Certification of a Tourist Destination As an Intellectual Potential for the Development of Tourism in the Region

2021 ◽  
pp. 69-72
Author(s):  
A. Kuznecov ◽  
S. Shelonaev ◽  
T. Smetanina
Keyword(s):  
Tourism Industry ◽  
Coherent System ◽  
Tourist Destination ◽  
Tourist Destinations ◽  
Regional Tourism ◽  
Expert Assessments ◽  
Promising Development ◽  
Intellectual Potential ◽  
Regional Authorities

World and domestic experience shows that it is very effective to use the method of "tourist destinations" for the development of complex programs or strategies for tourism (1). As a result of numerous studies, a fairly coherent system of describing a "tourist destination" has been developed, allowing you to have a fairly comprehensive idea of both the product itself and the conditions for its receipt, attractiveness and related products. At the same time, the task of entrepreneurs, investors and representatives of regional authorities responsible for the tourism industry is to determine the prospects for the development of a particular tourist product or route. To do this, it is necessary to solve the problem of determining the investment attractiveness and prospects of a particular tourist destination, determine its competitiveness in relation to those available in this region and make a decision on the priority and expediency of investing in this direction of the tourism industry. This article is an attempt of the authors to formalize the process of determining the priority and promising development of regional tourism directions in the region, using the example of the tourism industry of Udmurtia. The basis is the preparation of a passport of a tourist destination and the use of expert assessments.

scholarly journals CLUSTER AS A TOOL FOR PROMOTING A TOURIST BRAND OF THE REGION

2021 ◽  
Author(s):  
Maryna Zaitseva ◽  
Natalia Shumlianska
Keyword(s):  
Cluster Formation ◽  
Public Support ◽  
Tourism Industry ◽  
Bottom Up ◽  
Tourist Destinations ◽  
Regional Tourism ◽  
Lack Of Information ◽  
The Creation ◽  
Tourism Enterprises ◽  
Regional Authorities

The role of clusters for regional tourism, the stages of cluster formation and its advantages are considered. Business clustering contributes to raising awareness of the travel destination and enhancing branding through a combination of knowledge and resources. With the formation of a cluster, it is possible to increase the success of the regions by spending on tourism and visiting tourists. The purpose of the article is to find out how the tourism business in the regional direction can progress at the stages of cluster formation. Find out what contributes to the branding of the tourism business, significantly develops the tourism industry and contributes to the management know-how of cluster formation. It is noted that the creation of the cluster will improve the tourism brand of the region. The cooperation of stakeholders in the tourism business in promoting the branding of territories has been investigated and their effectiveness in various tourism destinations has been revealed. A cluster approach is proposed for regional tourism enterprises to create a tourism cluster using a step-by-step guide method. Business clusters can be implemented from the top down by regional authorities, or from the bottom up by a group of enterprises. A business cluster is directly guided by groups of enterprises and does not require public support; it has broader regional implications. Bottom-up clusters support intangible qualities better. A bottom-up approach is the most appropriate clustering style. However, even with in-depth research, there is still a significant lack of information about the formation of a cluster or the creation of a business cluster. It was revealed that the formation of the cluster at different stages made it possible to unite the enterprises of the tourism industry and improve the branding of the region through the creation of an event. The formation and functioning of a business cluster is a successful cooperation of stakeholders. Cooperation and clustering of the tourism business determines the management of tourist destinations and is the goal of improving cooperation between the subjects of the tourism market and government bodies in the region.

scholarly journals DEVELOPMENT STRATEGIES OF UBUD VILLAGE AS A CULTURAL M.I.C.E. (MEETING, INCENTIVES, CONVENTIONS, EXHIBITIONS) DESTINATION IN BALI

Jurnal IPTA ◽  
2018 ◽  
Vol 6 (1) ◽  
pp. 84
Author(s):  
I GPB Sasrawan Mananda ◽  
Luh Gede Leli Kusuma Dewi
Keyword(s):  
Qualitative Analysis ◽  
Development Strategy ◽  
Tourism Industry ◽  
Tourist Destination ◽  
Travel Agent ◽  
Mass Tourism ◽  
Tourist Destinations ◽  
Analysis Technique ◽  
High Season ◽  
Further Development

The concept of mass tourism has two seasons namely high season and low season to determine the number of tourist visits each year, therefore the tourism industry to try to conduct a vigorous promotion by carrying out activities that can bring tourists to stay in one tourist destination. One of the activities that entrepreneurs do in the low season is to conduct activities M.I.C.E. (Meetings, Incentives, Conventions and Exhibitions). This research uses descriptive qualitative analysis technique by applying the participatory principle involving M.I.C.E stakeholders, destination manager, travel agent managers and tourists. Ubud Village as a tourist destination also has potential for M.I.C.E activities has not had a convention bureau, this is due to the characteristics of the tourists who come to Ubud and the needs required by the tourism industry managers are different from other tourist destinations in Bali such as Badung regency and Denpasar municipality. During this time, the implementation activities of M.I.C.E. dominated by incentives tourism activities (56.57%), exhibitions (31.72%) and meetings (11.71%). The SWOT results concluded that Ubud Village is still S> W and O?T thus requiring internal consolidation, but seeing O?T has potential for further development. Development strategy were using grand strategy which make the results such as growth, dominance, and maximum investment.

Experiences of international tourists with healthy signature foods: a case study in Malacca

2019 ◽  
Vol 122 (6) ◽  
pp. 1869-1882 ◽  
Author(s):  
Mageswari Kunasegaran ◽  
S. Mostafa Rasoolimanesh ◽  
Sofiah Kadar Khan
Keyword(s):  
Cultural Values ◽  
Relevant Literature ◽  
Tourism Industry ◽  
Tourist Destination ◽  
Content Type ◽  
Tourist Gaze ◽  
Tourist Destinations ◽  
Holistic Understanding ◽  
Gaze Theory

Purpose The purpose of this paper is to investigate the experiences of international tourists with healthy signature food at a tourist destination, and explore the perceptions of food providers regarding the preparation of healthy signature foods. Healthy signature food at tourist destinations has become a crucial factor that can determine whether tourists revisit a tourist destination. The relevant literature review and Urry’s tourist gaze theory indicate that there is a lack of previous research on healthy signature foods among international tourists and food providers. The current study addresses this gap by providing a holistic understanding of healthy signature foods and how they have led to a culture of healthy eating in the tourism industry. Design/methodology/approach A case study was conducted in Malacca, a World UNESCO Heritage Site, to identify the experiences of international tourists with local signature foods. A purposive sampling method was selected to gather information from international tourists and food providers. The data were collected through semi-structured interviews to gain a detailed perspective of healthy signature foods. Findings The results revealed four thematic analysis outcomes, namely, memorable food experiences, food hygiene consciousness, cultural values and tourist happiness, which directly impact tourists’ satisfaction and intention to revisit. Additionally, aspects such as type of trip, trip frequency and the purpose of the trip influenced tourists’ experiences with healthy signature food. Furthermore, it was found that the selected food providers prepared their meals according to the standard procedures. Originality/value The current study extends Urry’s tourist gaze theory by exploring tourists’ perceptions of healthy signature food as well as exploring the way the food is prepared. Healthy signature food has much potential as a means of attracting and sustaining international tourists at tourist destinations. Furthermore, it strengthens the supply chain relationship between international tourists (customers) and food providers (suppliers) in the food tourism industry.

Tourism cluster as a base of regional tourism development (Belgorod region as an example)

2016 ◽  
Vol 10 (4) ◽  
pp. 16-29
Author(s):  
Марина Комарова ◽  
Marina Komarova
Keyword(s):  
Cluster Formation ◽  
Tourism Industry ◽  
Infrastructure Development ◽  
Cluster Approach ◽  
Regional Tourism ◽  
Recreation Areas ◽  
Territorial Structure ◽  
Event Tourism ◽  
Tourism Potential ◽  
Promising Development

The cluster approach in the tourism industry in transition economies is very relevant and is associated with a number of features in the industry. The article reveals the concept and features of a regional tourism cluster, traces the genesis of this concept, examines the objective conditions for the emergence of a cluster and its elements and structure. The author distinguishes stages of cluster formation and analyzes the factors and possible ways of development. The author substantiates the necessity for use of the cluster approach in tourism and the formation of regional tourism clusters performing the socio-economic, natural and ecological, recreational and economic functions in the entities’ territories of the Russian Federation. An emerging regional tourism and recreation cluster of Belgorod region is considered as the object of the study. Taking into account the assessment of the tourism potential, the level of infrastructure development, transport, environment, territorial structure of the region, the author conducted zoning of Belgorod region and identified seven tourism and recreation areas, outlined the prospects of their development. This study has allowed to determine in the region potential inter-regional clusters emerging, developing and having possibilities to be created. Military and historical, rural, event tourism are recognized as the promising development directions of regional tourism cluster. According to the author’s opinion, the creation of the cluster system will significantly improve the efficiency of the regional tourism market and strengthen its competitive position in the Russian market of the tourism industry.

scholarly journals Analysis, Reconstruction and Establishment Tourist Destination in Toba Samosir, North Sumatera, Indonesia

The Winners ◽  
2012 ◽  
Vol 13 (2) ◽  
pp. 127
Author(s):  
Menara Simanjuntak ◽  
Haryadi Sarjono
Keyword(s):  
Action Plan ◽  
Tourism Industry ◽  
Infrastructure Development ◽  
Discussion Forums ◽  
Tourist Destination ◽  
Strategic Development ◽  
Tourist Destinations ◽  
Strategic Plans ◽  
District Government ◽  
The Government

This study aimed to provide inputs for local government of Toba Samosir (Tobasa) in preparing strategic development plan of tourist destinations in District Tobasa. This study is a qualitative approach through in-depth interviews and feedback from forum discussion groups with participants representing community leaders, indigenous peoples, governments and travel business. Total participants are 15 people collected on June 1, 2012 at Balige government office. Discussion forums formulated nine locations of tourist destination spread in Toba Samosir. As result this research, we formulated four strategic plans with tactical plans; (1) specifying and establish the location of tourist destinations in the District Tobasa; (2) submitting plans to the government budget or through the budget of Tobasa district in five years starting in 2014 to follow; (3) conducting government financing for infrastructure development and tourism industry participation; (4) doing tourism and cultural promotion. We found limitations for the plan. Some of them were: the low budget provided by the District government so that we expected supports from domestic investors to accelerate tourism development in the area. Most activities were proposed under the action plan of both Tobasa District government and North Sumatra Government.

scholarly journals GASTRONOMIC BRAND AS AN EFFECTIVE TOOL FOR TOURIST DESTINATION MANAGEMENT

2021 ◽  
Author(s):  
Olena Zelenko
Keyword(s):  
Positive Impact ◽  
Tourism Industry ◽  
Tourist Destination ◽  
Destination Branding ◽  
The Sustainable Development ◽  
Tourist Destinations ◽  
Common Value ◽  
The Creation ◽  
Tourism Services

The article considers the peculiarities of the formation of the gastronomic brand of the territory. It was found that a large number of scientific works on gastronomic branding does not reveal the essence of the stages of formation of such a brand. Despite some successful practices in the use of gastronomic products to promote tourism services, the general recommendations for the use of the gastronomic brand as a tool for managing the development of a tourist destination in the functioning of the tourism industry at the regional level remain undisclosed. Based on the review of previous publications, the purpose of this study is to determine the stages of formation and features of the gastronomic brand to increase the attractiveness and efficiency of tourist destination management. As a result of the study on the role of the gastronomic brand in the process of managing a tourist destination, it was determined: the process of creating a brand should take place in stages, and involves determining the type of territory, identifying the relationship between the number of tourists and their gastronomic needs. historical traditions of ethnic cuisine and the creation of conditions for a harmonious combination of gastronomic brand with the brand of a tourist destination; there is a directly proportional connection between the gastronomic brand of the territory and the brand of the tourist destination: the presence of the former contributes to the sustainable development of the latter; The positive impact of the gastronomic brand on the development of the tourist destination becomes possible due to the harmonization of common value-oriented components implemented in the destination branding as well as during gastronomic branding. Ukraine is just beginning its journey to recognize its gastronomic products, traditions and related historical and cultural heritage. Adherence to the presented recommendations on the creation and gastronomic brands of certain areas will promote their development as tourist destinations, improve the socio-economic situation of the region, and allow to restore the full functioning of the tourism industry after the pandemic crisis.

ESSENCE AND NATURE OF TOURIST DESTINATIONS IN THE CONTEXT OF THE REGIONAL ECONOMY

2020 ◽  
Vol 3 (10) ◽  
pp. 44-50
Author(s):  
V. S. VARIVODA ◽  
Keyword(s):  
Regional Economics ◽  
Local Level ◽  
Spatial Development ◽  
Basic Element ◽  
Tourism Industry ◽  
Scientific Article ◽  
Tourist Destination ◽  
Tourist Destinations ◽  
Conceptual Foundations ◽  
Practical Nature

The article discusses the conceptual foundations of the spatial development of tourism, determined by the interaction of tourist destinations, as a basic element of the tourist and recreational system. The presented results of the scientific article are of a pronounced practical nature, are of scientific interest for specialists in the field of regional economics and spatial development of territories. In scientific research, the author places greater emphasis on the competitiveness and management of the spatial development of the tourism industry on the principle of "top-down", the author considers it necessary to consider the possibility of management on the basis of "bottom-up", taking into account the local and local level of the tourist destination. To understand the significance of a tourist destination, the article reveals the essence of this concept, offers its author's interpretation.

Event as a unique tool of tourism development (experience of Belgorod region)

2015 ◽  
Vol 9 (3) ◽  
pp. 105-112 ◽  
Author(s):  
Екатерина Вишневская ◽  
Ekaterina Vishnevskaya ◽  
Татьяна Климова ◽  
Tatyana Klimova ◽  
Светлана Стенюшкина ◽  
...  
Keyword(s):  
Tourism Industry ◽  
Tourist Attraction ◽  
Russian Regions ◽  
Regional Tourism ◽  
Development Experience ◽  
Event Tourism ◽  
The Right ◽  
Regional Authorities ◽  
Communication Culture ◽  
Tourist Flow

The article discusses the significance of the events in the development of the tourism industry and in the formation of the image of the regions. It is noted that the regional tourism authorities in the search for new forms of PR-activity are beginning to use the possibility of the development of event tourism. The Belgorod region is no exception. Event tourism in the Belgorod region is in its infancy. The article highlights the most important events taking place in the territory of the Belgorod region. Despite the apparent activity in this area, a lot of the activities that take place in the regions of our country can hardly be attributed to the field of event tourism. For the most part, it this local events that do not have good policies to promote them, often missing factor of the cyclicity and regularity of their carrying out, not always takes place getting revenue and efficiency of their organization. A lot of events are not generating the tourist flow, because focused on the inhabitants of the territory, rather than tourists. In order to these activities moved into the category of event and would attract tourists to the region, it is necessary to consolidate the efforts of specialists in various spheres, including the sphere of public communication, culture, tourism, regional authorities to solution the urgent tasks of development of event tourism and creating a positive image of Russian regions. The result of this interaction must be not just the festival events but new event tourism products, which will create effect of immersion of tourists in the atmosphere of celebration and will be the points of tourist attraction. With the right approach to the organization of event tourism products successfully solves the problem of socio-cultural formation of the image of the region, not only domestically, but also abroad, and as a consequence, increases the tourist flow and the financial inflow of participants of the tourist market.

scholarly journals Strategi Pemasaran Desa Ubud sebagai Destinasi MICE

1970 ◽  
Vol 1 (1) ◽  
pp. 27-52
Author(s):  
IGPB Sasrawan Mananda ◽  
Luh Gede Leli Kusuma Dewi
Keyword(s):  
Qualitative Analysis ◽  
Development Strategy ◽  
Tourism Industry ◽  
Tourist Destination ◽  
Travel Agent ◽  
Mass Tourism ◽  
Tourist Destinations ◽  
Analysis Technique ◽  
High Season ◽  
Further Development

The concept of mass tourism has two seasons namely high season and low season to determine the number of tourist visits each year. Therefore the tourism industry tries to conduct a vigorous promotion by carrying out activities that can bring tourists to stay in one tourist destination. One of the activities that entrepreneurs do in the low season is to conduct activities called MICE (Meetings, Incentives, Conventions, and Exhibitions). This research uses qualitative analysis technique by applying the participatory principle involving MICE stakeholders, destination manager, travel agent managers, and tourists. Ubud Village as a tourist destination which has potential for MICE activities has not had a convention bureau. This is due to the characteristics of the tourists who come to Ubud and the needs required by the tourism industry managers which are different from other tourist destinations in Bali such as Badung regency and Denpasar municipality. During this time, the implementation of activities of MICE is dominated by incentives tourism activities (56.57%), exhibitions (31.72%), and meetings (11.71%). The SWOT results concluded that Ubud Village is still S > W and O ≥ T thus requiring an internal consolidation, but seeing O ≥ T, has potential for further development. Development strategy were using grand strategy which make the results such as growth, dominance, and maximum investment.

scholarly journals FEATURES OF FORMING A TOURIST DESTINATION AS AN ELEMENT OF A SMART CITY

2020 ◽  
pp. 3-10
Author(s):  
Olha Lyubitseva ◽  
Natalyа Bielousova ◽  
Olha Skorostetska
Keyword(s):  
Smart City ◽  
Service Providers ◽  
Tourism Industry ◽  
Educational Process ◽  
Capital City ◽  
Practical Significance ◽  
Tourist Destination ◽  
Tourist Destinations ◽  
Tourism Sector ◽  
Smart Tourism

Purpose. Consider the problems of a tourist destination on the example of a capital city with an emphasis on the structure, mechanism, basic elements and stages of high-quality tourist services, in the context of the formation of the destination "Kiev" as an element of a modern smart city. Methodology. Analytical, statistical, graphic, systemic and comparative geographical methods were used. Approbation. The main conceptual issues of the formation of tourist destinations and the problems of their accompanying components were studied by domestic scientists(M. Boyko, Y. Zabaldina, A. Mazaraki, S. Melnichenko, I. Smirnov, T. Tkachenko and others) and were tested in the previous works of the authors of this article. Scientific novelty. The communication relationship of tourism service providers with their consumers is dictated by the availability of modern technologies, approaches and methods of forming tourist destinations as components of the smart tourism model. Today, the available theoretical, methodological and practical studies of smart tourism and smart destinations are controversial, given the fact that the scientific literature has not yet formed clearly theoretical constructions that would make it possible to formulate the main components of relationships in a smart destination. In this article, the authors have proposed an algorithm for the formation and development of the capital's smart city, using the example of the Kiev destination. Practical significance. The article raises controversial issues related to the realities of modern life of people in the framework of innovative approaches to the activities of the tourism sector in Ukraine, with its problems, challenges and practical solutions. The publication materials can be used in the educational process in higher educational institutions that train specialists for the Ukrainian tourism industry, the practical activities of travel operators and agencies, in the process of work of departments and professional institutions, relate to the tourism system of providing services or the processes of studying the issues of the introduction of innovative technologies into the tourism sector of Ukraine.

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