scholarly journals Strategy of Internationalization by Ukrainian Meat Producers’ Implementation

2020 ◽  
Vol 9 (1) ◽  
pp. 339
Author(s):  
Alona Tanasiichuk ◽  
Olha Hromova ◽  
Anastasiia Abdullaieva ◽  
Yulia Holovchuk ◽  
Kateryna Sokoliuk

Scientific and methodical approaches to the definition of international markets for implementation of the strategy of internationalization by Ukrainian meat producers' have been developed, choosing strategy of internationalization by Ukrainian meat producers procedure has been determined, a system of indicators has been developed to assess the marketing appeal of new international markets for Ukrainian meat producers. According to the analysis of practical aspects results of the agrarian enterprise and its associations functioning, a scientific and methodical approach to the integrated assessment of the business environment of international markets attractiveness’ for Ukrainian meat producers by the product group "0207 Poultry Meat" was developed. The proposed approach is based on applying summing up the ranks to rank foreign markets according to the system of dynamic indicators method, which allowed determining the marketing attractiveness of the new international markets for the activity of Ukrainian meat producers in these markets. As a result of the proposed approach application, foreign markets have been identified that demonstrate favorable conditions for doing business with Ukrainian meat producers. It has been proved that the markets of Denmark and Finland have demonstrated favorable conditions for doing business with them, which testifies that internationalization of Ukrainian meat producers’ strategy should be aimed at the formation of future outlines of new markets in the direction which is beneficial to them. Keywords: international business activities, internationalization strategies, attractiveness of international markets marketing, a system of indicators for assessing the marketing attractiveness of new international markets.

2020 ◽  
Vol 9 (2) ◽  
pp. 467-487
Author(s):  
Alona Tanasiichuk ◽  
Svetlana Kovalchuk ◽  
Olha Hromova ◽  
Hryhorenko Inna ◽  
Fedortsova Olena

It is proposed the classification of indicators of convergence assessment of international markets for determining their marketing attractiveness for the enterprise, which includes absolute and relative indicators of measurement of general statistical data, evaluation of factors of production, information on products and services, dynamic indicators and convergence indicators used by enterprises for the search of new international markets. In the expert assessment of convergence indicators, the markets of foreign countries, the indicators of which are as close as possible to the Ukrainian economy, are distinguished, the result of the assessment allowed to draw conclusions about the marketing opportunities of domestic enterprises in the conditions of the export of goods to the markets of these countries. As the analysis of practical aspects of the functioning of agricultural enterprises and their associations results, a scientific and methodical approach to a comprehensive convergence of agricultural enterprises activities of Ukraine assessment under the conditions of international diversification has been developed. The proposed approach is based on the method of summing up the ranks to rank foreign markets according to the system of dynamic indicators application, which allowed to determine the marketing attractiveness of new international markets for the domestic enterprises activity in these markets and to assess their convergence. As the application of the proposed approach result, foreign markets have been identified which demonstrate favorable conditions for doing business on them, indicating the convergent conditions existence, which is a prerequisite for domestic agricultural enterprises to the markets of these countries release, and also determines the factors and criteria for making managerial decisions regarding realization of domestic agrarian enterprises activity under international diversification conditions. It is proved that the markets of Belgium, Italy, Ireland, Switzerland, and Japan have demonstrated favorable conditions for doing business with them, indicating a significant convergence of markets in these countries. It is determined that the markets of Greece and China are promising for domestic enterprises in the presence of opportunities to overcome a significant margin of discretion. Keywords: convergence, international diversification, international markets marketing attractiveness, convergence evaluation of international markets


2019 ◽  
Vol 44 (44) ◽  
pp. 47-55 ◽  
Author(s):  
Olena Hrechyshkina ◽  
Maryia Samakhavets

AbstractThe aim of the paper is to assess the current state, problems and prospects for the development of foreign trade in the Republic of Belarus in the international business environment. The evaluation of foreign trade indicators is based on information from different sources and on comparative economic analysis research methods. Our results indicate the export-oriented economy of the Republic of Belarus, and its dependence on the state of foreign markets and the international business environment. The identified problems in the development of Belarusian merchandise exports are due to the orientation towards primary products, and to poor diversification of products and geographical destination. Particular attention is paid to the internal and external factors restraining exports from the Republic of Belarus. Further development requires the full use of the Belarusian export potential and the implementation of measures to promptly resolve the export difficulties on international markets that stem from internal and external factors.


2021 ◽  
Vol 10 (3) ◽  
pp. 214
Author(s):  
Alona Tanasiichuk ◽  
Olha Hromova ◽  
Oksana Yaremenko ◽  
Svitlana Kovalchuk ◽  
Svitlana Sirenko

To analyze different methodological approaches to determining the marketing attractiveness of international markets and their convergence assessing.  Develop an indicators system for assessing the convergence of international markets to determine their marketing attractiveness for domestic agricultural enterprises. The international markets have been rated on the basis of summing the ranks of indicators of attractiveness method of their business environment for Ukrainian farmers by the product group «1008 Buckwheat, millet and other cereals» in order to identify more favorable conditions for doing business. The application of this approach allowed to develop a target portfolio for further targeting the implementation of the internationalization strategy by domestic producers of the product group «1008 Buckwheat, millet and other cereals». The methodological basis of the study are general and special research methods: epistemological and systems analysis - in the study of «economic convergence» definition; systems theory and systems analysis - to analyze of process determining the marketing attractiveness of international markets and assessing their convergence; statistical analysis, synthesis and comparison ‒ to identify trends in the entry of agricultural enterprises of Ukraine to international markets; comprehensive assessment of the convergence of agricultural enterprises of Ukraine under the conditions of international diversification. It has been proved that in the expert assessment of convergence indicators the markets of foreign countries, the indicators of which are as close as possible to the economy of Ukraine, should be singled out. It has been determined that the markets of Austria and Nigeria are promising for domestic agricultural enterprises, producers of the commodity group «1008 Buckwheat, millet and other cereals», with the possibility of overcoming a significant gap in certain indicators, namely: the market of Austria, Nigeria where there is low quality regulation and also unfavorable investment conditions. The scientific and methodological approach to the complex assessment of the convergence of new international markets for domestic agricultural enterprises under the conditions of international diversification has been substantiated and developed. The result of the evaluation allowed to come up to the conclusions about the marketing opportunities of domestic agricultural enterprises under the conditions of entering the markets of these countries. As a result of the proposed approach, it is possible to identify foreign markets that demonstrate favorable conditions for doing business in them, which indicates the presence of convergent conditions, which is a prerequisite for the entry of goods of domestic agricultural enterprises in the markets of these countries. As a result of the proposed approaches, there were identified new international markets, that demonstrated favorable conditions for doing business in them by domestic agricultural enterprises producing the product group «1008 Buckwheat, millet and other cereals». It has beed developed in the study a target portfolio for further targeting the strategy implementation of internationalization domestic producers of the product group «1008 Buckwheat, millet and other cereals».


2020 ◽  
Vol 73 ◽  
pp. 87-94
Author(s):  
Vitaliy Kadala ◽  
◽  
Olena Guzenko ◽  

The article is devoted to the issues of actualization of problems and novelties in the context of theoretical and legal segments of the bankruptcy procedure. The activities of economic entities are influenced by external and internal factors, but the issues of their solution remain in most cases in the discussions of politicians, scientists and representatives of the business environment. The effectiveness of legal entities has recently proved that the application of bankruptcy proceedings has intensified. However, remediation issues do not always have and receive adequate support. The consequence of these phenomena is the cessation of activities not only of small and medium-sized businesses, but also of individual large businesses. The main task of modern enterprises on the verge of bankruptcy is to develop tools and tools that allow to predict and analyze potential crises, to design options for their resolution and the appropriate information and economic base of management. Practical entrepreneurial activity proves that a number of issues remain unresolved and need more in-depth research and attention. This phenomenon indicates the modernity and relevance of the study given the realities of the functioning of legal entities. The article draws attention to the legislative regulation of bankruptcy procedures, identifies the priorities of legislative initiatives. The question of the scientific position of scientists concerning the characteristic of the conceptual categories "bankruptcy" and "remediation" is investigated. The author's vision of the essential characteristics of these categories is given, the substantiation of expediency of their adaptation in activity of domestic enterprises is given. A package of anti-crisis management measures has been developed taking into account the current realities of doing business. Proposals for improving the legislative regulation from the standpoint of reorganization procedures are presented. The development, approval and adaptation of the "Regulations on the stages of remediation" is proposed. From the author's point of view, it is expedient to include in the structure of the legislative regulator: conceptual apparatus for reorganization procedure, definition of methods and techniques of evaluation of clearly defined criteria with establishment of their normative limits, coverage of monitoring procedures.


Author(s):  
Nicolae Țău ◽  
◽  
Ibrahim Mustafa Sharfeldin Mohammedelkhatim ◽  

The definition of international business is related to commercial transactions that occur across country borders. The exchange of goods and services among peoples and businesses is organized between multiple countries. The term is composed of two words; International has many meanings, among them external and global. The word Business has also various senses such as trade, transaction and commercial relations. This huge number of words and concepts describes the large field of affairs. International business means the exchange of goods, services, resources, knowledge and skills among other things between two or more firms and/ or countries. It can also denote the trade conducted across national boundaries for the profit of all parties connected on an industry. It refers to negotiated commerce and investment performed by firms across boarders functioning together at several levels.


2018 ◽  
Vol 193 ◽  
pp. 05085
Author(s):  
Natalia Ershova ◽  
Nadezhda Sergeeva ◽  
Yulia Kosova ◽  
Anastasia Fedotova

The purpose of this study is to develop a methodology for the formation of an innovative business environment as an essential condition for the implementation of effective innovations that ensure the transition of the domestic economy to an innovative development path. The article explores modern approaches to the formation of an innovation environment and the definition of its place in the implementation of effective innovations, identifies the problems of implementing effective innovations and identifies potential solutions to them, analyzes the factors determining the formation of an innovation environment and ensures the implementation of effective innovations, identifies ways to improve the innovation climate in real sector of the economy. As a result of the research, a model for the formation of an innovation environment has been developed that ensures the implementation of effective innovations and assumes the creation of favorable conditions for the implementation of innovation activities.


2017 ◽  
Vol 44 (4) ◽  
pp. 13
Author(s):  
Ioannis Angeli ◽  
Despina Odysseos

Cyprus joined the European Union (EU) ten years ago opening the gates to common market. Cyprus citizens and businesses are now living in a highly competitive business environment. There are many benefits of Cyprus joining the EU and removing any barriers from the free movements of goods like larger variety of products and services, more choices, opening into international markets and the increase of antagonism which lead to the reduction, in some cases of prices, and better products. So the main targets of the Cypriot companies were to adapt their way of doing business and to be able to face the challenges of the new antagonistic environment. However, the big question is up to what point they managed to meet the new internationally accepted targets? So the main purpose of this joined research work is to investigate the importance, within time, the behaviour of the Cyprus enterprises, in Mechanical products and goods in the island of Cyprus. Through a national survey, using an accepted sampling plan, the opinions of the customers/consumers as well importers and manufacturers were investigated. A questionnaire consisting of 22 questions, was used to investigate the importance of the five main targets or business performance parameters, quality, speed, reliability, flexibility and cost of products. The two groups of respondents (consumers and suppliers) were asked to evaluate the 5 business performance targets ten years ago (before joining EU) and today in the view of the new data of globalization and Cyprus becoming a member of the EU. In detail there was an attempt to find the degree of changes - improvements or the opposite, in achieving the 5 importance targets in the last decade. Many conclusions were revealed, such as, in which areas there was improvement and by how much, the agreements or disagreements between the two groups of respondents, which is the most important parameter now according to customers and many others. The methodology adopted is very useful to companies that they decide to follow the road of continuous improvement and identify customer views and expectations.


2014 ◽  
Vol 16 (1) ◽  
pp. 52-73 ◽  
Author(s):  
Mitja Ruzzier ◽  
Maja Konecnik Ruzzier

Export marketing and international business literature support the view that firm size–a reflection of number of employees, and sales–is positively related to export intensity and is a distinguishing factor between internationalized and non-internationalized firms. According to the resource-based view heterogeneous resource profiles that enable firms to achieve competitive advantage in international markets may be also such differentiating factors. On the other hand, as a result of the process of globalization and the increasing number of born global firms, firm age at entry into foreign markets is becoming negatively related to internationalization. Our findings just partly confirm the trends above. Using a regression model on the selected sample of 247 Slovenian small and medium enterprises, we have confirmed the hypotheses that internationalized companies are significantly larger (in terms of sales) and have more specialized resources (human, organizational, and financial resources) than non-internationalized companies. Organizational and human resources and the number of employees were positively and significantly related, while the age of companies at the start of their international activities was negatively related, to the extent of companies’ internationalization. Different implications and conclusions for researchers and entrepreneurs are derived.


2020 ◽  
Author(s):  
◽  
Lisane Valdo

The International Entrepreneurship literature (IE) has described heterogeneously the challenges for digital companies’ internationalization. Their digital dimension allows them to break the traditional correlation between assets abroad and foreign sales, making their physical presence in target countries less necessary. In doing so, these companies use new types of internationalization strategies, of which some seem to be very effective for rapid international growth using scarce resources. However, the difficulties of digital businesses are depicted in general terms, without taking into account their different attributes. The objective of this work is to analyze the difficulties of access to foreign markets faced by digital products’ companies of early internationalization, also called Digital-based International New Ventures (digital INVs). We conducted case studies in six firms, and identified five external and internal factors that hamper the entry of such firms in international markets: the company’s market, the company’s characteristics, its business model, product characteristics, and type of customer


2020 ◽  
Vol 7 (4) ◽  
pp. 126-130
Author(s):  
Artem Ivanov

The use of foreign companies in Russian and international business is quite a promising direction in terms of doing business. However, the existence of such favorable conditions makes offshore jurisdictions attractive for the implementation of criminal goals that undermine Russia's economic security.


Sign in / Sign up

Export Citation Format

Share Document