive dynamics of the analyzed period.


The present study consists of identifying certain types of behavior, reactions and preferences of consumers and pastry products of a tourist unit, which are part of the traditional local gastronomy. The main objective of the study is to identify the preferences of foreign tourists regarding traditional pastry and confectionery products in order to improve the quality in the production sector. In order to achieve the objective, the "shadow" observation was used as a research method for a period of two months. The sample consisted of twenty foreign tourists who were interested in buying traditional pastry and confectionery products. During the observation, several aspects were analyzed, such as: the type of consumer behavior, the reactions and verbal expressions regarding the quality of the products, etc. The results obtained by the observation method confirmed the preference especially for the pastry products, as compared to the confectionery products. The conclusions of the study highlight the importance of observing foreign clients, which led to the proposal of several measures to improve the services of the tourist unit, but also to a better tourist image of the unit in the area of the tourist resort Bran. Jud. Brasov.


Author(s):  
Anna Shumei

We studied the category of «uncertainty» in the context of consumer choice of individual. It was determined that that the quality and quantity of information that consumers received and processed during decision-making played the most important role, affecting the degree of uncertainty. At the same time the quality of information plays a more important role than the quantity of information. We analyzed every stage of the individual decisions making process on the acquisition of goods and the role of uncertainty on each stage. We considered the decision-making process in conditions of uncertainty in everyday (routine) and special purchases, separated all stages of these types of purchases and defined values ​​of uncertainty influence on all types of purchases. It was determined that an individual can get into conditions of uncertainty in two types of purchases: everyday purchase, when the decision is used quickly, automatically and uncontrollably, and special (not everyday purchases), when the individual uses specific processes to make a decision, which requires additional attention and effort. Practical situations when the consumer can get into conditions of uncertainty were considered. We analyzed alternative variants of using the consumer choice and investigated the continuum of consumer behavior. We determined the conditions, when consumer behavior could correspond to «routine behavior», «limited problem solving» or « problem solving» in the continuum of consumer behavior. The modern six-stage model of the decision-making process сщтішіеі the quality of character for environmentally conscious consumers and the impact of uncertainty at each stage of decision-making in these models, especially at the stage of use and utilization, were analyzed. We identified that the study of the degree of uncertainty about the final result of decision-making is an unsolved problem in modern science and outlined the prospects of the behavioral aspects of consumer choice study in conditions of uncertainty.


Rheumatology ◽  
2020 ◽  
Vol 60 (1) ◽  
pp. 277-287 ◽  
Author(s):  
Hayley McBain ◽  
Chris Flood ◽  
Michael Shipley ◽  
Abigail Olaleye ◽  
Samantha Moore ◽  
...  

Abstract Objective To determine whether a patient-initiated DMARD self-monitoring service for people on MTX is a cost-effective model of care for patients with RA or PsA. Methods An economic evaluation was undertaken alongside a randomized controlled trial involving 100 patients. Outcome measures were quality of life and ESR assessed at baseline and post-intervention. Costs were calculated for healthcare usage using a United Kingdom National Health Service economic perspective. Sensitivity analysis was performed to explore the impact of nurse-led telephone helplines. Uncertainty around the cost-effectiveness ratios was estimated by bootstrapping and analysing the cost-effectiveness planes. Results Fifty-two patients received the intervention and 48 usual care. The difference in mean cost per case indicated that the intervention was £263 more expensive (P &lt; 0.001; 95% CI: £149.14, £375.86) when the helpline costs were accounted for and £94 cheaper (P = 0.08; 95% CI: –£199.26, £10.41) when these costs were absorbed by the usual service. There were, however, statistically significant savings for the patient (P = 0.02; 95% CI: −£28.98, £3.00). When costs and effectiveness measures of ESR and quality of life measured, using the Short Form-12v1, were combined this did not show the patient-initiated service to be cost-effective at a statistically significant level. Conclusion This patient-initiated service led to reductions in primary and secondary healthcare services that translated into reduced costs, in comparison with usual care, but were not cost-effective. Further work is needed to establish how nurse-led telephone triage services are integrated into rheumatology services and the associated costs of setting up and delivering them. Trial registration ClinicalTrials.gov, http://clinicaltrials.gov, ISRCTN21613721


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