scholarly journals Batik dan Industri Kreatif: Sebuah Proses Kreatifitas Manusia dalam Kajian Studi Humaniora

2016 ◽  
Vol 4 (2) ◽  
pp. 119
Author(s):  
Irmayanti Meliono
Keyword(s):  
Economic Value ◽  
Global Market ◽  
Creative Industries ◽  
Social Harmony ◽  
Functional Value ◽  
Semiotic Approach ◽  
The Face ◽  
Egalitarian Value ◽  
Symbolic Value ◽  
Value Functional

<p>This paper would like to discuss that batik has three types consist of kain batik tulis, kain batik print and batik fabrics and their variety of motifs. The scope of research on batik originated from the area of Bandung, Cirebon, Pekalongan and Yogyakarta-Surakarta (Solo) . This research analyzed with Peirce’s triadic semiotic approach with a sign that has an icon, index, and symbol. Analysis a sign motif of batik is related to with an icon in the form of of cloth, and the index element in the form of color motifs of batik. Symbol is always related to with the naming of batik , such as Parang Barong, Sida Mukti, Mega Mendung and the Indonesian cultural background. The results of this research indicate that the batik has egalitarian value, functional value, economic value, and symbolic value. These four values are used by industry to improve the community through the creative industries and innovative creativity in the face of the global market. Through the imaging of batik will be formed social harmony for the global community.</p>

scholarly journals Who Decides to Give a Gift of Fresh Flowers? The Effects of Givers and Receivers on the Likelihood of Buying Fresh Flowers for Gifts

HortScience ◽  
2015 ◽  
Vol 50 (7) ◽  
pp. 1028-1034 ◽  
Author(s):  
Li-Chun Huang ◽  
Yen-Chun Lin
Keyword(s):  
Economic Value ◽  
Romantic Partners ◽  
Social Value ◽  
Financial Capability ◽  
Market Sector ◽  
Functional Value ◽  
Study Results ◽  
The Gift ◽  
Self Administered Questionnaire ◽  
Value Functional

As gifts are an important market sector for selling fresh flowers, this study investigated the effects of the characteristics associated with the dyads of givers and receivers on the probability of buying fresh flowers as gifts. Based on the theory of gift giving, several factors were hypothesized to influence the probability of buying fresh flowers as gifts, including givers’ financial capability and the perceived gift values of flowers, as well as knowledge of receiver’s needs, preferences, and difficulty to please. A self-administered questionnaire survey was conducted to test the hypotheses. Results of the statistical analysis based on 394 valid questionnaires revealed that the perceived gift values of flowers, i.e., the economic value, functional value, social value, and expressive value, were the most important factors for the consumer decision of whether to buy fresh flowers as gifts. However, different gift values were emphasized for fresh flowers across different relational ties. For example, economic value was the key value when the receivers were parents, whereas social value and expressive value were emphasized when the receivers were romantic partners. Different from many previous studies, this study revealed that financial capability did not influence the likelihood of givers deciding to purchase fresh flowers for gifts. The study results implied that when promoting fresh flowers for gift use, the gift values of fresh flowers need to be emphasized to consumers.

The influence of Hanok experience on tourists’ attitude and behavioral intention: An interplay between experiences and a Value-Attitude-Behavior model

2021 ◽  
pp. 135676672110117
Author(s):  
Choong-Ki Lee ◽  
Yvette Reisinger ◽  
Muhammad Shakil Ahmad ◽  
Yae-Na Park ◽  
Choong-Won Kang
Keyword(s):  
Behavioral Intention ◽  
Sem Analysis ◽  
Experience Economy ◽  
A Value ◽  
Functional Value ◽  
Experienced Utility ◽  
Attitude Behavior ◽  
Tourism And Hospitality ◽  
The Impact ◽  
Value Functional

This study examines the impact of Hanok experience on tourists’ attitude and behavioral intention using the experience economy ( Pine and Gilmore, 1998 ) and the experienced utility theory ( Kahneman et al., 1997 ). Specifically, the study explores how tourists’ experiences are associated with a Value-Attitude-Behavior (VAB) model in the context of a heritage tourism attraction such as Jeonju Hanok Village in South Korea. A total of 323 responses were examined using SEM analysis. The results revealed that educational, entertainment, and escapism experiences significantly influenced functional value. Functional value had a significant relationship with attitude, which was positively related to behavioral intention. The results indicate the interplay of tourists’ experiences with the VAB model. The study provides theoretical and practical implications for tourism and hospitality academics and practitioners.

scholarly journals ECOPRINT TRAINING FOR WOMEN EMPOWERMENT IN NGEMBAT SUB-VILLAGE, MOJOKERTO

2019 ◽  
Vol 5 (2) ◽  
pp. 49-56
Author(s):  
Aniendya Christianna ◽  
Heru Dwi Waluyanto ◽  
Listia Natadjaja ◽  
Ani Wijayanti Suhartono
Keyword(s):  
Economic Value ◽  
Community Outreach ◽  
The Elderly ◽  
Creative Industries ◽  
Free Time ◽  
Outreach Program ◽  
Productive Activities ◽  
Family Economy ◽  
The Family ◽  
To Come

The number of women in Ngembat sub-village is quite large, both from adolescence to the elderly, but most of them are only housewives who are not economically productive. Everything depends on the husband who works as a farm laborer and builder. Women in Ngembat sub-village have a lot of free time that can be used for productive activities. The ecoprint training held during the Community Outreach Program (COP) is the development of DKV 4 courses that implement creative-sociopreneurship learning. This subject emphasizes the aspects of entrepreneurship in the field of creative industries by utilizing local strengths. Natural resources that exist around Ngembat sub-village can be utilized as products of economic value. Abundant teak leaves due to the vast size of teak forests can be a source of income for women on the sidelines of carrying out their domestic duties in the household. Free time while waiting for children to come home from school and their husbands from work can be used to empower themselves by producing creative products and economic value. Thus, not only does women's knowledge and skills improve, but the family economy can also improve

scholarly journals Reforestation of ‘Village Forest’ to Improve Sustaiability Creative Industries in Desa Siponjot

2021 ◽  
Vol 5 (2) ◽  
pp. 714-722
Author(s):  
Noverita Sprinse Vinolina ◽  
Antonio Marro Sipayung ◽  
Dardanila ◽  
Sondang Pintauli
Keyword(s):  
Forest Restoration ◽  
Raw Materials ◽  
Economic Value ◽  
Economic Benefits ◽  
Musical Instruments ◽  
Creative Industries ◽  
Raw Material ◽  
High Quality ◽  
The Village

This program is conducted to assist Siponjot Village while empowering the people of Siponjot Village to be able to utilize and maximize the benefit of the village forest. Village forest might support the availability of raw materials required for making musical instruments, such as high quality of wood, including how to process wood waste from making musical instruments to be used as creative souvenirs and improve the economic value. The raw material for production determined its results of the production of wood-based musical instruments. Thus, in order to produce a high quality tanginang, hasapi, and gondang, which previously began to be produced by arts crafts in the Sitangkubang area of ​​Siponjot Village, a high quality of raw materials is needed. The community service team surveyed the location of planting seeds for village forest restoration, provided socialization related to the importance of village forest cultivation and the suitability of the Siponjot Village area for the cultivation of these plants. Village forest restoration aims to maintain the beauty and beauty of the village. Implementation of village reforestation activities starting from socializing forest tourism and the strength of village forests to the community, followed by a discussion about village forest management and its economic benefits. Handover of a thousand units of forest plant seedlings given to the villagers of Siponjot as part of the forest restoration program in the area.

Local Buzz, Global Pipelines and Hallyu: The Case of the Film and TV Industry in South Korea

2018 ◽  
Vol 4 (1) ◽  
pp. 33-52 ◽  
Author(s):  
Su-Hyun Berg
Keyword(s):  
Complex Dynamics ◽  
Public Support ◽  
International Markets ◽  
Global Market ◽  
Knowledge Flows ◽  
Creative Industries ◽  
South Korean ◽  
Korean Wave ◽  
Local Buzz ◽  
Korean Film

While the local buzz and global pipeline approach has provided a useful platform for understanding knowledge creation and diffusion in the creative industries, little attention has been paid to the complex dynamics of knowledge flows through time and space. This article examines how the dynamics of local buzz and global pipelines supported Hallyu (translated into English as the ‘Korean Wave’, which refers to the increased popularity of South Korean cultural goods outside of Korea) by analysing the Korean film and TV industry. It is argued that changes in extra-local knowledge linkages offer opportunities for the expansion of the industry, both in domestic and international markets. The main findings indicate that not only did the dynamics of local buzz and global pipelines reconfigure Hallyu but also public support policies, private sector’s exertion and increased demand in the global market promoted Hallyu.

Positive moods and word-of-mouth in the banking industry

2018 ◽  
Vol 36 (4) ◽  
pp. 764-783 ◽  
Author(s):  
Che-Hui Lien ◽  
Jyh-Jeng Wu ◽  
Maxwell K. Hsu ◽  
Stephen W. Wang
Keyword(s):  
Word Of Mouth ◽  
Banking Industry ◽  
Mediating Effect ◽  
Equation Modeling ◽  
Special Treatment ◽  
Content Type ◽  
Functional Value ◽  
Relational Benefits ◽  
Symbolic Value ◽  
The Relationship

PurposeThe purpose of this paper is to examine the mediating effect of functional value and symbolic value between positive moods and word-of-mouth (WOM) referrals in the context of Taiwan’s banking industry. In addition, this study investigates the moderating effect of relational benefits on the relationship between perceived value and WOM.Design/methodology/approachThe research model was tested using data collected from customers (n=362) of the top 10 domestic banks in Taiwan. Structure equation modeling was employed to test and validate the conceptual model.FindingsPositive moods are found to be an important predictor of functional value, symbolic value and WOM in this banking service study. Four types of relational benefits are identified including social, special treatment, confidence and face. Note that two distinct segments of bank customers are identified in terms of relational benefits: those who appreciate face benefits (n1=169), and those who appreciate general relational benefits (n2=193). The findings reveal the existence of partial mediation between a banking customer’s mood and WOM through functional value and symbolic value in the overall sample (n=362). However, it was found that functional value partially mediates the influence of positive moods on WOM among respondents in the “general relational benefits” segment only. That is, relational benefits are found to moderate the relationship between functional value and WOM.Originality/valueThis study expands the existing body of knowledge on customers’ perceptions of value by differentiating types of value perceptions.

Florida’s Endearing Manatees

Wild Capital ◽  
2019 ◽  
pp. 121-139
Author(s):  
Barbara K. Jones
Keyword(s):  
Water Quality ◽  
Land Use ◽  
Endangered Species ◽  
Public Goods ◽  
Economic Value ◽  
Endangered Species Act ◽  
Assigned Value ◽  
Land Use Decisions ◽  
The Face ◽  
The Commons

By assigning economic value to the manatee, the costs and benefits associated with conserving and protecting them and their habitat can more effectively compete in the marketplace. Just as the Endangered Species Act assigned value to social benefits or Eleanor Ostrom demonstrated how governing the commons could turn public goods into private ones, assessing the measurable benefits of a resource makes both environmental and economic sense. The manatee’s charisma, combined with a recognized economic value, has helped us maintain a better relationship with the species and moved the manatee and its habitat to the frontlines of Florida’s conservation agenda. Their increased numbers and expanding human fan base have made them the face for improving ecosystem biodiversity and water quality, as well as encouraging better land use decisions along Florida’s rapidly developing coastline. Effective branding by well-respected institutions like Save the Manatee Club and The Ocean Conservancy has made saving the manatee a cause that transcends the local and hopefully has made co-existing with the gentle giants in their habitat something each one of us will readily choose to do.

Produce Internationally, Consume Locally

2020 ◽  
pp. 273-295
Author(s):  
Vasilii Erokhin
Keyword(s):  
Food Security ◽  
Global Market ◽  
Belt And Road Initiative ◽  
Global Challenges ◽  
Self Sufficiency ◽  
The Face ◽  
The Usa ◽  
Belt And Road ◽  
Food Market ◽  
New Challenges

China is one of the world's biggest importers of agricultural products. Until quite recently, China's agricultural policy focused on food self-sufficiency. Globalizing trade in agricultural commodities, however, has brought new challenges to establishing secure supply and achieving security rather than self-sufficiency. In the face of emerging trade tensions with the USA, one of China's responses to the emerging volatility of the global market is to expand production facilities abroad and thus diversify deliveries. This chapter discusses how China's Belt and Road Initiative may serve improving food security of the country by establishing of a predictable system of agricultural production and trade across Eurasia, particularly, with the involvement of land-abundant Russia and the countries of Central Asia. The author explores possible responses to emerging threats to China's domestic food market by elaborating an approach to theoretical definitions and practical issues of ensurance of food security and adaptation of China's policy to contemporary global challenges.

THE MODERATING ROLE OF CREATIVITY IN THE RELATION BETWEEN COLLABORATION AND PERFORMANCE

2019 ◽  
Vol 24 (06) ◽  
pp. 2050051
Author(s):  
SERJE SCHMIDT ◽  
DUSAN SCHREIBER ◽  
CRISTIANO MAX PEREIRA PINHEIRO ◽  
MARIA CRISTINA BOHNENBERGER
Keyword(s):  
Dynamic Environment ◽  
Structural Equations ◽  
Creative Industries ◽  
Performance Factors ◽  
The Face ◽  
And Performance ◽  
Collaborative Efforts ◽  
Moderating Role ◽  
Collaboration Strategies

Within the dynamic environment of the recent creative industries, collaboration performs a central role. The literature has consistently explored the interaction between creative professionals with three types of actors: (1) the clients or public; (2) co-workers and; (3) business agents. The relative importance of each actor in the face of creative activities, however, remains theoretically fragmented and empirically under-researched. Therefore, this study aims to address the following question: what is the role of creativity in the relation between the type of partner to which the collaborative efforts are directed and the performance factors? To answer that question, a quantitative study comparing university students in more creative-intensive and less creative-intensive occupations was performed. An exploratory structural equations modelling (SEM) was developed for that purpose. Performance factors of both groups seem to follow similar priorities. Their collaborative efforts, however, show different patterns, supporting the conclusion that creativity is indeed related to different collaboration strategies. Although collaboration with co-workers seems to be developed similarly between more creative and less creative professionals, that with clients and business agents showed different results.

How functional and emotional ads drive smartwatch adoption

2019 ◽  
Vol 29 (3) ◽  
pp. 578-602 ◽  
Author(s):  
Nina Krey ◽  
Stephanie Hui-Wen Chuah ◽  
T. Ramayah ◽  
Philipp A. Rauschnabel
Keyword(s):  
Structural Equation ◽  
Ease Of Use ◽  
Equation Modeling ◽  
Value Assessment ◽  
Content Type ◽  
Personal Innovativeness ◽  
Functional Value ◽  
Value Perceptions ◽  
Likelihood Model ◽  
Symbolic Value

Purpose The purpose of this paper is to examine advertising strategies’ (functional vs emotional) influence on consumers’ evaluation and adoption of smartwatches by drawing on the elaboration likelihood model and the schema incongruity theory. Moderating effects of consumer characteristics (personal innovativeness and extraversion) on the value assessment and attitude relationship are also tested. Design/methodology/approach The model was assessed using partial least squares-structural equation modeling with a sample of 999 non-smartwatch users. Findings Results show that functional ads elicit higher levels of hedonic than functional (usefulness) and ergonomic values (ease of use), whereas emotional ads produce higher levels of functional (usefulness) in comparison to hedonic value (enjoyment). Collectively, functional, ergonomic, hedonic and symbolic values shape consumers’ attitude and their subsequent behavior. In addition, findings demonstrate that extraversion positively moderates the symbolic value–attitude relationship, whereas personal innovativeness negatively moderates the functional value–attitude relationship. Originality/value Smartwatch sales have floundered despite substantial investments in ad campaigns. This study provides novel insights into managing non-users’ value perceptions of smartwatches with the optimal use of ad strategies. Furthermore, it is also one of the first studies to validate the moderating role of extraversion on the symbolic value–attitude link, thus contributing to the emerging literature on wearable technology.

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