scholarly journals Organic farming brand identity : meeting trends, building trust

Author(s):  
Anna Maria Nikodemska-Wolowik

The Organic Farming (OF) concept plays a significant role in contemporary market competition in European and other economies. This issue is the main target of the paper. The OF certification mark is dealt with as a specific brand and its meaning is presented from different points of view. The author puts special emphasis on creating customer benefits and trust due to the OF certification mark. The mark can become an effective tool of building strong relationship between supply and demand sides of the market.<br /><br />El concepto de Agricultura Ecológica (AE) tiene un papel importante en la competencia del mercado contemporáneo tanto en la economía europea como en la de otros países. Este aspecto es el objetivo principal de este artículo. La certificación de AE se considera como marca específica y su significado se presenta desde diferentes perspectivas. El autor centra su atención en la creación del beneficio del consumidor y confianza debido a la certificación de marca de AL Ésta puede convertirse en una herramienta efectiva para la creación de una estrecha relación entre la oferta y la demanda del mercado.

Pragmatics ◽  
2019 ◽  
Vol 29 (1) ◽  
pp. 57-82
Author(s):  
Saeko Machi

Abstract This study examines cross-speaker repetition in triadic conversations in the Japanese language. For the analysis, three sets of triadic conversations between close friends taken from a TV talk show are used. The results reveal that repetition in triadic conversations performs distinctive functions that are not observed in dyadic conversations: repetition often takes place between only two participants of the triad and allows the two to team up and strengthen their bond exclusively (teaming repetition), or even playfully tease the third participant (teasing repetition). Repetition is also shared between the three participants. In such cases, it allows the participants to create an instant bond by joking or referring to shared circumstances (immediate threefold repetition), or to gradually establish rapport by connecting their utterances and co-constructing a story (repetition relay). All these types of repetition express the participants’ points of view and contribute efficiently to their relationships that shift from moment to moment. The study further demonstrates cases in which one participant makes good use of various repetition types in a short period of time and efficiently allocates thoughts and feelings to the other two participants. The study concludes that repetition plays a significant role in Japanese conversation, helping speakers to converse smoothly and manage the dynamic relationships efficiently.


2013 ◽  
Vol 36 (1) ◽  
pp. 87-88 ◽  
Author(s):  
Peter DeScioli

AbstractThe target article by Baumard et al. uses their previous model of bargaining with outside options to explain fairness and other features of human sociality. This theory implies that fairness judgments are determined by supply and demand but humans often perceive prices (divisions of surplus) in competitive markets to be unfair.


2008 ◽  
Vol 22 (2) ◽  
pp. 133-154 ◽  
Author(s):  
Matthew Gentzkow ◽  
Jesse M Shapiro

In this essay, we evaluate the case for competition in news markets from the perspective of economics. First, we consider the simple proposition that when more points of view are heard and defended, beliefs will converge to the truth. This concept of “competition” is several steps removed from market competition among actual media firms, but it has played a prominent role in the legal arguments for a free press. We then explore three mechanisms by which increasing competition, or more precisely increasing the number of independently-owned firms, can limit bias or distortions that originate on the supply-side of the media market: First, when governments attempt to manipulate news, competition can increase the likelihood that the media remain independent. Second, when news providers have an interest in manipulating consumers' beliefs, diversity in such incentives can reduce the risk of information being suppressed or distorted. Third, competition may drive firms to invest in providing timely and accurate coverage. Overall, we argue that there are robust reasons to expect competition to be effective in disciplining supply-side bias. Next, we ask how the effect of competition changes when distortions originate on the demand side of the market—when consumers themselves demand biased or less socially relevant news. We find that increased competition may or may not improve welfare in these cases, though we caution against using this as a justification for concentrating media power in the hands of state-controlled or regulated firms.


2013 ◽  
Vol 28 (4) ◽  
pp. 380-383 ◽  
Author(s):  
Manfred Türke ◽  
Tamara Blattmann ◽  
Eva Knop ◽  
Anne Kindermann ◽  
Julia Prestele ◽  
...  

AbstractAgri-environmental schemes involving organic farming or set-aside management aim at promoting biodiversity and restoring ecosystem functioning in agrarian landscapes. Application of pesticides in these crop fields is strongly regulated facilitating the spread of weeds but also allowing for the establishment of endangered herbs and a variety of animals. Recent studies found gastropods and earthworms to be legitimate dispersers of seeds of wild plants. We assumed that both groups also play a significant role in the spread and establishment of wild plants within crop fields. Therefore, we are conducting a series of experiments in three different study systems on (1) the role of earthworms and gastropods as dispersers of rare herbs and weeds in an organic rye field in Germany, (2) the seed feeding behavior of gastropods of plants sown in fallow ground in Switzerland, and (3) weed dispersal in irrigated rice fields by golden apple snails in the Philippines.


2019 ◽  
Author(s):  
Jeff Allen ◽  
Steven Farber

Accessibility is now a common way to measure the benefits provided by transportation–land use systems. Despite its widespread use, few measurement options allow for the comparison of accessibility across multiple urban systems, and most do not adequately control for market competition between demand‐side actors and supply‐side facilities in localized markets. In this article, we develop a measure of competitive access to destinations that can be used to accurately compare accessibility between regions. This measure stems from spatial interaction modeling and accounts for competition at both the supply and demand sides of analysis, regional differences in transportation networks and travel behavior, and any imbalance between the size of the population and the number of opportunities. We use this method to compute access to employment for Canada's eight largest cities to comparatively examine inequalities in accessibility, both within and between cities, and by travel mode.


ΠΗΓΗ/FONS ◽  
2017 ◽  
Vol 2 (1) ◽  
pp. 177
Author(s):  
Francesca Iurlaro

Riassunto: Il presente contributo cercherà di gettare luce sulla ricezione della Repubblica di Platone (e, insieme, della Poetica di Aristotele) nel dibattito sulla poesia che in Età moderna vide protagonisti, fra gli altri, due importanti giuristi: i fratelli Alberico (1552-1608) e Scipione Gentili (1563-1616). Come giustificano questi autori l’affinità fra poesia e diritto? A quali auctoritates del passato fanno riferimento? Si mostrerà, in primo luogo, in che modo concepiscano tale rapporto; poi, attraverso quali fonti del dibattito cinquecentesco sulla poesia ne articolino gli estremi concettuali e, infine, come la lezione della Repubblica platonica possa chiarire la natura di tale dibattito, generalmente definito di matrice aristotelica piuttosto che platonica. Si vedrà come il rapporto fra poesia e diritto sia articolato, da un lato, attraverso una qualificazione dell’atto poético come analogo al procedimento retorico, proprio in aperta polemica con Platone; e dall’altro, come il rifiuto omerico espresso da Platone nella Repubblica apra una breccia ai due fratelli Gentili per affermare il primato di un altro poeta: Virgilio. Si concluderà suggerendo che l’analogia fra giustizia e poesia presente nella Repubblica costituisca una possibile chiave interpretativa del rapporto fra diritto e poesia, poiché è la presenza (non dichiarata) di un criterio platonico di giustizia a conferire validità normativa all’exemplum poetico.Parole chiave: poesia, ius gentium, retorica, Repubblica di Platone, Alberico Gentili, Scipione GentiliAbstract: The present contribution will shed light on the reception of Plato’s Republic (as well as of Aristotle’s Poetics) within the context of the early modern debate concerning poetry and poetic theory. Among the protagonists of this vivid debate, the two brothers and jurists Alberico (1552-1608) and Scipio Gentili (1563-1616) played a significant role in vindicating the existence of a strong relationship between law and poetry. In order to address this question, it has first to be assessed to which auctoritates of the past they relied upon to justify this relationship (and how they conceive of it); secondly, this article will read this phenomenon within the context of the 16th century debate concerning poetic theory. In this respect, Plato’s Republic plays a fundamental role in clarifying the conceptual stakes of such debate. In this perspective, I will argue that the relationship between law and poetry is addressed by both the Gentili brothers in terms of an analogy between poetry and rhetoric, and between rhetoric and law (in an anti-Platonic vein); on the other hand, the Gentilis seem to support Plato’s rejection of Homeric poetry in order to assess the primacy of another poet: Virgil. To conclude with, I will suggest that the parallel between poetry and justice (drawn by Plato in his Republic) might provide a possible interpretation of the relationship between law and poetry in the thoughts of Alberico and Scipio Gentili, where an implicit platonic criterion of justice seems to validate the legitimacy of the poetic exemplum.Keywords: poetry, ius gentium, rhetoric, Plato's Republic, Alberico Gentili, Scipio Gentili


2021 ◽  
Vol 0 (0) ◽  
pp. 0
Author(s):  
Qingfeng Meng ◽  
Wenjing Li ◽  
Zhen Li ◽  
Changzhi Wu

<p style='text-indent:20px;'>B2C online ride-hailing is to provide customers with anytime, anywhere and on-call ride services by professional vehicles and professional drivers. How to maintain good service quality and reasonable pricing under competition is of importance to a platform. In this paper, we will integrate pricing and service together to maximize the profit of a platform through Nash game theory. Specifically, we will establish the models for there scenarios: the demand market competition under decline of ride demand, the supply market competition under surge of ride demand, and the coexistence of demand and supply market competition for stable ride demand. Then, the Nash equilibriums are derived for the three models which are corresponding to minimize ride price, optimize quality of efforts and maximize profit. Our results uncover that the driver's incentive amount is conducive to the profit of both platform and the drivers for the case of demand market competition. The platforms and drivers achieve the highest profit under supply market competition, and the strategy through minimizing price and maximizing service can effectively adjust the balance between market supply and demand.</p>


2018 ◽  
Vol 2 (1) ◽  
pp. 49-54
Author(s):  
Rawsan Hedo

This paper is presented to illustrate the importance of technology in education. It discusses several factors playing a significant role in the teaching and learning processes. This paper shows how contemporary learners apply various strategies of learning implementing technology for support. This study considers the advantages and disadvantages of utilizing technology in educational settings by examining current evidence-based research and different points of view.


2021 ◽  
Vol 13 ◽  
pp. 160-163
Author(s):  
Jiuding Li ◽  
Shuaiming Gao

With the development of computer technology and network technology, the era of digital economy has arrived, the Internet platform economy has flourished, and a number of Internet enterprises with certain influence have emerged at home and abroad. Among them, the large Internet enterprises use their own platform's advantageous position in data, traffic and algorithms to interdepend on and influence each other, thus leading to the price of commodities not only determined by market supply and demand but more influenced by the oligarchs through some tangible or intangible ways of price leadership. Internet platform vendors take a cut from both the supply and demand side, capturing excess profits in the hands of the platform to the detriment of the majority. Internet platforms are not a place outside the law and the platform economy should operate under good market rules and market competition, while the state should also amend its anti-monopoly laws in due course to meet the needs of the market at this stage.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Amnaj Khaokhrueamuang ◽  
Piyaporn Chueamchaitrakun ◽  
Warinthorn Kachendecha ◽  
Yuki Tamari ◽  
Kazuyoshi Nakakoji

Purpose This paper aims to clarify the functions of tourism interpretations of consumer products in a tourist-generating region (TGR) as a means of marketing the tourist destination region (TDR) through tea tourism. Design/methodology/approach This is a case study of the Thai Shizuoka Green Tea brand working to promote tea tourism in Shizuoka, Japan. It is used to identify the functions of tourism interpretations of consumer products in a TGR related to the concept of brand identity. This paper assessed Thai consumers’ opinions on the efficiency of tourism interpretation through a sample of 404 questionnaires and with interviews of ten young females, the primary respondents. Findings Tourism interpretations of the TGR’s consumer products are important for promoting the TDR through five premises: 1) motivating visitors to visit the destination, 2) communicating the place’s meaning, 3) targeting potential tourists, 4) differentiating the destination from other sites and 5) activating value co-creation. Premises 1 and 2 were assumed to stem from visitors’ enjoyment of the tea; the packaging motivated their visit to Shizuoka, its origin. Premise 3 concerns young women who view the product as a premium healthy drink. Premises 4 and 5 are based on the brand’s essence, implying the tea company’s partnership between Thailand and Japan. Originality/value Tourism interpretation plays a significant role in TDRs’ success; however, it can be implemented with other consumer products and an efficient brand identity, to create an image of a destination.


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