scholarly journals PENGARUH KUALITAS PRODUK, KEMUDAHAN, DAN HARGA TERHADAP NIAT BELI ULANG DENGAN KEPUASAN SEBAGAI VARIABEL INTERVENING (Studi Pada Pelanggan Produk Fashion Melalui Toko online di Surabaya)

2016 ◽  
Vol 16 (1) ◽  
pp. 84
Author(s):  
Marisa Arnindita Palma ◽  
Anik Lestari Andjarwati
Keyword(s):  
Product Quality ◽  
Online Shopping ◽  
Repurchase Intention ◽  
Security Risks ◽  
Repurchase Intentions ◽  
Fashion Products ◽  
Internet Users ◽  
Online Stores ◽  
Data Collection Technique

ABSTRACT The increasing internet users in the world led to the changes of online shopping model. High security risks of online shopping actually increase the growth of online stores world wide. One of the best selling products sold in online stores are fashion products whereas such products are experience goods. The purpose of this study was to analyze and discuss the influence of the products quality , eases, and prices  on the repurchase intention and satisfaction as an intervening variable. Satisfaction was measured by several drivers of satisfaction to determine the extent of repurchase intention made by fashion product customer. Respondents in this study were women and men aged 20- 40 years who have made purchases of fashion products in online store at least twice with the last purchase is within the last six month. The sampling method used was non probability sampling and sampling techniques used was judgmental sampling. The sample used in this research was 210. Data collection technique used in this study was questionnaire. Data were analyzed using path analysis with AMOS program. The results of this study indicate that the product quality, ease, and price have a significant effect on satisfications. Ease significantly influence the repurchase intentions While the quality of the product does not affect the repurchase intentions and the price negatively affect of the repurchase intention. The results of this study also show that the product quality, ease, and price has indirect influence on repurchase intentions and  through satisfaction as mediating variables. But, the first mediation test (product quality) was proven to be  fully mediating while the ease and price was proven to be partially mediating. 

Determinants of Repurchase Intentions at Online Stores in Indonesia

2018 ◽  
Vol 14 (3) ◽  
pp. 95-111
Author(s):  
Rahmad Wijaya ◽  
Naili Farida ◽  
Andriyansah
Keyword(s):  
Structural Equation ◽  
Consumer Trust ◽  
Equation Modeling ◽  
The Internet ◽  
Repurchase Intention ◽  
Online Store ◽  
Repurchase Intentions ◽  
Internet Users ◽  
Online Stores

The rapid growth of the internet users in Indonesia poses a challenge to marketers to explore and develop the potential for e-commerce. In this article, consumer trust is expected to encourage customers to make repurchases in online stores. This article aims to build a determinant model of repurchase intention at online stores in Indonesia. This article is based on a survey of Indonesian online store consumers. Respondents were asked to provide responses related to satisfaction, trust, website quality, and repurchase intention. There were 193 final respondents obtained from 300 distributed questionnaires. The model was tested using Structural Equation Modeling (SEM) with AMOS 18. The results revealed the role of the mediating variable of customer satisfaction on repurchase intention. The findings are expected to contribute ideas related to the formation of model reinforce the repurchase intention of online store customers. This implies for website designers to design an online store capable of increasing trust and strengthening the repurchase intention.

scholarly journals PENGARUH PERSEPSI KUALITAS PRODUK, PENGALAMAN BELANJA ONLINE, DAN AKSES INFORMASI TERHADAP NIAT BELI ULANG ( Studi Pada Pembelian Online Sepatu Sepak Bola Merek Specs Di Kota Denpasar)

2019 ◽  
Vol 8 (4) ◽  
pp. 2524
Author(s):  
Wayan Sudangga Aditya ◽  
Made Jatra
Keyword(s):  
Product Quality ◽  
Purchase Intention ◽  
Online Shopping ◽  
Product Information ◽  
Information Access ◽  
Repurchase Intention ◽  
Repurchase Intentions ◽  
Shopping Experience ◽  
Influence Perceptions ◽  
Positive Effect

This study aims to explain the influence perceptions of product quality, online shopping experience, and access to information on repurchase intentions. This research was conducted in Denpasar involving 100 respondents. To obtain data, this study used questionnaires, observation and interviews. Data analysis techniques used multiple linear regression. The results of this study state that product quality, online shopping experience, and information access have a significant positive effect on repurchase intention. Specs management should provide detailed information on each product, information that’s always updated, carefully re-examine the goods sent. that consumers are interested in repurchasing and not getting the wrong information. Keyword: perception of product quality, online shopping experience, infromation access, purchase intention

scholarly journals PENGARUH PENGALAMAN PELANGGAN DAN KEPERCAYAAN TERHADAP NIAT BELI ULANG SECARA ONLINE MELALUI KEPUASAN PELANGGAN (Studi Pada Situs Online Berrybenka.com)

2018 ◽  
Vol 7 (10) ◽  
pp. 5343
Author(s):  
Ni Luh Dian Yolandari ◽  
Ni Made Wulandari Kusumadewi
Keyword(s):  
Customer Satisfaction ◽  
Purchase Intention ◽  
Online Shopping ◽  
Customer Experience ◽  
Repurchase Intention ◽  
Repurchase Intentions ◽  
Analysis Techniques ◽  
Buy Back ◽  
Scale Data

The purpose of this study to determine the effect of customer experience, trust, customer satisfaction and re-purchase intention at online shopping site Berrybenka.com. The study was conducted in Denpasar City, using sample size of 112 people. Data were obtained by distributing questionnaires measured by Likert Scale. Data analysis techniques used in the form of classical assumption test, path analysis and equipped with test sobel. The results of this study indicate that customer experience and trust have a positive and significant effect on customer satisfaction. Customer experience and trust have a positive and significant impact on repurchase intentions. Customer satisfaction is able to positively mediate and significantly impact the customer's experience on repurchase intentions. Customer satisfaction is able to positively and positively mediate the effect of trust on repurchase intentions. Berrybenka.com is expected to maintain and even increase customer satisfaction so that it will impact on the intention to buy back. With the intention of buy back can affect the quality of online shopping site Berrybenka.com. Keywords : customers experience, trust, customer satisfaction, and repurchase intention

THE EFFECT OF HEDONIC LIFESTYLE, HEDONIC MOTIVATION AND QUALITY OF PRODUCTS TO INTEREST RECYCLING TUPPERWARE PRODUCT IN JAMBI CTY

2017 ◽  
Vol 1 (1) ◽  
pp. 18-25
Author(s):  
Johannes Johannes ◽  
Ade Octavia ◽  
Yemmi Suwarti
Keyword(s):  
Product Quality ◽  
Survey Method ◽  
Multiple Linear Regressions ◽  
Repurchase Intention ◽  
Quality Of Products ◽  
Buy Back ◽  
Linear Regressions ◽  
Dominant Influence ◽  
Future Management

This study aims to analyze the influence of hedonic lifestyle, hedonic motivation and product quality simultaneously and partially to the interest of buy back Tupperware product in Jambi City. The population is Tupperware consumers in PT. Nazila Jambi Nugraha which amounted to 28,106 members. After doing research data that can author though only 139 questionnaires. Data collection method in this study using survey method, followed by statistical methods to test the hypothesis is by multiple linear regressions (multiple regressions). The results showed that the hedonic lifestyle, hedonic motivation and product quality had a positive and significant influence on repurchase interest. Where product quality has a more dominant influence when compared to two other variables. Based on the results of the study for it is expected to the future management company can continue to maintain and improve product quality one of them is by diversifying the product. Keywords: Hedonistic lifestyle, hedonic motivation, quality of products and repurchase intention.

scholarly journals PERAN BRAND IMAGE DALAM MEMEDIASI PENGARUH KUALITAS PRODUK TERHADAP NIAT BELI ULANG

2019 ◽  
Vol 8 (10) ◽  
pp. 6139
Author(s):  
Ketut Joni Santika ◽  
Kastawan Mandala
Keyword(s):  
Data Collection ◽  
Path Analysis ◽  
Product Quality ◽  
Sampling Method ◽  
Brand Image ◽  
Repurchase Intention ◽  
Purposive Sampling ◽  
Analysis Technique

This research was conducted on consumers who have already purchased isotonic Mizone beverage products in Denpasar City. The number of samples used in this study were 120 respondents, with a purposive sampling method. Data collection was carried out through questionnaires. The analysis technique used is path analysis (analyze path). Based on respondents' data, it can be directly seen that: (1) product quality has a positive and significant effect on brand image; (2) product quality has a positive and significant effect on repurchase intention; (3) brand image has a positive and significant effect on repurchase intention; (4) brand image acts as a mediating variable between product quality variables and repurchase intention. The findings of this study conclude that product quality has a positive and significant effect on the brand image and consumer repurchase intention on isotonic Mizone beverage products in Denpasar City, the brand image is able to mediate the quality of the product against repurchase intention. Keywords: brand image, product quality, intention to repurchase

scholarly journals Influence of Regret and Regret Reversing Effort on Dissatisfaction and Repurchase Intention after Purchasing Fashion Products

2020 ◽  
Author(s):  
Yakup Durmaz ◽  
Bülent Demirağ ◽  
Sinan Çavuşoğlu
Keyword(s):  
The Body ◽  
Repurchase Intention ◽  
Sample Number ◽  
Repurchase Intentions ◽  
Fashion Products ◽  
Local Literature ◽  
Purchasing Intention ◽  
Convenience Sampling ◽  
Post Purchase ◽  
Practical Implications

Purpose: The purpose of this study is to determine the effects of post-purchase regret felt by consumers buying fashion products and their efforts to reverse their regrets, on dissatisfaction and their repurchase intention. Design/Methodology/Approach: The population of this research consists of the consumers in Gaziantep who buy fashion products and regret their purchase for any reason. Out Of non-probability sample methods, convenience sampling was used. Thinking that this can represent the population of the study, the sample number was determined as 441. In order to test the hypotheses, Smart PLS 3 (Partial Least Squares) statistics programme was used. Bootstrapping technique was used to test the hypotheses intended to be measured in the study. Findings: The tests show that regret positively affect dissatisfaction (ß=,544, p<0,001) and the effort to reverse the feeling of regret. In addition, regret negatively affect repurchase intentions. Another variable, dissatisfaction negatively affect re-purchasing intention and regret reversing efforts positively affect re-purchasing intentions. Research limitations: Because the study is restricted by time, cost, accessibility, control difficulties; the whole of the population was not reached. The study is conducted with the data obtained from 441 consumers in Gaziantep and evaluations made by consumers who prefer ready-made wear. Practical implications: The results show that regret experienced in the past negatively affect re-purchasing process. It has been determined that the consumers can diminish their regret when they try to reverse it and this situation strengthens their re-purchasing intentions. Hence, it is thought to be beneficial to ensure that consumers are aware of their regrets and to focus on strategies that help enterprises to reverse this regret. Originality/value: Even though there are studies that associate regret with dissatisfaction and repurchase intentions, there are very few studies that focus on regret reversing efforts. There is no such study in local literature. Therefore, this study is original in these aspects and it is thought that it will contribute to the body of literature.

scholarly journals MANAJEMEN SUMBER DAYA MANUSIA PRODUK OLAHAN BAMBU

2021 ◽  
Vol 2 (2) ◽  
pp. 1-12
Author(s):  
Nanda Hidayan Sono ◽  
Rizqiyatul Hasanah Hidayan
Keyword(s):  
Data Collection ◽  
Human Resources ◽  
Product Quality ◽  
Qualitative Approach ◽  
Point Of View ◽  
Improve Product Quality ◽  
Business World ◽  
Data Source ◽  
Data Collection Technique

The tight competition in the business world requires every business actor to develop business with various kinds of competition in all fields, one of which is by processing human resources, because the quality of human resources greatly affects the quality of production. The production process is usually associated with productivity, if productivity increases it will also be followed by an increase in the performance of the company. Human Resources is one of the keys to the success of the company in order to increase competition and improve product quality. The method used in this study is a descriptive type of qualitative approach. The data collection technique was through observation, interviews and documentation, the data source being from UD Slamet Situbondo. The purpose of the study was to determine the effect of human resources on improving product quality. The results of the study indicate that the existence of quality possessed by human resources is very decisive for improving product quality in the future. For measuring product quality, it can be known through customer satisfaction, free from damage, the size of the durability of the product, product accuracy, and easy to operate and maintain. Meanwhile, from a marketing point of view, product quality is measured in terms of the buyer's perception of the quality of the product

scholarly journals DEVELOPMENT OF SOFTWARE SERVICE FOR SALE OF VEHICLES

2018 ◽  
Vol 4 (50) ◽  
pp. 105-108
Author(s):  
N. Ichanska ◽  
A. Gritsenko ◽  
O. Shefer
Keyword(s):  
Program Implementation ◽  
The Internet ◽  
Internet Resource ◽  
Strategy Of Development ◽  
Internet Users ◽  
Implementation Program ◽  
Software Service ◽  
Online Stores ◽  
The Cost

In article the software on car sale is studied, its development and testing, is constructed model of creation and development of the website in car sale on the example of the website on sale of cars of the Japanese vendors. The work is that it is the active Internet users who come to the aid of online stores, or, for example, sites selling car services designed to view the relevant equipment and characteristics of cars, without leaving their own home. Unlike a regular store, the Internet resource is open 24 hours a day, 7 days a week, available to any user, anywhere in the world and does not require financial costs for renting a room, greatly reduces the cost of staff. The popularity of Internet services is increasing day by day. It is no secret to anyone that a well-"untwisted" Internet resource brings revenue not less than its usual counterpart, and keeping and making the Internet resource in order is more profitable - there is no cost of renting a road and other expenses An object of research of work are implementers of Web resources. The main objectives are implementation of development tools of structure of the Website and the interface, the choice of means for their implementation, program implementation of the website. The work purpose - improvement of quality of information visualization from automobile subject of the software by creation of the modern website. Results - it is offered the strategy of development for the website and its further development that allows to provide the competing possibilities of the created website. The technique of creation of the software is described and it is accented on parameters of convenient use of the website by the user, the main problems and shortcomings of the existing websites and their implementation in comparison with are covered again. Conclusion - the work proposed principles of program services offered allow to provide the competing possibilities of online store, in comparison with analogs. Methods are considered realize the main objectives of design of information filling of the website.

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