scholarly journals Video and media technologies in the educational space as a form of mental representation of students of different cultures

2021 ◽  
Vol 13 (4) ◽  
pp. 890-901
Author(s):  
Elena V. Zvonova ◽  
Nigina S. Babieva ◽  
Alisa V. Mamedova ◽  
Lyudmila V. Tarabakina ◽  
Nikol A. Pestereva ◽  
...  

The search for conditions to create a developing learning environment, methods and means of teaching is the main objective of psychological science. The relevance of the problem under study is due to the active development of intercultural communication processes, in which advertising plays an important role. This circumstance requires the inclusion of video and media technologies in the training of specialists in the field of advertising.  The purpose of the paper is to describe the course and the results of the study of imaginal representations in advertising aimed at promoting goods in different cultures. The leading method in the study of this problem was the semantic differential which allows one to identify the difference in the semantic content of the commercial of a popular drink produced by an international company. Fifty students who are representatives of religious and non-religious cultures, aged between 18 and 30 participated in the study. The authors of the paper put forward the assumption that since social representations are formed and depicted in different cultures which are different from the social representations of other cultures, the content of the advertising text will be interpreted in different ways. This can affect people’s behavior of different cultures. The content of imaginal representations was studied in the process of perceiving the advertisement of a popular drink. The results of the study showed a significant difference in the content of imaginal representations of the experimental groups. However, the study showed that this difference did not influence consumers’ behavior. The materials of the paper may be useful for psychologists studying intercultural differences, as well as specialists in advertising psychology, when developing advertising texts for multicultural goods and services. Keywords: video and media technologies, imaginal representations, advertisement, culture, types of cultures, behavior.

Author(s):  
Masami Yoshida

We investigated the Social Network System (SNS) competencies of high school students in Japan. Student groups (from cities or regional areas) and the opinions of their teachers were compared. Twenty-five UNESCO criteria in three competency categories were selected. By two-way analysis of variance and paired-comparisons, we detected a significant difference in the opinions of students and teachers. Although the magnitude of the difference was small, by Dunnett’s multiple comparisons, the city and regional groups also differed from each other. Performance criteria items of risk awareness were valued the highest and most important in all groups; whereas technical skills and socio-cultural skills were reported as less proficient and less important by all groups. Classification of SNS-type was used, and the data of SNS sites with which the students were familiar and the mean values of related performance criteria items were applied to view the situation of students. By this approach, we confirmed that students are savvy in navigating socializing SNSs. Based on our findings, we propose important learning and societal-public activities relevant to SNSs.


2011 ◽  
Vol 26 (S2) ◽  
pp. 538-538
Author(s):  
C. Gheorghiev ◽  
B. Lahutte ◽  
H. Boisseaux

IntroductionAlthough in close and old connections with psychiatry, dangerousness exceeds psychiatric field because of its transversal feature. By involving a potential attack of others’ integrity, dangerousness implies a social dimension.ObjectiveThe aim was to study social representations of mental disease, which are dominated by the specter of dangerousness and lead to its stigmatization, in order to outline a prevention prospect.MethodThe method was based on a review of literature of main French studies of social representations of mental disorder and mechanisms which lead to its stigmatization.ResultsThe representations of psychiatry in general population are homogeneous and consensual, organized around the figure of the « mad », the « mentally ill » and the « depressive people ». Madness and mental disease are associated with the most violent behaviors and the use of psychoactive drugs. Two dimensions appear in the representation of the dangerous individual, one linked to a trained aggressiveness, the second to an impulsive aggressiveness, confirming the validity of the usual distinction between criminological and psychiatric dangerousness. Three main data are at the source of stigmatization : the fear of what is discerned like a threat, the anomaly through the difference which is carried, and the social regulation.ConclusionThe struggle against mental disease stigmatization can be part of a prevention process allowing through the rehabilitation of the patient in the society the performance of a care which exceeds the simple treatment of the disorder.


2011 ◽  
Vol 26 (S2) ◽  
pp. 67-67
Author(s):  
Z.M. Krivokapic ◽  
R.V. Sapic

Attitude is defined as acquired disposition, readiness for a certain way of perception, thinking, emotional reacting and behaving. The formation of social attitudes is greatly in influence by a group (alcoholics group). Drinking alcohol also disrupts higher cognitive processes: abstraction, conceptualization, problem solving and influences on different opinions.Our research concerned the impact of chronic alcohol use and membership to alcoholic group as a framework that influences attitudes towards sexuality. 200 persons were sample in this research: 100 alcohol addicts and 100 persons of the control group. The instrument used in this study was-Scale of attitudes toward sex.Statistically significant difference was found in five attitudes:–Differences in two paragraphs point to some homosexual orientation. We can confidently say that this is a “latent homosexuality in an alcoholic”, it is possible that the difference arises because of the presence of homosexuals in the group of alcoholics, although the subjects did not say to have such orientation.–Some conservatism is present in the attitude drinkers to sexuality of the young, they argue that sexual experience can wait until more mature years.–Extramarital relationships are positively evaluated by the control group, while alcoholics show greater disapproval.–Alcoholics have the attitude that sexual arousal does not come with ease, unlike the control group.–They are more liberal about the social situation of people with HIV (a certain degree of identification with an estimated negative social group).Results showed small difference in attitudes between alcoholics and nonalcoholic.


2017 ◽  
Vol 19 (1) ◽  
pp. 5
Author(s):  
Oana Crusmac

The present paper aims to analyse the social representation of feminism within the “Women Against Feminism” (WAF) on-line movement that is based on a shared blog which gained significant coverage in the U.S. and U.K. media since the summer of 2014. Using the method of quantitative content analysis and the insights provided by social representations theory, the paper will disclose what lies behind the concept of ‘feminism’ for the group embracing the WAF movement and also aims to find whether the members of this on-line community can be described as postfeminists. The article will conclude that the social representation of feminism within the WAF on-line movement is not based on a lack of information, but rather on a stereotypical understanding of the concept and on a non-nuanced perspective upon the history of feminism and its current developments (in particular the difference between post-feminism and third wave feminism). Moreover, similar arguments raised against feminism have been also drawn in the past, WAF sharing similar arguments with the ‘80s media backlash against feminsim.


Author(s):  
О. М. Роговський

The article considers the forms of functioning and the peculiarities of the inclusive society. The details of the processes of inclusion-exclusion that together fulfill the selection in all the spheres of society are considered. The significant attention is given to the revealing of the specificity of selective process in the social and cultural and political spheres of society, that are related in a compensatory way between themselves: the predominance of the exclusion in one sphere is compensated by the inclusivity of the second sphere. There was identified a significant difference in the way of the selection in traditional, totalitarian and democratic societies. In the first one it is homogeneous and linear, in the second - open and heterogeneous with a possibility of goal and value changing, including (self)denial and the risks of instability. With P. Sorokin's work as an example the unity of the processes of inclusivity growth and the democratization of the education and of the society in general is shown. The main differences between the processes of inclusion, integration and exclusion, differentiation and the centered and centrifugal flows in society are shown. It is important that the processes of differentiation and integration are multiple and include both inclusive and exclusive aspects, that is a double effect and consequences. That is why the modern society is developing basing itself not only on the differentiation (according to N. Luhmann), but on the mobile balance and the regulation of the contradictory processes including differentiation-integration, ecxlusion-inclusion by means of «modalization» of the difference between them and the possibility of their mutual conversion and combination. The inclusivity facilitates bringing together, coordination of different subjects' activity and the integrative processes in general. These last ones are necessary for the solving of global problem of nowadays. The processes of selection and inclusion taking place in different spheres facilitate the transforming of the power and traditionally hierarchical structures into the democratic ones. The main forms of selection are shown: patterns, functionality, education, complexity. It is identified that the inclusivity is the main attribute and form of development of a democratic society.


2021 ◽  
Vol 273 ◽  
pp. 10043
Author(s):  
Alexander M. Rikell

The psychological studies of the phenomenon of homosexuality is easier to find in European and American research. In this connection, the social-psychological specifics of representations towards homosexuality seems logical, as well as a valuable diversity of representations within society. Of particular interest is the study of this attitudes in the information society, where the media and social networks form bright, often polar points of view. In some previous papers it was shown that the Z Generation is described in terms of more tolerant position towards commonly segregated social groups. The purpose of this study was to reveal the representations about homosexuality among various generations of Russians. The methodological core of the research was the study of social representations (P. Vergesse method). The research methods implied the questionnaire aimed at figuring out representations about homosexuality and a modified variant of the RAHI test. Sample was N = 444 (residents of Russia, 16-65 y.o.). The hypotheses of the research were confirmed: an inverse relationship between belonging to a generational cohort and attitude towards homosexuality as normal was revealed. A significant difference between the Z Generation in tolerance of representations about homosexuality was shown. Some ‘double standards’ towards male and female homosexuality were distinguished. The basic notion of homosexuality as a interaction, based, on a sexual (not love-spiritual kind of relationship), was defined. Conclusions were drawn about the multidimensional influence of channels of mass communication on different generations.


2018 ◽  
Vol 6 (3) ◽  
pp. 159-164
Author(s):  
Sheikh J. Ayub ◽  
Asif R. Raina

There is no doubt in saying that ancient Indian society was predominantly patriarchal in nature. The woman lived in an awful state and was lumped with shudras. The most inhuman practice was that of Sati which had gained social acceptance across the length and breadth of the society.  But unlike the ancient Indian society, the society of Kashmir was almost free from all these elements which all time remained the core issues of Indian society. Sati system in India continued till British rule while as one finds just some literary references regarding sati in Kashmir.  Even both the societies were religiously Hindu, both were ruled by Hindu dynasties and most importantly both were patriarchal in nature but both societies experienced different cultures. We argue that neither patriarchy nor religion can fully explain the subjugation of women. For instance, a woman in Kashmir enjoyed most of the social, political and economic rights than their counterparts in ancient India. Secondly, we argue that the caste system was not that rigid in Kashmir as it was in ancient India; hence caste mobilization was a usual affair in Kashmir and not in India. Thirdly, that the composite culture of Kashmir called Kashmiriyat has always been more inclusive, more accommodative than religious cultures. That is where a large difference is created between the two societies.


2015 ◽  
Vol 23 (3) ◽  
pp. 369-378 ◽  
Author(s):  
Zhang Longxi

In our quest of a new paradigm for cultural or cross-cultural understanding, we must first take a look at the very concept of a paradigm, as Thomas Kuhn expounded in his celebrated book,The Structure of Scientific Revolutions, and the related concepts of incommensurability and untranslatability. Kuhn’s concepts have a significant influence on social sciences and the humanities, and they put an overemphasis on the difference and the impossibility of communication among different groups and cultures. Such a tendency has led to the fragmentization of the social fabric and the resurgence of a most tenacious tribalism. This essay launches a critique of such concepts and argues for the possibility and validity of cross-cultural understanding, and proposes world literature as an opportunity to embrace cross-cultural translatability as the first step towards a new paradigm in the study of different cultures in our globalized world today.


2018 ◽  
Vol 5 (1) ◽  
pp. 8
Author(s):  
Anusha Mirza ◽  
Nasreen Hussain

<p><em>This study sets out to investigate the attitude KS3 pupils have towards mathematics and the factors that influence this attitude. A case study approach was used as the pupils were a unit of the school under study and a survey method was chosen to provide scope to the study.  Purposeful sampling was employed for the selection of 200 pupils from years 7 and 9 who were from target achiever and non target achiever groups.  Attitudes Toward Mathematics Inventory (Tapia, 1996) was administered to the participants to measure their attitude towards mathematics. Data were analysed using Statistical Package for the Social Sciences (SPSS) version 17.  The result for the first hypothesis indicated that there is a significant difference on the variable of mathematics attitude of year 7 and 9 target achievers and non target achievers pupils (t=4.11, df =199, p &lt;.05) and for the second hypothesis, the difference in the variety of attitudes is statistically significant in the pupuls from both groups (t=2.3, df =210, p &lt;.05). The results of the research will enable teachers to understand the factors that effect attitude of pupils towards mathematics at secondary level and direct head teachers to establish effective teacher training and support system to help pupils to develop an interest in mathematics.</em></p>


Author(s):  
Julia Moreno Moreno

Abstract:SOCIAL REPRESENTATIONS ABOUT THE SOCIAL IMAGE OF THE CHILD ABUSE PERPETRATORThis study aims to analyze the social representations that the general population and the professionals who work with the childhood have about the social image of the child abuse perpetrators. The objectives are: To identify and describe the participants’ ideas about the social image of the perpetrator and to establish the differences of these social representations between diverse sample groups. The sample consists of 223 subjects of both sexes: 68.2 % are women and 31.8 % are men, all of them older than 18 years, the 40.8 % have children and the 48% have not, the 19.3 % do not work and 79.4 % do. Divided into three groups: general population consisting of 89 subjects, the specific group composed of 76 professionals with functions relating to child protection and the third group composed by 58 people who are in contact with the child population by their profession. The participants responded to a questionnaire consisting in 14 characteristics attributed to perpetrators (they were abused in their childhood, they consume drugs and/or alcohol...), to the perception about the characteristics of abused children (they are rebels or they are difficult) or to the family situation that they are affected by (family problems...). The results show that the general population has social representations of perpetrators which are characterized to be immature, aggressive and violent people, besides to be considered as mentally ills, who consume drugs and alcohol and with an abuse history in their childhood, and that are involved into conflictive and problematic familiar environment. The difference between the groups is concluded as a consequence of the fact that the perpetrators were abused in their childhood. However, there are differences between the general population and the specific group respect to the idea that parents who abuse of their children are bad people.Keywords: child abuse, social image, social representationsResumen:Este estudio trata de analizar la representaciones sociales que tiene la población general y los profesionales que trabajan con la infancia sobre la imagen social de los perpetradores de abusos infantiles. Los objetivos son: Identificar y describir las ideas de los participantes sobre la imagen social del maltratador y establecer las diferencias de esas representaciones sociales entre los distintos grupos de la muestra. La muestra está constituida  por 223 sujetos de ambos sexos: 68,2% son mujeres y 31,8% son hombres, mayores de 18 años, el 48% no tiene hijos y el 40,8% sí, y el 19,3% no trabaja y el 79,4% sí. Distribuidos en tres grupos: población general constituido por 89 sujetos, el grupo específico integrado por 76 profesionales con funciones relacionadas con la protección infantil y el tercer grupo compuesto por 58 personas que están en contacto con la población infantil por su profesión. Los participantes respondieron a un cuestionario en el que se presentaban l4 características atribuidas a los maltratadores (fueron maltratados en su infancia, consumen drogas y/o alcohol…), a la percepción sobre las características de los niños maltratados (son rebeldes o difíciles) o, a la situación familiar que les afecta (problemas familiares…). Los resultados muestran que la población general tiene unas representaciones sociales de los maltratadores caracterizadas por ser personas inmaduras, agresivas y violentas, además de considerarlos como enfermos mentales, que consumen drogas y alcohol y con antecedentes de malos tratos en la niñez, y que se desenvuelven en ambientes familiares conflictivos o problemáticos. En cuanto a la diferencia entre los grupos se observa que hay consenso de que los perpetradores fueron maltratados en su infancia, sin embargo si se encuentran diferencias entre la población general y el grupo específico respecto a la idea de que los padres que maltratan a sus hijos son malas personas.Palabras clave: abuso infantil, imagen social, representaciones sociales


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